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89-485: Data and Audio-Visual Enterprises Wireless , d/b/a Mobilicity , was a Canadian mobile virtual network operator (MVNO) owned by Rogers Communications . Its name was a portmanteau of the words "mobility" and "simplicity". Mobilicity was one of several new mobile network operators , along with Public Mobile (later acquired by Telus ) and Wind Mobile (later acquired by Shaw Communications ), which launched in Canada after

178-606: A busy signal , making it impossible for them to leave a voicemail even if the client subscribed to this feature. No compensation was offered to affected customers, possibly due to the 50% off sale happening at that time. Mobilicity has raised over $ 100,000 in charitable donations for the " S'Cool Life Fund ", a non-governmental funding source for Canadian primary schools established by Mobilicity founder and chairman John Bitove. Mobilicity has had many advertising campaigns. In 2011, Mobilicity handed out Durex condoms on February 11, shortly before that year's Valentine's Day , in all

267-561: A mobile virtual network operator on the Telus Mobility network. On August 31, 2015, Public Mobile "relaunched" to the public under a beta program providing free SIM cards and three tiers of BYOD plans starting with a 10-day, 30-day or a 90-day period, all of which have respective options of Talk, Text and Data. The service is not charged by minute, as with other prepaid providers. Instead, customers select which types of unlimited talk and text service and which data caps they would like for

356-533: A "Wallet" account with Mobilicity. In such a case, pay-per-use charges of $ 1.50/MB (equal to $ 1536/GB) apply. Such charges also apply for unintended Internet usage, whether the user accidentally accesses the Internet or whether an application accesses the Internet without asking permission. Most (but not all) phones let the owner completely disable mobile Internet access on the phone by making a small settings change. Customers using mobile Internet on Mobilicity must follow

445-563: A 10-, 30-, or 90-day period. Public Mobile paid $ 52 million to purchase Personal Communications Service G Band spectrum during the 2008 Industry Canada Spectrum auction. It was the only company in the world to deploy this spectrum. Other participants in the 2008 Spectrum auction include Wind Mobile and Mobilicity purchasing the different Advanced Wireless Services (AWS) spectrum for their networks in Southern Ontario, while Vidéotron Mobile purchased AWS to provide service throughout

534-420: A DBA must be registered with a local or state government, or both, depending on the jurisdiction. For example, California, Texas and Virginia require a DBA to be registered with each county (or independent city in the case of Virginia) where the owner does business. Maryland and Colorado have DBAs registered with a state agency. Virginia also requires corporations and LLCs to file a copy of their registration with

623-467: A DBA statement, though names including the first and last name of the owner may be accepted. This also reduces the possibility of two local businesses operating under the same name, although some jurisdictions do not provide exclusivity for a name, or may allow more than one party to register the same name. Note, though, that this is not a substitute for filing a trademark application. A DBA filing carries no legal weight in establishing trademark rights. In

712-555: A Wi-Fi dock for use with the USB modem and a Wi-Fi signal repeater. Mobilicity entered the Canadian market on May 15, 2010, with six mobile voice plans. The plans have since undergone various changes. The current lineup of four plans was introduced on April 1, 2012. Current plans include unlimited local and provincial calling, unlimited sent SMS and MMS to Canada and continental USA, unlimited received messages from any regular phone number and

801-433: A complimentary voice mail add-on at no charge for three consecutive months, or a one-time prepaid credit. Towards the end of that year, on December 7, Mobilicity had an outage affecting all of its customers in the company's five markets. Initially, customers could not make any calls. Later, it was also impossible for them to receive calls. Those without Mobilicity who attempted to call a Mobilicity client would be subject to

890-476: A contract, invoice, or cheque, they must also add the legal name of the business. Numbered companies will very often operate as something other than their legal name, which is unrecognizable to the public. In Chile , a trade name is known as a nombre de fantasía ('fantasy' or 'fiction' name), and the legal name of business is called a razón social (social name). In Ireland , businesses are legally required to register business names where these differ from

979-537: A file at an Ontario court in an attempt to halt this deal. On April 10, 2013, Mobilicity announced that it would withdraw from the Canadian Wireless Telecommunications Association. The other wireless startups, Public Mobile and Wind Mobile , also withdrew from the CWTA, citing "bias in favour of Rogers, Bell and TELUS" as the main factor. Gary Wong, Director of Legal Affairs for Mobilicity,

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1068-500: A government initiative to encourage competition in the wireless sector. The carrier had over 250,000 Mobilicity subscriptions on May 16, 2013, the day in which Telus announced its failed attempt to acquire Mobilicity. The subscription count decreased to 157,000 by April 2015 according to court documents filed by Mobilicity's Chief Restructuring Officer in that month. On June 24, 2015, the Ontario Superior Court gave approval for

1157-506: A plan rebuffed by both Mobilicity and Public Mobile. After it was announced that American carrier Verizon Wireless would be putting off and ultimately cancelling a decision on offering to buy Wind Mobile or Mobilicity, Lacavera announced that in addition to buying back a controlling share of Wind Mobile he remained interested in purchasing Mobilicity. Starting in May 2014, WIND Mobile made several promotions targeted at Mobilicity customers. The first

1246-485: A practice also employed by Public Mobile with its 2G and 3G plans but not by Wind Mobile , which charges the same price for HSPA and HSPA+ access. Mobilicity has had many network outages, most of them minor and short-lived but two of the more well known and serious instances are discussed below. On August 24, 2011, Mobilicity had an outage in Vancouver, Edmonton and Calgary. Affected customers could choose to receive either

1335-401: A preferred name cannot be registered, often because it may already be registered or is too similar to a name that is already registered. Using one or more fictitious business names does not create additional separate legal entities. The distinction between a registered legal name and a fictitious business name, or trade name, is important because fictitious business names do not always identify

1424-457: A result of the online backlash and large number of complaints, on February 16, 2018, subscribers received another text message from Public Mobile that the planned rate increase would be cancelled. In April 2019, Public Mobile expanded distribution to include 9 retail locations in Quebec, Alberta and British Columbia. On May 24, 2023, the online technews site MobileSyrup confirmed that Public Mobile

1513-459: A senior vice president of sales at Rogers Communications and former President of Bell Mobility , then approached Rogers CEO Guy Laurence about a deal where Rogers would acquire Mobilicity and then transfer some of Mobilicity's AWS spectrum licenses to WIND at no cost. In early June 2015, both Telus and Rogers Communications bid to acquire Mobilicity, primarily for its wireless spectrum. Unlike in previous acquisition attempts, Industry Canada

1602-678: A small selection of feature phones . Two models are available: the Huawei U2801 and the Samsung C414Y . Both were sold at the price of $ 50 per phone during Mobilicity's 50% off sale in May 2012. On the day of Mobilicity's launch, the Huawei U7519 , Totem and Sony Ericsson TM506 feature phones phone were available. All are officially discontinued, although "Unlimited To Go" packages for the TM506 are still available at select HMV and Zellers . The TM506

1691-542: A spokesperson for Telus, claims that "The ads damage Telus’s brand with false claims and must be pulled from circulation immediately." Mobilicity President and COO Stewart Lyons replied by claiming that "Telus is […] trying to intimidate us […] when they don’t feel like competing out on the street." Telus had partnered with Public Mobile to sue another new entrant, Wind Mobile , regarding its foreign funding. On December 20, 2012, Justice Christopher Grauer denied Telus's request for an injunction that would have prevented airing of

1780-441: A television advertisement it deems to be "false and misleading". The ad in question features various posters with partial details of competitors' monthly plans in different colours, such as yellow for Fido Solutions and white on red for Rogers or Virgin . Mobilicity makes various claims regarding these, such as the requirement of a three-year contract or that unlimited talk time can only be used on evenings or weekends. Shawn Hall,

1869-405: A theoretical maximum download speeds of up to 21.1 Mbit/s, a significant improvement compared to the previous limit of 3.6 Mbit/s, but only customers with a premium plan or add-on could access these faster speeds. Others were throttled to a maximum of 2 Mbit/s at all times, with slower speeds after the full speed usage limit is exceeded. Mobilicity's network coverage included parts of

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1958-413: A trade name is known as a nombre de fantasía ('fantasy' or 'fiction' name), and the legal name of business is called a razón social (social name). In Brazil , a trade name is known as a nome fantasia ('fantasy' or 'fiction' name), and the legal name of business is called razão social (social name). In some Canadian jurisdictions , such as Ontario , when a businessperson writes a trade name on

2047-499: Is called a razón social . Public Mobile Public Mobile Inc. is a Canadian self-serve mobile brand which is owned by Telus . Launched on March 18, 2010, Public Mobile was one of several new Canadian cellphone providers that started in 2009–10 after a federal government initiative to encourage competition in the wireless sector. Public Mobile was acquired by Telus in October 2013. As of August 8, 2014, Public Mobile operates as

2136-666: Is included as long as the phone used supports it. BlackBerry users must pay a premium to cover the BlackBerry Internet Service fee. There are also standalone monthly plans designed exclusively for mobile broadband modems . Pay-per-day access used to be offered but has been discontinued. All customers, even those without a mobile Internet plan or add-on, can access the Mobilicity.ca website for free. Those without an Internet access subscription who wish to access other sites and services may do so if they have deposited money into

2225-455: Is notable for being Mobilicity's only feature phone to be sold factory unlocked , allowing it to be used on non-Mobilicity networks compatible with the phone such as Wind Mobile , Videotron Mobile , T-Mobile USA or Rogers Wireless . Mobilicity offers various smartphones , each using one of three platforms: Mobilicity also exclusively carried the Mobiflip smartphone in Canada. A variant of

2314-503: The Financial Post reported that WIND Mobile was in negotiations to take over Mobilicity in the weeks leading up to the AWS-3 spectrum auction registration deadline. The negotiations had been reportedly stalled due to the high price that Mobilicity's creditors were requesting from WIND to purchase the smaller carrier's assets. Discussions halted on January 30, 2015 (the application deadline for

2403-644: The Greater Toronto Area , Ottawa including Gatineau , plus Calgary , Edmonton , and the Greater Vancouver area. The carrier has not added any new cities since April 28, 2011, and has been greatly criticized for lack of network improvements when it comes to both densification and expansion. Stewart Lyons, former President and COO of Mobilicity, stated that "we are still planning to expand network further (we already have in Vancouver, Toronto, and Edmonton) and improve speeds to HSPA+ (21.1 Mbit/s) before

2492-722: The Ontario Superior Court (as overseer of Mobilicity's bankruptcy proceedings), Industry Canada, and the federal Competition Bureau on June 24. Rogers announced its intention to retire the Mobilicity brand on May 10, 2016, and stopped activating new Mobilicity lines on August 15, 2016. Existing customers' plans were not grandfathered , Mobilicity subscribers were instead given a choice of "comparable" plans when they are migrated to Rogers' other value-brand mobile provider Chatr beginning in fall 2016. Rogers also stated it would convert "over half" of existing Mobilicity retail outlets to Chatr branding. On July 27, 2016, Rogers launched

2581-600: The Super Bowl season, Public Mobile purchased Super Bowl advertising airtime in Canada for its "Roam Rage" campaign. On February 7, 2012, Reuters reported that Public Mobile has 199,000 subscribers. In February, Public Mobile also increased its monthly fee for the low-end Unlimited Talk plan by $ 4/month. In August, Public Mobile launched Siren Music, an unlimited music service for their Android smartphones Similarly to competitor Mobilicity , Public Mobile started its Boxing Week sales early in an attempt to successfully finish

2670-642: The T-Mobile Sidekick LX 2009 , Mobilicity launched it on December 22, 2010. It was discontinued some time in 2011. The Samsung Gravity Touch feature phone is similar and succeeds the Mobiflip. The HTC Panache 4G was also exclusive to Mobilicity in all of its markets except for Ottawa . It was discontinued following the Galaxy Nexus ' launch. On the day of Mobilicity's launch, the BlackBerry Bold 9700 ,

2759-459: The United Kingdom , there is no filing requirement for a "business name", defined as "any name under which someone carries on business" that, for a company or limited liability partnership, "is not its registered name", but there are requirements for disclosure of the owner's true name and some restrictions on the use of certain names. A minority of U.S. states, including Washington , still use

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2848-542: The United States on T-Mobile USA 's network. Those who exceed the amount of roaming minutes included or who subscribe to another plan may top up their Mobilicity account with a certain amount to use for roaming purposes. Mobilicity offers both site-limited and unlimited mobile broadband Internet access monthly add-ons at a low price to any feature phones or smartphones plan without this feature. Such services can only be used within Mobilicity's coverage area. Tethering

2937-444: The United States . Mobilicity's network was compatible with the same 3G handsets and devices offered by these carriers. John Bitove , founder of Mobilicity, said that 90% of traffic on that mobile network consisted of mobile broadband . Mobilicity announced on June 14, 2012, that it planned to upgrade its older HSPA network to HSPA+, marketing it as 4G. The carrier claimed to have finished this upgrade on October 30, 2012. It provides

3026-479: The caller ID , call waiting , call forwarding and conference call calling features. All regular plans except for the one at $ 25 include Canada-wide long distance, unlimited sent SMS to regular international phone numbers, one of two mobile broadband options and the voicemail calling feature. Roaming minutes are included in all of Mobilicity's current plans except for the one at $ 25. These can be used throughout Canada on Rogers Wireless ' network, or throughout

3115-408: The fourth quarter of 2012. On April 10, 2013, Public Mobile announced that it would join Mobilicity and Wind Mobile in withdrawing from the Canadian Wireless Telecommunications Association, citing a bias towards Canada's national carriers. On June 6, 2013, Public Mobile announced that Thomvest Seed Capital and Cartesian Capital acquired Public Mobile. Thomvest becomes the controlling shareholder in

3204-513: The 50% off sale for monthly plans were reintroduced in 2012 during the months of May, September, November and December. October 2012 saw the addition of 24-month multi-month discounts and, on October 30, a premium service option for faster mobile broadband . Loblaw Companies was added as a retail partner. On February 12, 2013, Mobilicity announced a new multi-stage financing deal worth $ 75 million. Of this sum, $ 15 million has already been provided to Mobilicity. Catalyst Capital Group, however, opened

3293-575: The Canadian federal government would prohibit the Telus takeover of Mobilicity because it would be a violation of the conditions of the 2009 AWS spectrum auction. Public Mobile was acquired by Telus on October 23, 2013. Telus made a second attempt to acquire Mobilicity on April 17, 2014, for $ 350 million. Mobilicity stated that they believe the deal "will not affect competition in the Canadian wireless sector" and will satisfy government regulators. The Competition Bureau disagreed with Mobilicity's claim and blocked

3382-762: The Greater Toronto area, as well as the City of Hamilton, QEW/420 corridor (and surrounding areas) of the Niagara Region , Montreal and its surrounding suburbs. In August 2012, Public Mobile expanded its coverage into parts of the Niagara Region and northwest of Toronto towards (but not including) Barrie . On March 27, 2014, Public Mobile customers were notified that this network would be sunset by August 2014, and that customers wishing to continue service would need to buy phones compatible with Telus' higher quality 4G network. The last day of service on Public Mobile's CDMA network

3471-754: The HTC Snap, and the Nokia 5230 smartphones were available. The last Symbian smartphone sold by Mobilicity was the Nokia 500 . The only Windows Phone 7 device sold by Mobilicity was the Nokia Lumia 710 , which was sold from May 17, 2012, until September 30, 2012. All these smartphones are now discontinued. Although the iPhone is not carried by Mobilicity, the iPhone 5 and later models are supported on Mobilicity's network. Mobilicity sells two devices that are exclusively designed for mobile broadband :the Huawei E1691 and

3560-725: The Huawei E583C. The E1691 is a USB mobile broadband modem that is officially supported by computers using the Windows , Mac OS X 10.4 or higher, or Linux operating systems. Mobilicity's version of this modem is white and features a coloured Mobilicity logo. The E583 is a portable device, similar to the MiFi , that allows any Wi-Fi device to connect to mobile Internet. Both can download at speeds up to 7.2 Mbit/s, although Mobilicity makes it unclear regarding whether or not their network supports such maximum theoretical speeds. Mobilicity also sells

3649-485: The My Chatr Move website to facilitate Mobilicity customers switching to Chatr. Mobilicity's network was built in 2009 and maintained by Ericsson . The company also had a cell-site sharing agreement with Bell Mobility to share cell tower space in all Mobilicity zones. On July 3, 2012, Mobilicity expanded its agreement with Ericsson to manage the network. Ericsson was responsible for planning, engineering, and optimizing

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3738-418: The U.S., trademark rights are acquired by use in commerce, but there can be substantial benefits to filing a trademark application. Sole proprietors are the most common users of DBAs. Sole proprietors are individual business owners who run their businesses themselves. Since most people in these circumstances use a business name other than their own name, it is often necessary for them to get DBAs. Generally,

3827-449: The ads. Before October 19, 2012, Mobilicity refused to provide a clear fair use policy despite many customers demanding this. The carrier cancelled services of some users without warning for excessive mobile Internet usage on an unlimited plan. Current COO Stewart Lyons claimed that "If they [Mobilicity customers] use too much data, too quickly, we slow [them] down and then we speed [them] back up." On October 19, 2012, Mobilicity addressed

3916-573: The bids since Mobilicity's ten spectrum licenses were set aside exclusively for new entrants and Industry Canada would not allow them to be transferred to incumbents "because of a fear of undue spectrum concentration". In addition, WIND Mobile had been seeking more spectrum, especially in Ottawa, but Wind's $ 200 million offer for Mobilicity was too low to satisfy creditors even though it had regulatory approval. Telus also initially did not want to transfer spectrum to WIND at no cost. WIND CEO Alek Krstajic, formerly

4005-490: The brand's support forum. In November 2015, Public Mobile announced it would be offering a selection of devices by way of a partnership with Orchard , a Toronto-based smartphone refurbisher and reseller. The partnership is unprecedented in Canada as most mobile carriers are required to strike deals with hardware manufacturers before they are able to supply their subscribers with devices. In particular, Apple has direct-distribution agreements with all other national carriers with

4094-469: The cities it served at the time. There was also a $ 69/month couples plan promoted, valid for two people, with unlimited mobile talk, text and Internet access. The network in Calgary was not yet launched and thus that city was excluded from this campaign. Doing business as In a number of countries, the phrase " trading as " (abbreviated to t/a ) is used to designate a trade name. In the United States ,

4183-498: The company raise additional capital and pursue other strategic options. Mobilicity announced on July 10, 2013, that the company was "in discussions with multiple parties in connection with an acquisition plan of arrangement." It was reported in the National Post on September 4, 2013, that Mobilicity was in negotiations to have Wind Mobile assume their customers while investors retained control of spectrum licenses, though this report

4272-512: The company. The commitment of the Thomvest and Cartesian was to fund Public Mobile to a cash flow positive position and participate in the upcoming 700 MHz auction. On October 23, 2013, Industry Canada approved an offer by Telus to acquire Public Mobile and its spectrum for an undisclosed amount. Following the closure of the deal, Public Mobile's customers were migrated to Telus' network. Unlike its failed attempt to acquire Mobilicity , Telus

4361-522: The county or city to be registered with the State Corporation Commission. DBA statements are often used in conjunction with a franchise . The franchisee will have a legal name under which it may sue and be sued, but will conduct business under the franchiser's brand name (which the public would recognize). A typical real-world example can be found in a well-known pricing mistake case, Donovan v. RRL Corp. , 26 Cal. 4th 261 (2001), where

4450-465: The device does not have a total talk-time exceeding 30 minutes. The time period used to consist of 30 days. All devices in Mobilicity's current lineup include a 365-day warranty. The vast majority of Mobilicity's products are sold locked . There are many reasons why a customer might want to use a Mobilicity device with a non-Mobilicity SIM card. For example, a customer might want cheaper cell phone service while travelling. Still, Mobilicity does not unlock

4539-434: The devices it sells, except in rare cases at its own discretion. Mobilicity also offers "Unlimited Prepaid" packages, previously known as "Unlimited To Go". They consist of a feature phone or smartphone, bundled with a SIM card and one, two or three months of unlimited talk and text on Mobilicity's network, usually at a reduced cost. Bundles sometime include a Bluetooth headset or mobile broadband service. Mobilicity offers

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4628-428: The entity that is legally responsible . Legal agreements (such as contracts ) are normally made using the registered legal name of the business. If a corporation fails to consistently adhere to such important legal formalities like using its registered legal name in contracts, it may be subject to piercing of the corporate veil . In English , trade names are generally treated as proper nouns . In Argentina ,

4717-501: The exception of Wind and Public Mobile. On February 15, 2018, Public Mobile sent a text message to subscribers of their 12 GB for $ 120 plan that starting on March 20, 2018, the cost of their then lifetime plans were to increase from $ 40 per month to $ 50 per month. In the same text message, they offered subscribers the chance to migrate to Koodo by March 15, 2018 to keep the same pricing. As many subscribers, had pre-authorized payment, referral and loyalty credits, their monthly price

4806-531: The following day. Coverage in Calgary went live on April 28, 2011. This was the last major update to Mobilicity's coverage. During Q4 2011, Mobilicity had a 50% off sale on all monthly plans. Dave Dobbin resigned in November 2011. John Bitove assumed the role of Executive Chairman. Stewart Lyons, formerly Executive Vice President of XM Satellite Radio Canada, replaced Dobbin as Mobilicity's president, while Bitove assumed

4895-512: The issue of unclear policies by publishing a mobile broadband fair use policy. It states that customers can use a minimum of 6 GB at full basic HSPA speed. By choosing a premium plan or add-on, one can obtain a larger allowance of 20 GB and premium HSPA+ speeds. This policy, similar to the practices of Wind Mobile and T-Mobile USA , replaces the older limit of 100 MB per 15 minutes. Some, however, have criticized Mobilicity for selling mobile Internet services on speed and protocol tiers,

4984-402: The law is to protect the public from fraud, by compelling the business owner to first file or register his fictitious business name with the county clerk, and then making a further public record of it by publishing it in a newspaper. Several other states, such as Illinois , require print notices as well. In Uruguay , a trade name is known as a nombre fantasía , and the legal name of business

5073-461: The named defendant, RRL Corporation, was a Lexus car dealership doing business as " Lexus of Westminster ", but remaining a separate legal entity from Lexus, a division of Toyota Motor Sales, USA, Inc. . In California , filing a DBA statement also requires that a notice of the fictitious name be published in local newspapers for some set period of time to inform the public of the owner's intent to operate under an assumed name . The intention of

5162-498: The network. The network used the UMTS IV frequency band , commonly known as Advanced Wireless Services or AWS-1, to provide UMTS service with HSPA data ("3G"). Using this band, user equipment transmitted at 1710–1755 MHz, and received at 2110–2155 MHz. The same frequencies are used by Eastlink Wireless , Wind Mobile and Vidéotron Mobile in Canada ; as well as T-Mobile in

5251-457: The old rewards program. People have been recently receiving Data Bonuses of 240 GB if on a $ 29/month plan or higher. People who are on a $ 28/month and lower plan will get either get 50 GB or 5 GB. The offers will automatically get added to your account by March 31st 2024 and will expire in 150 days after getting added. Public Mobile uses the Telus Mobility 4GLTE/5G network. Built by ZTE Corporation , Public Mobile's CDMA network

5340-723: The operator's Fair Use Policy, which prohibits "causing network instability", as well as illegal "copyright-protected or patent-protected material" transferred without the owner's permission. Those who breach the Fair Use Policy may face consequences, such as throttled Internet speeds or termination of service. Roaming is also not included and will result in additional charges. Mobilicity has been criticized for blocking legitimate traffic and for being unclear about its throttling practices, and for initially refusing to advise customers of what constituted acceptable usage, while maintaining claims of being unlimited, and even going as far as terminating

5429-523: The phone at a $ 600 retail price, but cut it in half to $ 300 by Q3 2012. The first Windows Phone sold by Mobilicity was the Nokia Lumia 710 , released on May 17, 2012, and discontinued in Q3 2012. The BlackBerry Curve 9320 was released on June 6, 2012, and the Samsung Galaxy S III was released on June 27, 2012. On April 1, Mobilicity changed its plans and website, which remain available to this day. Variants of

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5518-481: The phrase " doing business as " (abbreviated to DBA , dba , d.b.a. , or d/b/a ) is used, among others, such as assumed business name or fictitious business name . In Canada , " operating as " (abbreviated to o/a ) and " trading as " are used, although " doing business as " is also sometimes used. A company typically uses a trade name to conduct business using a simpler name rather than using their formal and often lengthier name. Trade names are also used when

5607-525: The province of Quebec . Public Mobile opened stores on March 18, 2010, in Toronto and Montreal. The network was deployed in Toronto on May 26, 2010, and in Montreal on June 25, 2010. Public Mobile added 40,000 new lines throughout Q3 2011, bringing the number of total active subscriptions to 154,000. The UMX Max Android smartphone and a 3G network were launched by Public Mobile on November 22, 2011. The ZTE N762

5696-425: The role of Executive Chairman. Mobilicity ended the year with approximately 206,500 subscribers, of which 113,000 (54%) who activated during Q4 of either 2010 or 2011. Several new devices launched at Mobilicity during the first half of 2012. The carrier launched the Galaxy Nexus , its first Android 4.0 device, on February 2. This happened one day before competitor Wind Mobile launched the same phone. Mobilicity sold

5785-418: The sale again. Telus ultimately terminated its acquisition plans. Following the blocking of the proposed Telus deal, WIND Mobile then-CEO Anthony Lacavera stated that WIND was interested in re-opening consolidation discussions with Mobilicity. Lacavera had called for the consolidation of WIND Mobile, Mobilicity, and Public Mobile in the past to better compete with the three major Canadian wireless companies,

5874-636: The sale of Mobilicity to Rogers for $ 440 million CAD at which point Mobilicity became an MVNO operating on the Rogers network. In May 2016, Rogers announced it planned to retire the Mobilicity brand and migrate subscribers to its Chatr brand by the end of 2016. Originally formed as DAVE Wireless by Canadian businessman John Bitove , the company entered the 2008 spectrum auction for AWS frequencies. DAVE spent $ 243 million on 10 MHz of AWS spectrum blocks largely covering southern and eastern Ontario , Vancouver , Calgary and Edmonton . The domain davewireless.com

5963-559: The sale. A condition of the sale was that Telus offer Public Mobile's existing plans until at least the end of 2014, which they continued to do under the Public Mobile brand. On March 27, 2014, Public Mobile customers were notified that Public Mobile's existing CDMA network would be sunset by Telus in August 2014, and that customers wishing to continue service would need to buy phones compatible with Telus' 4G network. On September 4, 2014, it

6052-516: The same, and roaming minutes bundles can be purchased at a reduced cost. Some monthly plans also include such roaming minutes. If these minutes run out, or if a customer does not have them in their plan, regular roaming rates apply. Roaming is also available internationally at higher rates than in Canada and the USA. Telus Communications sued Mobilicity at the Supreme Court of British Columbia for running

6141-463: The services of some customers for using too much of an unlimited service. In October 2012, Mobilicity published a Fair Use Policy stating the allowances for full speed usage on its HSPA+ network. The policy sets a limit of 6 GB of usage at an approximate speed of 2 Mbit/s. Mobilicity's roaming partners are Rogers Wireless in Canada and T-Mobile USA or AT&T in the United States for 2G,3G and 4G service. For both countries, prices are

6230-485: The spectrum auction) and were put on hold until the auction results were announced in March 2015, since both carriers had registered for the auction and anti-collusion regulations prohibited any discussion or negotiation of deals between competitors during the auction. Telus had made three unsuccessful bids to purchase Mobilicity out of bankruptcy, starting in 2013, and while they were all approved by creditors, regulators blocked

6319-454: The surname(s) of the sole trader or partners, or the legal name of a company. The Companies Registration Office publishes a searchable register of such business names. In Japan , the word yagō ( 屋号 ) is used. In Colonial Nigeria , certain tribes had members that used a variety of trading names to conduct business with the Europeans. Two examples were King Perekule VII of Bonny , who

6408-469: The term trade name to refer to "doing business as" (DBA) names. In most U.S. states now, however, DBAs are officially referred to using other terms. Almost half of the states, including New York and Oregon , use the terms assumed business name or assumed name ; nearly as many, including Pennsylvania , use the term fictitious name . For consumer protection purposes, many U.S. jurisdictions require businesses operating with fictitious names to file

6497-417: The year end [2012]." This included the addition Orleans, Cumberland, extended Vancouver and Hamilton. However, Mobilicity failed to ever complete any significant network expansion. Numerous products are available at Mobilicity. While the carrier mostly sells various smartphones , other types of products are also available. There is a 7-day period for return or exchange on newly purchased products provided that

6586-579: Was August 8, 2014. Public Mobile previously offered a small range of feature phones and Android smartphones. along with the Alcatel A392A feature phone and the BlackBerry Q5 . After the reorganization into a Telus value brand in February 2015, Public Mobile no longer sells devices. Instead, Public Mobile has announced a partnership with a Toronto-based smartphone reseller named Orchard . The Alcatel A392A

6675-458: Was a free month of service for any plan worth up to $ 60. In December 2014, following the recapitalization of WIND Mobile by new investors, it offered $ 60 in service credits and a free SIM card to customers porting a number from Mobilicity. During January and February 2015, WIND offered Mobilicity customers a free SIM card and six months of free service on the WIND35 plan for switching. In February 2015,

6764-522: Was announced that Public Mobile would transition toward being a digital-only "self-serve value brand" under Telus . In February 2015, Public Mobile reorganized as a "bring your own phone" value brand. The new plans included options to customize different aspects of service (talk, SMS , and mobile data). Additional discounts were introduced for customer loyalty (per 12 consecutive months, capped at 60 consecutive months), automatic credit (including Visa Debit) payments, referral marketing and participating on

6853-514: Was based on CDMA2000 1XRTT technology with the 3G Evolution-Data Optimized (EV-DO) standard enabled. It was capable of voice, SMS and mobile broadband . It used the G block, one 5 + 5 MHz paired spectrum in the range of 1910–1915 MHz and 1990–1995 MHz, which was part of the Personal Communications Service (PCS) spectrum deployed by most major operators since the early 1990s across North America. However, Public

6942-454: Was being rebranded, new 5G plans were added along with a Mobile App and eSIM support. Speeds were still not being increased and it is not known whether it is planned to increase the maximum speeds. Their plans were also updated with new data plans and options. As of now the new rebrand and new plans are operational and available to purchase. On March 6, 2024, Public Mobile posted an announcement on their Community Forum about Upcoming Changes to

7031-596: Was below $ 40. This, in addition to being told that the price and plan would be valid as long as the customers were active, led to a large online backlash, where many accused Public Mobile's parent company Telus of forcing customers off of pre-paid towards post-paid plans. As a result, many subscribers contacted online media outlets and filed complains with the CCTS (Commission for Complaints for Telecom-Television Services) and made posts on Public Mobile's user forum as well as Redflagdeals to encourage others to also file complaints. As

7120-545: Was known as Captain Pepple in trade matters, and King Jubo Jubogha of Opobo , who bore the pseudonym Captain Jaja . Both Pepple and Jaja would bequeath their trade names to their royal descendants as official surnames upon their deaths. In Singapore , there is no filing requirement for a "trading as" name, but there are requirements for disclosure of the underlying business or company's registered name and unique entity number. In

7209-614: Was later denied by Mobilicity. Mobilicity initially had an end date of October 30, 2013, for its Stay Period, which prohibits "proceedings against the applicants or the property". Stewart Lyons resigned from Mobilicity the following day. Mobilicity's Stay Period has since been extended ten times and now carries an end date of August 31, 2015. On May 16, 2013, Telus announced that it has agreed to acquire Mobilicity for $ 380 million, pending regulatory approval. On that day, Mobilicity had over 250,000 subscribers and 150 employees. Industry Minister Christian Paradis announced on June 4, 2013, that

7298-467: Was launched on December 5, 2011. In December 2011, retail presence for Public Mobile has been expanded to Walmart Canada and Zellers stores. Roaming in the United States on Sprint Nextel 's network was also launched during that month. Rates for this service are the same as Canadian roaming rates. Public Mobile added 45,000 new subscriptions in Q4 2011, finishing the year with 199,000 active customers. During

7387-515: Was launched with information on January 7. The following month, on February 2, it was confirmed that the company would operate under the name Mobilicity. The company was built to deliver Canadians a simple mobile solution. Later, service was launched to the public on May 15, but only for the city of Toronto . On November 17, service was launched in Edmonton and Vancouver, and in the Ottawa and Gatineau area

7476-656: Was legally able to acquire Public Mobile because the Personal Communications Service G band was not subject to restrictions present for AWS spectrum owners, allowing the PCS spectrum to be bought by an incumbent carrier. Public Mobile released its seventh and last CDMA Android smartphone, the SangFei Elevation, on November 9, 2013. On November 29, 2013, the federal Competition Bureau also approved Telus' offer, saying that "non-incumbents in areas served by Public Mobile would likely continue to 'provide effective competition '" after

7565-614: Was quoted as saying "We have spent the better part of three years repeatedly voicing our opposition to the CWTA on a wide range of matters to the point of issuing a press release in January 2011 that publicly expressed our dissent on the CWTA's position on wireless consumer protection." On April 26, 2013, an order was issued by the Ontario Superior Court of Justice allowing Mobilicity to attempt restructuring. The court order allows Mobilicity to ask creditors to vote on business sale and restructuring plans which contain actions that are intended to help

7654-491: Was registered on July 10, 2008, via Go Daddy . Later, on October 27, 2009, the domain mobilicity.ca was registered via Internic.ca and the Canadian Internet Registration Authority (CIRA). Dave Dobbin, who had held executive posts at other telecom firms (COO of Telecom Ottawa, President of Toronto Hydro Telecom, President of Cogeco Data Services), was named President and CEO. DAVE Wireless's website

7743-533: Was the only HSPA+ feature phone offered. It is a simple flip phone. From November 2011 to November 2013, Public Mobile has released a total of seven CDMA and Ev-DO smartphones powered by the Android operating system. Since August 2014, these devices can no longer be used on Public's network. The following is a comparison table: In the summer of 2014, Public Mobile allowed customers to choose between four Android smartphones compatible with Telus Mobility's HSPA+ network:

7832-585: Was the only carrier with service commercially deployed in the PCS G band. Such frequencies have the same operational characteristics as all other PCS bands. EV-DO speeds on Public Mobile's CDMA network could theoretically reach up to 3.1 Mbit/s for downloads and 1.8 Mbit/s for uploads. TestMy.net reported real world speeds reaching a maximum of 2.47 Mbit/s for downloads and 1.1 Mbit/s for uploads, with typical speeds of 0.699 Mbit/s for downloads and 0.464 Mbit/s for uploads. The CDMA network provided coverage from Bowmanville to Burlington in

7921-423: Was willing to consider approving a sale of the smaller carrier to one Canada's major telecom companies provided that some of Mobilicity's AWS spectrum licenses were sold or transferred to former competitor WIND Mobile. On June 23, Mobilicity's creditors approved a $ 440 million deal which would see Rogers acquire the entire company while divesting certain spectrum licenses to Wind. The acquisition plans were approved by

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