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24-632: London Fashion Week ( LFW ) is a clothing trade show that takes place in London , UK, twice a year, in June and September. Showcasing over 250 designers to a global audience of influential media and retailers, it is one of the 'Big Four' fashion weeks , along with New York , Milan , and Paris . Organized by the British Fashion Council (BFC) for the London Development Agency with help from

48-547: A capitalist system and form a fundamental part of any economy. Without consumer demand , producers would lack one of the key motivations to produce: to sell to consumers. The consumer also forms one end of the chain of distribution . Recently in marketing , instead of marketers generating broad demographic profiles and Fisio-graphic profiles of market segments , marketers have started to engage in personalized marketing , permission marketing , and mass customization to target potential consumers. Largely due to

72-620: A religious festival in order to benefit from the rush of the public. The tradition of fairs taking place in spring and autumn has been preserved in some cases until today. From the late eighteenth century, industrial exhibitions in Europe and North America became more common reflecting the technological dynamism of the Industrial Revolution . In the late 19th century, the concept of annual industry-wide trade shows gained traction, spreading from European manufacturing centers to North America. By

96-477: A clear political significance. Concern over the interests of consumers has spawned consumer activism , where organized activists do research, education and advocacy to improve the offer of products and services. Consumer education has been incorporated into some school curricula. There are also various non-profit publications, such as Which? , Consumer Reports and Choice magazine , dedicated to assist in consumer education and decision making. In India,

120-507: A head start on the key trends of the coming season and listen to talks by industry experts. [REDACTED] Media related to London Fashion Week at Wikimedia Commons Trade show In contrast to consumer shows, only some trade shows are open to the public, while others can only be attended by company representatives (members of the trade, e.g. professionals ) and members of the press , therefore trade shows are classified as either "public" or "trade only". A few shows are hybrids of

144-445: A means of local economic development, as well as providing opportunities for local businesses to grow, and attract new businesses to come. Autumn session: October 15–19 (Phase 1); October 23–27 (Phase 2); October 31- November 4 (Phase 3). Consumer A consumer is a person or a group who intends to order, or use purchased goods , products, or services primarily for personal, social , family, household and similar needs, who

168-474: A notion of the consumer in relation to consumer protection laws, and the definition of consumer is often restricted to living persons (not corporations or businesses) and excludes commercial users. A typical legal rationale for protecting the consumer is based on the notion of policing market failures and inefficiencies, such as inequalities of bargaining power between a consumer and a business. As all potential voters are also consumers, consumer protection has

192-531: Is not directly related to entrepreneurial or business activities. The term most commonly refers to a person who purchases goods and services for personal use. "Consumers, by definition, include us all", said President John F. Kennedy , offering his definition to the United States Congress on March 15, 1962. This speech became the basis for the creation of World Consumer Rights Day, now celebrated on March 15. In his speech, John Fitzgerald Kennedy outlined

216-514: The British Fashion Council (BFC) has adopted a hybrid digital-physical approach, resulting in no official LFW venue since February 2020. In 2009, Burberry returned from showing in Milan to showing in London and the show was live-streamed. This began an era of “see now, buy now” shows. In spring 2010, London Fashion Week became the first of the “Big Four” fashion weeks to offer designers showing collections on

240-450: The 20th century, specialized companies came into existence simply to manage the trade-show industry, and permanent trade show grounds or convention centres were established as venues that featured a rotating calendar of trade shows. In the 21st century, with the rapid industrialization of Asia , trade shows and exhibitions are now commonplace throughout the Asian continent, with China dominating

264-696: The Department for Business, Innovation, and Skills, London Fashion Week first took place in February 1984. Lynne Franks had influenced the idea of putting together the London shows into a schedule. London Fashion Week currently ranks alongside New York, Paris, and Milan as one of the 'Big Four' fashion weeks . It presents itself to funders as a trade event that also attracts significant press attention and benefits taxpayers. Over 5,000 press and buyers, with orders of over £100 million. A retail-focused event, London Fashion Week Festival, takes place immediately afterward at

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288-683: The car park of the Commonwealth Institute in Kensington. It featured 15 catwalk shows from designers such as Vivienne Westwood , David Fielden, Ghost, and Betty Jackson . In September 1984, LFW moved to the Duke of York’s Barracks on King’s Road , remaining there for three seasons before relocating to Olympia in March 1986. The early 1990s recession prompted another move, this time to The Ritz Hotel in 1992, where Alexander McQueen showcased his work for

312-696: The catwalk at Somerset House the opportunity to broadcast their shows live on the Internet. In June 2012, the British Fashion Council launched London Collections: Men, styled LC:M, which included Spring/Summer and Autumn/Winter shows. By June 2015, LC:M had 77 designers showing, a 67% increase since its launch in 2012. The event's name was changed to London Fashion Week Men's for the Autumn/Winter 2017 collections, which launched in January 2017, to better reflect

336-534: The day there will be seminars for continuing education on matters relevant to the industry, like best practices, trends, and regulation. There will also be some shared meals with keynote speakers, and social events in the evenings. Booths range from simple tables to elaborate constructions. Trade shows often involve a considerable investment in time and money by participating companies. The planning includes arranging meetings with other attendees beforehand and resources to follow up on opportunities that are created at

360-432: The event's growing consumer focus. Following London Fashion Week each season, the 4-day London Fashion Week Festival (LFWF), formerly known as London Fashion Weekend, offers a consumer-orientated fashion week experience. Held at The Store Studios, 180 The Strand, LFWF allows consumers to shop a curated edit of designer collections at show-exclusive prices, sit front row at catwalk shows by London Fashion Week designers, get

384-543: The exhibitions industry in Asia, accounting for more than 55 per cent of all space sold in the region in 2011. Trade shows play important roles in marketing as well as business networking in market sectors that use them. People will seek to meet people and companies at their own level in the supply chain , as well as potential suppliers and potential buyers. Generally there will be a central trade show floor with booths where people exhibit their goods or services, and throughout

408-518: The first time since his graduate collection. By 1994, the official venue shifted to the grounds of the Natural History Museum , with marquees set up for runway shows and showrooms. In September 2002, LFW returned to the Duke of York's Headquarters on King’s Road, but due to planning permission issues, it relocated to Battersea Park in February 2005.    In 2009, Somerset House became

432-418: The integral responsibility to consumers from their respective governments to help exercise consumers' rights, including: In an economy , a consumer buys goods or services primarily for consumption and not for resale or for commercial purposes. Consumers pay some amount of money (or equivalent) for goods or services. ) then consume (use up). As such, consumers play a vital role in the economic system of

456-632: The new venue, hosting LFW until September 2015, when the event moved to the Brewer Street Car Park in Soho. The venue was changed again in February 2017 to the Store Studios at 180 Strand , where LFW remained until February 2020. The COVID-19 pandemic led to the cancellation of physical shows in September 2020. The first LFW event with a live audience after the pandemic was in June 2021. Since then,

480-451: The rise of the Internet , consumers are shifting more and more toward becoming prosumers , consumers who are also producers (often of information and media on the social web ) - they influence the products created (e.g. by customization, crowdfunding or publishing their preferences), actively participate in the production process , or use interactive products . The law primarily uses

504-637: The same venue and is open to the general public. During SS16 (shown September 2015) and AW16 (shown February 2016), British Fashion Council made the decision to host the designers' showrooms at the 'Vinyl Factory', situated at the active car park in Soho, off Brewer Street. Following increasing numbers of anti- fur protesters, the London Fashion Week held in September 2018 was the first major fashion week to be fur-free. Since its inception in 1984, London Fashion Week (LFW) has utilized various official venues. The inaugural event in March 1984 took place in

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528-431: The show. Costs include space rental, booth design and construction of trade show displays, telecommunications, travel, accommodations, and promotional literature and items to give to attendees. In addition, costs are incurred at the show for services such as electrical, booth cleaning, internet services, and drayage (also known as material handling). This local spending on logistics leads cities to promote trade shows as

552-517: The tradition of trade fairs established in late medieval Europe such as the Champagne fairs or the Skåne Market , in the era of merchant capitalism . In this era, produce and craft producers visited towns for trading fairs, to sell and showcase products. These markets were held annually or on several specific days a year, usually at geographically particularly favorable locations and in conjunction with

576-573: The two; one example is the Frankfurt Book Fair , which is trade only for its first three days and open to the general public on its final two days. They are held on a continuing basis in virtually all markets and normally attract companies from around the globe. For example, in the U.S., there are currently over 10,000 trade shows held every year, and several online directories have been established to help organizers, attendees, and marketers identify appropriate events. Modern trade shows follow in

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