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BBC Radio Sheffield

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38-579: BBC Radio Sheffield is the BBC's local radio station serving South Yorkshire , north Derbyshire and North Nottinghamshire . It broadcasts on FM , DAB , digital television and via BBC Sounds from studios on Shoreham Street in Sheffield . According to RAJAR , the station has a weekly audience of 147,000 listeners and a 3.7% share as of December 2023. BBC Radio Sheffield was the second BBC local radio station, launching on 15 November 1967 and broadcasting from

76-437: A 40m high tower block with an unusual hexagonal shape, built in 1970 which can be seen from many places across the borough, due in part to its position at the top of a hill. It is positioned just outside Rotherham town centre, bordered by other suburbs such as Eastwood, Broom and East Herringthorpe. Attractions include Clifton Park, a large recreational area which includes Clifton Park Museum , which re-opened in 2005 following

114-482: A brand new custom-made jingle package by Reelworld, based in MediaCity UK , Salford . The new jingle package was rolled out to all BBC Local Radio stations over the course of the year, alongside a refreshed "on air" sound to help encourage younger listeners to the station. The new station branding also incorporates a new tag line, "The Sound of *area of coverage*, and all the music you love". The new jingle package marked

152-858: A further eight BBC Local Radio stations - BBC Essex , BBC Radio Cambridgeshire , BBC Radio Devon , BBC Radio Leeds , BBC Radio Sheffield , BBC Hereford & Worcester , BBC Radio Stoke and BBC Radio Lancashire - stopped broadcasting on MW. As of May 2024, only BBC Radio Cumbria (in North Cumbria and South Cumbria), BBC Radio Derby , BBC Radio Gloucestershire , BBC Radio Guernsey , BBC Radio Jersey , BBC Radio Norfolk (in West Norfolk ) and BBC Radio Somerset , still broadcast on MW. Due to sports rights broadcasting restrictions, some commentaries are not available on BBC Sounds. In this instance, an alternative national programme will usually be broadcast on Saturday afternoons. Overnight events are replaced by

190-512: A large Victorian house in Westbourne Road in the Broomhill area of the city. Until the mid-1980s, the station was generally on air from the morning until the early evening, with any programming after 6 pm devoted to specialist music and magazines aimed at minority interests and ethnic communities. These programmes did not broadcast all year round. In August 1986, evening programmes began on

228-515: A looping message explaining this is broadcast. A list of the forty local radio stations by region . In addition to these stations, BBC Radio Solent operates an opt-out service covering Dorset . There were also opt-out services covering Milton Keynes ( BBC Three Counties Radio ), Peterborough and the Fens ( BBC Radio Cambridgeshire ), Plymouth ( BBC Radio Devon ), and Swindon ( BBC Wiltshire ); but these ceased in 2012 due to cutbacks as part of

266-547: A permanent basis when the station joined with the other three BBC stations in Yorkshire to provide an early evening service of specialist music programmes on weeknights from 6 pm to 7:30 pm, extending a year later to six days a week (Wednesday to Monday) between 7 pm and 9 pm with Tuesdays reserved for local sports coverage. Just under two years later, on 29 May 1989, the BBC Night Network launched, which saw

304-889: A scheme by Radio Carlisle which covered the October 1957 Windscale nuclear accident. The 104.1 FM signal is broadcast from the Holme Moss transmitter in West Yorkshire , near the border with Derbyshire , enabling the signal to be clearly heard in north Sheffield , Barnsley , north Rotherham , Doncaster and parts of Nottinghamshire . The 88.6 FM signal is broadcast from the Crosspool transmitter on Tapton Hill to serve Sheffield and parts of Rotherham. It also broadcasts DAB on 11C multiplex for Sheffield and surrounding areas and it broadcasts DTR for South Yorkshire and surrounding areas for Freeview TV channel 716 on UHF 27-522 MHz

342-402: A three note jingle package produced by Mcasso Music Production was gradually rolled out across the network, and was in use by all BBC Local Radio stations. Mcasso also updated the imaging in October 2015 which was launched by BBC Radio London (on the day of the station's 45th anniversary) replacing the three-note package with a six-note package. In January 2020, BBC Radio Leicester launched

380-533: Is available as a listen-again service on BBC Sounds . England Unwrapped was launched in 2019 and shares stories made by Local Radio teams. Clifton, Rotherham Clifton is a suburb of Rotherham , South Yorkshire , England . It is part of the Boston Castle ward of the Metropolitan Borough of Rotherham , which in 2011 had a population of 13,486. It is known for its landmark Beeversleigh Flats,

418-593: Is broadcast from the Clifton transmitter (next to the M18 east of Rotherham) to serve Rotherham, Doncaster, Worksop and surrounding areas. Another DAB signal is broadcast from Ardsley transmitter east of Barnsley to serve Barnsley, Dearne Valley and parts of West Yorkshire. Plus, its DAB signals are also broadcast from the Clarborough transmitter near Retford to cover parts of North Nottinghamshire and strengthen signals from

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456-754: Is produced and broadcast from the BBC's Sheffield studios from 6 am to 2 pm each day and for sports coverage. The station usually broadcasts the whole of the Late Night programme, a programme carried by all BBC local radio stations (except in the case of sports coverage), which is broadcast between 10pm and 1am. During the station's downtime, BBC Radio Sheffield simulcasts overnight programming from BBC Radio 5 Live and BBC Radio London . 53°22′33″N 1°28′00″W  /  53.3759°N 1.4668°W  / 53.3759; -1.4668 Local BBC Radio BBC Local Radio (also referred to as Local BBC Radio )

494-487: Is the BBC 's local and regional radio division for England and the Channel Islands , consisting of forty stations. As of December 2023, the network broadcasts to a combined audience of 6.9 million, with a listening share of 4.9%, according to RAJAR . The popularity of pirate radio was to challenge a change within the at the time very "stiff" and blinkered management at the BBC. The most prominent concession by

532-518: The FM waveband , and not on the more widely available AM waveband . This was eventually rectified a few years after the creation of these new channels. Independent Local Radio (ILR) launched nationally in 1973, with nineteen stations; more followed in subsequent years. As a result, many of the BBC Local Radio stations found themselves in direct competition with commercial competitors that utilised many of

570-511: The 2005 Frank Gillard Awards for BBC Local Radio, the corporation hired two actors to represent the fictional couple and award a prize to the "Receptionist of the Year". Mia Costello of BBC Radio Solent wrote a controversial internal memo in October 2006, re-stating the importance of these characters. She wrote: "Whatever job you do on station, make sure this week, you broadcast to Dave and Sue – people in their fifties. Only put on callers sounding in

608-480: The 45–64 range. I don't want to hear really elderly voices. Only talk about things that are positive and appealing to people in this age range. Only do caller round ups about people in this age range." This was reprinted the following month in the Southern Daily Echo , following which a BBC spokesperson commented "Out of context these notes sound harsh and we apologise if they offend anyone." BBC Local Radio

646-464: The BBC local radio stations in the North East and Yorkshire broadcasting networked programming every evening from 6:05 pm (6 pm at the weekend) until midnight, extending to 12:30 am in the early 1990s, and to 1 am by the end of that decade. Spring 1989 also saw BBC Radio Sheffield launch Ten-35 . This was a weekend service of programmes for the county's ethnic minority communities and

684-756: The BBC said that the trial switch-off attracted very few complaints from listeners. In 2018, the MW transmissions of BBC Radios Sussex , Surrey , Humberside , Wiltshire , Nottingham, Kent and Lincolnshire ended and MW coverage for Radios Devon, Lancashire and Essex was reduced. Altogether, thirteen MW transmitters were switched off. In 2020, the MW transmissions of BBC Radio Cornwall , BBC Radio Newcastle , BBC Radio Merseyside , BBC Radio Solent , BBC Three Counties Radio and BBC Radio York ended, BBC Radio Cumbria stopped broadcasting on MW in Whitehaven and BBC Radio Norfolk 's Norwich MW transmitter went silent. In 2021,

722-428: The BBC was the creation of BBC Radio 1 to satisfy the ever-demanding new youth culture with their thirst for new, popular music. The other, however, was that these pirate radio stations were, in some cases, local. As a result, BBC Local Radio began as an experiment. Initially, stations had to be co-funded by the BBC and local authorities , which only some Labour -controlled areas proved willing to do. Radio Leicester

760-550: The BBC's "Delivering Quality First" programme. The stations were launched progressively; starting with BBC Radio Leicester on 8 November 1967, with the last station to launch being the short-lived BBC Dorset FM on 26 April 1993. Since then, many stations have been merged and renamed but no new stations have been created where no service previously existed, as plans to launch stations in unserved areas, most notably in Cheshire , have not materialised. Between October 2009 and April 2012,

798-449: The BBC's local stations were broadcast only on VHF. The start of the 1990s saw new stations, once again, launching only on FM and in 1992 and 1993, six MW transmitters - BBC Radio Cleveland , BBC Radio Northampton , BBC Radio Oxford , BBC GLR , BBC GMR and one of BBC Radio Nottingham and BBC WM 's transmitters - were switched off although three, including BBC GLR's MW frequency, were re-allocated for use by commercial radio. In 1996,

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836-458: The BBC. Each station produces local programmes on weekdays from 6am until 2pm. Depending on location and population, afternoon, evening and weekend schedules will vary from shared regional programmes to being fully local although sports coverage continues to remain local. Since October 2023, all stations take the all England Late Show which originates in London or Manchester. and since November 2023,

874-624: The BBCA multiplex. The 94.7 FM signal is broadcast from the Chesterfield transmitter and serves Derbyshire, parts of Nottinghamshire and the East of South Yorkshire. It broadcasts DAB on 11C multiplex (same as Crosspool transmitter) for the Chesterfield and North Derbyshire area. It also broadcasts DTR for Chesterfield for Freeview TV channel 716 on UHF 26-514 MHz on the BBCA multiplex. A DAB signal

912-572: The Clifton transmitter. The three transmitters use the Bauer South Yorkshire 11C multiplex (same as Crosspool and Chesterfield transmitters). The Emley Moor transmitter broadcasts DTR for Freeview TV channel 716 for Yorkshire , Derbyshire and parts of Lincolnshire on UHF 47-682 MHz the BBCA multiplex. Other local TV transmitters such as Crosspool relay their signal from Emley Moor. The station also streams online via BBC Sounds . While

950-551: The FM, DAB and Freeview transmissions of BBC Radio Sheffield officially cover North Nottinghamshire, including the district of Bassetlaw which includes the towns of Retford and Worksop, editorially, news output is covered by BBC Radio Nottingham via its radio and internet news and social media channels, despite the area being officially outside the coverage area of BBC Radio Nottingham. In its early years, Radio Sheffield transmitted from Rotherham (Boston Castle) on 95.0 MHz FM. This

988-501: The MW frequencies of BBC Radio Leicester and BBC WM were handed over to the BBC Asian Network . MW transmitter closures began again in 2012, initially as a five-week trial to find out if listeners would miss or complain about the lack of AM services. Two of the four transmitters partaking in the trial - BBC Radio Nottingham's MW transmitter and BBC Radio Kent 's relay at Rusthall near Tunbridge Wells - remained off-air after

1026-563: The Sunday evening show is also carried on all stations. All local BBC radio stations simulcast BBC Radio 5 Live from 0100 until 0600. All of the BBC Local Radio stations broadcast on FM , digital radio , Freeview and BBC Sounds in their respective areas across England, but BBC Radio London is also available on Freesat and Virgin Media . Also, until the start of the 1990s, all BBC stations used to broadcast on medium wave although initially,

1064-472: The first time in ten years that "sung jingles" were used in the stations' on air branding. Dave and Sue are two fictional radio listeners created as marketing personas . Descriptions of the characters, created by the BBC, were given to all their local radio presenters as representative target listeners during the 2000s. They were later superseded by the "BBC Local Radio 2010" strategy. The characters were created as part of "Project Bullseye". Its stated aim

1102-623: The impending competition of commercial radio which would also broadcast on MW (Radio Hallam started in 1974), Radio Sheffield began transmitting in late 1973 on 1034 kHz (290 metres) MW – this changed to 1035 kHz in 1978. This was broadcast from the Broadfield Road transmitter in Sheffield (behind Heeley swimming baths) and served South Yorkshire, Derbyshire, Nottinghamshire and parts of Lincolnshire and West Yorkshire. The MW broadcasts were discontinued on 27 May 2021. Local programming

1140-463: The popular DJs from the pirate radio stations, and that gained, in most cases, large audiences. Despite this, BBC Local Radio continued to flourish, with the current network in place by the early 1990s. The complement of stations has remained unchanged since that time. The radio stations are operated from locations around the country that usually share with the BBC regional TV news services, and their news gathering bureaux. The stations are operated by

1178-468: The region in which the station is based and are the responsibility of the BBC English Regions department, a division of BBC News . The remit for each Local Radio station is the same: to offer a primarily speech-based service; comprising news and information complemented by music. The target audience of BBC Local Radio are listeners aged over fifty, who are not served as well as other age groups on

BBC Radio Sheffield - Misplaced Pages Continue

1216-459: The world as "a dangerous and depressing place". They hope that radio will be "something that will cheer them up and make them laugh". BBC Local Radio staff were given facts and timelines about Dave and Sue, described as "composite listeners". Staff were asked to focus on producing something to which the pair would enjoy listening to. The BBC also produced photographs of the couple, to encourage presenters to visualise their potential listeners. At

1254-427: Was "To develop great radio programming ... we need to know where the centre of our audience target is and be able to focus on it in all we do." Dave and Sue are both 55. Sue is a school secretary , while Dave is a self-employed plumber . They are both divorcees with grown-up children. The characters shop at Asda , and wear casual clothes. The couple have little interest in high culture , or politics , and see

1292-484: Was broadcast on the station's MW frequency, hence the name of the strand. Radio Sheffield had provided programmes for the Asian and black communities for many years, but the new service saw the launch of programmes for many other communities. The service was broadcast on Saturday and Sunday evenings between 6 pm and midnight, although the Sunday programming was brought forward to 2:45 pm to 8:30 pm in around 1991 and

1330-522: Was called Ten-35 Sunday . Over time, the service was dismantled and eventually programming for minority communities was again focused on the county's black and Asian communities. In March 1982, archiving began of the station's early material, by cataloguing and transferring it to audio cassette . The first items archived were news reports of the steel strike of 1980. The cassettes and listings, which include news stories and local music, are held at Sheffield City Archives in Sheffield . This archiving followed

1368-415: Was deemed so successful that all of the stations, except BBC Radio Durham, remained on air. More followed in 1970 and 1971: BBC Radio Birmingham , Bristol , Blackburn , Derby , Humberside , London , Manchester , Medway , Newcastle (replacing Radio Durham), Oxford , Solent , and Teesside . Despite the success of this, the original stations were seen as flawed, as they originally only broadcast on

1406-412: Was discontinued when a powerful transmitter opened at Holme Moss serving much of South Yorkshire on 97.4 MHz, later changing to its current 104.1 MHz (97.4 MHz was then passed to Radio Hallam ). The ownership of FM radios was low when Radio Sheffield began broadcasting on FM only in 1967. However, most people could receive AM ( medium wave (MW) and long wave (LW)) and, in response to

1444-437: Was the first to launch on 8 November 1967, followed by Leeds , Stoke , Durham , Sheffield , Merseyside , Brighton , and Nottingham . The local authority funding requirement was dropped by the early 1970s, and stations spread across the country; many city-based stations later expanded their remit to cover an entire county. There were eight stations in the initial "experiment", which lasted for two years. When this ended, it

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