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49-514: One of the area's most prominent features is an illuminated billboard for confectionery company Glico displaying the image of a runner crossing a finishing line, which is often seen as an icon of Osaka within Japan. Dōtonbori traces its history back to 1612, when the administrator of local canals, Nariyasu Dōton, began construction of the canal on the southern edge of Osaka. Nariyasu Dōton was joined by Yasui Jihē, Yasui Kuhē, and Hirano Tōjirō. Construction

98-764: A costumed character , and often appear at team matches and other related events. Since the mid-20th century, costumed characters have provided teams with an opportunity to choose a fantasy creature as their mascot, as is the case with the Philadelphia Phillies ' mascot: Phillie Phanatic , the Philadelphia Flyers ' mascot: Gritty , the Seattle Kraken mascot: Buoy , and the Washington Commanders ' mascot: Major Tuddy . Costumed mascots are commonplace, and are regularly used as goodwill ambassadors in

147-549: A band mascot is Eddie of the English heavy metal band Iron Maiden . Eddie is a zombie -like creature which is personified in different forms on all of the band's albums, most of its singles and some of its promotional merchandise. Eddie is also known to make live appearances, especially during the song "Iron Maiden". Another notable example of a mascot in music is Skeleton Sam of The Grateful Dead . South Korean hip hop band B.A.P uses rabbits named Matoki as their mascot, each bunny

196-593: A convenient gathering point, hence its nicknames, nanpa -bashi , mostly used by foreigners , and hikkake-bashi ("the pulling bridge"), mostly used by native Japanese. 34°40′07″N 135°28′50″E  /  34.668507°N 135.480684°E  / 34.668507; 135.480684 Mouth of Dōtonbori canal 34°40′07″N 135°30′05″E  /  34.668708°N 135.501308°E  / 34.668708; 135.501308 Ebisubashi-Minamidume Intersection Glico Ezaki Glico Co., Ltd. ( 江崎グリコ株式会社 , Ezaki Guriko Kabushiki-gaisha ) , commonly known as Glico ,

245-422: A different color representing each member. Although rabbits have an innocent image, BAP gives off a tough image. Hip hop artist Kanye West used to use a teddy bear named Dropout Bear as his mascot; Dropout Bear has appeared on the cover of West's first three studio albums, and served as the main character of West's music video, " Good Morning ". The question of whether a "hype-man" can legitimately be considered

294-399: A group with a common public identity, such as a school , sports team , society , military unit , or brand name . Mascots are also used as fictional, representative spokespeople for consumer products. In sports, mascots are also used for merchandising. Team mascots are often related to their respective team nicknames . This is especially true when the team's nickname is something that is

343-521: A hip-hop organization's mascot is currently an active subject of debate within academic Hip-Hop circles. However, local polling in relevant regions suggests acceptance of the "hype-man" as a legitimate organizational mascot. Some television series have mascots, like the Cleatus the Robot animated cartoon figure on the U.S. sports television show Fox NFL Sunday . Another example of a cartoon mascot on television

392-510: A living animal and/or can be made to have humanlike characteristics . For more abstract nicknames, the team may opt to have an unrelated character serve as the mascot. For example, the athletic teams of the University of Alabama are nicknamed the Crimson Tide , while their mascot is an elephant named Big Al . Team mascots may take the form of a logo , person, live animal, inanimate object, or

441-419: A lock of hair or a figurehead on a sailing ship. From then to the twentieth century, the term has been used in reference to any good luck animals, objects etc., and more recently including human caricatures and fictional creatures created as logos for sports teams . Often, the choice of the mascot reflects the desired quality; a typical example of this is the "fighting spirit," in which a competitive nature

490-511: A necessity amongst not only the sporting industry but for other organisations. The word 'mascot' originates from the French term 'mascotte' which means lucky charm . This was used to describe anything that brought luck to a household. The word was first recorded in 1867 and popularised by a French composer Edmond Audran who wrote the opera La mascotte , performed in December 1880. The word entered

539-453: A pair of ferrets . The Norwegian Royal Guard adopted a king penguin named Nils Olav as its mascot on the occasion of a visit to Edinburgh by its regimental band. The (very large) penguin remains resident at Edinburgh Zoo and has been formally promoted by one rank on the occasion of each subsequent visit to Britain by the band or other detachments of the Guard. Regimental Sergeant Major Olav

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588-577: A shortening of the word glycogen . The sales copy for this product was "300 Meters in a Single Piece," and a running man was painted on the package. On February 11, 1922, Riichi started selling Glico products at the Mitsukoshi Osaka branch. Later, in 1922, Riichi established a company, Ezaki Glico Co., Ltd. Its Osaka and Tokyo factories were destroyed during World War II , and they were reopened in 1951. Popular products like Pretz and Pocky were introduced in 1963 and 1966, respectively. In 1984,

637-480: A version that was a person wearing a costume. In the United Kingdom , some teams have young fans become "mascots". These representatives sometimes have medical issues, and the appearance is a wish grant, the winner of a contest, or under other circumstances. Mascots also include older people such as Mr England , who are invited by national sports associations to be mascots for the representative teams. One of

686-506: A wide variety of products. Major products are listed here. Ezaki Glico's large LED sign located above Dōtonbori in Osaka has been a landmark of the city since its initial construction in 1935. It bears the Glico running man on a blue race track, as well as some of Osaka's other landmarks in the background. The giant neon sign has been revised on several occasions in order to celebrate events such as

735-532: Is personified by warriors or predatory animals. Mascots may also symbolize a local or regional trait, such as the Nebraska Cornhuskers ' mascot, Herbie Husker : a stylized version of a farmer, owing to the agricultural traditions of the area in which the university is located. Similarly, Pittsburg State University uses Gus the Gorilla as its mascot, "gorilla" being an old colloquial term for coal miners in

784-572: Is Tommy Trojan who rides on his horse (and the official mascot of the school) Traveler. Many sports teams in the United States have official mascots, sometimes enacted by costumed humans or even live animals. One of the earliest was a taxidermy mount for the Chicago Cubs , in 1908, and later a live animal used in 1916 by the same team. They abandoned the concept shortly thereafter and remained without an official "cub" until 2014, when they introduced

833-706: Is a Japanese multinational food processing company headquartered in Nishiyodogawa-ku , Osaka . It does business across 30 countries, in North America , Asia-Pacific and Europe . Ezaki Glico's primary business is manufacturing confectionery products such as chocolate , chips, chewing gums and ice cream , and dairy products . Additionally, Glico manufactures processed foods, such as curry stocks and retort takikomi gohan pouches, and dietary supplement products. Glico's main competitors are Meiji Seika , Lotte , Morinaga , Fujiya and Bourbon Company in

882-607: Is a popular area for visitors to the city and boasts a number of well known restaurants offering a range of traditional and modern Japanese dishes. Motor vehicles cross the canal by way of either Dōtonboribashi (part of Midosuji Avenue) at the west end or Nipponbashi (part of Sakaisuji Avenue) at the east end of the main Dōtonbori district. In between are several footbridges connecting the Namba and Shinsaibashi shopping districts to Dōtonbori, such as Tazaemonbashi and Aiaibashi. Ebisubashi

931-599: Is also used to refer to mascots created by businesses to promote their products. Camilla Corona SDO is the mission mascot for NASA 's Solar Dynamics Observatory (SDO) and assists the mission with Education and Public Outreach (EPO). Mascots are also popular in military units. For example, the United States Marine Corps uses the English Bulldog as its mascot, while the United States Army uses

980-438: Is associated with Dōtonbori, and is often used in tourist guides and advertisements. It can be seen in the names of several locations in Dōtonbori, such as the mascot Kuidaore Taro and the defunct restaurant Cui-daore. Some foods associated specifically with Osaka and kuidaore include okonomiyaki , takoyaki , and kitsune udon. Osaka is a major destination for tourists, both domestic and international. The Dotonbori district

1029-588: Is just east of the Glico Man billboard. Originally constructed to provide access to the nearby Ebisu Shrine , the bridge is the location of a legendary curse , considered broken in 2023 , on Osaka's baseball team, the Hanshin Tigers . More practically, the bridge provides a link between the Shinsaibashi-suji and Ebisubashi-suji shopping districts. Due to the familiarity of the Glico Man, Ebisubashi makes for

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1078-786: Is not allowed. For example, many corporate mascots can attend non-profit events, or sports and promote their brand while entertaining the crowd. Some mascots are simply cartoons or virtual mascots, others are characters in commercials, and others are actually created as costumes and will appear in person in front of the public at tradeshows or events. American high schools, colleges, and even middle and elementary schools typically have mascots. Many college and university mascots started out as live animals, such as bulldogs and bears that attended sporting events. Today, mascots are usually represented by animated characters, campus sculptures, and costumed students who attend sporting events, alumni gatherings, and other campus events. The mascots that are used for

1127-821: The Argyll and Sutherland Highlanders have a Shetland pony as their mascot, a ram for The Mercian Regiment; an Irish Wolfhound for the Irish Guards and the Royal Irish Regiment ; a drum horse for the Queen's Royal Hussars and the Royal Scots Dragoon Guards; an antelope for the Royal Regiment of Fusiliers ; and a goat for the Royal Welsh . Other British military mascots include a Staffordshire Bull Terrier and

1176-469: The Glico Morinaga case , a series of criminal incidents targeting Japanese major food manufacturers, occurred. Ezaki Glico and other victims were targeted by a group known as "The Monster with 21 Faces." The group claimed that $ 21 million ($ 2.26 billion yen) worth of sweets was laced with potassium cyanide soda, while Katsuhisa Ezaki( jp ), president and CEO, was kidnapped but escaped by himself. Ezaki Glico

1225-594: The Tokugawa Shogunate instituted urban planning and designated Dōtonbori as the entertainment district of Osaka. Yasui Kuhē is credited with luring playhouses and performance tents to the district, and the theatre owners rewarded the Yasui family by reserving a box for each performance. By 1662, the avenue boasted six Kabuki theatres and five Bunraku theatres, as well as the unique Takeda Karakuri mechanical puppet theatre. Many restaurants and cafes were built to cater to

1274-507: The World Cup and to bolster team spirit for Osaka's baseball team, the Hanshin Tigers . As the sign is quite well known, it has long been a popular photo stop for tourists as well as locals. Ezaki Glico was also the main sponsor of the anime series Tetsujin 28 (1963–1966, the original Japanese version of Gigantor ). Mascot A mascot is any human, animal, or object thought to bring luck , or anything used to represent

1323-646: The community for their team, company , or organization . It was sports organizations that initially first thought of using animals as a form of mascot to bring entertainment and excitement for their spectators. Before mascots were fictional icons or people in suits, animals were mostly used in order to bring a somewhat different feel to the game and to strike fear upon the rivalry teams. As time went on, mascots evolved from predatory animals, to two-dimensional fantasy mascots, to finally what we know today, three-dimensional mascots. Stylistic changes in American puppetry in

1372-705: The mule , the United States Navy uses the goat , and the United States Air Force uses the Gyrfalcon . The goat in the Royal Welsh is officially not a mascot but a ranking soldier. Lance Corporal William Windsor retired on 20 May 2009, and his replacement "William Windsor II" was captured and formally recruited on June 15 that same year. Several regiments of the British Army have a live animal mascot which appear on parades . The Parachute Regiment and

1421-480: The English language in 1881 with the meaning of a specific living entity associated with a human organization as a symbol or live logo. However, before this, the terms were familiar to the people of France as a slang word used by gamblers. The term is a derivative of the word 'masco' meaning sorceress or witch. Before the 19th century, the word 'mascot' was associated with inanimate objects that would be commonly seen such as

1470-532: The Olympic and Paralympic games to each have their own mascots, which are presented together. For example, the 2020 Summer Olympics in Tokyo is represented by Miraitowa , while the 2020 Summer Paralympics are represented by Someity , and the two often appear together in promotional materials. In Japan , many municipalities have mascots, which are known as Yuru-chara ( Japanese : ゆるキャラ Hepburn : yuru kyara). Yuru-chara

1519-497: The Siege of Osaka and his cousin finished the canal in 1615. The popularity of the revised story resulted in a stone monument erected for Yasui Dōton in 1915 at the north end of Nipponbashi . In the 1965 Dōtonbori Trial (道頓堀裁判) disputing the ownership rights of the canal, it was determined that Yasui Dōton was a fictional character, based on Yasui family records dating back to the 1600s. The character of Dōtonbori became defined in 1621 when

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1568-463: The Southeast Kansas area in which the university was established. In the United States, controversy surrounds some mascot choices, especially those using human likenesses. Mascots based on Native American tribes are particularly contentious , as many argue that they constitute offensive exploitations of an oppressed culture. However, several Indian tribes have come out in support of keeping

1617-582: The Summer and Winter Olympic games are fictional characters, typically a human figure or an animal native to the country to which is holding that year's Olympic Games. The mascots are used to entice an audience and bring joy and excitement to the Olympics festivities. Likewise, many World expositions since 1984 have had mascots representing their host city in some way, starting with the 1984 Louisiana World Exposition 's mascot Seymore D. Fair . Since 1968, nearly all of

1666-470: The canal itself. Kuidaore ( 食い倒れ ) is a Japanese word meaning to ruin oneself [go bankrupt] by extravagant spending on food or, more pithily, "eat until you drop". It is part of a larger proverb : "Ruin yourself with fashions in Kyoto , ruin yourself with meals in Osaka" ( 「京都の着倒れ、大阪の食い倒れ」 ) , reflecting local priorities (and artistry) in the clothing and food of Kyoto and Osaka, respectively. The phrase

1715-455: The canal. Land on the north and south banks was reclaimed to raise the river walls, and to partially fund the project, half the reclaimed land was sold to the owners of the land next to the canal. The other half was designated as a greenbelt parkway. The Dōtonbori Trial began when the descendants of Yasui Kuhē, one of the two people who had completed the canal in 1615, filed suit against the city and prefectural governments over ownership rights to

1764-525: The cities that have hosted the Summer or Winter Olympic Games have designed and promoted a mascot that relates to the culture of the host country the overall "brand" of that year's Games. Recent Winter/Summer Olympic games mascots include Miga, Quatchi, Mukmuk ( Vancouver, 2010 ), Wenlock and Mandeville ( London, 2012 ), Bely Mishka, Snow Leopard, Zaika ( Sochi, 2014 ) and Vinicius and Tom ( Rio, 2016 ) have all gone on to become iconic symbols in their respective countries. Since 2010, it has been common for

1813-461: The confectionery business and House Foods , Meiji and S&B Foods in the processed food business. Ezaki Glico is a member of Midori Kai , a group of companies whose main financier was Sanwa Bank (later merged into the Bank of Tokyo-Mitsubishi UFJ ). In 1919, Riichi Ezaki created a caramel candy product containing glycogen extracted from oysters . The caramel candy product was named "Glico,"

1862-641: The corporate world. Recognizable mascots include Chester Cheetah , Keebler Elf, the Fruit of the Loom Guys, Mickey Mouse, Pizza Pizza Guy for Little Caesars, Rocky the Elf, Pepsiman and the NBC Peacock . These characters are typically known without even having to refer to the company or brand. This is an example of corporate branding , and soft selling a company. Mascots are able to act as brand ambassadors where advertising

1911-519: The earliest was Ken Baily , whose John Bull -inspired appearance was a regular at England matches from 1963 to 1990. On October 28, 1989, University of Miami mascot Sebastian the Ibis was tackled by a group of police officers for attempting to put out Chief Osceola's flaming spear prior to Miami 's game against long-standing rival Florida State at Doak Campbell Stadium in Tallahassee . Sebastian

1960-490: The flood of tourists and entertainment-seekers pouring nightly into Dōtonbori. Over the years, declining interest in traditional forms of entertainment led to the closing of most of Dōtonbori's original attractions. With the exception of the Osaka Shochikuza  [ ja ] , its remaining theatres were all destroyed during World War II . A redevelopment project was started in the 1960s to improve water quality in

2009-405: The land along the canal. Further development of the land bordering the canal began in 2001, and the 170 metres (560 ft) between Tazaemonbashi and Ebisubashi was opened to the public in 2004. Prior to that time, development along the canal primarily focused on the streets parallel to it (Dōtonbori Street on the south bank, and Sōemonchō Street on the north bank), and very few storefronts faced

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2058-470: The losing side during the siege. Over time, the story changed to credit the canal to a fictional local entrepreneur, Yasui Dōton  [ it ] . According to the revised story, Yasui Dōton began expanding the tiny Umezu River at his own expense in 1612, hoping to increase commerce in the region by connecting the two branches of the Yokobori River with a canal running east–west. He also died during

2107-445: The mid-20th century, including the work of Jim Henson and Sid and Marty Krofft , soon were adapted to sports mascots. It allowed people to not only have visual enjoyment but also interact physically with the mascots. Marketers quickly realized the great potential in three-dimensional mascots and took on board the costumed puppet idea. This change encouraged other companies to start creating their own mascots, resulting in mascots being

2156-746: The names. For example, the Utah Utes and the Central Michigan Chippewas are sanctioned by local tribes, and the Florida State Seminoles are supported by the Seminole Tribe of Florida in their use of Osceola and Renegade as symbols. FSU chooses not to refer to them as mascots because of the offensive connotation. This has not, however, prevented fans from engaging in " Redface "—dressing up in stereotypical, Plains Indian outfits during games, or creating offensive banners saying "Scalp 'em" as

2205-557: Was awarded the Norwegian Army's Long Service and Good Conduct medal at a ceremony in 2005. The U.S. Forest Service uses mascot Smokey Bear to raise awareness and educate the public about the dangers of unplanned human-caused wildfires . Some bands, particularly in the heavy metal genre, use band mascots to promote their music. The mascots are usually found on album covers or merchandise such as band T-shirts, but can also make appearances in live shows or music videos. One example of

2254-796: Was blackmailed and its office was burned by the criminals. Ezaki Glico has been expanding its business overseas. At first, in 1932, Ezaki Glico established its factory in Dalian , China . In 1970, Ezaki Glico started its business in Thailand , establishing Thai Glico Co., Ltd. Later, in 1982, Generale Biscuit Glico France S.A. was established and started sales of Mikado (Pocky) in France . Ezaki Glico established Ezaki Glico USA Co., Ltd. in 2003. Additionally, it established PT Glico Wings (a joint venture with Wings Corp) in 2013 and PT Glico Indonesia in 2014, both of which are Indonesian companies. Ezaki Glico manufactures

2303-499: Was interrupted: Yasui Jihē died after an illness and Nariyasu Dōton died during the Siege of Osaka in summer 1615, having fought on the losing side of Toyotomi Hideyori . Yasui Kuhē and Hirano Tōjirō continued construction and the canal was completed by September 1615. The new lord of Osaka Castle , Matsudaira Tadaaki , named the canal and avenue beside it Dōtonbori ("bori" from "hori", meaning "canal"), even though Nariyasu Dōton had been on

2352-400: Was seen at the 2014 Rose Bowl. Some sports teams have "unofficial" mascots: individual supporters or fans that have become identified with the team. The New York Yankees have such an individual in fan Freddy Sez . Former Toronto Blue Jays mascot BJ Birdie was a costumed character created by a Blue Jays fan, ultimately hired by the team to perform at their home games. USC Trojans mascot

2401-484: Was wearing a fireman’s helmet and yellow raincoat and holding a fire extinguisher. When a police officer attempted to grab the fire extinguisher, the officer was sprayed in the chest. Sebastian was handcuffed by four officers but ultimately released. University of Miami quarterback Gino Torretta told ESPN , "Even if we weren't bad boys, it added to the mystique that, 'Man, look, even their mascot's getting arrested.'" Mascots or advertising characters are very common in

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