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Novotel

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HotelF1 , stylised as hotelF1 and branded Formule 1 until 2007, is a French budget hotel chain solely operating domestically. It its owned and had been created by Accor in 1984.

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33-556: Novotel is a French midscale hotel brand owned by Accor . Created in 1967 in France, the company grew into what became the Accor group in 1983, and Novotel remained a pillar brand of Accor's multi-brand strategy. Novotel manages 559 hotels in 65 countries (2021). Since 2010, Novotel also includes the apartment hotel brand Novotel Suites . The first Novotel was launched in Lille , France, in 1967. It

66-449: A 28.9% stake in the French all-inclusive holidays' company Club Méditerranée . In 2005, Gilles Pélisson , nephew of Accor's co-founder Gérard Pélisson , became chairman and CEO. The investment firm Colony Capital invested 1 billion euros in Accor. The firm sold its shares of Club Med in 2006 and Red Roof Inn in 2007. In 2007, Accor launched the serviced-apartments brand Adagio in

99-553: A 50/50 venture with Pierre & Vacances , relaunched Pullman as a premium hotel brand, and the Australian All Seasons as a global midscale hotel brand. In 2008, it launched the MGallery collection of upscale "personality" hotels. In November 2010, Gilles Pélisson was replaced by Denis Hennequin as the head of Accor. Accor split its hotel activities from its voucher activities, Accor Services (which became Edenred and

132-738: A futuristic room showcased at the Paris Vaugirard location and dubbed "Room 3120". In 2013, the Xbox became available to customers, and successfully tested a virtual concierge (Monscierge) within its hotels. In 2014, Novotel introduced a multimedia table, PLAY, to provide digital guest services. In 2012, Novotel sold its New York Times Square location in a €160m sale and management-back deal. In 2013, Novotel opened its 100th hotel in Asia Pacific. In 2016, Novotel opened its largest hotel worldwide, in Madrid , and

165-824: A new flagship hotel in London's Canary Wharf the following year. In 2017, the "N" rooms were launched, another step towards design customization. In July 2018, Novotel opened in Seoul its 500th hotel worldwide. In May 2019, Accor opened the Novotel Miami Brickell , the brand's second hotel in the USA. Novotel caters to business and leisure travelers, with hotels located in the heart of major international cities, business districts and tourist destinations. Novotel manages 559 hotels in 65 countries (2021). [REDACTED] Media related to Novotel at Wikimedia Commons Accor Accor S.A.

198-602: A strategic alliance with the China Lodging Group ( Huazhu Hotels Group - 1900 hotels) to develop its hotel brands in China. In June 2015, Accor changed its name to AccorHotels and announced a new digital strategy to federate its brands. The firm acquired FRHI Hotels & Resorts in 2015, owner of the Fairmont , Raffles , and Swissôtel luxury hotels. In 2016, AccorHotels acquired the concierge and loyalty service John Paul,

231-802: Is a French multinational hospitality company that owns, manages and franchises hotels, resorts and vacation properties. It is the largest hospitality company in Europe, and the sixth largest hospitality company worldwide. Accor operates 5,584 locations in over 110 countries. Its total capacity is approximately 821,518 rooms (end 2023). It owns and operates brands in many segments of hospitality: Luxury ( Raffles , Fairmont , Sofitel ), premium ( MGallery , Pullman , Swissôtel ), midscale ( Novotel , Mercure , Adagio ), and economy ( ibis , hotelF1 ). Accor also owns companies specialized in digital hospitality and event organization, such as onefinestay , D-Edge, ResDiary, John Paul, Potel & Chabot and Wojo. The company

264-625: Is headquartered in Issy-les-Moulineaux , France, and is a constituent of the CAC Next 20 index on the Paris stock exchange. In 1967, Paul Dubrule and Gérard Pélisson founded the hospitality group Société d'investissement et d'exploitation hôteliers (SIEH) and opened the first Novotel hotel outside Lille in northern France. In 1974, the first Ibis hotel was launched in Bordeaux , France. Ibis

297-575: Is taking full ownership of SBE's Hotel assets (except Hudson Hotel in New York and Delano in Miami) as part of its simplification and asset-light strategy. It introduced Mövenpick Living as an extension of Mövenpick brand for extended stay segment. The company announced its strategic plan to focus on lifestyle hospitality. In 2021, Accor introduced the SPAC Accor Acquisition Company (AAC) on

330-689: The Mövenpick Hotels & Resorts (84 hotels in 27 countries), and the restaurant reservation and table management company ResDiary. AccorHotels partnered with Katara Hospitality to set up a $ 1-billion Africa -focused investment fund. China Lodging Group bought 4.5% of AccorHotels. In 2019, the 21c Museum Hotels that acquired in the previous year were added to the MGallery collection. Its digital marketing companies for hotels (Availpro, Fastbooking) were merged into D-Edge Hospitality Solutions. The group took full control of Orbis (Its subsidiary AccorInvest acquired 98.6% shares of Orbis). Accor launched

363-571: The Paris stock exchange , raising 300 million euros to lead investments in hotel-related businesses, sold a 1.5% share in the Chinese hotel management company Huazhu , and invested in the Indian tech hospitality company Treebo. In October 2021, Qatar's Supreme Committee for Delivery & Legacy had signed an agreement with Accor to manage World Cup fan accommodation during the 2022 FIFA World Cup . According to

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396-541: The "Luxury & Lifestyle" organized in four brand collections (Raffles & Orient Express, Fairmont, Sofitel & MGallery, Ennismore). The group sold its remaining stake in H World Group Limited and announced the launch of Orient Express Silenseas, a luxury cruise built with Chantiers de l'Atlantique and planned for delivery March 2026. The construction of the first ship started in March 2024. joint-venture Board of directors as of January 2022: HotelF1 After

429-708: The 3-star hotel brand SuiteHotel in 1999. In 2000, Accor took full control of Century International Hotels and Zenith Hotels International in Asia, bringing its number of hotels to 200 in the Asia-Pacific zone. The Sofitel Philadelphia (former Philadelphia Stock Exchange Building) was inaugurated, the first Sofitel to open in the US in a decade. Accor bought 20% of the Polish hotel company Orbis. In 2002, Accor settled in Mexico. In 2004, Accor bought

462-613: The London-based short-term vacation rental company onefinestay , 30% of the German 25hours Hotels, and 30% of the Miami-based accommodations provider Oasis. The firm also launched Jo&Joe in 2016, a new hotel brand aimed at millennials, and signed a strategic alliance with Singapore's Banyan Tree . HotelInvest was spun off. In 2017, AccorHotels acquired the B2B hotel service provider Gekko,

495-628: The US-based economy lodging company Red Roof Inn (322 hotels), and announced the creation of Accor Economy Lodging to bring Motel 6 and Red Roof Inn under one roof. Along with Colony Capital , it acquired the hotel brands Libertel and Demeure (40 properties in Europe). Accor settled in the United Kingdom with the opening of a Sofitel in the previous Cox & Co bank in Central London . Accor launched

528-459: The acquisition of the fine catering company Potel & Chabot, and the event and entertainment organization company Noctis (renamed Paris Society). In 2018, AccorHotels sold 55% of HotelInvest for €4.4 billion and renaming it AccorInvest and launched a tender offer to take full control of Orbis. It acquired the Mantra Group (134 hotels under the brands Mantra, Peppers, Breakfree, Art Series),

561-459: The agreement Accor will provide staff to manage and operate more than 60,000 rooms in apartments and villas. The same month, Accor and Ennismore finalized their joint-venture of 14 hotel brands. Accor was the majority stakeholder (then sold 10.8% to a consortium of Qatari investors ), and the founder of Ennismore Sharan Pasricha held a minority stake. Accor and the Italian hotel group Arsenale announced

594-682: The best chefs of its hotels, which became the Victoires internationales de la cuisine in 2001 and stretched its scope to ibis and Mercure chefs. By the end of the 1990s, ibis hotels took the leadership on cities' peripheries, leading Novotel to redefine a strategy towards city centers, and to launch a global refurbishment program based on design and modularity, bringing Novotel closer to Accor's upscale brand Sofitel . In 2004, Novotel introduced more ergonomic and elegant rooms (Novation) rooms. In 2008, Novotel introduced new organic bath products branded "N". In November 2011, Novotel and Microsoft prototyped

627-415: The certification agency Bureau Veritas launched a label guaranteeing high safety and cleanliness measures in the group's hotels and restaurants, and signed a strategic partnership with the insurance company Axa to provide medical assistance to the guests of its hotels worldwide. In 2020, Accor opened more than 200 new hotels including its flagship Raffles Bali. On 24 November 2020, it announced that it

660-487: The early 1990s, the engineering techniques of Formule 1 inspired the group Accor to launch another economy brand, Etap Hôtel (now ibis budget ). In the late 1990s, the construction techniques of Formule 1 were also adopted by Accor's other economy brand, Ibis. By 1997, Formule 1 occupied 39% of the "super-economy" hotel market in France. From 1985 to 2005, 100 million customers stayed in Formule 1 hotels. In 2007, Formule 1

693-618: The firm acquired the economy lodging company Motel 6 (536 motels in the United States). In 1991, it acquired the Compagnie Internationale des Wagons-Lits , which owned Pullman Hotels and Resorts , Altea, and Europcar . Accor also launched another economy hotel, Etap Hotel. In 1994, it merged the Compagnie Internationale des Wagons-Lits with Carlson Travel Network to create Carlson Wagonlit Travel (now CWT ). In

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726-459: The launch of the Ibis brand positioned below the midscale Novotel , owner Accor reiterated its strategy in 1984 with the creation of Formule 1, an economy hotel brand positioned below its Ibis branded properties and that was opened its first location in 1985. The construction process of Formule 1 hotels was completely industrialized and standardized, allowing Accor to open one location every week. In

759-869: The launch of the Orient Express La Dolce Vita luxury trains. and the groups started to test urban autonomous cars with Citroën and JCDecaux . Accor committed to decarbonize all its operations, aiming 46% emission reduction by 2030 and net zero by 2050, a plan validated by the Science Based Targets Initiative . The group then issued its first sustainability-linked bonds for an amount of 700 million euros. In 2022, Accor bought Cunard's Queen Elizabeth 2 from PCFC Hotels and launched its All-Inclusive Collection. In 2023, Accor restructured into two distinct business units: "Economy, Midscale & Premium" unit (Ibis, Novotel, Mercure, Swissôtel, Mövenpick, Pullman, TRIBE from October 2023) and

792-437: The mid-90s, Accor shifted its interest towards luxury and premium brands, and moved towards an asset-light model to focus on brand and product management, rather than property management. Economy and midscale brands remained the group's cash cow and enabled it to invest in less profitable but strategic upscale and luxury brands. In 1997, the firm acquired the casino company SPIC, which became Accor Casino. In 1999, it acquired

825-949: The new midscale hotel brand Tribe (born under the Mantra Group Management). After buying 50% of the SBE Entertainment Group (owner of Mondrian Hotels ) in October 2018, Accor and SBE jointly launched the luxury hotel brand The House of Originals, and the premium hotel brand Hyde in Australia . In September 2019, Accor launched its first environment-conscious hotel brand, greet, with the first hotel opened in April that year in Beaune . On 3 December 2019, Accor repositioned its brand as ALL - Accor Live Limitless. The update merged Accor and its loyalty offering Le Club into one unified brand, ALL. In

858-455: The premier apartment hotel brand The Sebel. In August 2013, Sébastien Bazin became chairman and CEO of Accor. He introduced a new economic model around two poles: HotelServices, which operates and franchises hotels, and HotelInvest, which owns hotels and leads investments. In 2014, Accor bought a 35% share in Mama Shelter (5 hotels) whose chief designer is Philippe Starck , and signed

891-633: The private sales website for hotel deals VeryChic, and merged Squarebreak and Travel Keys into onefinestay, and launched the MoodMatch app on its website through a partnership with Travelsify. On the same year, AccorHotels also acquired 50% of the Orient Express brand in a move to relaunch it as a luxury hotel brand. the group announced its strategic intention (dubbed Accor Local) to broaden its marketing to locals, instead of targeting only visitors and travelers. It also diversified its portfolio of assets with

924-665: The top 10 of hotel groups worldwide with 319 hotels. It turned into the Accor group in 1983, and was introduced to the Paris stock exchange index the same year. Novotel survived as Accor's strong midscale brand alongside Mercure. In 1984, Novotel bought the New York Times Square building, a city where the company already operated the Roosevelt Hotel on Madison Avenue. In 1986, Novotel introduced full breakfast buffets. In 1995, Novotel launched an international competition to award

957-523: The wake of the COVID-19 pandemic , Accor created CEDA (Coronavirus Emergency Desk Accor), a platform centralizing needs and providing accommodation solutions in France for front-line medical staff and vulnerable populations. The group allocated 70 million euros to launch the ALL Heartist Fund which was designed to assist employees and individual partners experiencing great financial difficulties. Accor and

990-513: Was inspired by American motels with comfortable rooms, a restaurant and parking. By 1970, seven Novotel hotels were in operation, and the group raised the funds to develop internationally. By 1975, Novotel opened 60 hotels in France and 13 in Europe. Novotel bought Mercure in 1975, and Sofitel in 1980. In 1981, Novotel entered the Asian market with the opening of a hotel in Singapore . Novotel reached

1023-617: Was introduced to the Paris stock exchange the same year. Accor is based on the word "Accord" meaning "agreement" in French. In 1984, Accor bought the Quiberon thalassotherapy center, which became the first of the Thalasso Sea & Spa brand, and acquired the fine catering company Lenôtre the following year. In 1985, the firm launched Formule 1 , a brand of low-cost hotels. The buildings themselves were modular blocks manufactured in factories and assembled onsite to minimise costs. In 1990,

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1056-657: Was listed on the stock exchange). Suitehotel was merged with Novotel. In 2011, Accor revamped the Ibis brand by creating ibis Styles (formerly All Seasons) and ibis budget (formerly Etap Hotel). The group sold the fine catering group Lenôtre, and the Compagnie Internationale des Wagons-Lits . In 2012, the group launched the regional premium brand Grand Mercure in China (MeiJue), and sold Motel 6 . In 2013, Accor redefined its group business model on two core competencies: hotel operator and brand franchisor (HotelServices), and hotel owner and investor (HotelInvest). The group acquired

1089-517: Was then considered a light version of Novotel. In 1975, Novotel-SIEH acquired the restaurant brand Courtepaille and the Mercure hotels. In 1980, Novotel-SIEH acquired the Sofitel hotels (43 hotels). In 1981, Novotel-SIEH entered the Asian market with the opening of a Novotel in Singapore . In 1983, Novotel-SIEH acquired and merged with the group Jacques Borel International to create the Accor group, which

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