A white paper is a report or guide that informs readers concisely about a complex issue and presents the issuing body's philosophy on the matter. It is meant to help readers understand an issue, solve a problem, or make a decision. Since the 1990s, this type of document has proliferated in business. Today, a business-to-business (B2B) white paper is closer to a marketing presentation, a form of content meant to persuade customers and partners and promote a certain product or viewpoint. That makes B2B white papers a type of grey literature .
17-592: The Northern Ireland Environment Agency ( NIEA ) is an executive agency within the Department of Agriculture, Environment and Rural Affairs (DAERA). It is responsible for conservation of Northern Ireland 's environment and natural heritage. Originally part of the Department of the Environment (DOENI), the agency was called the Environment and Heritage Service (EHS) until 1 July 2008, and also had responsibility for
34-439: A business case, grow email lists, grow audiences, increase sales, or inform and persuade readers. The audiences for a B2B white paper can include prospective customers, channel partners, journalists, analysts, investors, or any other stakeholders. White papers are considered to be a form of content marketing or inbound marketing; in other words, sponsored content available on the web with or without registration, intended to raise
51-415: A numbered list may be combined with either other type, it is not workable to combine a backgrounder with a problem/solution white paper. While a backgrounder looks inward at the details of one particular product or service, a problem/solution looks outward at an industry-wide problem. This is rather like the difference between looking through a microscope and looking through a telescope. Several variations on
68-595: A white paper tests public opinion on controversial policy issues and helps the government gauge its probable impact. By contrast, green papers , which are issued much more frequently, are more open-ended. Also known as consultation documents , green papers may merely propose a strategy to implement in the details of other legislation, or they may set out proposals on which the government wishes to obtain public views and opinion. Examples of governmental white papers include, in Australia, Full Employment in Australia and, in
85-709: Is a part of a government department that is treated as managerially and budgetarily separate, to carry out some part of the executive functions of the United Kingdom government , Scottish Government , Welsh Government or Northern Ireland Executive . Executive agencies are "machinery of government" devices distinct both from non-ministerial government departments and non-departmental public bodies (or " quangos "), each of which enjoy legal and constitutional separation from ministerial control. The model has been applied in several other countries. Agencies include well-known organisations such as His Majesty's Prison Service and
102-610: The Driver and Vehicle Licensing Agency . The annual budget for each agency, allocated by HM Treasury , ranges from a few million pounds for the smallest agencies to £700m for the Court Service . Virtually all government departments have at least one agency. The initial success or otherwise of executive agencies was examined in the Sir Angus Fraser's Fraser Report of 1991. Its main goal was to identify what good practices had emerged from
119-802: The United Kingdom , the White Paper of 1939 and the 1966 Defence White Paper . In Israeli history, the British White Paper of 1939 – marking a sharp turn against Zionism in British policy and at the time greeted with great anger by the Jewish Yishuv community in Mandatory Palestine ;– is remembered as " The White Paper" (in Hebrew Ha'Sefer Ha'Lavan הספר הלבן – literally "The White Book"). Since
136-556: The 1920s to mean a type of position paper or industry report published by a department of the UK government. The term white paper originated with the British government , with the Churchill White Paper of 1922 being an early example. In the British government, a white paper is usually the less extensive version of the so-called blue book , both terms being derived from the colour of
153-472: The United Kingdom. By 1997, 76% of civil servants were employed by an agency. The new Labour government in its first such report – the 1998 Next Steps Report – endorsed the model introduced by its predecessor. A later review (in 2002, linked below) made two central conclusions (their emphasis): " The agency model has been a success . Since 1988 agencies have transformed the landscape of government and
170-613: The United States, the Clinton administration imported the model under the name "performance-based organizations." In Canada, executive agencies were adopted on a limited basis under the name special operating agencies . One example is the Translation Bureau under Public Services and Procurement Canada . Executive agencies were also established in Australia, Jamaica, Japan and Tanzania. White paper The term originated in
187-447: The document's cover. White papers are a "tool of participatory democracy ... not [an] unalterable policy commitment". "White papers have tried to perform the dual role of presenting firm government policies while at the same time inviting opinions upon them." In Canada , a white paper is "a policy document, approved by Cabinet , tabled in the House of Commons and made available to
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#1732845472653204-506: The early 1990s, the terms "white paper" or "whitepaper" have been applied to documents used as marketing or sales tools in business. These white papers are long-form content designed to promote the products or services from a specific company. As a marketing tool, these papers use selected facts and logical arguments to build a case favorable to the company sponsoring the document. B2B (business-to-business) white papers are often used to generate sales leads, establish thought leadership , make
221-410: The general public". The "provision of policy information through the use of white and green papers can help to create an awareness of policy issues among parliamentarians and the public and to encourage an exchange of information and analysis. They can also serve as educational techniques." White papers are a way the government can present policy preferences before it introduces legislation. Publishing
238-1101: The historic environment. On 16 May 2016 the DOENI was dissolved and NIEA became part of DAERA. At the same time, the historic environment functions of NIEA were transferred to the Department for Communities . NIEA is responsible for a range of protected areas in Northern Ireland, including eight areas of outstanding natural beauty , 47 national nature reserves , 43 special areas of conservation , and 10 special protection areas . The NIEA employs 630 people as of 2020. Executive agency King Charles III [REDACTED] William, Prince of Wales [REDACTED] Charles III ( King-in-Council ) [REDACTED] Starmer ministry ( L ) Keir Starmer ( L ) Angela Rayner ( L ) ( King-in-Parliament ) [REDACTED] Charles III [REDACTED] [REDACTED] [REDACTED] The Lord Reed The Lord Hodge Andrew Bailey Monetary Policy Committee An executive agency
255-407: The new model and spread them to other agencies and departments. The report also recommended further powers be devolved from ministers to chief executives. A series of reports and white papers examining governmental delivery were published throughout the 1990s, under both Conservative and Labour governments. During these the agency model became the standard model for delivering public services in
272-421: The responsive and effectiveness of services delivered by Government." Some agencies have, however, become disconnected from their departments ... The gulf between policy and delivery is considered by most to have widened." The latter point is usually made more forcefully by critics of the government, describing agencies as "unaccountable quangos ". Several other countries have an executive agency model. In
289-488: The visibility of the sponsor in search engine results and build web traffic. Many B2B white papers argue that one particular technology , product , ideology, or methodology is superior to all others for solving a specific business problem. They may also present research findings, list a set of questions or tips about a certain business issue, or highlight a particular product or service from a vendor. There are, essentially, three main types of commercial white papers: While
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