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Ecosia

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115-534: Ecosia is a search engine and web browser based in Berlin , Germany. The company uses renewable energy to power its servers and invests its profits in tree-planting projects, aiming to absorb more CO 2 than it emits. Ecosia was launched on 7 December 2009 to coincide with UN climate talks in Copenhagen . Over time, Ecosia has supported various tree-planting initiatives. Until December 2010, Ecosia's funds supported

230-470: A WWF Germany program that protected Juruena National Park in the Amazon basin . To protect this area, the organizers drew up and financed plans with timber companies and local communities. At launch, the search engine provided a combination of search results from Yahoo! and technologies from Microsoft Bing and Misplaced Pages . Advertisements were delivered by Yahoo! as part of a revenue sharing agreement with

345-514: A memex . He described the system in an article titled " As We May Think " that was published in The Atlantic Monthly . The memex was intended to give a user the capability to overcome the ever-increasing difficulty of locating information in ever-growing centralized indices of scientific work. Vannevar Bush envisioned libraries of research with connected annotations, which are similar to modern hyperlinks . Link analysis eventually became

460-623: A certain number of pages crawled, amount of data indexed, or time spent on the website, the spider stops crawling and moves on. "[N]o web crawler may actually crawl the entire reachable web. Due to infinite websites, spider traps, spam, and other exigencies of the real web, crawlers instead apply a crawl policy to determine when the crawling of a site should be deemed sufficient. Some websites are crawled exhaustively, while others are crawled only partially". Indexing means associating words and other definable tokens found on web pages to their domain names and HTML -based fields. The associations are made in

575-572: A crucial component of search engines through algorithms such as Hyper Search and PageRank . The first internet search engines predate the debut of the Web in December 1990: WHOIS user search dates back to 1982, and the Knowbot Information Service multi-network user search was first implemented in 1989. The first well documented search engine that searched content files, namely FTP files,

690-491: A different form and make everyone else but themselves pay, which isn't something we can accept". As of 12 March 2020, Ecosia was included as a default search engine option for Google Chrome in 47 markets, the first time a not-for-profit search engine appeared as a choice to users. On 14 December 2020, Apple's Safari web browser added Ecosia as a search engine option in macOS Big Sur 11.1 and iOS / iPadOS 14.3. On 28 January 2021, Ecosia became an official search engine on

805-819: A disagreement with the government over censorship and a cyberattack. But Bing is in top three web search engine with a market share of 14.95%. Baidu is on top with 49.1% market share. Most countries' markets in the European Union are dominated by Google, except for the Czech Republic , where Seznam is a strong competitor. The search engine Qwant is based in Paris , France , where it attracts most of its 50 million monthly registered users from. Although search engines are programmed to rank websites based on some combination of their popularity and relevancy, empirical studies indicate various political, economic, and social biases in

920-625: A few branches of new shoots are cut and often used for charcoal, itself a major driver of deforestation. Since new seeds are not planted, it is cheaper. Additionally, they are much more likely to survive as their root systems already exist and can tap into groundwater during harsher seasons with no rain. While this method has existed for centuries, it is now sometimes referred to as farmer-managed natural regeneration or assisted natural regeneration . Policies that promote reforestation for incentives in return have shown promising results of being an effective and motivative concept to re-plant globally on

1035-478: A keyword search of most Gopher menu titles in the entire Gopher listings. Jughead (Jonzy's Universal Gopher Hierarchy Excavation And Display) was a tool for obtaining menu information from specific Gopher servers. While the name of the search engine " Archie Search Engine " was not a reference to the Archie comic book series, " Veronica " and " Jughead " are characters in the series, thus referencing their predecessor. In

1150-408: A large share of low-income countries' populations, and argues for prioritized inclusion of "local communities" in forest restoration projects. There are calls for a more selective approach to identifying reforestation areas, taking into account the possible displacement of customary land uses. Reforesting sometimes results in extensive canopy creation that prevents growth of diverse vegetation in

1265-418: A mass scale. Some incentives for reforestation can be as simple as a financial compensation. A compensated reduction of deforestation approach has been proposed which would reward developing countries that disrupt any further act of deforestation: Countries that participate and take the option to reduce their emissions from deforestation during a committed period of time would receive financial compensation for

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1380-562: A minimalist interface to its search engine. In contrast, many of its competitors embedded a search engine in a web portal . In fact, the Google search engine became so popular that spoof engines emerged such as Mystery Seeker . By 2000, Yahoo! was providing search services based on Inktomi's search engine. Yahoo! acquired Inktomi in 2002, and Overture (which owned AlltheWeb and AltaVista) in 2003. Yahoo! switched to Google's search engine until 2004, when it launched its own search engine based on

1495-460: A new debit card in 2021, in partnership with Mastercard . Cards produced by TreeCard are made of British cherry wood instead of the customary plastics found in most other debit cards. Ecosia intended to send 80% of its profits from the card to global reforestation projects. In 28 June 2022, Ecosia introduced freetree, a browser extension that lets users plant trees while they shop online. Freetree's commission-based referral program works by giving

1610-570: A non-profit organization Ek Kadam Sansthan in Jaipur is leading the development of a module of mass tracking for plantations. The pilot has been done successfully and the organization is hoping to implement nationwide by the end of 2021. The Ministry of Agriculture, Forestry and Fishery explain that about two-thirds of Japanese land is covered with forests, and it was almost unchanged from 1966 to 2012. Japan needs to reduce 26% of green house gas emission from 2013 by 2030 to accomplish Paris Agreement and

1725-406: A page can be useful to the website when the actual page has been lost, but this problem is also considered a mild form of linkrot . Typically when a user enters a query into a search engine it is a few keywords . The index already has the names of the sites containing the keywords, and these are instantly obtained from the index. The real processing load is in generating the web pages that are

1840-408: A public database, made available for web search queries. A query from a user can be a single word, multiple words or a sentence. The index helps find information relating to the query as quickly as possible. Some of the techniques for indexing, and caching are trade secrets, whereas web crawling is a straightforward process of visiting all sites on a systematic basis. Between visits by the spider ,

1955-514: A range of different challenges. Reforestation can compete with other land uses, such as food production, livestock grazing, and living space, for further economic growth. Reforestation can also divert large amounts of water from other activities. A map created by the World Resources Institute in collaboration with the IUCN identifies 2 billion hectares for potential forest restoration and

2070-475: A search engine to discover it, and to have a web site's record updated after a substantial redesign. Some search engine submission software not only submits websites to multiple search engines, but also adds links to websites from their own pages. This could appear helpful in increasing a website's ranking , because external links are one of the most important factors determining a website's ranking. However, John Mueller of Google has stated that this "can lead to

2185-464: A search function was added, allowing users to search Yahoo! Directory. It became one of the most popular ways for people to find web pages of interest, but its search function operated on its web directory, rather than its full-text copies of web pages. Soon after, a number of search engines appeared and vied for popularity. These included Magellan , Excite , Infoseek , Inktomi , Northern Light , and AltaVista . Information seekers could also browse

2300-614: A searchable database of file names; however, Archie Search Engine did not index the contents of these sites since the amount of data was so limited it could be readily searched manually. The rise of Gopher (created in 1991 by Mark McCahill at the University of Minnesota ) led to two new search programs, Veronica and Jughead . Like Archie, they searched the file names and titles stored in Gopher index systems. Veronica (Very Easy Rodent-Oriented Net-wide Index to Computerized Archives) provided

2415-517: A set of disadvantages, for example biodiversity loss . Lastly, there is also the problem that stored carbon is released at some point. The effects of reforestation will be farther in the future than those of proforestation (the conservation of intact forests). Instead of planting entirely new areas, it might be better to reconnect forested areas and restore the edges of forest. This protects their mature core and makes them more resilient and longer-lasting. It takes much longer − several decades − for

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2530-588: A small percentage (around 2–3%) of net sales to the referrer when a recommended customer makes a purchase. The majority of this commission goes directly towards tree planting in Ecosia reforestation projects, while a small portion is used for the development and operation of freetree as well as marketing efforts to attract more participants. In 2023, Ecosia also set up an incubator for regenerative agriculture, invested into climate tech solutions and diversified their search providers for an improved search experience. Ecosia

2645-402: A tremendous number of unnatural links for your site" with a negative impact on site ranking. In comparison to search engines, a social bookmarking system has several advantages over traditional automated resource location and classification software, such as search engine spiders . All tag-based classification of Internet resources (such as web sites) is done by human beings, who understand

2760-415: A yearly subsidy for lost income. In 2015 China announced a plan to plant 26 billion trees by the year 2025; that is, two trees for every Chinese citizen per year. Between 2013 and 2018, China planted 338,000 square kilometres of forests, at a cost of $ 82.88 billion. By 2018, 21.7% of China's territory was covered by forests, a figure the government wants to increase to 26% by 2035. The total area of China

2875-402: Is B Lab certified , having met its standards of accountability , sustainability , and performance. As of 1 February 2024, the company claims to have planted more than 200 million trees since its inception. The company has been certified since April 2014. By July 2020, Ecosia had surpassed 100 million trees planted in total, resulting in over 50,000 metric tonnes of CO 2 being removed from

2990-644: Is 9,596,961 square kilometres (see China ), so 412,669 square kilometres more needs to be planted. According to the government's plan, by 2050, 30% of China's territory should be covered by forests. In 2017, the Saihanba Afforestation Community won the UN Champions of the Earth Award in the Inspiration and Action category for their successful reforestation efforts, which began upon discovering

3105-482: Is a system that generates an " inverted index " by analyzing texts it locates. This first form relies much more heavily on the computer itself to do the bulk of the work. Most Web search engines are commercial ventures supported by advertising revenue and thus some of them allow advertisers to have their listings ranked higher in search results for a fee. Search engines that do not accept money for their search results make money by running search related ads alongside

3220-631: Is available on Google Chrome, Firefox, Safari, Microsoft Edge , and other browsers as a default search engine by downloading the extension from the Chrome Web Store or Mozilla's Add-on site, among others. In Mobile phones , Ecosia has its own chromium based web browser app in Google Play Store and App Store . As of 26 January 2016, with its version 26 release, the Pale Moon web browser has included Ecosia as its default search engine, as has

3335-577: Is by far the world's most used search engine, with a market share of 90.6%, and the world's other most used search engines were Bing , Yahoo! , Baidu , Yandex , and DuckDuckGo . In 2024, Google's dominance was ruled an illegal monopoly in a case brought by the US Department of Justice. In Russia, Yandex has a market share of 62.6%, compared to Google's 28.3%. And Yandex is the second most used search engine on smartphones in Asia and Europe. In China, Baidu

3450-434: Is criticized for including 900 million hectares of grasslands. An assessment of the pledges of governments for reforestation found that the sum of global pledges translates to a required land area of 1.2bn hectares, until 2060, which is equal to a tenth of the global land area und thus deemed unrealistic without a significant encroachment on non-forest areas. Experts are calling for a better integration of social data, such as

3565-433: Is defined as the re-establishment of forest through planting and/or deliberate seeding on land classified as forest. Afforestation on the other hand means establishing new forest on lands that were not forest before (for example, abandoned agriculture). It is the process of restoring and recreating areas of woodlands or forests that may have existed long ago but were deforested or otherwise removed at some point in

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3680-475: Is illegal. Biases can also be a result of social processes, as search engine algorithms are frequently designed to exclude non-normative viewpoints in favor of more "popular" results. Indexing algorithms of major search engines skew towards coverage of U.S.-based sites, rather than websites from non-U.S. countries. Google Bombing is one example of an attempt to manipulate search results for political, social or commercial reasons. Several scholars have studied

3795-527: Is little evidence for the filter bubble. On the contrary, a number of studies trying to verify the existence of filter bubbles have found only minor levels of personalisation in search, that most people encounter a range of views when browsing online, and that Google news tends to promote mainstream established news outlets. The global growth of the Internet and electronic media in the Arab and Muslim world during

3910-473: Is stored in OpenAI's database for up to 30 days, and OpenAI will access this data for issue resolution, conversation recovery. Ecosia retains chat queries to improve its service but does not store personal information. Ecosia uses 80% of its profits (47.1% of its income ) from advertising revenue to support tree-planting projects. In October 2018, founder Christian Kroll announced he had given some of his shares to

4025-424: Is that forests can turn from sinks to carbon sources. In 2019 forests took up a third less carbon than they did in the 1990s, due to higher temperatures, droughts and deforestation . The typical tropical forest may become a carbon source by the 2060s. Researchers have found that, in terms of environmental services, it is better to avoid deforestation than to allow for deforestation to subsequently reforest, as

4140-709: Is that search engines and social media platforms use algorithms to selectively guess what information a user would like to see, based on information about the user (such as location, past click behaviour and search history). As a result, websites tend to show only information that agrees with the user's past viewpoint. According to Eli Pariser users get less exposure to conflicting viewpoints and are isolated intellectually in their own informational bubble. Since this problem has been identified, competing search engines have emerged that seek to avoid this problem by not tracking or "bubbling" users, such as DuckDuckGo . However many scholars have questioned Pariser's view, finding that there

4255-530: Is the most popular search engine. South Korea's homegrown search portal, Naver , is used for 62.8% of online searches in the country. Yahoo! Japan and Yahoo! Taiwan are the most popular avenues for Internet searches in Japan and Taiwan, respectively. China is one of few countries where Google is not in the top three web search engines for market share. Google was previously a top search engine in China, but withdrew after

4370-401: Is to establish tree plantations , also called plantation forests. They cover about 131 million ha worldwide, which is 3% of the global forest area and 45% of the total area of planted forests. Globally, planted forests increased from 4.1% to 7.0% of the total forest area between 1990 and 2015. Plantation forests made up 280 million ha ( hectare ) in 2015, an increase of about 40 million ha in

4485-796: Is used to refer to tree nurseries and Christmas tree farms . Plantation forestry can produce a high volume of wood in a short period of time. Plantations are grown by state forestry authorities (for example, the Forestry Commission in Britain) and/or the paper and wood industries and other private landowners (such as Weyerhaeuser , Rayonier and Sierra Pacific Industries in the United States or Asia Pulp & Paper in Indonesia). Christmas trees are often grown on plantations, and in southern and southeastern Asia, teak plantations have recently replaced

4600-611: The Baidu search engine, which was founded by him in China and launched in 2000. In 1996, Netscape was looking to give a single search engine an exclusive deal as the featured search engine on Netscape's web browser. There was so much interest that instead, Netscape struck deals with five of the major search engines: for $ 5 million a year, each search engine would be in rotation on the Netscape search engine page. The five engines were Yahoo!, Magellan, Lycos, Infoseek, and Excite. Google adopted

4715-486: The Brave browser as a result of a partnership announced that day by both companies. On 22 April 2024, Ecosia launched its own Chromium-based web browser for desktop users. The company also started to promote affiliate links to collect revenue from user purchases on sites such as Amazon. Search engine A search engine is a software system that provides hyperlinks to web pages and other relevant information on

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4830-539: The Green Wall of China project, which aims to halt the expansion of the Gobi desert through the planting of trees. There has been a 47-million-hectare increase in forest area in China since the 1970s. The total number of trees amounted to be about 35 billion and 4.55% of China's land mass increased in forest coverage. The forest coverage was 12% two decades ago and now is 16.55%. China announced two large reforestation programs,

4945-411: The cached version of the page (some or all the content needed to render it) stored in the search engine working memory is quickly sent to an inquirer. If a visit is overdue, the search engine can just act as a web proxy instead. In this case, the page may differ from the search terms indexed. The cached page holds the appearance of the version whose words were previously indexed, so a cached version of

5060-510: The carbon sequestration benefits of reforestation to become similar to those from mature trees in tropical forests . Therefore, reducing deforestation is usually more beneficial for climate change mitigation than is reforestation. Many countries carry out reforestation programs. For example, in China, the Three Northern Protected Forest Development Program – informally known as the " Great Green Wall " –

5175-498: The greenhouse gas carbon dioxide from the air, forests function as terrestrial carbon sinks , meaning they store large amounts of carbon in the form of biomass, encompassing roots, stems, branches, and leaves. Throughout their lifespan, trees continue to sequester carbon, storing atmospheric CO 2 long-term. Sustainable forest management , afforestation , reforestation are therefore important contributions to climate change mitigation. An important consideration in such efforts

5290-431: The "search-choice" auction to appear on Android devices led by Google. This meant that in 2020, European Android phone users did not have the option to set Ecosia as a default search engine. Christian Kroll explained the boycott decision saying, "We're deeply disappointed that Google has decided to exploit its dominant market position in this way. Instead of giving wide and fair access, Google has chosen to give discrimination

5405-405: The Internet without assistance. They can either submit one web page at a time, or they can submit the entire site using a sitemap , but it is normally only necessary to submit the home page of a web site as search engines are able to crawl a well designed website. There are two remaining reasons to submit a web site or web page to a search engine: to add an entirely new web site without waiting for

5520-502: The Jewish version of Google, and Christian search engine SeekFind.org. SeekFind filters sites that attack or degrade their faith. Web search engine submission is a process in which a webmaster submits a website directly to a search engine. While search engine submission is sometimes presented as a way to promote a website, it generally is not necessary because the major search engines use web crawlers that will eventually find most web sites on

5635-593: The Million Tree Project in Kulun Qi, Inner Mongolia to plant one million trees. China used 24 million hectares of new forest to offset 21% of Chinese fossil fuel emissions in 2000. The Chinese government requires mining companies to restore the environment around exhausted mines by refilling excavated pits and planting crops or trees. Many mining companies use these recovered mines for ecotourism business. Launched in 1978 and scheduled to last until 2050,

5750-858: The Natural Forest Protection Program and the Returning Farmland to Forest program, in late 1998. The programs were piloted in Sichuan , Shaanxi , and Gansu in 1999. They became widely implemented in 2000. The Natural Forest Protection Program called for major reductions in timber harvest, forest conservation, and instituted logging bans in most of Sichuan, Yunnan , Guizhou , and Tibet . The program provided for alternative employment opportunities for former logging industry workers, including hiring them for reforestation work. The Returning Farmland to Forest program paid farmers to plant trees on less productive farmland and provided them with

5865-581: The Polarity web browser since its release in 15 February 2016. Ecosia also briefly was the default search engine of the Waterfox web browser starting with version 44.0.2. And Vivaldi has included Ecosia as a default search engine option since its version 1.9 release. In March 2018, Firefox 59.0 added Ecosia as a search engine option for the German version. On 12 August 2019, Ecosia announced it would not participate in

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5980-490: The Purpose Foundation. As a result, Kroll and Ecosia co-owner Tim Schumacher gave up their right to sell Ecosia or take any profits out of the company. In a May 2021 Handelsblatt article, example figures from March showed revenues of €1,969,440, while the largest expenditure was "trees" at €789,113, ahead of the second-largest expenditure, operating costs, at €543,425. Users entering a keyword in Ecosia essentially see

6095-498: The Three Northern Protected Forest Development Program – informally known as the " Great Green Wall " – aims to eventually plant nearly 90 million acres of new forest in a 2,800-mile stretch of northern China. Over 69.3 million hectares of forest were planted across China from 1999 to 2013. This large-scale reforestation contributed to China’s forests sequestering 1.11 ± 0.38 Gt carbon per yr over

6210-632: The Unix world standard of assigning programs and files short, cryptic names such as grep, cat, troff, sed, awk, perl, and so on. Reforestation Reforestation is the practice of restoring previously existing forests and woodlands that have been destroyed or damaged. The prior forest destruction might have happened through deforestation , clearcutting or wildfires . Three important purposes of reforestation programs are for harvesting of wood , for climate change mitigation , and for ecosystem and habitat restoration purposes. One method of reforestation

6325-457: The Web in response to a user's query . The user inputs a query within a web browser or a mobile app , and the search results are often a list of hyperlinks, accompanied by textual summaries and images. Users also have the option of limiting the search to a specific type of results, such as images, videos, or news. For a search provider, its engine is part of a distributed computing system that can encompass many data centers throughout

6440-679: The atmosphere each month. In June 2022 Ecosia had passed 150 million trees planted. It was reported in the same month that Ecosia, on average, was able to fund a tree planting every 0.8 seconds – averaging 75 per minute or 108,000 per day – with the revenue it makes from advertising. According to Ecosia speaking in 2021, each search removes 1 kg of CO 2 from the atmosphere. An article in Ethical Consumer examined Ecosia and its relation to its search provider, Bing. Giving Ecosia an "Ethiscore" of 11, in contrast to Google (5.5) and Microsoft Bing (6.5), Ethical Consumer found Ecosia to be superior to

6555-442: The carbon dioxide emissions that they avoided. To raise the payments, the host country would issue government bonds or negotiate some kind of loan with a financial institution that would want to take part in the compensation promised to the other country. The funds received by the country could be invested to help find alternatives to the extensive cutdown of forests. This whole process of cutting emissions would be voluntary, but once

6670-451: The case of timber species, volumic wood production and stem straightness. Forest genetic resources are the basis for genetic alteration. Selected individuals grown in seed orchards are a good source for seeds to develop adequate planting material. Planting new trees often leads to up to 90% of seedlings failing. However, even in deforested areas, existing root systems often exist. Growth can be accelerated by pruning and coppicing where

6785-500: The collections from Google and Bing (and others). While lack of investment and slow pace in technologies in the Muslim world has hindered progress and thwarted success of an Islamic search engine, targeting as the main consumers Islamic adherents, projects like Muxlim (a Muslim lifestyle site) received millions of dollars from investors like Rite Internet Ventures, and it also faltered. Other religion-oriented search engines are Jewogle,

6900-487: The combined technologies of its acquisitions. Microsoft first launched MSN Search in the fall of 1998 using search results from Inktomi. In early 1999, the site began to display listings from Looksmart , blended with results from Inktomi. For a short time in 1999, MSN Search used results from AltaVista instead. In 2004, Microsoft began a transition to its own search technology, powered by its own web crawler (called msnbot ). Microsoft's rebranded search engine, Bing ,

7015-406: The company.The company states in its privacy policy that it does not create personal profiles based on search history or use external tracking tools . Ecosia's search results have been provided by Bing since 2017. Advertisements provided by Microsoft Advertising appear alongside search results, and in 2022 Ecosia stated that it earns "a few cents" on every click of an ad, as well as a portion of

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7130-454: The content of the resource, as opposed to software, which algorithmically attempts to determine the meaning and quality of a resource. Also, people can find and bookmark web pages that have not yet been noticed or indexed by web spiders. Additionally, a social bookmarking system can rank a resource based on how many times it has been bookmarked by users, which may be a more useful metric for end-users than systems that rank resources based on

7245-454: The country has agreed to lower their emissions they would be obligated to reduce their emissions. However, if a country was not able to meet their obligation, their target would get added to their next commitment period. The authors of these proposals see this as a solely government-to-government agreement; private entities would not participate in the compensation trades. Another emerging revenue source to fund reforestation projects deals with

7360-546: The country working on reforestation. Lots of plantation are being carried out in the Indian continent but the survivability is very poor especially for massive plantations, with less than 20% survivability rate. To improve the forest cover and to achieve the national mission of forest cover of 33%, there is a need to improve the methods of plantation. Rather than mass planting, there is a need to work on performance measurement & tracking of trees growth. Taking this into consideration,

7475-507: The cultural changes triggered by search engines, and the representation of certain controversial topics in their results, such as terrorism in Ireland , climate change denial , and conspiracy theories . There has been concern raised that search engines such as Google and Bing provide customized results based on the user's activity history, leading to what has been termed echo chambers or filter bubbles by Eli Pariser in 2011. The argument

7590-474: The dependence of livelihoods on specific land uses, into restoration efforts. Possible solutions include the integration of other land uses into forests through agroforestry , such as growing coffee plants under trees, reducing the delineation between forests and other land uses. A study found that almost 300 million people live on tropical forest restoration opportunity land in the Global South , constituting

7705-413: The depletion of biodiversity which can hinder medicinal discoveries, and alter gene flow in organisms. A debated issue in managed reforestation is whether the succeeding forest will have the same biodiversity as the original forest. If the forest is replaced with only one species of tree and all other vegetation is prevented from growing back, a monoculture forest similar to agricultural crops would be

7820-555: The desired date range. It is also possible to weight by date because each page has a modification time. Most search engines support the use of the Boolean operators AND, OR and NOT to help end users refine the search query . Boolean operators are for literal searches that allow the user to refine and extend the terms of the search. The engine looks for the words or phrases exactly as entered. Some search engines provide an advanced feature called proximity search , which allows users to define

7935-621: The directory instead of doing a keyword-based search. In 1996, Robin Li developed the RankDex site-scoring algorithm for search engines results page ranking and received a US patent for the technology. It was the first search engine that used hyperlinks to measure the quality of websites it was indexing, predating the very similar algorithm patent filed by Google two years later in 1998. Larry Page referenced Li's work in some of his U.S. patents for PageRank. Li later used his Rankdex technology for

8050-480: The distance between keywords. There is also concept-based searching where the research involves using statistical analysis on pages containing the words or phrases you search for. The usefulness of a search engine depends on the relevance of the result set it gives back. While there may be millions of web pages that include a particular word or phrase, some pages may be more relevant, popular, or authoritative than others. Most search engines employ methods to rank

8165-419: The dominant one in the 2000s and has remained so. It currently has a 91% global market share. The business of websites improving their visibility in search results , known as marketing and optimization , has thus largely focused on Google. In 1945, Vannevar Bush described an information retrieval system that would allow a user to access a great expanse of information, all at a single desk. He called it

8280-438: The existence at each site of an index file in a particular format. JumpStation (created in December 1993 by Jonathon Fletcher ) used a web robot to find web pages and to build its index, and used a web form as the interface to its query program. It was thus the first WWW resource-discovery tool to combine the three essential features of a web search engine (crawling, indexing, and searching) as described below. Because of

8395-613: The forest to be replanted after felling . In such circumstances, the industry can cut the trees in a way to allow easier reforestation. Reforestation, if several indigenous species are used, can provide other benefits in addition to financial returns, including restoration of the soil , rejuvenation of local flora and fauna, and the capturing and sequestering of 38 tons of carbon dioxide per hectare per year. There are four primary ways in which reforestation and reducing deforestation can increase carbon sequestration and thus help with climate change mitigation. First, by increasing

8510-494: The former leads to irreversible effects in terms of biodiversity loss and soil degradation . The effects reforestation has on biodiversity is not limited to just other forms of vegetation, it can affect all forms of living organisms all contained in the present ecosystem. Due to the major role trees have on ecosystems it is important to better understand components like the ecosystem, waterways, and species present in areas that are being re-planted. Prior research helps limit

8625-831: The future than keeping existing forests intact. It takes much longer − several decades − for the benefits for global warming to manifest to the same carbon sequestration benefits from mature trees in tropical forests and hence from limiting deforestation. Therefore, scientists consider "the protection and recovery of carbon-rich and long-lived ecosystems, especially natural forests" to be "the major climate solution ". Plantation forests are intensively managed, composed of one or two species, even-aged, planted with regular spacing, and established mainly for productive purposes. Other planted forests, which comprise 55 percent of all planted forests, are not intensively managed, and they may resemble natural forests at stand maturity. The purposes of other planted forests may include ecosystem restoration and

8740-484: The government has encouraged companies to promote reforestation tactics through the promises of a tax break. As many landholders seek to earn carbon credits through sequestration, their participation also encourages biodiversity and provides ecosystem services for crops and livestock. There is often insufficient integration between the different purposes of reforestation, namely economic utilization, enhancement of biodiversity and carbon sequestration. This can lead to

8855-402: The idea of selling search terms in 1998 from a small search engine company named goto.com . This move had a significant effect on the search engine business, which went from struggling to one of the most profitable businesses in the Internet. Search engines were also known as some of the brightest stars in the Internet investing frenzy that occurred in the late 1990s. Several companies entered

8970-524: The information they provide and the underlying assumptions about the technology. These biases can be a direct result of economic and commercial processes (e.g., companies that advertise with a search engine can become also more popular in its organic search results), and political processes (e.g., the removal of search results to comply with local laws). For example, Google will not surface certain neo-Nazi websites in France and Germany, where Holocaust denial

9085-654: The last decade has encouraged Islamic adherents in the Middle East and Asian sub-continent , to attempt their own search engines, their own filtered search portals that would enable users to perform safe searches . More than usual safe search filters, these Islamic web portals categorizing websites into being either " halal " or " haram ", based on interpretation of Sharia law . ImHalal came online in September 2011. Halalgoogling came online in July 2013. These use haram filters on

9200-425: The latter leads to irreversible effects in terms of biodiversity loss and soil degradation . Furthermore, the probability that legacy carbon will be released from soil is higher in younger boreal forest. Global greenhouse gas emissions caused by damage to tropical rainforests may have been substantially underestimated until around 2019. Additionally, the effects of afforestation and reforestation will be farther in

9315-435: The limited resources available on the platform it ran on, its indexing and hence searching were limited to the titles and headings found in the web pages the crawler encountered. One of the first "all text" crawler-based search engines was WebCrawler , which came out in 1994. Unlike its predecessors, it allowed users to search for any word in any web page , which has become the standard for all major search engines since. It

9430-537: The market spectacularly, receiving record gains during their initial public offerings . Some have taken down their public search engine and are marketing enterprise-only editions, such as Northern Light. Many search engine companies were caught up in the dot-com bubble , a speculation-driven market boom that peaked in March 2000. Around 2000, Google's search engine rose to prominence. The company achieved better results for many searches with an algorithm called PageRank , as

9545-473: The natural forest. Industrial plantations are actively managed for the commercial production of forest products. Industrial plantations are usually large-scale. Individual blocks are usually even-aged and often consist of just one or two species. These species can be exotic or indigenous. The plants used for the plantation are often genetically altered for desired traits such as growth and resistance to pests and diseases in general and specific traits, for example in

9660-468: The number of external links pointing to it. However, both types of ranking are vulnerable to fraud, (see Gaming the system ), and both need technical countermeasures to try to deal with this. The first web search engine was Archie , created in 1990 by Alan Emtage , a student at McGill University in Montreal. The author originally wanted to call the program "archives", but had to shorten it to comply with

9775-428: The other search engine companies it looked at, but marked it down in seven categories for its relationship with Microsoft (the lowest scorer in those categories). Ethical Consumer made a point of clarifying that it's not the actual searches which lead to tree planting, but the click-through of search engine users to the ads, and called for improved transparency concerning its relationship with Microsoft Bing. Ecosia

9890-412: The past or lacked it naturally (for example, natural grasslands ). Reforestation is not only used for recovery of accidentally destroyed forests. In some countries, such as Finland , many of the forests are managed by the wood products and pulp and paper industry . In such an arrangement, like other crops, trees are planted to replace those that have been cut. The Finnish Forest Act from 1996 obliges

10005-519: The peatlands in Central Africa, which house an abundance of carbon in the mud called peat. Much like the forest fire or insect outbreak which can harm tropical rainforests, money can also be seen an incentive to harm forests and be paid off to protect it. The global greenhouse gas emissions caused by damage to tropical rainforests may be underestimated by a factor of six. Also the possible harvesting and utilization of wood from reforested areas, limits

10120-757: The period 2010 to 2016. This amounted to about 45 percent of the yearly greenhouse gas emissions during that period in China. Jadav Payeng had received national awards for reforestation efforts, known as the " Molai forest ". He planted 1400 hectares of forest on the bank of river Brahmaputra alone. There are active reforestation efforts throughout the country. In 2016, India had more than 50 million trees planted in Uttar Pradesh and in 2017, more than 66 million trees planted in Madhya Pradesh . In addition to this and individual efforts, there are startup companies, such as Afforest, that are being created over

10235-499: The permanence of carbon sequestered through reforestation. For example, it was found that nearly half of the pledges under the Bonn Challenge were areas earmarked for commercial wood use. Additionally the effects of afforestation and reforestation will be farther in the future than those of proforestation (the conservation of intact forests). It takes much longer − several decades − for the benefits for global warming to manifest to

10350-468: The previous ten years. Of the planted forests worldwide, 18% of that area consists of exotic or introduced species while the rest consist of species native to the country where they are planted. There are limitations and challenges with reforestation projects, especially if they are in the form of tree plantations. Firstly, there can be competition with other land uses and displacement risk. Secondly, tree plantations are often monocultures which comes with

10465-441: The previous ten years. Of the planted forests worldwide, 18% of that planted area consists of exotic or introduced species while the rest consist of species native to the country where they are planted. A tree plantation, forest plantation , plantation forest, timber plantation or tree farm is a forest planted for high volume production of wood, usually by planting one type of tree as a monoculture forest. The term tree farm also

10580-448: The price of a purchase made through an affiliate link . Search results from Google were added in September 2023. Ecosia has launched an AI Chatbot known as Ecosia Chat , Powered by OpenAI’s API and features a unique green answers option. Ecosia does not share personal data with OpenAI; however, any information shared during chats is sent to OpenAI. Although, the data from these chats will not be used to train OpenAI's models, chat data

10695-529: The protection of soil and water values. Plantation forests cover about 131 million ha, which is 3 percent of the global forest area and 45 percent of the total area of planted forests. Over 90% of the world's forests regenerate organically, and more than half are covered by forest management plans or equivalents. Globally, planted forests increased from 4.1% to 7.0% of the total forest area between 1990 and 2015. Plantation forests made up 280 million ha ( hectare ) in 2015, an increase of about 40 million ha in

10810-401: The regular search engine results. The search engines make money every time someone clicks on one of these ads. Local search is the process that optimizes the efforts of local businesses. They focus on change to make sure all searches are consistent. It is important because many people determine where they plan to go and what to buy based on their searches. As of January 2022, Google

10925-463: The result. However, most reforestation involves the planting of different selections of seedlings taken from the area, often of multiple species. There is also the risk that, through a forest fire or insect outbreak , much of the stored carbon in a reforested area could make its way back to the atmosphere. Furthermore, the probability that legacy carbon will be released from soil is higher in younger boreal forests. An example of this can be seen in

11040-465: The results to provide the "best" results first. How a search engine decides which pages are the best matches, and what order the results should be shown in, varies widely from one engine to another. The methods also change over time as Internet usage changes and new techniques evolve. There are two main types of search engine that have evolved: one is a system of predefined and hierarchically ordered keywords that humans have programmed extensively. The other

11155-432: The sale of carbon sequestration credits, which can be sold to companies and individuals looking to compensate their carbon footprint. This approach allows for private landowners and farmers to gain a revenue from the reforestation of their lands, while simultaneously benefiting from improved soil health and increased productivity. Alongside past financial incentive strategies, reforestation tax benefits have been another way

11270-418: The same carbon sequestration benefits from mature trees in tropical forests and hence from limiting deforestation. Some researchers note that instead of planting entirely new areas, reconnecting forested areas and restoring the edges of forest, to protect their mature core and make them more resilient and longer-lasting, should be prioritized. There are some implementation challenges China has introduced

11385-450: The same results as via Bing, including the ads. When someone clicks on an ad in Ecosia, Microsoft earns money, according to Kroll, but Ecosia gets a large portion of the sales. Kroll told Handelsblatt he's not allowed to reveal the exact percentage. The €789,113 expenditure for March 2021 amounted to 80% of that month's would-be profits. Microsoft receives income from Ecosia, and Ecosia can keep its investment in infrastructure small through

11500-542: The search results list: Every page in the entire list must be weighted according to information in the indexes. Then the top search result item requires the lookup, reconstruction, and markup of the snippets showing the context of the keywords matched. These are only part of the processing each search results web page requires, and further pages (next to the top) require more of this post-processing. Beyond simple keyword lookups, search engines offer their own GUI - or command-driven operators and search parameters to refine

11615-428: The search results. These provide the necessary controls for the user engaged in the feedback loop users create by filtering and weighting while refining the search results, given the initial pages of the first search results. For example, from 2007 the Google.com search engine has allowed one to filter by date by clicking "Show search tools" in the leftmost column of the initial search results page, and then selecting

11730-435: The shadowed areas and generating soil conditions that hamper other types of vegetation. Trees used in some reforesting efforts (for example, Eucalyptus globulus ) tend to extract large amounts of moisture from the soil, preventing the growth of other plants. The European Commission found that, in terms of environmental services, it is better to avoid deforestation than to allow for deforestation to subsequently reforest, as

11845-503: The standard filename robots.txt , addressed to it. The robots.txt file contains directives for search spiders, telling it which pages to crawl and which pages not to crawl. After checking for robots.txt and either finding it or not, the spider sends certain information back to be indexed depending on many factors, such as the titles, page content, JavaScript , Cascading Style Sheets (CSS), headings, or its metadata in HTML meta tags . After

11960-452: The summer of 1993, no search engine existed for the web, though numerous specialized catalogs were maintained by hand. Oscar Nierstrasz at the University of Geneva wrote a series of Perl scripts that periodically mirrored these pages and rewrote them into a standard format. This formed the basis for W3Catalog , the web's first primitive search engine, released on September 2, 1993. In June 1993, Matthew Gray, then at MIT , produced what

12075-582: The survival of a single tree. From 2016 to 2021, 3976 square kilometers of forests were planted in the Tibet Autonomous Region , with plans for 20 million trees to be planted before 2023. In the years 2012–2022 China restored more than 70 million hectares (700,000 km ) of forests. China committed to plant and conserve 70 billion trees by the year 2030 as part of the Trillion Tree Campaign . The Jane Goodall Institute launched

12190-528: The title "What's New!". The first tool used for searching content (as opposed to users) on the Internet was Archie . The name stands for "archive" without the "v". It was created by Alan Emtage , computer science student at McGill University in Montreal, Quebec , Canada. The program downloaded the directory listings of all the files located on public anonymous FTP ( File Transfer Protocol ) sites, creating

12305-418: The use of Bing's existing implementation. In March 2021, the 82-person company spent only €73,000 on servers and software, compared to €381,000 on personnel costs. In January 2023, Ecosia handled 0.29% of European search requests, behind DuckDuckGo 's 0.53%, Bing's 3.65%, and Google's 92.23%. In October 2020, Ecosia announced it had bought a 20% stake in the debit card company TreeCard. It planned to launch

12420-535: The volume of existing forest. Second, by increasing the carbon density of existing forests at a stand and landscape scale. Third, by expanding the use of forest products that will sustainably replace fossil-fuel emissions. Fourth, by reducing carbon emissions that are caused from deforestation and degradation. Forests are an important part of the global carbon cycle because trees and plants absorb carbon dioxide through photosynthesis . Therefore, they play an important role in climate change mitigation . By removing

12535-408: The world. The speed and accuracy of an engine's response to a query is based on a complex system of indexing that is continuously updated by automated web crawlers . This can include data mining the files and databases stored on web servers , but some content is not accessible to crawlers. There have been many search engines since the dawn of the Web in the 1990s, but Google Search became

12650-558: Was Archie , which debuted on 10 September 1990. Prior to September 1993, the World Wide Web was entirely indexed by hand. There was a list of webservers edited by Tim Berners-Lee and hosted on the CERN webserver . One snapshot of the list in 1992 remains, but as more and more web servers went online the central list could no longer keep up. On the NCSA site, new servers were announced under

12765-453: Was also the search engine that was widely known by the public. Also, in 1994, Lycos (which started at Carnegie Mellon University ) was launched and became a major commercial endeavor. The first popular search engine on the Web was Yahoo! Search . The first product from Yahoo! , founded by Jerry Yang and David Filo in January 1994, was a Web directory called Yahoo! Directory . In 1995,

12880-446: Was explained in the paper Anatomy of a Search Engine written by Sergey Brin and Larry Page , the later founders of Google. This iterative algorithm ranks web pages based on the number and PageRank of other web sites and pages that link there, on the premise that good or desirable pages are linked to more than others. Larry Page's patent for PageRank cites Robin Li 's earlier RankDex patent as an influence. Google also maintained

12995-606: Was launched in 1978 and scheduled to last until 2050. It aims to eventually plant nearly 90 million acres of new forest in a 2,800-mile stretch of northern China. Such programs often blur the boundaries between reforestation and afforestation (the latter being the establishment of a forest in an area where there was no forest before). Reforestation according to the IPCC means the "conversion to forest of land that has previously contained forests but that has been converted to some other use". According to FAO terminology, reforestation

13110-478: Was launched on June 1, 2009. On July 29, 2009, Yahoo! and Microsoft finalized a deal in which Yahoo! Search would be powered by Microsoft Bing technology. As of 2019, active search engine crawlers include those of Google, Sogou , Baidu, Bing, Gigablast , Mojeek , DuckDuckGo and Yandex . A search engine maintains the following processes in near real time: Web search engines get their information by web crawling from site to site. The "spider" checks for

13225-610: Was probably the first web robot , the Perl -based World Wide Web Wanderer , and used it to generate an index called "Wandex". The purpose of the Wanderer was to measure the size of the World Wide Web, which it did until late 1995. The web's second search engine Aliweb appeared in November 1993. Aliweb did not use a web robot , but instead depended on being notified by website administrators of

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