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92-468: Mario is a Japanese multimedia franchise created by Japanese game designer Shigeru Miyamoto for Japanese video game company Nintendo , which produces and publishes its installments. Starring the titular Italian plumber Mario , it is primarily a video game franchise but has extended to other forms of media, including television series , comic books, a 1993 feature film , a 2023 animated film , and theme park attractions . The series' first installment

184-407: A Game & Watch port and sequel were later produced. Like the first game, it is an early example of the platform genre. There are four stages of this game and don't give you a score like the original Donkey Kong game does. Mario Bros. is the first game to feature "Mario" in the title and to feature Luigi . The objective of Mario Bros is to defeat all of the enemies in each phase . Each phase

276-470: A crossover with Ubisoft's Rabbids franchise and features both single-player and cooperative multiplayer gameplay. The game's story sees players controlling Mario, his friends, and a group of Rabbids dressed as them, dealing with the aftermath of a sudden invasion by a group of Rabbids, who have accidentally misused a powerful invention that has brought chaos to the Mushroom Kingdom. Shigeru Miyamoto

368-587: A real-time strategy battle system and following Bowser's underlings as they search for their leader. In 2005, Partners in Time for the Nintendo DS introduced their younger selves: Baby Mario, Baby Luigi, Toadsworth the younger, Baby Peach and Baby Bowser. In 2009, Bowser's Inside Story also for the DS introduced Mario, Luigi and the others inside of Bowser's body. In 2018, Bowser's Inside Story + Bowser Jr.'s Journey for

460-600: A character or fictional world becoming popular in one medium, and then expanding to others through licensing agreements , with respect to intellectual property in the franchise's characters and settings. As one author explains, "For the studios, a home-run is a film from which a multimedia 'franchise' can be generated; the colossally expensive creation of cross-media conglomerates predicated on synergistic rewards provides an obvious imperative to develop such products." The trend later developed wherein franchises would be launched in multiple forms of media simultaneously; for instance,

552-485: A franchise can even be created, which ultimately leads to the creation of brand worlds. Since the creation of Disneyland in 1955, bringing fictional media franchises to life through the theme parks slowly became increasingly popular as the way to perfectly blend tourism and real-life involvement with media itself. Similar to transmedia, the concept of bringing fictional media into a non-fictional space where fans can immerse themselves in real-life versions of elements from

644-556: A key member of the team led by Howard Lincoln and Minoru Arakawa , James played a critical role in the reintroduction of home video game consoles in North America after the video game crash of 1983 , when the Nintendo Entertainment System spawned a late-1980s rebirth of video games. After the collapse of the home video game industry in 1983–84, retailers and press widely agreed that "video game consoles are dead, and

736-459: A limited number of badges at a time. There have been five Paper Mario games released for home consoles and one game on 3DS. As the series has progressed, each new game has introduced new elements to keep the gameplay fresh such as a new story, new partners, and new gameplay mechanics. In 2004, The Thousand-Year Door for the GameCube introduced the ability of Mario turning into and folding up into

828-619: A mechanism that allows the player to go off-screen to the left and appear on the right, and vice versa. The game has since reappeared in various forms, including as a minigame in Super Mario Bros. 3 and the Super Mario Advance series, and reimagined as Mario Clash . Nintendo has released several Mario and Donkey Kong LCD video games for the Game & Watch line . Eleven were released between 1982 and 1995. Nintendo also licensed

920-424: A modeling agency, several television shows ( Playboy's Penthouse , in 1959), and even its own television channel . Twenty-five years later, Playboy released private clubs and restaurants, movie theaters, a radio show , direct to video films, music and book publishing (including original works in addition to its anthologies of cartoons, photographs, recipes, advice, articles or fiction that had originally appeared in

1012-630: A nationwide concert tour, an American Idol book that made the bestseller list and the film From Justin to Kelly . A transmedia franchise however is often referred to by the simpler term "media franchise". The term media franchise is often used to describe the popular adaptation of a work into films, like the popular Twilight book series that was adapted into the five films of The Twilight Saga . Other neologisms exist to describe various franchise types including metaseries , which can be used to describe works such as Isaac Asimov 's Foundation series . Multimedia franchises usually develop through

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1104-678: A new gameplay mechanic of "punch balls", small balls which Mario and Luigi can kick into enemies to stun them, instead of hitting them from below, as in the original. Hudson Soft was originally responsible for the Mario Party series until Mario Party DS in 2007, but as of March 2012, this has been taken over by NDcube since Hudson has become a part of Konami . Many of Hudson's employees now work for NDcube. Three games were planned for development by Philips Interactive Media for use on its CD-i machine: Super Mario's Wacky Worlds , Hotel Mario , and Mario Takes America . Only Hotel Mario

1196-526: A paper airplane and/or a paper boat to interact with the overworld. In 2007, Super Paper Mario deviated into the 2D action RPG genre and introduced the ability to "flip" into a 3D perspective in which the level rotates to reveal a hidden z-axis , placing Mario in a 3D environment. In 2012, Sticker Star for the Nintendo 3DS introduced the use of stickers in both the environment and in turn-based battles. They can be found and peeled off from various areas in

1288-655: A port titled New Super Mario Bros. U Deluxe on the Nintendo Switch in January 2019. Super Mario Bros. -styled gameplay is further offered by the level creator game Super Mario Maker , released on Wii U in 2015. A sequel, Super Mario Maker 2 , was released on Nintendo Switch in June 2019. In June 2023, Nintendo announced Super Mario Bros. Wonder , the first 2D Mario game (excluding rereleases, level creators, and mobile games) in 11 years. It released October 20, 2023. In 2016,

1380-416: A speed boost, Koopa Troopa Shells to be thrown at opponents, and banana peels that can be laid on the track as hazards. There have been six Mario Kart games released for home consoles, one enhanced port, three portable games, one game for smartphones, and four Namco codeveloped arcade spin-off games, for a total of fifteen. As the series has progressed, each new game has introduced new elements to keep

1472-564: Is a multiplayer party game featuring Mario series characters in which four human- or computer-controlled characters compete in a board game interspersed with minigames . There have been numerous sports games in the Mario franchise. The first appearances of Mario in tennis games were as a referee in Tennis for the NES and Game Boy. These games did not use the Mario branding and only featured Mario in

1564-452: Is a puzzle game developed by Fantasy Factory and published by Philips Interactive Media for the CD-i in 1994. The primary characters of the game are Mario and Luigi , who must find Princess Peach by going through seven Koopa Hotels in the Mushroom Kingdom. Every hotel is divided into multiple stages, and the objective is to close all doors on each stage. The game has been criticized as one of

1656-464: Is a canceled video game planned for the CD-i, developed by NovaLogic , which attempted to duplicate the gameplay of Super Mario World . Though the game sprites are based on those in Super Mario World , the level design is based on Earth locations rather than Dinosaur Land. Due to the limitations of the CD-i, several features could not be included in the game, such as large numbers of sprites on

1748-405: Is a series of platforms with four pipes at each corner of the screen, and an object called a "POW" block in the center. The mechanics of Mario Bros. involve only running and jumping. Unlike future Mario titles, players cannot jump on enemies until they are flipped over; this can be accomplished by jumping under the platform they are on or by using the "POW" block. Both sides of every phase feature

1840-479: Is a video game released in 1984 for the Japanese computers NEC PC-6001mk II, NEC PC-6601 , NEC PC-8801 , FM-7 and Sharp X1 . It is a remake of the original Mario Bros. , with new stages, mechanics and gameplay. Punch Ball Mario Bros. is a video game released in 1984 for the Japanese computers NEC PC-6001mkII, NEC PC-6601, NEC PC-8801, FM-7 and Sharp X1. It is similar to the original Mario Bros. but featured

1932-428: Is the Japanese term for a transmedia franchise. The term media mix gained its circulation in late 1980s and is first used to describe adaptations of Sakyo Komatsu 's Japan Sinks , but the origins of the strategy can be traced back to the 1960s with the proliferation of anime , with its interconnection of media and commodity goods. Some of the earlier popular Japanese franchises such as Vampire Hunter D in

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2024-449: Is the first American TV series based on the Mario NES games. It was broadcast in syndication from September 4 to December 1, 1989. Based on Super Mario Bros. and Super Mario Bros. 2 . The show was produced by DIC Entertainment and was distributed for syndicated television by Viacom Enterprises (full rights have since reverted to DiC through Nintendo ). King Koopa's Kool Kartoons

2116-448: The Mario NES games. It aired on NBC from September 8 to December 1, 1990. Based on the Super Mario Bros. 3 video game, the cartoon shows Mario, Luigi, Princess Toadstool and Toad fighting against Bowser and his Koopalings , who went by different names on the show (Hip, Hop, Kooky, Kootie Pie, Big Mouth, Cheatsy, and Bully). Like the previous Mario cartoon series, the animation was done by Sei Young Animation Co. Ltd, however this show

2208-525: The Mario franchise, such as Donkey Kong , Wario , and Yoshi , sparked successful franchises of their own. The Mario series is one of gaming's most successful and renowned franchises, with many of its games, in particular within the Super Mario subseries, considered some of the greatest video games ever made . It is the best-selling video game franchise of all time , with more than 830 million copies of games sold, including more than 430 million for

2300-605: The Paper Mario and Mario & Luigi series. Paper Mario is a spin-off series of RPG video games developed by Intelligent Systems and produced by Nintendo Software Planning & Development. The first game in the series, Paper Mario , was launched in 2000 on the Nintendo 64 to critical and commercial success. In the Paper Mario series, the player controls Mario in a mixture of 3D environments and 2D characters who look as if they are made of paper. Mario can jump and use his hammer to overcome physical obstacles placed in

2392-460: The Super Mario games alone. Mario is also Nintendo's flagship franchise. After the commercial failure of Radar Scope , Nintendo's company president, Hiroshi Yamauchi , referred to designer Shigeru Miyamoto to create an arcade game to save the company. Miyamoto came up with the idea of a game in which the playable character has to make his way through an obstacle course consisting of sloped platforms, ladders and rolling barrels. Miyamoto named

2484-665: The Wii U . It is a spin-off of the Super Mario series which builds upon the isometric minigames starring Captain Toad from Super Mario 3D World . Enhanced ports were released for Nintendo 3DS and Nintendo Switch on July 13, 2018, including additional bonus levels themed around Super Mario Odyssey , but excluding the Super Mario 3D World bonus levels from the Wii U version. The Nintendo Switch port has sold over 1 million copies, making it one of

2576-553: The best-selling games on the system. A free update for the Nintendo Switch version was released on February 13, 2019, adding co-op multiplayer where another player controls a new purple Toad with white spots in the regular chapters alongside Toad/Toadette, and Toadette in the DLC Special Episode . The first role-playing game in the Mario franchise was Super Mario RPG: Legend of the Seven Stars . It has since expanded to

2668-483: The fantasy and science fiction genres. Similarly, fantasy, science fiction films and television shows are frequently adapted into animated television series , video games, or both. A media franchise does not have to include the same characters or theme, as the brand identity can be the franchise, like Square Enix 's Final Fantasy or the National Lampoon series , and can suffer from critical failures even if

2760-656: The third generation onward. The flagship Mario subseries is the Super Mario series of platform games starting with 1985's Super Mario Bros. , which mostly follows Mario's adventures in the fictional world of the Mushroom Kingdom and typically rely on Mario's jumping ability to allow him to progress through levels . The franchise has spawned over 200 games of various genres and several subseries, including Mario Kart , Mario Party , Mario Tennis , Mario Golf , Mario vs. Donkey Kong , Paper Mario , and Mario & Luigi ; several characters introduced in

2852-423: The 1980s and Pokémon in the late 1990s, acted as benchmarks in the country's transmedia dominance. The latter in particular began as a video game available on Nintendo 's Game Boy , and crossed through the media of television, film, news, and other non-media related realms, such trading cards, merchandise, and more. A number of Japanese media franchises have gained considerable global popularity, and are among

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2944-522: The 3DS introduced a remake of the original game with added graphics, an improved map allowing players to place pinpoints, and an additional mode called Bowser Jr.'s Journey . In 2013, Dream Team for the 3DS introduced Dreamy Luigi, where Luigi sleeps in the Dream World in celebrating the Year of Luigi . In 2015, Paper Jam also for the 3DS also included Paper Mario as a playable character when Luigi knocks over

3036-623: The GameCube, Mario Golf: Advance Tour for the Game Boy Advance and Mario Golf: World Tour for the Nintendo 3DS. Nintendo released Mario Golf: Super Rush for the Nintendo Switch in summer of 2021. Mario and Luigi were team captains in Baseball for the Game Boy. Mario Superstar Baseball was released for the GameCube and Mario Super Sluggers for the Wii. The game of football

3128-457: The Nintendo 3DS featured optional stereoscopic graphics and introduced hang gliding and submersible karts, an alternate first-person perspective, and kart customization. In 2014, Mario Kart 8 for the Wii U introduced anti-gravity racing, ATVs , uploading highlights to YouTube via Mario Kart TV, up to four local players in Grand Prix races, and downloadable content and is the first in

3220-482: The Nintendo Switch. The first use of Mario's likeness in a golf game was that the golfer in Golf for NES and Game Boy featured a mustached man resembling Mario. Later, NES Open Tournament Golf was released. It featured Mario and Luigi as the golfers, with Princess Toadstool and Princess Daisy as their caddies. Mario Golf was released for the Nintendo 64 in 1999. It was followed by Mario Golf: Toadstool Tour for

3312-759: The United States in 1993 under the title Super Mario Bros.: The Lost Levels as part of the Super Mario All-Stars title for the Super Nintendo Entertainment System , a console that also features iterations of the game known as Super Mario World . While Super Mario Land and two sequels were the Game Boy installments in the series, the Game Boy Advance did not receive any original entries, only remakes . Super Mario 64 debuted as

3404-720: The book containing him. In 2024, a new entry in the series titled Brothership was announced during a Nintendo Direct in June of 2024, around nine years after the release of Paper Jam . In 1998, the Hudson game Mario Party was released for the Nintendo 64. Following this, nine numbered sequels have since been released, making for ten numbered titles, along with three unnumbered main series titles: Mario Party DS (2007) , Super Mario Party (2018) , and Mario Party Superstars (2021) . The series also has four spins-offs that differ in gameplay, including Mario Party Advance , Island Tour , Star Rush , and The Top 100 . Mario Party

3496-513: The capacity of a cameo. He then appeared in Mario's Tennis for the Virtual Boy. After this, Camelot Software Planning released Mario Tennis for the Nintendo 64. They would subsequently develop other games in this series: Mario Power Tennis for the GameCube and Wii, Power Tour for the Game Boy Advance, Mario Tennis Open for the Nintendo 3DS, Ultra Smash for the Wii U, and Aces for

3588-562: The character after Segale as a joke because Segale was so reclusive that none of the employees had ever met him. James repeated this account in 2018. Mario next appeared in Donkey Kong Jr. as the game's antagonist. Players control Donkey Kong Jr. as he climbs vines and collects keys to save his kidnapped father from Mario. The game was later ported to several platforms including the Famicom/NES and several Atari home consoles. Additionally,

3680-583: The characters from Sonic the Hedgehog in the sports game, Mario & Sonic at the Olympic Games , developed by Sega as the crossover series. A follow-up, Olympic Winter Games , was released in 2009 and Mario & Sonic at the London 2012 Olympic Games was released between November 2011 ( Wii ) and February 2012 ( Nintendo 3DS ). On November 15, 2013, a third sequel called Sochi 2014 Olympic Winter Games

3772-688: The company has now spanned over 40 years. He has been responsible for manufacturing, product development, and design for both coin-op and home games such as Tin Star . James participated in organizing and creating the Interactive Digital Software Association (later renamed the Entertainment Software Association ) and was a leader in the creation of the Electronic Entertainment Expo trade show for

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3864-493: The computer game industry is a niche market which mass market retailers should ignore". Arakawa, Lincoln and James coordinated the introduction of the NES while struggling to overcome that skepticism, and ultimately paved the way for Nintendo (and, to a lesser extent, Sega and Atari ) to rebuild the multibillion-dollar industry during the last half of the decade. James joined Nintendo of America in August 1981, and his employment with

3956-593: The day-in-the-life episodes of the many different Real Housewives series. Documentaries and docuseries are other highlights of the non-fiction branch of media franchises, such as the popular Planet Earth series, which serves as both a film and television transmedia franchise. Don James (executive) Don James is an American video game executive, and served as the Executive Vice President of Operations for Nintendo of America from August 10, 1981 until his retirement on August 10, 2024. As

4048-407: The different media, regardless of the fact that they are being presented in sometimes completely different ways, such as the shared, interweaving storylines and elements of Spider-Man films, television shows, comics and video games. Espen Aarseth describes the financial logic of cost-recovery for expensive productions by identifying that a single medium launch is a lost opportunity, the timeliness of

4140-725: The fictional worlds they love, adds to the overall narrative the franchise creates through its other media. Marvel's Avenger's Campus park is one of the many franchise-based theme parks created in recent times, following the creation of The Wizarding World of Harry Potter at Universal Studio's Islands of Adventure and Star Wars' Galaxy's Edge at Disneyland and Disney World . Media franchises tend to cross over from their original media to other forms. Literary franchises are often transported to film, such as Nancy Drew , Miss Marple , and other popular detectives , as well as popular comic book superheroes . Television and film franchises are often expanded upon in novels , particularly those in

4232-431: The field, similarly to Tetris . The player manipulates the capsules as they fall so that they are aligned with viruses of matching colors, which removes them from playing field. The player progresses through the game by eliminating all the viruses on the screen in each level . There have been 4 Dr. Mario games released for home consoles, two portable games and one mobile game, for a total of seven original titles. As

4324-466: The film The Matrix Reloaded and the video game Enter the Matrix were produced at the same time, using the same actors on the same sets, and released on the same day. Transmedia franchises occasionally release content through certain media that is not canon to the main or greater story that the franchise is built around, meaning that the elements of said content do not truly exist in the main timeline of

4416-579: The first game in the series to be released on the Nintendo Switch , and was released in 2017. In 2006, a sub-series with retro gameplay called New Super Mario Bros. was inaugurated on the Nintendo DS, featuring the mechanics of the Super Mario Bros. games. It continued on the Wii as New Super Mario Bros. Wii (2009), on the 3DS as New Super Mario Bros. 2 (2012) and on the Wii U as New Super Mario Bros. U (2012) and New Super Luigi U (2013) ((stylized as New Super Luigi Bros U )), with

4508-603: The focus on the content of the commodity to "overlapping the commodity image with the character image". The book Anime's Media Mix: Franchising Toys and Characters in Japan, by Marc Steinberg, details the evolution of the media mix in Japan. Long-running franchises were common in the early studio era, when Hollywood studios had actors and directors under long-term contract. In such cases, even lead actors are often replaced as they age, lose interest, or their characters are killed. Spin-offs and adaptations of popular pieces of media within

4600-554: The form of the Mario Kart 8 Deluxe – Booster Course Pass , which added 48 courses and 8 additional racers during the span of spring 2022 until the end of 2023. The contents of this DLC were based heavily on courses and content found in Tour , which the pack received backlash for. Possibly the most popular spin-off series in the franchise, the Mario Kart series began in 1992 and is currently

4692-429: The franchise's fandom , which is the community of fans that indulge in many of its media and are committed to interacting with and keeping up with other consumers. Large franchise-based fandoms have grown to be even more popular in recent years with the rise of social media platforms, as many fans seek to interact with one another for discussion, debate and even to create their own fan-made pieces of media revolving around

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4784-405: The franchise, on websites like tumblr , Reddit and Fandom . In the case of successful transmedia franchises, each different medium should expand the target demographic and fandom, build the interest of the consumers and add to the overarching story and narrative of the franchise itself. A connection between the characters, settings, and other elements of the media franchise do still exist within

4876-415: The franchise. Canon content often times breaks continuity, leading fans to speculate or seek to confirm which media are canon and which are not, which can get confusing if the franchise does not provide an answer themselves since entire media can be non-canon to the greater story, with a popular example occurring. On the other hand, specific episodes, volumes or parts of a series can be canon while others in

4968-450: The game Donkey Kong , and its main protagonist "Jumpman". Donkey Kong is an early example of the platform genre. In addition to presenting the goal of saving Pauline, the game gives the player a score . Points are awarded for finishing screens; leaping over obstacles; destroying objects with a hammer power-up ; collecting items such as hats, parasols , and purses (presumably belonging to Pauline); and completing other tasks. The game

5060-402: The game's non-player characters (NPCs), who will often offer clues or detail the next event in the storyline. As in other RPGs, the player can find or purchase items from NPCs to help in and outside of combat. Badges can be obtained that yield bonuses ranging from added moves to gradual health restoration during combat; each consumes a set number of Badge Points (BP), meaning Mario can only equip

5152-402: The game's overworld . Additionally, the player accumulates partners as they advance into different locations, who each have a specialized skill required for progression in the game. These characters assist Mario in the game's turn-based battles. Damage inflicted to the player reduces the amount of HP . Attacks in the game are similar to those in traditional RPGs, although the player can influence

5244-510: The gameplay fresh such as new courses, new items, and new playable characters. In 1996 and 1997, Mario Kart 64 for the Nintendo 64 introduced 4-player racing and 3D graphics . In 2001, Super Circuit for the Game Boy Advance introduced the ability to unlock retro tracks from previous installments. In 2003, Double Dash for the Nintendo GameCube introduced cooperative LAN multiplayer and two-player karts with one player driving and

5336-485: The games. Most were released in the late 1980s to early 1990s, and have since become obscure. The series launched three films. The anime Super Mario Bros.: The Great Mission to Rescue Princess Peach! was released in 1986. The 1993 live action film Super Mario Bros. lost a large amount of money at the box office and was widely considered to be a failure . In contrast, the 2023 animated film The Super Mario Bros. Movie broke box office records. Saturday Supercade

5428-624: The launch title for the Nintendo 64 console in 1996 . Super Mario Sunshine was the series' entry for the GameCube , and Super Mario Galaxy and its sequel continued the franchise for the Wii . Super Mario 3D Land was the series' flagship title for Nintendo 3DS . The Wii U saw the release of Super Mario 3D World in November 2013. A rerelease titled Super Mario 3D World + Bowser's Fury released February 2021. Super Mario Odyssey would be

5520-473: The magazine), footwear, clothing of every kind, jewelry, housewares (lamps, clocks, bedding, glassware), guitars and gambling, playing cards, pinball machines and pet accessories, billiard balls, bedroom appurtenances, enhancements, plus countless other items of merchandise. Non-fiction media franchises also exist in the television and film media, with reality TV being one of the most well-known examples; ranging from competition shows like The Amazing Race to

5612-400: The media fictional material is unrelated. Non-fiction literary franchises include the ...For Dummies and The Complete Idiot's Guide to... reference books . An enduring and comprehensive example of a media franchise is Playboy Enterprises , which began expanding well beyond its successful magazine, Playboy , within a few years after its first publication, into such enterprises as

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5704-813: The most successful and longest-running kart racing series, having sold over 150,000,000 copies worldwide. In the early 1990s, many educational games have been released in the Mario series, with one example being Mario Teaches Typing . Few of these games were platformers; most sought to teach skills such as typing, mathematics or history. They are officially licensed but not officially recognized by Nintendo. The games were developed independently by Software Toolworks , Interplay Entertainment and Brainstorm. Nine educational games were released from 1991 to 1996. This section covers games developed by other companies without significant Nintendo involvement. Hudson Soft released two games based on Mario Bros. and another similar to Super Mario Bros. Mario Bros. Special

5796-460: The other player on the back of the vehicle throwing out hazards. In 2005, Mario Kart DS for the Nintendo DS introduced dual-screen play and online multiplayer via Wi-Fi . In 2008, Mario Kart Wii introduced motion controls , 12-player racing, motorbikes , and playable Mii characters, as well as three new items: the POW Block, Mega Mushroom, and Thunder Cloud. In 2011, Mario Kart 7 for

5888-456: The overworld, and can be purchased or received from non-playable characters . In 2015, Mario & Luigi: Paper Jam also released for the 3DS, in which all the Paper Mario world enters the real one. In 2016, Color Splash for the Wii U was announced that introduced the use of colors in both the environment and in turn-based battles, just like in Sticker Star . In 2020, The Origami King

5980-462: The power of a move when attacking or defending by timing a button-press accurately or performing some other action command as required. Mario and his partners have a finite capacity to perform special moves, with each of these consuming a particular number of flower points (FP) when performed. Such statistics can be increased by earning Star Points ( experience points ) in combat to level up . Progression through Paper Mario depends upon interaction with

6072-423: The production and release is more important than its integrity, the releases should raise brand awareness and the cross-ability of the work is critical for its success. American Idol was a transmedia franchise from its beginnings, with the first season winner Kelly Clarkson signing with RCA Records and having the release of A Moment Like This becoming a #1 hit on Billboard Hot 100. The success resulted in

6164-405: The release of six LCD games for Nelsonic 's Game Watch line between 1989 and 1994. Many remakes of Game & Watch games have changed the protagonist from a generic Mr. Game & Watch character to Mario. In 2020, a rerelease of Super Mario Bros. in the form of a Game & Watch titled Game & Watch: Super Mario Bros. was released for the game's 35th anniversary . Mario then became

6256-581: The return of Donkey Kong , Pauline , and the former's rivalry with Mario . The sub-series introduces the Mario-like toys known as Mini-Marios, who later replace Mario as the sole playable characters in all future installments starting with Mario vs. Donkey Kong 2: March of the Minis onward. Captain Toad: Treasure Tracker is a 2014 action puzzle video game developed and published by Nintendo for

6348-516: The same medium are not, such as the fact that only some of the Battlestar Galactica comics are canon, with a large amount of them breaking the continuity of the main story. In Japanese culture and entertainment, media mix ( wasei-eigo : メディアミックス , mediamikkusu ) is a strategy to disperse content across multiple representations: different broadcast media , gaming technologies, cell phones, toys, amusement parks , and other methods. It

6440-428: The screen, and many visual effects. The nature of the pointing device controller provides difficult controls for Mario, as the game has the default controls of running and jumping. Mario Takes America was proposed about Mario's trip to Hollywood to make his own movie. The game's concept initially impressed Philips, but was canceled due to the company being unsatisfied with the game's development progress. Hotel Mario

6532-476: The series has progressed, each new game has introduced new elements to keep the gameplay fresh such as new game modes. In 2001, Dr. Mario 64 for the Nintendo 64 introduced new game modes such as a Story mode, Score Attack and Marathon , Wario as a playable character and four-player multiplayer. After a seven-year hiatus, in 2008, Dr. Mario Express for the Nintendo DSi 's DSiWare service re-introduced

6624-484: The series to boast HD graphics . In 2017, Mario Kart 8 Deluxe for the Nintendo Switch was released as an enhanced port of the Wii U version, featuring an improved battle mode and several new characters. In September 2019, Mario Kart Tour launched for mobile devices, and it received mixed reception due to the simplified controls and heavy emphasis on loot boxes and microtransactions. Beginning in 2022, Mario Kart 8 Deluxe received downloadable content of its own in

6716-400: The series to the portable gaming market. Also in 2008, Dr. Mario Online Rx for the Wii 's WiiWare service introduced online multiplayer to the series. In 2013, Dr. Luigi for the Wii U 's Nintendo eShop introduced Luigi as the playable character as well as an Operation L game mode in which all capsules assume the shape of the letter "L". A mobile game titled Dr. Mario World

6808-531: The series, Dr. Mario , was launched in 1990 on the Nintendo Entertainment System and Game Boy to critical and commercial success. In the Dr. Mario series, the player character Mario , who assumes the role of a doctor, is tasked with eradicating deadly viruses. The player's objective is to destroy the viruses populating the on-screen playing field by using falling colored capsules that are dropped into

6900-539: The series, Super Mario Kart , was launched in 1992 on the Super Nintendo Entertainment System to critical and commercial success. In the Mario Kart series, players compete in go-kart races , controlling one of a selection of characters from the Mario franchise. One of the features of the series is the use of various power-up items obtained by driving into item boxes laid out on the course. These power-ups include Super Mushrooms to give players

6992-498: The star of his own side scrolling platform game in 1985 , titled Super Mario Bros. , which was the pack-in game included with the Nintendo Entertainment System console. It was also later sold in a package with Duck Hunt . In Japan, a game titled Super Mario Bros. 2 was released in 1986 , but a different game with the same name was released internationally in 1988 , followed by Super Mario Bros. 3 later that same year. The Japanese version would subsequently be released in

7084-464: The team behind New Super Mario Bros. released Super Mario Run , Nintendo's first real smartphone game and one of the few instances a Mario game was developed for non-Nintendo hardware. Dr. Mario (stylized as D℞. Mario ) is a series of arcade-style action puzzle video game originally developed by Nintendo Research & Development 1, and later developed by Arika and produced by Nintendo Software Planning & Development . The first in

7176-701: The video game industry, the largest event of its kind in the world. He still sits on the advisory committee of the ESA. He also helped to create the Entertainment Software Rating Board rating system and currently sits on the Advisory Committee for the ESRB. The ratings system was designed in response to concerns from the United States Congress about violence and other content in video games that

7268-472: The world's highest-grossing media franchises . For example, Pokémon 's penetration into the American market of the franchise along with others of Japanese origin, such as Yu-Gi-Oh! , gave rise to the recognition of what is variously called transmedia storytelling , crossmedia, transmediation , media synergy, etc. Researchers argue that the 1963 Tetsuwan Atomu marked a shift in Japanese marketing from

7360-399: The worst Mario -centered games, mainly because of its cutscenes and simple gameplay. On E3 2017, Ubisoft officially announced that they were making a game based on the Mario and Rabbids franchises. Mario + Rabbids Kingdom Battle is a turn-based tactical role-playing video game developed by Ubisoft Milan (Ubisoft's Italian studio division) for the Nintendo Switch. The game is

7452-451: Was 1983's Mario Bros. even though Mario made his first appearance in 1981's arcade game Donkey Kong and had already been featured in several games of the Donkey Kong and Game & Watch series. The Mario games have been developed by a wide variety of developers. Mario games have been released almost exclusively for Nintendo's various video game consoles and handhelds, from

7544-479: Was a live action children's television show broadcast in Southern California during the holiday season of 1989–90. The show starred King Koopa (also known as Bowser ), the main antagonist of the Mario series. The 30-minute program was originally broadcast during the after-school afternoon timeslots on Los Angeles-based KTTV Fox 11 . The Adventures of Super Mario Bros. 3 is the second TV series based on

7636-462: Was an animated television series produced for Saturday mornings by Ruby-Spears Productions . It ran for two seasons on CBS , beginning in 1983. Each episode comprised several shorter segments featuring video game characters from the Golden Age of Arcade Games . Donkey Kong , Mario and Pauline (from the Donkey Kong arcade game) were featured in the show. The Super Mario Bros. Super Show!

7728-580: Was announced on the Switch with the use of origami . The Mario & Luigi spin-off series, developed by AlphaDream , was formed exclusively throughout handheld consoles. The series began with the release of Superstar Saga for the Game Boy Advance in 2003. In 2017, Superstar Saga + Bowser's Minions for the Nintendo 3DS introduced a remake of the original game with added graphics, an improved map allowing players to place pinpoints, and an additional mode called Minion Quest: The Search for Bowser , featuring

7820-440: Was co-produced by Reteitalia S.P.A., hence the slight differences in character design. Media franchise A media franchise often consists of cross-marketing across more than one medium. For the owners, the goal of increasing profit through diversity can extend the commercial profitability of the franchise and create strong feelings of identity and ownership in its consumers. Those large groups of dedicated consumers create

7912-475: Was initially impressed by the prototype of the game, that was presented to him by creative director Davide Soliani in 2014, which later caused Nintendo to greenlight the game for a Nintendo Switch release. It was released in Europe and North America on August 29, 2017, and was met with generally favorable reception from critics, who praised its gameplay, depth, and graphics. A sequel, Mario + Rabbids Sparks of Hope ,

8004-535: Was introduced in one of the minigames in Mario Party 4 as "GOOOOOOOAL!!". The Mario Strikers series ( Mario Football in Europe) made its debut for the GameCube with Super Mario Strikers in 2005, developed by Next Level Games . Mario Strikers Charged was released for the Wii in 2007. Mario Strikers: Battle League was released for the Nintendo Switch in 2022. In 2008, Mario and his friends appeared alongside

8096-603: Was released exclusively on the Wii U , with a fourth sequel, Mario & Sonic at the Rio 2016 Olympic Games for the Wii U, Nintendo 3DS and arcade in 2016. A fifth sequel, Mario & Sonic at the Olympic Games Tokyo 2020 , was released on Nintendo Switch in November 2019, with an arcade version of the game releasing in 2020. Mario Kart is a series of go-kart -style racing video games primarily developed by Nintendo Entertainment Analysis & Development. The first in

8188-510: Was released in 2019, but was permanently discontinued in July of 2021. This series is a collection of nonogram logic puzzles involving a grid with numbers for every row and column, which refer to the amount of marked squares within the grid. The games features Mario as an archaeologist who chisels away to form images on the grid. Mario vs. Donkey Kong is a sub-series of the Mario and Donkey Kong series, based on puzzle video games , making

8280-500: Was released on October 28, 2022, for the Nintendo Switch. Electronic Arts (creator of games such as FIFA, Battlefield, Apex Legends and many other games) developed and released NBA Street V3 and SSX on Tour in 2005, both of which included Mario, Luigi, and Peach as playable characters in the GameCube versions. Square Enix released Itadaki Street DS & Wii including many characters from Mario games. The Mario franchise includes many comics, manga and TV series based on

8372-421: Was released; Super Mario's Wacky Worlds and Mario Takes America were eventually canceled. Philips was given permission to use Nintendo characters in CD-i games due to their taking part in developing an unreleased add-on for the Super Nintendo Entertainment System (SNES). Hotel Mario did not gain much success, with Nintendo never acknowledging it as part of the Mario series. Super Mario's Wacky Worlds

8464-466: Was surprisingly successful. "Jumpman" was called " Mario " in certain promotional materials for the game's release overseas; his namesake was Mario Segale , the landlord of Nintendo of America (NOA)'s office/warehouse, who, according to one version of events, barged in on a meeting to demand an overdue rent payment. This story is contradicted by former NOA warehouse manager Don James , who stated in 2012 that he and then-NOA president Minoru Arakawa named

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