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Daewoo Lacetti

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The Daewoo Lacetti is a compact car manufactured and marketed globally by GM Korea since 2002. The first-generation Lacetti was available as a four-door sedan and five-door station wagon , styled by Pininfarina —and five-door hatchback styled by Giorgetto Giugiaro . The sedan and wagon were marketed as the Daewoo Nubira in some European markets and as the Suzuki Forenza in North America. The hatchback, was introduced in 2004 and marketed as Daewoo Lacetti5 in South Korea, Suzuki Reno in the United States. After the 2004 model year, it was marketed as Chevrolet Nubira and Lacetti in Europe, as the Chevrolet Optra in Canada, Latin America, Africa, Middle East, India, Pakistan, Japan and Southeast Asia, and as the Holden Viva in Australia and New Zealand.

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143-624: In 2008, the second-generation Lacetti was launched as the Daewoo Lacetti Premiere , a badge-engineered version of the Chevrolet Cruze , co-developed by GM Daewoo, Holden , and General Motors. It was marketed under the Daewoo marque until the beginning of 2011, when the brand was discontinued, and was thereafter marketed under the Chevrolet and Holden brands. The name Lacetti derives from

286-741: A "premium" marque, Volkswagen often introduces new technologies in Audi-branded cars before fitting them to mainstream products (such as the Direct-Shift Gearbox ). In production, platform sharing is used extensively, with the modular MQB platform underpinning a range of vehicles from the Audi A1 to the Volkswagen Atlas . The previous D platform of the 2000s was used for the Volkswagen Phaeton and Bentley Continental GT (built in steel) and

429-658: A 2011 model, replacing the Chevrolet Cobalt . Full production began September 8, 2010. For these markets, the Cruze utilizes a more advanced Watts Z-link rear suspension from the Opel Astra (J). Offered in LS, LT, LTZ and Eco trim levels, both the 1.8-liter and the turbocharged 1.4-liter engines are offered, coupled with either a six-speed manual or automatic transmission. With a starting price slightly higher than most compact competitors,

572-612: A Chrysler interior. For the 1989 model year, Toyota and Nissan introduced the Lexus and Infiniti luxury brands in the United States (following the Acura luxury brand of Honda) with the all-new Lexus LS400 and Infiniti Q45 full-size sedans. Both brands expanded their model line for 1990, sourcing an existing model line from the Japanese market to rebrand as an entry-level offering. The Lexus ES250

715-466: A Chrysler powertrain, the Routan received its own styling and content features as well as a standard "sportier suspension and steering". In Japan, automobile manufacturers differed in the marketing of their product ranges. In contrast to marketing a single vehicle under multiple brand names (with minor changes to exterior bodywork), Japanese manufacturers marketed vehicles through multiple sales networks, with

858-752: A Cruze-based equivalent, due to the Pontiac brand being phased out during 2010. The Cruze was built on the production lines that were used to build the Cobalt and Pontiac G5 in Lordstown, Ohio. Cobalt production ended in June 2010 and the Cruze started production in July 2010. GM has allocated three shifts to produce the Cruze and it arrived to dealers in September 2010, giving all dealers time to deplete their inventories of Cobalts. Changes to

1001-668: A Japanese-market Toyota (Toyota Vista/Windom) and its chassis and engine with the Camry, the ES300 shared no resemblance to the American-market Camry. Infiniti moved away from a two-door coupe entirely, replacing the M30 with the four-door J30 ( Nissan Leopard J Ferie in Japan). Chevrolet Cruze#JG The Chevrolet Cruze is a compact car produced by General Motors from 2008 through 2023. It

1144-594: A car through each brand; for example, the Chevrolet Tahoe, GMC Yukon, and Cadillac Escalade each share a common body. In another example, the same model is rebadged when it is sold in different regions and markets. In Australia, during the 1980s and 1990s, the Button car plan required imported Nissans and Toyotas to adopt Ford and Holden (GM) nameplates. In the United Kingdom, Opel-produced vehicles are marketed under

1287-677: A common platform to produce the American version of the Odyssey minivan, also underpinning the Honda Pilot and Honda Passport SUVs, the Acura MDX CUV, and the Honda Ridgeline mid-size pickup truck. Although intended to save development costs by spreading design and research costs over several vehicles, rebadging can also become problematic if not implemented properly. Using multiple car brands under

1430-598: A cost of US$ 4 billion. A total of 221 prototypes were tested in Australia, Canada, China, South Korea, Sweden, the United Kingdom and the United States. According to GM, the Cruze's body structure is 65 percent high-strength steel. MacPherson struts are utilized in the front suspension with a solid torsion beam axle for the rear, avoiding the cost and complexity needed for a modern multi-link independent rear suspension used by some more expensive rivals. According to GM's global product development chief Mark Reuss,

1573-707: A distinct vehicle being sold under various model nameplates (from a single manufacturer). Toyota marketed the Corolla in Japan exclusively at Toyota Corolla Store locations; at Toyota Auto Store locations, it was named the Toyota Sprinter . Nissan sold the Nissan Cedric through its Nissan Bluebird Store network, with the identical Nissan Gloria through the Nissan Prince Store network. Honda previously marketed

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1716-551: A five-passenger interior. Coinciding with the 1998 Daimler-Chrysler merger, the Eagle brand was discontinued; the singular Jeep brand was integrated as part of Chrysler or Dodge dealership networks. The Chrysler 300M was originally developed as a second generation of the Eagle Vision; following the discontinuation of Eagle, the vehicle continued into production as a Chrysler model, adopting a slightly restyled grille, Chrysler badging, and

1859-514: A five-speed manual or a six-speed automatic along with 1.6- or 1.8-liter engines. The sedan range consisted of the 1.6 SL, 1.6 SE, 1.8 SE (automatic only) and 1.8 SX (automatic only). Hatchback models were introduced in 2013 available with the 1.6-liter or 1.6-liter turbo engines. The Chevrolet Cruze was released in India on October 12, 2009. It was offered in only two versions: LT and LTZ in diesel form only ( VCDi ). During 2009, there were reports that

2002-536: A joint venture with a local manufacturer to manufacture automobiles in the country. Prior to 2022, the Chinese government dictates that no more than two joint ventures are allowed for each foreign investor. Larger foreign manufacturers often set up two joint ventures to maximize the market reach, including Toyota ( FAW Toyota and GAC Toyota ), Ford (JMC-Ford and Changan Ford ), Volkswagen ( SAIC-VW and FAW-VW ) and Honda ( Dongfeng Honda and Guangqi Honda ). To distribute

2145-460: A limited top speed of 191 km/h (119 mph). However, the 1.8-liter automatic was capable of 176 km/h (109 mph). In 2007 GM India introduced a facelifted diesel-engined Optra called the Optra Magnum. The Magnum sported the family nose, and better interiors as compared to the petrol version, also a new 2.0-liter TCDi engine capable of producing 121 bhp (90 kW). Subsequently

2288-535: A marketing strategy that positioned the high-riding Cruze as a light-duty sport utility vehicle (SUV). This contrasted with Suzuki's approach with the Ignis marketed as a conventional passenger model. From 2003, Suzuki of Europe began manufacturing the Cruze as the Suzuki Ignis—representing a facelift of the original Ignis, but only for European markets. In 2008, GM introduced the Cruze compact car, carrying

2431-493: A model to carry over to its rebadged model counterparts. Through the 2000s, the American Big Three automakers reduced their brand footprint by closing or selling underperforming brands. After 2001, Chrysler discontinued its Plymouth brand (following the closure of Eagle in 1998). In response to the late 2000s recession, Ford ended its ownership of Jaguar , Land Rover , Aston Martin , and Volvo Cars ; in 2010, Mercury

2574-541: A possible 37 points. The following July, the China New Car Assessment Program (C-NCAP) awarded the Cruze five out of five stars in their test. The Cruze SE 1.6-liter tested scored 16 points in side-impact collision, 14.44 in front-end collision, and 15.73 in the 40 percent frontal offset collision. Euro NCAP graded the Cruze at five out of five stars as well—96 percent for adult protection, and 84 percent for child occupant protection, though

2717-475: A press conference on July 15, 2008, with the first official images released on August 21, 2008. At the ceremony of the start of production of Cruze at Ohio, Mark Reuss , the president of GM's North American operations said, "This is everything for us". It is described as GM's most significant new vehicle introduction into North America since the Chapter 11 reorganization in 2009, and is GM's latest attempt to build

2860-472: A recall for 9,098 petrol-engined 2010 model year Cruzes in Australia and a further 485 in New Zealand over a faulty fuel hose . According to Holden, some hoses on 1.8-liter cars had developed a leakage, although no accidents or injuries had been reported prior to the recall. The recall followed a stop-delivery notice issued by Holden to its dealers on March 3 while the automaker conducted an investigation into

3003-470: A report of the steering wheel breaking away from the steering column during motion. On June 22, 2012, GM issued a recall for 413,418 Cruzes manufactured at the Lordstown, Ohio plant, to address a risk of engine compartment fires. The recall covered 2011 and 2012 models built from September 2010 through May 2012 and affected vehicles sold in the United States, Canada, and Israel. The fire hazard arose from

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3146-539: A response to the slowing sales of the larger, locally produced Commodore range. The Australian Government committed A$ 149 million to the program from its $ 6.2 billion Green Car Innovation Fund , with a further $ 30 million given by the State Government of South Australia . On February 28, 2011, Holden unveiled the Australian assembled Cruze sedan in facelifted "Series II" guise, otherwise known as

3289-572: A revised version of their product through an OEM deal, as with Volkswagen marketing a modified version of the Dodge Caravan and Chrysler Town and Country minivans as the Volkswagen Routan (2009–2014). Another example was the joint venture of Mitsubishi and Chrysler that resulted in vehicles produced by Diamond-Star Motors that were marketed under various nameplates from 1985 until 1993. In China, foreign manufacturers were required to form

3432-753: A sedan, hatchback, or SUV/CUV body designs. Automotive industry rebadging can be compared with white-label products in other consumer goods industries, such as consumer electronics and power tools . The first case of badge engineering appeared in 1917 with the Texan automobile assembled in Fort Worth, Texas, that made use of Elcar bodies made in Elkhart, Indiana. "Probably the industry's first example of one car becoming another" occurred in 1926 when Nash Motors ' newly introduced smaller-sized Ajax models were discontinued in 1926 after over 22,000 Ajax cars were sold during

3575-620: A sedan. The US model line features the 2.0-liter four-cylinder D-TEC made by General Motors, developing a maximum power of 132 hp (98 kW) at 5600  rpm . The Forenza and the Reno were discontinued within the 2008 model year, the Reno being replaced by the Suzuki SX4 sedan after the 2008 model year and the Forenza by the Chevrolet Cruze . The Chevrolet Optra entered the Iraqi market in 2004 with

3718-554: A shared appearance; Cadillac Eldorado Seville , Buick Limited Riviera , Oldsmobile Starfire 98 , Pontiac Bonneville Catalina , and the Chevrolet Bel-Air Impala . A later example was Wolseley Motors after it was bought out by William Morris . After World War I , "Wolseley started to lose its identity and eventually succumbed to badge engineering." This was repeated with the consolidation of Austin Motor Company and

3861-409: A single-parent manufacturer can significantly increase selling costs, as each model line must be marketed separately, requiring a distinct dealership network. Inappropriate use of rebadging can also hurt overall sales by resulting in "cannibalism" between two or more brands owned by the same company by failing to develop a distinct image for each brand or by allowing the market failure of one version of

4004-591: A singular GM brand. As an exception, Cadillac offers division-exclusive engines (the Northstar and Blackwing V8 engine families). In 1981, GM lost a 1977 lawsuit related to consumers (who purchased 1977 Oldsmobile Delta 88s equipped with a 350 cu in (5.7 L) Chevrolet small-block engine instead of the 350 cu in (5.7 L) Oldsmobile V8 engine ). At the time of production, GM had downsized its full-size model lines in preparation for another oil crisis and had increased production of V6 engines as

4147-527: A small size car that North American consumers would "buy because they like it – not simply because it is cheap". Underpinned by the front-wheel drive GM Delta II platform , GM has confirmed the Cruze development program occurred under a global design and engineering team. GM Daewoo in South Korea played a leading role in the design and engineering of the Cruze, along with GM's German-based Opel division. This development program spanned over 27 months at

4290-647: A yearly tax for a vehicle that exceeds Japanese dimension regulations . In Mexico, the Lacetti came to the market in 2006 as Optra to replace the Chevrolet Cavalier , and it was sold only as a sedan. The Optra was phased out after the 2009 model year in favour of the Chevrolet Cruze , although for now, the Mexican Cruze is an imported model from South Korea. The Lacetti as a best seller was launched in Colombia , under

4433-629: Is "to spread the huge development costs of a new vehicle over as many cars as possible". An example is General Motors' rebadging of the Camaro as the Firebird , a successful model from the 1960s through to the 2000s. In most cases, consumers are interested in each brand's focus "on the unique elements of styling and driving characteristics". Some cars would not be marketed without the cost savings that are obtained from this practice, and carmakers can develop many "different models – all wearing different badges – off

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4576-593: Is a four-door sedan derived from the V20 Toyota Camry. Though visibly similar to the Camry introduced for 1987, the ES250 was a rebranded Toyota Camry Prominent/Vista ; a model developed for Japan, the Prominent/Vista (dependent on sales network) is a four-door pillared hardtop sedan with a slightly lower roofline and restyled body panels. Along with the change to left-hand drive, the ES250 adopted an interior similar to

4719-477: Is amortized tooling costs, which means the vehicle can be produced at a higher margin of profit (or a lower price, or both). Badge engineering occurs in the luxury -type market segments. An automobile manufacturer will use a model from its mainstream brand as a basis for a model under a premium marque by upgrading its features, technology, and/or styling. Along with visible cosmetic differences, premium models may also receive upgraded drivetrains. An example of this

4862-456: Is rated as an Ultra Low Emissions Vehicle. The Optra5 hatchback was added to the line-up for 2004 and was more contemporary in styling and equipment, with projector type headlights and fog lamps, clear taillight lenses, and blackout grille. In addition to the same options available on the sedan LS and LT models, an options package contained alloy wheels, sunroof, spoiler, leather steering wheel and shift knob, and steering wheel mounted controls for

5005-418: Is teamed with GM's six-speed 6T30 unit, lighter and more compact than the previous 6T40 . Diesel remains optional for "CD" and "CDX" specifications over the standard 1.8-liter petrol. Alterations to the 2.0-liter turbodiesel have resulted in an additional 10 kW (13 hp) and 40 N⋅m (30 lb⋅ft) and a slight reduction in fuel consumption for the manual variant, now a six-speed unit. However,

5148-738: Is that Ford Motor Company marketed its mainstream Ford Fusion mid-size sedan as the Lincoln MKZ ; the Ford Expedition SUV is sold as the Lincoln Navigator . A more controversial example was the Aston Martin Cygnet , a rebadged version of the Toyota iQ city car (intended to comply with EU emissions regulations). While fitted with model-specific trim and a luggage set, the Cygnet nearly tripled

5291-631: Is when two separate manufacturers trade products, filling gaps in their respective product lineups. During the 1990s, Honda and Isuzu entered into such an agreement, with Isuzu marketing the first-generation Honda Odyssey as the Isuzu Oasis as its first minivan. In return, Honda received the Isuzu Rodeo and Isuzu Trooper SUVs, which became the Honda Passport and Acura SLX ; the agreement allowed both Honda and Isuzu to enter new vehicle segments without

5434-589: The 1973 oil crisis , General Motors expanded fuel-efficient offerings beyond its Chevrolet division, reintroducing compact cars to its Buick, Oldsmobile, and Pontiac brands. Derived from the X-platform Chevrolet Nova , the Pontiac Ventura was introduced for the 1971 model year, with the Buick Apollo and Oldsmobile Omega introduced for 1973. These four X-platform vehicles (also known as N-O-V-A from

5577-471: The Astra hatchback and a restyled version of the second-generation Cruze sedan, renamed to Astra Sedan. European specification variants of the Cruze are offered with 1.6- and 1.8-litre petrol engines, and 2.0-litre and (from 2012) 1.7-litre diesel engines. In mid-2011, with the arrival of the five-door hatchback variant, the 1.6-litre petrol engine received an upgrade from 113 bhp to 122 bhp. Exports from

5720-682: The Audi A8 (built in aluminum). In the Japanese automotive industry, platform sharing has expanded model offerings in North America. While the initial Lexus LS was developed specifically for the American market, the later Lexus ES has shared a platform (but not a body) with the Toyota Camry (since 2013, the Toyota Avalon , itself also based on the Camry). Exclusive primarily to North America, Honda uses

5863-654: The Ford Fusion ; as part of its 2013 redesign, no other exterior panels); Cadillac rebranded the Opel Omega B as the Cadillac Catera as its first mid-size car, but replaced it, eventually moving towards platform sharing with other divisions. From 1982 until 1986, the front-wheel drive A platform underpinned the Chevrolet Celebrity , Cutlass Ciera , Pontiac 6000 , and Buick Century . As part of their legacy,

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6006-399: The Honda Accord through multiple sales networks, marketing the Accord through the Honda Clio network and renaming it as the Honda Vigor for Honda Verno locations (conversely, the Vigor was renamed the Honda Inspire for the Clio network). The practice of producing multiple versions of the same vehicle would eventually lead to distinct vehicles produced for export. In North America,

6149-448: The JH series. Prime Minister Julia Gillard attended the February launch to drive the first example off Holden's production line before full-scale production commenced in March. Holden has confirmed an initial local content level of between 40 and 50 percent if assessed by retail value, with an aim of increasing Cruze localization over time. Series II styling revisions to the grille , lower air intake , and bumper have softened

6292-431: The Lacetti name is also used for the entire range of sedan, station wagon and hatchback models on the same J-series platform. In Finland and Germany, for example, only the hatchback is sold under the Lacetti name. The European models were initially only available with the following gasoline -powered four-cylinder engines: A diesel -powered version was later added to the line-up with these specifications: In Europe,

6435-399: The Latin "Lacertus", meaning "youthful". The Lacetti was developed based on its predecessor Nubira under Daewoo before it was acquired by GM . The four-door sedan, designed by Pininfarina , was launched in South Korea on 25 November 2002, following a development period of two years and six months. A pre-production prototype of the five-door hatchback, styled by Giorgetto Giugiaro ,

6578-427: The Nuffield Organization (parent company of Morris Motors ) to form the British Motor Corporation (BMC). The rationalization of production to gain efficiencies "did not extend to marketing", and each "model was adapted, by variation in trim and accessories, to appeal to customer loyalties for whom the badge denoting the company of origin was an important selling advantage ... 'Badge Engineering', as it became known,

6721-466: The Toyota Sprinter / Chevrolet Prizm , and later the Toyota Matrix / Pontiac Vibe . In another agreement, Ford and Nissan developed and produced the Mercury Villager and Nissan Quest minivans from 1993 through 2002. Another example was the cooperative work between Volkswagen and Ford to develop the VW Sharan , Ford Galaxy , and SEAT Alhambra . Badge engineering may occur when one company allows another, otherwise unaffiliated, company to market

6864-436: The Yusheng S330 developed by Jiangling Motors (JMC) . Badge engineering could be used as a strategy to lengthen the life cycle of a vehicle. After a product has reached the end of its life cycle, it may be transferred to another brand, mostly from the same holding company or joint venture. Examples include the SEAT Exeo , a rebadged Audi A4 B7 with reworked styling, which was built in Spain from used production tooling from

7007-419: The "2.0LT VCDi" variant powered by a 2.0L CRDi diesel engine paired to a standard 6-speed automatic transmission with manual mode. It featured a proximity key with start/stop button. In 2014, Chevrolet launched a redesigned Cruze which featured a different frontend. Holden announced at the Melbourne International Motor Show on February 27, 2009, that sales of the South Korean-produced Cruze would begin under

7150-530: The "Cruze" nameplate. The Cruze came either with a 1.3- or 1.5-liter engine coupled to either five-speed manual or four-speed automatic transmissions. Manufactured by Suzuki in Japan, GM revealed the production Chevrolet Cruze in October 2001, with Japanese sales commencing the following month. From 2002 through to 2006 this generation of Cruze was sold in Australia (as Holden) and New Zealand (as Chevrolet). The production Cruze had standard front-wheel drive , with all-wheel drive optional. Chevrolet pursued

7293-421: The "J300" internal designation. Mainly developed by GM Korea , this J300 iteration serves as a replacement for the Chevrolet Cobalt , Daewoo Lacetti and Holden Astra compact cars. GM phased out production of the Cobalt and its badge engineered counterpart, the Pontiac G5 in 2010, just prior to the manufacturing of the Chevrolet Cruze was to commence. The first renderings of the Cruze were revealed by GM at

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7436-421: The 1.4-liter engine and the 6T40 automatic transaxle. GM stated awareness of 27 low-speed crashes due to brake issues that might have involved this fault. On March 28, 2014, GM halted sales of 2013- and 2014-model Cruzes with 1.4-liter engines (about 60% of Cruzes), initially without stating a reason for the stop-sale order; subsequently GM disclosed that the issue was a faulty right-side axle shaft. The Cruze

7579-417: The 1.6-liter engine and manual transmission, a few years later Iraqi government used the LS version as traffic police vehicle. In Australia and New Zealand the Daewoo Lacetti was briefly sold between September 2003 and December 2004 as a four-door sedan. At this time, Daewoo withdrew from the Australian market. Fitted with the 1.8-liter engine rated at 90 kW (120 hp) and 165 N⋅m (122 lb⋅ft),

7722-426: The 1.6-liter engine; a few years later the LS term version was used as a traffic police patrol vehicle. In Uzbekistan, the Lacetti has been produced by GM Uzbekistan since 2008, in a plant located in Asaka , and marketed as the Chevrolet Lacetti. In 2013, the partner company Uz-Daewoo Avto began producing the facelifted sedan version as the new Daewoo Gentra . It is marketed throughout the CIS countries. In 2015

7865-413: The 1973 oil crisis and to regain lost market share, both Cadillac and Lincoln introduced smaller vehicles for their brand. In one of the most controversial uses of rebranding in automotive history, both vehicles were derived from smaller GM and Ford divisional model ranges. For the 1977 model year, Lincoln released the Lincoln Versailles to match the debut of the Cadillac Seville . In contrast with

8008-415: The 1976 Pontiac Sunbird . Similarly, to the X-body vehicles, the H-body subcompacts shared common bodies across all four divisions with differing grille, lamp, and body trim variations. Prior to 1981, the majority of General Motors vehicles were produced with engines designed by their respective divisions. From 1981 onward, GM ended its policy of divisionally-developed engines, instead offering engines under

8151-529: The 1980 model year. For 1982, Cadillac released the Cadillac Cimarron to compete against compact European-brand executive sedans . The smallest Cadillac produced since the 1900s, the Cimarron used the chassis of the GM J-body four-door sedan. Developed and brought to market less than a year before the J-body was released, Cadillac was left with almost no time to distinguish the Cimarron from its divisional counterparts from Chevrolet, Buick, Oldsmobile, and Pontiac. Though sharing nearly its entire exterior with

8294-415: The 1990s, GM advertising featured a disclaimer stating '"Oldsmobiles (or any other GM division) are equipped with engines manufactured by various GM divisions, subsidiaries and affiliates worldwide."' Prior to the mid-1970s, the American luxury brands Lincoln and Cadillac offered model lines consisting entirely of full-size two-door and four-door sedans and full-size personal luxury cars. At the beginning of

8437-473: The A-bodies became enormously popular – as well as synonymous with one of GM's most transparent examples of badge engineering : they were simultaneously presented, almost indistinguishably, on the 22 August 1983 cover of Forbes magazine as examples of genericized uniformity, embarrassing the company and ultimately prompting GM to recommit to design leadership. In 1987, Chrysler Corporation acquired American Motors Corporation (AMC) from Renault , leading to

8580-407: The Astra ( A$ 17,990 compared to A$ 21,990 ), the Astra continued to outsell the Viva by a factor of about two-to-one. With the release of the all new Holden Cruze in mid-2009 the Viva ceased to be sold in Australia. In New Zealand, where many cars are imported second-hand from Japan, several Japanese specification Chevrolet Optra sedans and wagons were also sold. The Lacetti was sold in Canada as

8723-469: The Audi plant in Ingolstadt after the A4 B7 production had ended. The tooling was dismantled from Ingolstadt and was sent to the SEAT manufacturing plant in Martorell , Spain, to be reinstalled. Another example is the Dongfeng Fengdu MX6, which was produced after the near-identical Nissan X-Trail (T31) production had ended, and the Maruti Suzuki Zen Estilo, which is based on the then-recently discontinued Suzuki MR Wagon . The advantage of this strategy

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8866-418: The Breeze from the original CR-V , the Elysion from the Odyssey , the XR-V from the HR-V , and others. In other cases, foreign manufacturers may also rebadge a model developed by its partner, sometimes for exports to other markets. Examples include the second generation Chevrolet Captiva which is an export version of the Baojun 530 made by SAIC-GM-Wuling , or the Ford Territory , a reworked version of

9009-480: The Chevrolet Optra. Two body styles were available for the entirety of its sales run, a four-door hatchback (the Optra5) and an Optra wagon, all in LS or LT trim levels (2005 wagon only had base or LS trim levels), while sedan was available for model years 2004 and 2005, but was removed for 2006. All are powered by the 2.0-liter inline-four D-TEC engine, rated at 119 hp (89 kW) at 5400 rpm and 126 lb⋅ft (171 N⋅m) of torque at 4000 rpm, driving

9152-418: The Chevrolet YGM1 concept car at the Tokyo Motor Show in 1999, the original Cruze was derived from the subcompact Suzuki Ignis five-door hatchback (known as the Suzuki Swift in Japan). Despite the Chevrolet branding, the YGM1, like the production car, was the work of GM's Australian arm, Holden . Along with the styling, Holden executed most of the engineering work and were responsible for devising

9295-428: The Chevrolet brand as Chevrolet Optra, in 2004 with the sedan version having the following engine options: In 2006 the hatchback version was introduced, with only the aforementioned 1.8-liter engine. By 2006, the 1.4-liter engine was replaced by the 1.6 L Family I E-TEC II, 109 hp (81 kW) at 5800 rpm. In addition, the design of wheels, and the grille were updated for all models offered. The Vehicle

9438-441: The Cruze are the 1.6-liter Family 1 inline-four , a 1.8-liter version of the same , and a 2.0-liter VM Motori RA 420 SOHC turbocharged common rail diesel , marketed as VCDi . All three engines are coupled to a five-speed manual or optional six-speed automatic transmission featuring Active Select . When the Cruze launched in the United States in 2010, a new 1.4-liter Family 0 turbocharged gasoline engine

9581-441: The Cruze built at the Elizabeth, South Australia factory from late 2011 joined the Cruze sedan manufactured there since March 2011. GM in the United States has upgraded the existing plant in Lordstown, Ohio to manufacture the Cruze, investing more than US$ 350 million . The Australasian New Car Assessment Program (ANCAP) in May 2009 awarded the Cruze five out of five stars in their crash safety test, with 35.04 out of

9724-663: The Cruze was to become available in Malaysia with the 1.6 and a 1.8-liter engines. The Naza automotive group in Malaysia has announced that it's expecting to launch the Cruze in the Malaysian market for the first time in the second quarter of 2010 and they are expecting to sell 1,200 to 1,500 units in 2010. In Thailand, the car launch in December 2010, built at GM's Rayong facility. Specification levels comprised: Base (1.6-liter), LS (1.6- and 1.8-liter), LT and LTZ (1.8-liter), 6-speed automatic are standard in all models except 1.6 Base used 5-speed manual, with an optional 2.0-liter VCDi available on LTZ variant with 6-speed automatic. In

9867-536: The Cruze with an isolated four-point engine mount and implemented sound damping material in areas including the front-of- dashboard panel, luggage compartment , decklid internals, doors, carpet and headlining . Further noise suppression through the use of a triple-layer sealing system in the doors has also been employed. A five-door Cruze hatchback was unveiled as a concept car at the 2010 Paris Motor Show on October 1, 2010. Cruze hatchback sales began in Europe in mid-2011. Holden in Australia were responsible for

10010-429: The February 2011 renaming of "GM Daewoo" to "GM Korea", the Lacetti Premiere adopted the international "Chevrolet Cruze" name from March 2, 2011. For the owners of the previous model, Lacetti, GM Korea decided to replace the old emblem to that of Chevrolet for free. The Chevrolet Cruze was launched in the Chinese market on April 18, 2009, as a sedan manufactured at GM India's Halol factory. Transmission choices were

10153-402: The Forenza and Reno beginning in the United States in 2004—following the end of Daewoo's North American operations in 2002 and replacing the Daewoo Nubira station wagon and sedan . The Forenza/Reno falls between the Aerio (later SX4 ) and the now-discontinued Verona . In the territories of Guam and Northern Mariana Islands , it was sold as a Chevrolet Optra, but it was only available as

10296-695: The Holden brand. Replacing the Holden Viva , the Cruze reached dealerships on June 1, 2009. The Cruze hatchback also became the replacement for the Holden Astra , dropped from the Holden lineup the following August. Given the model designation JG , the Holden Cruze was launched with the 1.8-liter petrol engine and optional 2.0-liter turbodiesel. Both engines are mated to the five-speed manual transmission or optional six-speed automatic. On March 18, 2010, Holden issued

10439-658: The Jeep range, Eagle was marketed towards consumers interested in imported vehicles. For 1992, the Eagle Vision full-size sedan replaced the Premier, becoming the first Eagle-brand vehicle developed by Chrysler. Positioned between the Dodge Intrepid and Chrysler Concorde, the Eagle Vision shared most exterior trim with the Concorde. It was the only Chrysler LH car offered exclusively with

10582-666: The Lacetti as the Chevrolet Optra wagon. It was available in two trim levels, the LS and the LT. Both came with either a five-speed manual or 4-speed automatic transmission with a console shift . The Optra Wagon was powered by a 1.6 or 1.8-liter engine. For model years 2004 and 2005 the Lacetti sedan was also sold in Japan as the Chevrolet Optra LT. The Optra was limited in sales due to the exterior dimensions exceeding 1,700 millimetres (66.9 in), thereby causing Japanese owners to pay

10725-456: The Lacetti line-up to include both the sedan and station wagon versions in addition to the five-door hatchback version, in line with Korea. The engines built for the Nubira and its badge-engineered twins are the same as in the Lacetti hatchback and its badge-engineered versions. The 1.8-liter Family II four-cylinder engine is sourced from the Australian car maker Holden . In 2004, The Lacetti

10868-465: The Lacetti offered standard five-speed manual or optional four-speed automatic transmission. The single trim level, called SX, included are dual front airbags, air conditioning, power steering, keyless entry, power windows, CD player, and an alarm. The special edition SX Limited from October 2003 added anti-lock brakes, side impact airbags, alloy wheels, climate control air conditioning, six-stacker CD player, tilt/telescopic steering wheel, lumbar support for

11011-467: The M30 differed from the Leopard primarily in its steering wheel location. Intended largely as placeholder models, the ES250 and M30 were largely overshadowed by their companion flagship sedans. Following the end of the 1992 model year, both models were withdrawn (as their Japanese counterparts had ended their model cycles). For 1993, the ES250 was replaced by the ES300; while again sharing its body with

11154-547: The North America version Cruze is modified from the global platform as it requires reinforcements to the engine compartment because it offers a bigger engine than in other markets and uses torsion beam suspension. Hydraulically -assisted (electric for North American market) rack and pinion steering gives for a 10.9-meter (36 ft) turning circle . Braking-wise, ventilated front, and solid rear disc brakes are employed, both using piston steel calipers . To counteract noise, vibration, and harshness , engineers have designed

11297-725: The Optra was its low price at $ 12,000 MSRP. The car was positioned as a versatile and fun to drive but affordable budget compact family car. The Optra slotted between the Cobalt and the Aveo , and it replaced the Daewoo Nubira . Brakes are disc, front and rear. Independent suspension, 15-inch wheels, and CD player were standard on the LS sedan, with optional ABS and air conditioning; the LT adds standard air conditioning and cruise control, standard fog lamps on both LS and LT, and an optional sunroof. The sedan

11440-794: The Philippines, the Cruze replaced the aging Optra in 2010. The Cruze came in 3 different variants; the entry-level "1.8L" the mid-range "1.8LS" & the top-spec "1.8LT". All variants are powered by Chevrolet's 1.8L inline-four ECOTEC engine coupled to a 5-speed manual or 6-speed automatic transmission (LS & LT variants only) with manual mode (LT variant). The "LS" featured three-spoke leather-wrapped steering wheel, fabric seats, 6-disc 6-speakers audio system with MP3 playback & USB connectivity, keyless entry, immobilizer, automatic climate controls, ABS, dual front & side airbags among other features. The "LT" variant featured upgraded leather seats & 17-inch alloy wheels. By 2011, Chevrolet introduced

11583-740: The Seville (sharing its chassis underpinnings both the Chevrolet Nova and the Chevrolet Camaro), the Versailles shared nearly its entire body with the Mercury Monarch (itself a counterpart of the Ford Granada ); the model line also replaced the previous Mercury Grand Monarch Ghia . Outsold by the Seville nearly three-to-one, the Versailles sold far under sales predictions and was discontinued early in

11726-670: The South Korean factory began on February 24, 2009. Mexico became the first North American country to receive the car, going on sale for the 2010 model year in late 2009. Imported from South Korea, the Chevrolet Cruze in Mexico replaces both the Chevrolet Astra (last sold in 2008) and Optra as the compact offering there. The US and Canadian version of the Chevrolet Cruze entered limited production at Lordstown, Ohio , in July 2010 as

11869-774: The Toyota Sprinter was marketed as the Chevrolet Nova (and the Geo Prizm that replaced it). The Honda Vigor and Inspire were marketed as the Acura Vigor and TL; Nissan sold the Gloria in the United States as the Infiniti M45 . Two automakers can also pool resources by operating a joint venture to create a product and then selling each as their own. For example, General Motors and Toyota formed NUMMI . The vehicles produced from this venture (though not necessarily at NUMMI itself) included

12012-460: The United States, the Cruze received the highest possible ratings of "good" in front moderate overlap, side, rear and rollover crash protection tests by the Insurance Institute for Highway Safety (IIHS), who listed the Cruze as a 2011 Top Safety Pick . The Cruze received a "marginal" rating in the small overlap test. The National Highway Traffic Safety Administration (NHTSA) gave the Cruze

12155-578: The Vauxhall brand; when sold in the United States, Opels were marketed as Saturns, Chevrolets, and Buicks. Conversely, the Australian Holden brand was never sold in North America, but the Holden Monaro and Holden Commodore were sold under the Pontiac (Pontiac GTO, Pontiac G8), Chevrolet (Chevrolet SS), and Buick (Buick Regal Sportback/Buick Regal TourX) nameplates. Another way badge engineering may occur

12298-527: The agency's highest five-star safety rating, based on its score for frontal impact (driver and passenger), side impact (driver and passenger), and for the side pole test (driver). NHTSA graded the Cruze at four out of five stars for rollover safety performance. According to Consumer Reports , during its first year, the Cruze scored the lowest in reliability among compact sedans. GM announced in April 2011 that 2,100 Cruzes in North America would be recalled following

12441-749: The automotive industry. Alongside a shared chassis (though unibody construction is nearly universal in cars and many light trucks), platform sharing also standardizes components such as drivetrain, suspensions, components, and other technologies. General Motors used the B platform for many of its non-Cadillac full-size vehicles (nearly exclusively from 1959 through 1985), while Chrysler used its B platform for intermediates and its C platform for (non-Imperial) full-size cars. The Volkswagen Group uses platform sharing as its business strategy to improve its profitability and growth. For example, Audi uses components from their more pedestrian counterparts, sold as Volkswagen mass-market brands. As an effort to place Audi as

12584-498: The base model Cruze LS is equipped with the 1.8-liter gasoline engine and comes with air-conditioning and power locks, the higher-level LT and LTZ models is fitted with the 1.4-liter turbocharged gasoline engine. For the Eco model, aerodynamic improvements have been made such as an electronically controlled air shutter that adjusts air flow to the engine depending on the temperature, wind speed and tow weight. To save weight, Chevrolet replaces

12727-481: The brand's inaugural year. The chairman and CEO of the company, Charles W. Nash , ordered that the Ajax models be marketed as the "Nash Light Six", Nash being a known and respected automobile brand. Production was stopped for two days so Nash emblems, hubcaps, and radiator shells could be exchanged on all unshipped Ajax cars. Conversion kits were also distributed at no charge to Ajax owners to transform their cars and protect

12870-474: The car as Chevrolet Optra. It was available in three variants: 1.6-liter SE and LS and the 1.8-liter CDX. SE trim models came with manual transmission only, whilst LS and CDX models came with five-speed manual or four-speed automatic transmissions. Sales however, were poor as Chevrolet was a recent entrant in Pakistan market, without many dealerships, and it was not sold for long. In Japan, Suzuki briefly distributed

13013-647: The car was renamed the "Ravon Gentra". After UzAuto phased out the Ravon brand in 2020, the Ravon Gentra/R5 was renamed again as Chevrolet Lacetti. The Chevrolet Lacetti received the same facelift of the Daewoo Gentra. On July 26, 2024, the last Chevrolet Lacetti left the UzAuto plant. Rebadging In the automotive industry , rebadging is a form of market segmentation used by automobile manufacturers around

13156-641: The cost of engineering an all-new vehicle design (at the same time, in Europe, the Honda Crossroad was a rebadged Land Rover Discovery ). During the late 2000s and early 2010s, the Volkswagen Routan was a rebranded version of the Dodge Grand Caravan, supplied as Volkswagen sought to re-enter the North American minivan segment without the investment of federalizing its design. Assembled by Chrysler with

13299-576: The decade, European automakers began to market their largest sedans as luxury vehicles in North America. Though the BMW Bavaria/3.0Si , Jaguar XJ6/XJ12 , and Mercedes-Benz S-Class (W116) were priced similar to the Cadillac Sedan de Ville and Lincoln Continental, the model lines were thousands of pounds lighter and multiple feet shorter in length (with only the hand-built Rolls-Royce Phantom V rivaling Lincoln and Cadillac in size). In response to both

13442-837: The design and development of the hatchback body variant. GM unveiled the Chevrolet Cruze station wagon in February 2012 at the Geneva Motor Show . Load space ranges from about 500 litres (20 cu ft) up to the window line in the rear, to nearly 1,500 litres (50 cu ft) up to the roof top with the rear seats folded down. Cruze production sites include Gunsan, Jeonbuk , South Korea; Saint Petersburg , Russia; Shenyang , China; and Halol , India; Hanoi , Vietnam since April 2010 in complete knock-down (CKD) form, Ust-Kamenogorsk , Kazakhstan from May 2010; Rayong , Thailand after December 2010, and São Caetano do Sul , Brazil from 2011. Holden's localized hatchback version of

13585-451: The development of this platform. This second generation hatchback Buick Excelle XT , making its debut in 2009, is actually a replica of the Opel Astra hatchback adapted to Chinese conditions. The corresponding sedan (Excelle GT) made its debut in China in 2010. A version of this sedan for North America was introduced for model year 2012 as Buick Verano , and as Opel Astra sedan in other parts of

13728-399: The eight-speaker audio system. The Optra wagon was also added to the line-up for 2005, sharing the sedan's front styling. The wagon has standard alloy roof rails, 60/40 folding rear seat, and a 12-volt power outlet in the rear compartment, in addition to the same options available on the sedan LS and LT models. General Motors Canada discontinued the importation of Optra for 2008 so 2007 is

13871-580: The exit of the latter company from the North American market. As part of the sale, Chrysler obtained the AMC dealership network, the AMC Eagle line of all-wheel drive cars, and the Jeep line of sport-utility vehicles and pickup trucks. For 1989, Chrysler established the Jeep-Eagle Division in a strategy to both focus on Jeep and offer specialty cars differentiated from the established Chrysler lines. Following

14014-523: The first letters of their model names) were produced with identical bodies with divisional differences marked only with specific grille, lamp, and body trim variations. To expand its footprint in the subcompact segment, the H-body Chevrolet Vega platform was used for the 1975 model year for newly styled variants sold as the Chevrolet Monza , Buick Skyhawk , and Oldsmobile Starfire followed by

14157-529: The four-door Chevrolet Cavalier, the Cimarron was priced nearly twice as high as its counterpart. Additionally, J-body vehicles from other divisions could be equipped nearly identically to the Cimarron for a lower cost. Though the model line closely matched its Buick Skyhawk and Oldsmobile Firenza counterparts in sales, the Cimarron was discontinued following the 1988 model year. Though the Lincoln Versailles

14300-599: The front passenger seat, and leather trim. From 2005, the Lacetti (sedan and wagon) and Lacetti hatchback were sold together as the JF series Holden Viva . It was introduced at around the same time as the Daewoo Gentra -based Holden Barina . Unlike the Barina, however, the Viva was meant to be below the premium Holden Astra as a budget alternative. Despite the Viva's lower price compared to

14443-439: The front wheels through either a five-speed manual transmission or a four-speed automatic . Despite its compact size and the 2.0-liter engine, fuel economy was poor rated at 10.7 and 7.4 L/100 km (22 and 32 mpg ‑US ) for city and highway driving, respectively, which was worse than mid-size cars like the Toyota Camry or Honda Accord , considering that the Optra was a compact car. The main selling point of

14586-456: The front-end to bear a closer resemblance to Holden's larger VE II Commodore . Further differentiation from the original has been achieved via the fitment of amber front indicator lights, jewelled bezel headlamps, remodelled wheel trims, and through adjustments to the lower portion of the rear bumper. Carrying over largely unchanged is the 1.8-liter petrol inline-four, tweaked to yield slight enhancements in drivability. The 1.8-liter automatic

14729-518: The headline change was the release of the turbocharged 1.4-liter engine, dubbed iTi by Holden for intelligent turbo induction . The inclusion of the 1.4 also brings an upgrade to electric (as opposed to hydraulic) power steering and affixes a Watt's linkage to the torsion beam rear suspension . In mid-November 2011, Holden released the MY12 update to the Series II Cruze. This update coincided with

14872-438: The intended standard engine, underestimating consumer demand for Oldsmobile V8 engines. To accommodate the increased market demand, nearly 60% of Delta 88s were equipped with a Chevrolet 5.7 L V8 for 1977. The lawsuit was filed by the state of Illinois, claiming GM falsely advertised the vehicles. In 1981, GM settled the lawsuit with the vehicle buyers and discontinued their company-unique policy of division-specific engines. Into

15015-492: The investment they had made in purchasing an automobile made by Nash. Starting with the beginning of General Motors in 1909, chassis and platforms were shared with all brands. GMC , which historically was a truck builder, began to offer its products branded as Chevrolet , and vehicles produced by GM were built on common platforms shared with Chevrolet, Oakland , Oldsmobile , Buick , and Cadillac . Exterior appearances were gradually upgraded between these vehicle brands. This

15158-570: The larger LS (along with similarly styled wheels and taillamps). The Infiniti M30 is a two-door notchback coupe derived from the Nissan Leopard (a model never sold in North America). Along with the coupe, Infiniti sold the M30 as a two-door convertible (converted in the United States). With the exception of its badging and its dashboard (sourced from the left-hand drive Nissan Skyline ),

15301-677: The last model year. In China, the cars are marketed as the Buick Excelle sedan or wagon and Excelle HRV (hatchback). The sedan, which is also assembled in China, features an updated exterior. The successor to the Daewoo Lacetti-based Buick Excelle is based on the global GM Delta II platform , like the Opel Astra and Chevrolet Cruze and their derivatives. The development center at the Opel plant in Rüsselsheim , Germany, leads

15444-525: The market shift towards SUVs and decreasing sales, the Cruze has been gradually phased out. Production of the Cruze in South Korea ended in 2018 as part of restructuring of GM Korea , which in turn ceased supply of the Holden Astra Sedan to Australasia. In the United States and Mexico, production ended in 2019, while production in China ended in 2020. Production continued in Argentina until 2023. It

15587-568: The matter. Holden announced on December 22, 2008, that its Elizabeth, South Australia production line would be split to commence local production of the Cruze sedan and the Australian-developed hatchback. Production was originally scheduled to start by September 2010. However, it was confirmed in January 2010 that production would begin in March 2011. The announcement to assemble the car came as

15730-452: The modernization of GM Colmotores lineup. In South Africa, the Lacetti came to the market in 2004 as Chevrolet Optra, and it was sold only as a sedan. The Optra was one of the first models brought in when Chevrolet made its comeback into South Africa. The Optra was phased out after the 2009 model year in favour of the Chevrolet Cruze . In Singapore, the name "Chevrolet" has replaced the Daewoo nameplate after GM bought Daewoo. It still offers

15873-407: The one platform". In several countries including Japan, manufacturers often use the phrase " OEM supply" or "OEM-supplied" to denote vehicles that are a rebadged model from or for other manufacturers. Although platform sharing can often involve rebadging and rebranding, it can extend further, as the design may be used across multiple configurations. For example, a single platform may underpin

16016-576: The petrol version received the new nose treatment (as that of the Optra SRV, but with a slightly different front grill) and tail lights, and was sold as the Optra Magnum petrol. The S-RV succumbed to competition from cheaper cars and was eventually discontinued in 2009. It had a 1.6-liter petrol engine with a maximum power output of 101 bhp (75 kW). The Optra sedan continued selling in India until 2013. Nexus Automotive , importers and assemblers of General Motors and Daewoo vehicles in Pakistan, sold

16159-449: The possibility of fluids becoming trapped near the engine and catching fire. 9,547 Australian-built Cruzes were also recalled for this reason, though no engine fires were reported in Australia. GM issued another recall on August 16, 2013, for 2011 and 2012-model Cruzes—292,879 cars built at the Lordstown plant—to address a potential loss of power brake assist, due to a faulty microswitch in the power brake vacuum pipe assembly of Cruzes with

16302-400: The practice of replacing an automobile's emblems to create an ostensibly new model sold by a different maker. Changes may be confined to swapping badges and emblems, or may encompass minor styling differences, as with cosmetic changes to headlights , taillights, front and rear fascias , and even outer body skins. More extreme examples involve differing engines and drivetrains . The objective

16445-519: The price of the iQ. Alternatively, VW Group under Ferdinand Piëch used the reverse of this in some circumstances, engineering the more luxurious model first and then remove features for models from less prestigious marques. Examples include the Lamborghini Gallardo / Audi R8 and the Audi A4 / Volkswagen Passat . Along with rebadging and badge engineering, platform sharing is common throughout

16588-689: The production and sales rights to each joint venture, manufacturers often resort to a similar strategy deployed in Japan: simply producing the exact model under two different names with minor changes to exterior bodywork. GAC Toyota has produced the Levin as a twin model to the FAW Toyota-built Corolla and the Wildlander as the alternative to the RAV4 . Honda awarded several models to two joint ventures, which spawned

16731-622: The rating for pedestrian protection was a much lower 34 percent. The South Korean-specification Cruze—the Daewoo Lacetti Premiere—received the top rating of five stars in the Korean New Car Assessment Program's (KNCAP) frontal, offset frontal, side, and whiplash tests. The Cruze in its most basic Latin American version received 4 stars for adult occupants and 3 stars for infants from Latin NCAP in 2011. In

16874-400: The regional Big Threes of the United States, Europe, and Japan) owns a portfolio of different brands and markets the same car under different brands and nameplates. The practice is used for multiple reasons. In one example, a company may do so to expand its range of different brands in a market without the cost of developing completely new models. In the United States, General Motors may sell

17017-470: The release of the hatchback body variant and saw Bluetooth telephone connectivity standard across the range. In April 2013, the Series II Cruze received an update and price drops along with many other new extras such as a larger 1.6-liter turbocharged engine as standard on the SRi and SRi-V, replacing the 1.4-liter turbo. Holden ended manufacturing of the Cruze at its Elizabeth plant on October 7, 2016, replaced by

17160-490: The retirement of the AMC Eagle Wagon in early 1988 (derived from the 1971 AMC Hornet), Eagle established its product line with the introduction of the 1988 Premier and Medallion (developed by Renault prior to the sale of AMC). To expand the product range beyond the two sedans, Chrysler sourced vehicles from Mitsubishi, introducing the 1989 Summit (Dodge/Plymouth Colt) and 1990 Talon (Mitsubishi Eclipse). In contrast to

17303-522: The same line-up as did GM Daewoo, naming the Optra sedan, Optra station wagon and Optra5 hatchback in Malaysia , Thailand , and the Philippines . In Indonesia , the sedan is simply called Optra or Optra Magnum for the facelift model, and Estate for the station wagon. The vehicles use the 1.6- or 1.8-liter engine with an automatic transmission option for selected models. Suzuki marketed a rebadged Lacetti as

17446-613: The sedan front end. At the same time, GM Daewoo introduced the VM Motori diesel engines on the Lacetti range. When the Lacetti Premiere was introduced in November 2008, the sedan and wagon version sales were discontinued, leaving the only hatchback in the range, renamed Lacetti EX. The Lacetti EX was discontinued in October 2009. In the same year Chevrolet Optra entered the Iraqi market with

17589-597: The sedan version was initially sold as the Daewoo Nubira. However, in late 2003, it was announced that Daewoo would be rebranded Chevrolet in some European markets. The Chevrolet Nubira went on sale in early 2004, initially only in Eastern Europe. When Daewoo was rebranded Chevrolet across Europe by the end of 2004, the Chevrolet Nubira was renamed Chevrolet Lacetti in some markets for the 2005 model year, which expanded

17732-417: The sedan, which mainly included a new front grill, switching from a three-part corporate Daewoo grill to a simpler, Chevrolet-style grill. The hatchback name was Lacetti5, offering a specific design for the front, rear and dashboard. The wagon version, called simply the Lacetti Wagon, was introduced in late 2007—though it was already sold in many other countries. It had the same dashboard as the hatchback, with

17875-413: The space saving spare tire and jack on the Eco model with a tire inflator kit, reducing weight by 12 kilograms (26 lb). Standard safety equipment includes electronic stability control and ten airbags, including side rear-seat and front knee airbags not fitted on models produced in the original South Korea facility. The Cobalt's badge engineered twin, the Pontiac G5 , has not been replaced by

18018-448: The three-slot grille with a single item for a new full-length item featuring a bold horizontal bar capped in the center by the company's logo. The wagon's door handles ditch the lift-up variety from the sedan and hatchback for pullout versions. A facelift for the sedan was released on 25 March incorporating these new door handles, front-end styling and interior changes. The hatchback also received new door handles around this time. The sedan

18161-432: The world. The Lacetti-based first generation (Excelle) sedan, however, continued to be produced for the Chinese market until 2016. In Europe, the car was initially sold as the Daewoo Nubira, with the production model being introduced at the 60th Frankfurt Motor Show in September 2003. However, by the end of 2004, it was rebadged Chevrolet Lacetti throughout the continent. As with its home market, in some European markets,

18304-494: The world. To allow for product differentiation without designing or engineering a new model or brand (at high cost or risk), a manufacturer creates a distinct automobile by applying a new "badge" or trademark (brand, logo, or manufacturer's name/make/marque) to an existing product line. Rebadging is also known as rebranding and badge engineering ; the latter is an intentionally ironic misnomer in that little or no actual engineering takes place. The term originated with

18447-448: Was closed by Ford. General Motors underwent several brand revisions; following the discontinuation of the Geo sub-brand of Chevrolet in 1997, Oldsmobile was closed after 2004 (the oldest American nameplate at the time). Following its 2009 bankruptcy, GM closed Pontiac, Saturn, and Hummer in 2010; Saab was sold (eventually leading to its demise). GM sold its European Opel and Vauxhall brands in 2017 to PSA (now Stellantis). In response to

18590-449: Was designated as a globally developed, designed, and manufactured four-door compact sedan, complemented by a five-door hatchback body variant from 2011, and a station wagon in 2012. During its introduction, the Cruze replaces several compact models, including the Chevrolet Optra which was sold internationally under various names, the Chevrolet Cobalt sold exclusively in North America, and the Australasian-market Holden Astra . The Cruze

18733-399: Was facelifted for some markets from 2007, receiving the same front end as the hatchback featured since its debut. This version was only produced in certain countries, such as Colombia , India or Thailand, and in 2013–2016 in Uzbekistan as the Daewoo Gentra . In South Korea, the four-door Daewoo Lacetti was released in 2002. The five-door hatchback showed off only after the 2004 facelift of

18876-414: Was given a mild facelift for 2013, unveiled at the 2012 Geneva Motor Show . There was a new front fascia with redesigned air vents around the fog lamps, and the grille and headlamps also received minor updates. New alloy wheels were offered, and GM's optional MyLink entertainment system became available. This model was first sold in South Korea , then Malaysia , then in other markets. The 2014 Cruze

19019-437: Was introduced. North American models fitted with the 1.8-liter gasoline engine have also been upgraded to a standard six-speed manual. In 2011, a new 2.0-liter Family Z diesel engine marketed as VCDi replaced the previous VM Motori VCDi unit of equal displacement. Since late 2011, Chinese market models have been available with a turbocharged 1.6-liter engine with a six-speed manual transmission. The Chevrolet Cruze

19162-448: Was largely forgotten after its 1980 discontinuation (its role superseded by the downsizing of the Lincoln Continental for 1982), the Cimarron would cause extensive damage to the Cadillac brand, as its market share declined by almost 50% from 1980 to 1998. As of current production, neither Lincoln nor Cadillac has marketed a compact-segment car. Through the use of rebranding, Lincoln produced the mid-size Lincoln MKZ (sharing its doors with

19305-426: Was launched in India and sold as the Optra and the sportsback version was sold as Optra S-RV (formerly known/sold as Chevrolet SRV), which the company planned to produce with a 2.0-liter diesel engine in the near future. The 1.6-liter petrol produced 104 bhp (78 kW) and allowed a top speed of 177 km/h (110 mph), while the 1.8-liter petrol sibling was capable of producing 114 bhp (85 kW) and

19448-411: Was launched in the Egyptian market during mid-2009. South African sales of the Cruze commenced in September 2009. South Korean-market versions of the Cruze entered production there in 2008 as the "Daewoo Lacetti Premiere". The Lacetti debuted on October 30, 2008, featuring the 1.6-liter naturally aspirated engine . On January 30, 2009, GM Daewoo introduced the turbodiesel engine variant. Inline with

19591-476: Was partly because all bodywork was provided by Fisher Body which was bought by GM in 1925, and the introduction of the Art and Color Section in 1928, directed by Harley Earl . For the 1958 model year, GM was promoting its fiftieth year of production and introduced anniversary models for each brand; Cadillac, Buick, Oldsmobile, Pontiac, and Chevrolet. The 1958 models shared an almost identical appearance on all models for each brand and made special luxury models with

19734-426: Was released in 2008 for the South Korean market as the Daewoo Lacetti Premiere prior to the adoption of its international name in 2011, when the Daewoo brand was discontinued. In Australasia, the model was sold between 2009 and 2016 as the Holden Cruze . In 2016, the Cruze sedan was restyled and renamed for the Australasian market as the Holden Astra Sedan , as a sedan complement to the Holden Astra family. Due to

19877-486: Was replaced by the Monza in China, which is known as the Cavalier in Mexico. Previously, the nameplate has been used for a version of a subcompact hatchback car produced under a joint venture with Suzuki from 2001 to 2007, and was based on the Suzuki Ignis . Before the release of the global Chevrolet Cruze compact sedan in 2008, General Motors made use of the name "Cruze" between 2001 and 2008 in Japan, Australia (as Holden Cruze), and New Zealand. Announced as

20020-408: Was shown at the Frankfurt Motor Show in September 2003 with production starting in December. The hatchback featured a different exterior and interior design than the sedan. At the Geneva Motor Show in March 2004, Daewoo revealed the station wagon body variant penned by Pininfarina with the hatchback's updated interior and a facelifted derivative of the sedan's frontal styling. The facelift replaced

20163-429: Was sold in LT and LTZ trims. LS trim wasn't available in the Colombian market. In 2009, the saloon version received a facelift marketed as Chevrolet Optra Advance, with a sportier interior and front styling similar to that of the hatchback, it was sold with GM's 1.6 and 1.8 engines, with the 5 Speed Manual Transmission and 4 Speed Automatic Transmission. Assembly at the Bogotá GM plant (GM Colmotores) ceased in 2013 due to

20306-466: Was symptomatic of a policy of sales competition between the constituent organizations". The ultimate example of BMC badge engineering was the 1962 BMC ADO16 which was available badged as a Morris, MG, Austin, Wolseley, Riley and the upmarket Vanden Plas . A year earlier, the Mini was also available as Austin, Morris, Riley, and Wolseley – the latter two having slightly bigger boots. Badge engineering often occurs when an individual manufacturer (such as

20449-493: Was tested by the IIHS and received a Top Safety Pick award: On April 12, 2014, at the New York International Auto Show , Chevrolet announced a refreshed 2015-model Cruze with an updated grille and a more angular shape similar to that of the Malibu . For Asian markets, the car's rear end was restyled with new lamps , trunk lid, and bumper ; the Chinese version also got a market-specific redesigned front end. The rear end in other markets remained unchanged. Engines fitted to

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