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108-459: Zee TV is an Indian Hindi language general entertainment pay television channel owned by Zee Entertainment Enterprises . It was launched on 1 October 1992 as the oldest privately owned Television channel in India . The defunct and unsuccessful Asia Television Network started earlier. In 1991, Li Ka-shing started his STAR satellite television network. At the end of the year, Subhash Chandra of

216-577: A 1993 bid to broadcast Sun TV during the afternoons, forcing Sun TV to negotiate with competitor ATN instead. It began full-day broadcasts in 1993. After Rupert Murdoch 's buyout of Star TV, Zee TV faced some uncertainties about its future, nonetheless, Zee TV had gained rural audiences by November 1993. On 22 December 1993, Murdoch was planning to buy a 49.9% equity stake in the channel's owner, Hong Kong –based, British Virgin Islands -registered Asia Today. By year-end 1995, Zee TV already had three channels,

324-490: A 30-minute program of music videos called Video Jukebox , that first aired around the time of MTV's launch and lasted until late 1986. Also around this time, HBO, as well as other premium channels such as Cinemax , Showtime and The Movie Channel , occasionally played one or a few music videos between movies. SuperStation WTBS launched Night Tracks on June 3, 1983, with up to 14 hours of music video airplay each late night weekend by 1985. Its most noticeable difference

432-466: A Hindi general entertainment channel (GEC) that shows reruns of Zee TV shows. It was launched in 2013 as a free-to-air channel, similar to Star Utsav , Sony Pal and Colors Rishtey . However, in 2019, it stopped being free-to-air. Zee Zindagi is an Indian General Entertainment Television channel owned by Zee Entertainment Enterprises , that airs Pakistani TV shows (and previously also Turkish and Korean shows dubbed into Hindi). Originally launched as

540-572: A VJ and the Video Music Awards . At the end of each year, MTV takes advantage of its home location in New York City to broadcast live coverage on New Year's Eve in Times Square . Several live music performances are featured alongside interviews with artists and bands that were influential throughout the year. For many years from the 1980s to the 2000s, the channel upheld a tradition of having

648-700: A band perform a cover song at midnight immediately following the beginning of the new year. Throughout its history, MTV has covered global benefit concert series live. For most of July 13, 1985, MTV showed the Live Aid concerts, held in London and Philadelphia and organized by Bob Geldof and Midge Ure to raise funds for famine relief in Ethiopia. While the ABC network showed only selected highlights during primetime, MTV broadcast 16 hours of coverage. Along with VH1 , MTV broadcast

756-499: A branding overhaul. On 15 October 2017, coinciding Zee's twenty-five year silver jubilee, all of its channels were rebranded, with the main channel adopting its current slogan, Aaj Likhenge Kal . On 30 May 2021, Zee TV planned to revamp its look and air four new television series, but because of the COVID-19 pandemic in India , the idea was postponed and thereafter scrapped. Zee Anmol is

864-573: A core vocabulary of native Prakrit and Sanskrit-derived words. However, Hindi is written in the Devanagari script and contains more direct tatsama Sanskrit -derived words than Urdu, whereas Urdu is written in the Perso-Arabic script and uses more Arabic and Persian loanwords compared to Hindi. Because of this, as well as the fact that the two registers share an identical grammar, a consensus of linguists consider them to be two standardised forms of

972-467: A high priority on showing so many acts, at the expense of airing complete sets by key artists." He also blamed the Pink Floyd interruption on a mandatory cable affiliate break. MTV averaged 1.4 million viewers for its original July 2 broadcast of Live 8. Consequently, MTV and VH1 aired five hours of uninterrupted Live 8 coverage on July 9, with each channel airing other blocks of artists. MTV's logo

1080-581: A larger amount are still used in Urdu poetry written in the Devanagari script. Many words borrowed from Persian in turn were loanwords from Arabic (e.g. muśkil "difficult", havā "air", x(a)yāl "thought", kitāb "book"). Hindi also makes extensive use of loan translation ( calqueing ) and occasionally phono-semantic matching of English . Many Hindustani words were derived from Portuguese due to interaction with colonists and missionaries: MTV MTV ( originally an initialism of Music Television )

1188-529: A literary language in the 19th century. Earliest examples could be found as Prēm Sāgar by Lallu Lal , Batiyāl Pachīsī of Sadal Misra, and Rānī Kētakī Kī Kahānī of Insha Allah Khan which were published in Devanagari script during the early 19th century. John Gilchrist was principally known for his study of the Hindustani language , which was adopted as the lingua franca of northern India (including what

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1296-523: A medium of expression for all the elements of the composite culture of India and to secure its enrichment by assimilating without interfering with its genius, the forms, style and expressions used in Hindustani and in the other languages of India specified in the Eighth Schedule, and by drawing, wherever necessary or desirable, for its vocabulary, primarily on Sanskrit and secondarily on other languages. It

1404-511: A money-losing venture, Turner sold it to MTV, who redeveloped the channel into VH1. The founders of Financial News Network , Glenn Taylor and Karen Tyler tried to capitalize on the concept by launching Discovery Music Network, which was set to be a cable network, and has plans to set up the Discovery Broadcasting System, which consists of the aforementioned network, along with computer and business networks, but it never got off

1512-492: A month after its launch, Zee TV was criticised for airing mainly old Hindi films and serials that were previously broadcast on state TV network Doordarshan. A cynic reviewed the network giving "A for effort" and "Z(ee) for quality". Others within the network called it an "upbeat clone of Doordarshan". To offset such negative criticism, Zee TV began producing more original content. The channel opted to create its own pool of producers instead of using Doordarshan staff. Zee TV rejected

1620-410: A part of the process of Sanskritisation , new words are coined using Sanskrit components to be used as replacements for supposedly foreign vocabulary. Usually these neologisms are calques of English words already adopted into spoken Hindi. Some terms such as dūrbhāṣ "telephone", literally "far-speech" and dūrdarśan "television", literally "far-sight" have even gained some currency in formal Hindi in

1728-448: A revised logo in tandem with the 2010 version, doing away with the 3D effect inherited from its predecessors (much akin to the current MTV Video Music Awards variant). That logo is revealed to be an alternate variant of the current logo designed by the design agency Loyalkaspar, which pays homage to MTV of the past with the red-yellow-blue color combination and the 3D effect mainly inherited from its predecessor logo. The new logo's rollout

1836-461: A satellite channel on 23 June 2014, it closed down on 30 June 2017, when its content was moved to Ozee (now ZEE5 ). On 23 May 2022, Zee Zindagi was relaunched on Indian DTH platforms as a service channel airing predominantly Pakistani content. It continues to be available on ZEE5 . Zing is a youth entertainment channel in India owned by the Zee Entertainment , similar to MTV , Bindass and

1944-544: A second language. A Hindi proponent, Indian-born Paramananda Jha , was elected vice-president of Nepal. He took his oath of office in Hindi in July 2008. This created protests in the streets for 5 days; students burnt his effigies, and there was a general strike in 22 districts. Nepal Supreme Court ruled in 2009 that his oath in Hindi was invalid and he was kept "inactive" as vice-president. An "angry" Jha said, "I cannot be compelled to take

2052-521: A simplified or pidginised variety such as Bazaar Hindustani or Haflong Hindi ). Outside India, several other languages are recognised officially as "Hindi" but do not refer to the Standard Hindi language described here and instead descend from other nearby languages, such as Awadhi and Bhojpuri . Such languages include Fiji Hindi , which has an official status in Fiji , and Caribbean Hindustani , which

2160-569: A standardised form of Hindustani separate from Urdu took form. In 1881, Bihar accepted Hindi as its sole official language, replacing Urdu, and thus became the first state of India to adopt Hindi. However, in 2014, Urdu was accorded second official language status in the state. After independence, the Government of India instituted the following conventions: On 14 September 1949, the Constituent Assembly of India adopted Hindi written in

2268-577: A statement later contradicted by CBS head of Business Affairs David Benjamin in Vanity Fair . According to The Austin Chronicle , Jackson's video for the song "Billie Jean" was "the video that broke the color barrier, even though the channel itself was responsible for erecting that barrier in the first place." But change was not immediate. "Billie Jean" was not added to MTV's "medium rotation" playlist (two to three airings per day) until it reached No. 1 on

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2376-466: A target of criticism by different groups about programming choices, social issues, political correctness , sensitivity, censorship, and a perceived negative social influence on young people. Portions of the content of MTV's programs and productions have come under controversy in the general news media and among social groups that have taken offense. Some within the music industry criticized what they saw as MTV's homogenization of rock 'n' roll, including

2484-543: A trademark on the initials MTV , registered with the Hungarian copyright office, sued the American MTV (Music Television) network for trademark infringement when the Hungarian version of the music channel was launched in 2007. The suit is still ongoing. During the 1989 MTV Video Music Awards ceremony, comedian Andrew Dice Clay did his usual "adult nursery rhymes" routine (which he had done in his stand-up acts), after which

2592-449: A week in March, broadcasting live eight hours per day. "Spring break is a youth culture event", MTV's vice president Doug Herzog said at the time. "We wanted to be part of it for that reason. It makes good sense for us to come down and go live from the center of it, because obviously the people there are the kinds of people who watch MTV." The channel later expanded its beach-themed events to

2700-642: Is a standard register of the Hindustani language; additionally, Indian media are widely viewed in Pakistan. A sizeable population in Afghanistan , especially in Kabul , can also speak and understand Hindi-Urdu due to the popularity and influence of Bollywood films, songs and actors in the region. Hindi is also spoken by a large population of Madheshis (people having roots in north-India but having migrated to Nepal over hundreds of years) of Nepal . Apart from this, Hindi

2808-444: Is also a producer of films aimed at young adults through its production label, MTV Films, and has aired both its own theatrically released films and original made-for-television movies from MTV Studios in addition to acquired films. In 2010, a study by the Gay and Lesbian Alliance Against Defamation found that of 207.5 hours of prime time programming on MTV, 42% included content reflecting

2916-460: Is also one of the 22 scheduled languages of the Republic of India . Apart from the script and formal vocabulary, standard Hindi is mutually intelligible with standard Urdu , another recognised register of Hindustani, as both Hindi and Urdu share a core vocabulary base derived from Prakrit (a descendant of Sanskrit). Hindi is also spoken, to a lesser extent, in other parts of India (usually in

3024-474: Is an American cable television channel. It was officially launched on August 1, 1981. Based in New York City, it serves as the flagship property of the MTV Entertainment Group , part of Paramount Media Networks , a division of Paramount Global . The channel originally aired music videos and related programming as guided by television personalities known as video jockeys , or VJs. MTV, as one of

3132-409: Is an official language of Gujarat , along with Gujarati . It acts as an additional official language of West Bengal in blocks and sub-divisions with more than 10% of the population speaking Hindi. Similarly, Hindi is accorded the status of official language in the following Union Territories : Delhi , Andaman and Nicobar Islands and Dadra and Nagar Haveli and Daman and Diu . Although there

3240-581: Is available to approximately 67,000,000 pay television households in the United States, down from its 2011 peak of 99,000,000 households. MTV was launched on Saturday, August 1, 1981, at 12:01 a.m, under the ownership of the Warner - American Express Satellite Entertainment Company. On June 25, 1984, Warner Communications spun-off Nickelodeon , MTV into a new public corporation called MTV Networks . Warner would later acquire American Express' 50% stake

3348-542: Is based on the language that was spoken in the Ganges-Yamuna Doab ( Delhi , Meerut and Saharanpur ) called Khariboli ; the vernacular of Delhi and the surrounding region came to replace earlier prestige languages such as Awadhi and Braj . Standard Hindi was developed by supplanting foreign loanwords from the Hindustani language and replacing them with Sanskrit words, though Standard Hindi does continue to possess several Persian loanwords. Modern Hindi became

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3456-623: Is borrowed from Sanskrit as tatsam borrowings, especially in technical and academic fields. The formal Hindi standard, from which much of the Persian, Arabic and English vocabulary has been replaced by neologisms compounding tatsam words, is called Śuddh Hindi (pure Hindi), and is viewed as a more prestigious dialect over other more colloquial forms of Hindi. Excessive use of tatsam words sometimes creates problems for native speakers. They may have Sanskrit consonant clusters which do not exist in Hindustani, causing difficulties in pronunciation. As

3564-455: Is commonly used to specifically refer the modern literary Hindi language, as opposed to colloquial and regional varieties that are also referred to as Hindi in a wider sense . Like other Indo-Aryan languages, Hindi is a direct descendant of an early form of Vedic Sanskrit , through Shauraseni Prakrit and Śauraseni Apabhraṃśa (from Sanskrit apabhraṃśa "corrupt"), which emerged in the 7th century CE. The sound changes that characterised

3672-567: Is mirror to a hand with bangles, What is Persian to a literate. The emergence of Modern Standard Hindi in the 19th century went along with the Sanskritisation of its vocabulary, leading to a marginalisation of Persian vocabulary in Hindi, which continued after Partition when the Indian government co-opted the policy of Sanskritisation. However, many Persian words (e.g. bas "enough", khud "self") have remained entrenched in Standard Hindi, and

3780-597: Is no specification of a national language in the constitution, it is a widely held belief that Hindi is the national language of India. This is often a source of friction and contentious debate. In 2010, the Gujarat High Court clarified that Hindi is not the national language of India because the constitution does not mention it as such. Outside Asia , the Awadhi language (an Eastern Hindi dialect) with influence from Bhojpuri , Bihari languages , Fijian and English

3888-513: Is now present-day Pakistan ) by British colonists and indigenous people. He compiled and authored An English-Hindustani Dictionary , A Grammar of the Hindoostanee Language , The Oriental Linguist , and many more. His lexicon of Hindustani was published in the Perso-Arabic script , Nāgarī script , and in Roman transliteration .In the late 19th century, a movement to further develop Hindi as

3996-713: Is spoken by the large Indian diaspora which hails from, or has its origin from the "Hindi Belt" of India. A substantially large North Indian diaspora lives in countries like the United States of America , the United Kingdom, the United Arab Emirates , Trinidad and Tobago, Guyana, Suriname, South Africa, Fiji and Mauritius , where it is natively spoken at home and among their own Hindustani-speaking communities. Outside India, Hindi speakers are 8 million in Nepal ; 863,077 in

4104-459: Is spoken in Suriname , Trinidad and Tobago , and Guyana . Hindi is the fourth most-spoken first language in the world, after Mandarin, Spanish and English. If counted together with the mutually intelligible Urdu, it is the third most-spoken language in the world, after Mandarin and English. According to reports of Ethnologue (2022, 25th edition) Hindi is the third most-spoken language in

4212-477: Is spoken in Fiji. It is an official language in Fiji as per the 1997 Constitution of Fiji, where it referred to it as "Hindustani"; however, in the 2013 Constitution of Fiji , it is simply called " Fiji Hindi " as the official language. It is spoken by 380,000 people in Fiji. Hindi is spoken as a first language by about 77,569 people in Nepal according to the 2011 Nepal census , and further by 1,225,950 people as

4320-565: Is the standardised variety of the Hindustani language written in Devanagari script . It is the official language of India alongside English and the lingua franca of North India . Hindi is considered a Sanskritised register of the Hindustani language , which itself is based primarily on the Khariboli dialect of Delhi and neighbouring areas. It is an official language in nine states and three union territories and an additional official language in three other states. Hindi

4428-854: Is the dominant form of Hindi online. In an analysis of YouTube comments, Palakodety et al., identified that 52% of comments were in Romanised Hindi, 46% in English, and 1% in Devanagari Hindi. Traditionally, Hindi words are divided into five principal categories according to their etymology: Hindi has naturally inherited a large portion of its vocabulary from Shauraseni Prakrit , in the form of tadbhava words. This process usually involves compensatory lengthening of vowels preceding consonant clusters in Prakrit, e.g. Sanskrit tīkṣṇa > Prakrit tikkha > Hindi tīkhā . Much of Standard Hindi's vocabulary

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4536-505: Is used worldwide, but not everywhere existentially. The new logo was first used on MTV Films logo with the 2010 film Jackass 3D . MTV's rebranding was overseen by Popkern. On June 25, 2015, MTV International rebranded its on-air look with a new vaporwave and seapunk -inspired graphics package. It included a series of new station IDs featuring 3D renderings of objects and people, much akin to vaporwave and seapunk "aesthetics". Many have derided MTV's choice of rebranding, insisting that

4644-566: Is written in the Devanagari script, an abugida . Devanagari consists of 11 vowels and 33 consonants and is written from left to right. Unlike Sanskrit, Devanagari is not entirely phonetic for Hindi, especially failing to mark schwa deletion in spoken Standard Hindi. The Government of India uses Hunterian transliteration as its official system of writing Hindi in the Latin script. Various other systems also exist, such as IAST , ITRANS and ISO 15919 . Romanised Hindi , also called Hinglish ,

4752-516: The Billboard Hot 100 chart. In the final week of March, it was in "heavy rotation", one week before the MTV debut of Jackson's " Beat It " video. Prince's " Little Red Corvette " joined both videos in heavy rotation at the end of April. At the beginning of June, " Electric Avenue " by Eddy Grant joined "Billie Jean", which was still in heavy rotation until mid-June. At the end of August, " She Works Hard for

4860-504: The Essel Group finished a round of negotiations with HutchVision, after a series of rejections, and the condition that Chandra would pay US$ 5 million a year for the satellite transponder. Li signed the deal in India a few months later and approached interested companies, but nobody was interested in paying the transponder fees. Chandra was the last possible man to sign the contract, by gathering money from his non-resident Indian friends and in

4968-575: The Hindi Belt ), as well as an official language of the Government of India, along with English. In Northeast India a pidgin known as Haflong Hindi has developed as a lingua franca for the people living in Haflong , Assam who speak other languages natively. In Arunachal Pradesh , Hindi emerged as a lingua franca among locals who speak over 50 dialects natively. Hindi is quite easy to understand for many Pakistanis , who speak Urdu, which, like Hindi,

5076-882: The Live 8 concerts, a series of concerts set in the G8 states and South Africa, on July 2, 2005. Live 8 preceded the 31st G8 summit and the 20th anniversary of Live Aid. MTV drew heavy criticism for its coverage of Live 8. The network cut to commercials, VJ commentary, or other performances during performances. Complaints surfaced on the Internet over MTV interrupting the reunion of Pink Floyd . In response, MTV president Van Toffler stated that he wanted to broadcast highlights from every venue of Live 8 on MTV and VH1, and clarified that network hosts talked over performances only in transition to commercials, informative segments or other musical performances. Toffler acknowledged that "MTV should not have placed such

5184-814: The United States of America ; 450,170 in Mauritius; 380,000 in Fiji; 250,292 in South Africa; 150,000 in Suriname; 100,000 in Uganda ; 45,800 in the United Kingdom; 20,000 in New Zealand ; 20,000 in Germany ; 26,000 in Trinidad and Tobago; 3,000 in Singapore . Linguistically , Hindi and Urdu are two registers of the same language and are mutually intelligible. Both Hindi and Urdu share

5292-400: The 40th anniversary of the network's launch in 2021, current MTV Entertainment Group president Chris McCarthy acknowledged that "(o)ne of the bigger mistakes in the early years was not playing enough diverse music   ... but the nice thing that I've always learned at MTV is we have no problem owning our mistakes, quickly correcting them and trying to do the right thing and always follow where

5400-612: The 50th birthday of Beohar Rajendra Simha on 14 September 1949, the efforts came to fruition following the adoption of Hindi as the official language. Now, it is celebrated as Hindi Day . Part XVII of the Indian Constitution deals with the official language of the Indian Union. Under Article 343, the official languages of the Union have been prescribed, which includes Hindi in Devanagari script and English: (1) The official language of

5508-496: The American cable channels available in other countries, eventually gained a massive cult following , becoming one of the major factors in cable programming's rise to fame and American corporations dominating the television economy in the 1990s. In the years since its inception, the channel significantly toned down its focus on music in favor of original reality programming for teenagers and young adults. As of November 2023 , MTV

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5616-623: The Devanagari script as the official language of the Republic of India replacing the previous usage of Hindustani in the Perso-Arabic script in the British Indian Empire . To this end, several stalwarts rallied and lobbied pan-India in favour of Hindi, most notably Beohar Rajendra Simha along with Hazari Prasad Dwivedi , Kaka Kalelkar , Maithili Sharan Gupt and Seth Govind Das who even debated in Parliament on this issue. As such, on

5724-549: The Disney Channel and NBC . The program aired at several times between 1984 and 1999. In 2009, Disney Channel revived the DTV concept with a new series of short-form segments called Re-Micks . Hanna-Barbera created HBTV , similar to DTV in 1985 and in 1986. MTV has edited a number of music videos to remove nudity, references to drugs, sex, violence, weapons, racism, homophobia , and/or advertising. Many music videos aired on

5832-402: The Hindi heartland. Persian borrowings reached a heyday in the 17th century, pervading all aspects of life. Even grammatical constructs, namely the izafat , were assimilated into Hindi. The status of Persian language then and thus its influence, is also visible in Hindi proverbs : हाथ कंगन को आरसी क्या, पढ़े लिखे को फ़ारसी क्या। Hāth kaṅgan ko ārsī kyā, Paṛhe likhe ko Fārsī kyā. What

5940-563: The Hindu/Indian people') was often used in the past, for example by Amir Khusrau in his poetry. The terms Hindi and Hindu trace back to Old Persian which derived these names from the Sanskrit name Sindhu ( सिन्धु ), referring to the Indus River . The Greek cognates of the same terms are Indus (for the river) and India (for the land of the river). The term Modern Standard Hindi

6048-457: The Money " by Donna Summer was in heavy rotation on the channel. Herbie Hancock's " Rockit " and Lionel Richie 's " All Night Long " were placed in heavy rotation at the end of October and the beginning of November respectively. In the final week of November, Donna Summer's " Unconditional Love " was in heavy rotation. When Jackson's elaborate video for " Thriller " was released late that year, raising

6156-530: The Official Languages Act of 1963, which provided for the continued use of English indefinitely for all official purposes, although the constitutional directive for the Union Government to encourage the spread of Hindi was retained and has strongly influenced its policies. Article 344 (2b) stipulates that the official language commission shall be constituted every ten years to recommend steps for

6264-455: The Police , Kiss , Culture Club , Billy Idol , Hall & Oates , Cyndi Lauper , Madonna , Lionel Richie , Ric Ocasek , John Mellencamp , Peter Wolf , Joe Elliott , Stevie Nicks , Rick Springfield , and Mick Jagger , interacting with the MTV logo on-air and encouraging viewers to call their pay television providers and request that MTV be added to their local channel lineups. Eventually,

6372-542: The President may, during the said period, by order authorise the use of the Hindi language in addition to the English language and of the Devanagari form of numerals in addition to the international form of Indian numerals for any of the official purposes of the Union. Article 351 of the Indian constitution states: It shall be the duty of the Union to promote the spread of the Hindi language, to develop it so that it may serve as

6480-460: The Union shall be Hindi in Devanagari script. The form of numerals to be used for the official purposes of the Union shall be the international form of Indian numerals. (2) Notwithstanding anything in clause (1), for a period of fifteen years from the commencement of this Constitution, the English language shall continue to be used for all the official purposes of the Union for which it was being used immediately before such commencement: Provided that

6588-491: The all Prince theme on the channel back in the 90s. A few markets also launched music-only channels including Las Vegas' KRLR-TV (now KSNV ), which debuted in the summer of 1984 and branded as "Vusic 21". The first video played on that channel was "Video Killed the Radio Star", following in the footsteps of MTV. Shortly after TBS began Night Tracks , NBC launched a music video program called Friday Night Videos , which

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6696-401: The artistic style was centered on denouncing corporate capitalism (many aesthetic pieces heavily incorporate corporate logos of the 1970s, 80s and 90s, which coincidentally include MTV's original logo) rather than being embraced by major corporations like MTV. Many have also suggested that MTV made an attempt to be relevant in the modern entertainment world with the rebrand. In addition to this,

6804-448: The audience is going." Before 1983, Michael Jackson also struggled for MTV airtime. To resolve the struggle and finally "break the color barrier", the president of CBS Records , Walter Yetnikoff , denounced MTV in a strong, profane statement, threatening to take away its right to play any of the label's music. However, Les Garland, then acquisitions head, said he decided to air Jackson's " Billie Jean " video without pressure from CBS,

6912-553: The bar for what a video could be, the network's support for it was total; subsequently, more pop and R&B videos were played on MTV. Following Jackson's and Prince's breakthroughs on MTV, Rick James did several interviews where he brushed off the accomplishment as tokenism , saying in a 1983 interview, in an episode of Mike Judge Presents: Tales from the Tour Bus on James, that "any black artist that [had] their video played on MTV should pull their [videos] off MTV." HBO also had

7020-417: The beach house location each summer. MTV also held week-long music events that took over the presentation of the channel. Examples from the 1990s and 2000s include All Access Week , a week in the summer dedicated to live concerts and festivals; Spankin' New Music Week , a week in the fall dedicated to brand new music videos; and week-long specials that culminated in a particular live event, such as Wanna be

7128-504: The channel has presented an annual award show, the Zee Rishtey Awards , to performers on its show based on popularity. Nominations for the awards are declared by the channel. The winners are selected through voting done via online and through SMS. The European version of Zee TV traces its origins to TV Asia , which was set up by non-resident Indian and Pakistani immigrants in the United Kingdom and started broadcasting in July 1992. It

7236-637: The channel were either censored, moved to late-night rotation, or banned entirely from the channel. In the 1980s, parent media watchdog groups such as the Parents Music Resource Center (PMRC) criticized MTV over certain music videos that were claimed to have explicit imagery of satanism . As a result, MTV developed a strict policy on refusal to air videos that may depict Satanism or anti-religious themes. This policy led MTV to ban music videos such as " Jesus Christ Pose " by Soundgarden in 1991 and " Megalomaniac " by Incubus in 2004; however,

7344-410: The channel. David Bowie also questioned MTV's lack of black artists during an on-air interview with VJ Mark Goodman in 1983. MTV's original head of talent and acquisition, Carolyn B. Baker, who was black, questioned why the definition of music had to be so narrow, as did a few others outside the network. Years later, Baker said, "The party line at MTV was that we weren't playing black music because of

7452-468: The controversial band Marilyn Manson was among the most popular rock bands on MTV during the late 1990s and early 2000s. On September 28, 2016, on an AfterBuzz TV live stream, Scout Durwood said that MTV had a " no appropriation policy " that forbid her from wearing her hair in cornrows in an episode of Mary + Jane . She said, "I wanted to cornrow my hair, and they were like, 'That's racist.'" Magyar Televízió , Hungary's public broadcaster who has

7560-508: The creation of a holding company for the channel, Asia Today. Zee TV was launched on 2 October 1992, as the flagship channel of the Zee Telefilms Ltd. The channel initially broadcast three hours a day, its output consisting of movies and reruns of Doordarshan serials. The channel's initial manager was a Doordarshan news reporter who was on leave from his employer. Three months later, the airtime had doubled to six hours. Within less than

7668-491: The early 2000s, MTV updated its on-air appearance at the beginning of every year and each summer, creating a consistent brand across all of its music-related shows. This style of channel-wide branding came to an end as MTV drastically reduced its number of music-related shows in the early to mid 2000s. Around this time, MTV introduced a static and single color digital on-screen graphic mainly grey during on-air and some color to be shown during all of its programming. Starting with

7776-691: The erstwhile Channel V. It was launched in 1997 as Music Asia, then rebranded to Zee Muzic in 2000, and adopted its current name in 2009. Besides youth programming, it also shows music shows, like its sister channel Zee ETC Bollywood , which shut down on 17 October 2020. Zee Cinema is a Hindi Movie channel owned by Zee Network,launched in 1998. Currently channel holding 7800+ movies in its library . The channel mostly airs content intended for family and coming-of-age audiences ranging from comedy to drama. It also aired reality shows such as En Vidya Nokki , Sa Re Ga Ma Pa , I Can Do That , India's Best Cinestars Ki Khoj , and Dance India Dance . Since 2007,

7884-405: The first act with people of color to perform on MTV; their song "Rat Race" was the 58th video on the station's first broadcast day. MTV refused other black artists' videos, such as Rick James ' " Super Freak ", because they did not fit the channel's carefully selected album-oriented rock format at the time. The exclusion enraged James, who publicly advocated the addition of more black artists to

7992-454: The first landing on the Moon (with still images acquired directly from NASA ), which was a concept of Seibert's executed by Buzz Potamkin and Perpetual Motion Pictures . The ID then cut to the American flag planted on the Moon's surface changed to show the MTV logo on it, which rapidly changed into different colors and patterns several times per second as the network's original guitar-driven jingle

8100-947: The first with candidates of South Asian origin. Three of its sister channels were removed from linear television in the UK and Ireland on 1 June 2019, as part of a decision taken to implement the ZEE5 platform in Europe, leaving only Zee TV and Zee Cinema. The channel launched in Singapore on 11 September 1995, as the first Hindi channel on Singapore Cable Vision . Zee TV launch in US in 1998. Zee TV Americas started producing reality content in English in 2017; Made in America premiered in October 2017. Hindi language Modern Standard Hindi ( आधुनिक मानक हिन्दी , Ādhunik Mānak Hindī ), commonly referred to as Hindi ,

8208-515: The following year. From August 27, 1985 to May 20, 1986, Warner would sell 31%, and later, 69% of MTV Networks to Viacom . As MTV expanded, music videos and VJ-guided programming were no longer the centerpiece of its programming. The channel's programming has covered a wide variety of genres and formats aimed at adolescents and young adults . In addition to its original programming, MTV has also aired original and syndicated programs from Paramount-owned siblings and third-party networks. MTV

8316-709: The ground. Shortly after its launch, the Disney Channel aired a program called DTV , a play on the MTV acronym. The program used music cuts, both from past and upcoming artists. Instead of music videos, the program used clips of various vintage Disney cartoons and animated films (from Snow White and the Seven Dwarfs to The Fox and the Hound ) to go with the songs. The program aired in multiple formats, sometimes between shows, sometimes as its own program, and other times as one-off specials. The specials tended to air both on

8424-531: The last 125 years, there are no academic studies of any of them – of their use in South Africa, their evolution and current decline. Hindi is adopted as the third official court language in the Emirate of Abu Dhabi . As a result of this status, the Indian workforce in UAE can file their complaints to the labour courts in the country in their own mother-tongue. Hindi is the lingua franca of northern India (which contains

8532-480: The lives of gay, bisexual and transgender people. This was the highest in the industry and the highest percentage ever. In 2018, MTV launched a new production unit under the MTV Studios name focused on producing new versions of MTV's library shows. It was later consolidated into MTV Entertainment Studios In 1984, the channel produced its first MTV Video Music Awards show, or VMAs. The first award show, in 1984,

8640-412: The network executives imposed a lifetime ban. Billy Idol 's music video for the song " Cradle of Love " originally had scenes from Clay's film The Adventures of Ford Fairlane when it was originally aired; scenes from the film were later excised. During the 2011 MTV Video Music Awards , Clay was in attendance where he confirmed that the channel lifted the ban. In the wake of controversy that involved

8748-641: The oath now in Nepali. I might rather take it in English." Hindi is a protected language in South Africa . According to the Constitution of South Africa , the Pan South African Language Board must promote and ensure respect for Hindi along with other languages. According to a doctoral dissertation by Rajend Mesthrie in 1985, although Hindi and other Indian languages have existed in South Africa for

8856-569: The official language of the imperial court during the reign of Shah Jahan . It is recorded that Emperor Aurangzeb spoke in Hindvi . The Hindustani vernacular became an expression of Indian national unity during the Indian Independence movement , and continues to be spoken as the common language of the people of the northern Indian subcontinent, which is reflected in the Hindustani vocabulary of Bollywood films and songs. Standard Hindi

8964-626: The other two being Zee Cinema, a Bollywood channel, and EL TV, which broadcast in English and regional languages. Numerous competitors had also emerged around this time. 11 million households were receiving the channel. Zee TV lost its leadership to Star Plus, which took over its role after Murdoch sold his stake in Asia Today. On 10 January 2007, Zee Telefilms Ltd was renamed into the Zee Entertainment Enterprises Ltd (ZEEL.). In 2013, Zee TV, along with its sister channels, underwent

9072-483: The place of the English borrowings (ṭeli)fon and ṭīvī . Hindi also features significant Persian influence, standardised from spoken Hindustani . Early borrowings, beginning in the mid-12th century, were specific to Islam (e.g. Muhammad , Islām ) and so Persian was simply an intermediary for Arabic. Later, under the Delhi Sultanate and Mughal Empire , Persian became the primary administrative language in

9180-407: The premiere of the short-lived program FNMTV: Friday Night MTV in 2008, MTV started using a updated and cropped version of its original logo for the 30 years during most of its on-air programming. It became MTV's official logo on February 8, 2010, and officially debuted on its website. The channel's full text "MUSIC TELEVISION" was eliminated, with the revised and chopped down on the logo largely

9288-522: The progressive use of Hindi language and impose restrictions on the use of the English language by the union government. In practice, the official language commissions are constantly endeavouring to promote Hindi but not imposing restrictions on English in official use by the union government. At the state level, Hindi is the official language of the following Indian states: Bihar , Chhattisgarh , Haryana , Himachal Pradesh , Jharkhand , Madhya Pradesh , Rajasthan , Uttar Pradesh and Uttarakhand . Hindi

9396-923: The punk band the Dead Kennedys , whose song "M.T.V. – Get Off the Air" was released on their 1985 album Frankenchrist , just as MTV's influence over the music industry was being solidified. MTV was also the major influence on the growth of music videos during the 1980s. During MTV's first few years, very few black artists were featured. The select few in MTV's rotation between 1981 and 1984 were Michael Jackson , Prince , Eddy Grant , Tina Turner , Donna Summer , Joan Armatrading , Musical Youth , The Specials , The Selecter , Grace Jones , John Butcher and Herbie Hancock . Mikey Craig of Culture Club , Joe Leeway of Thompson Twins and Tracy Wormworth of The Waitresses were also black. The Specials, which included black and white vocalists and musicians, were also

9504-480: The rebrand was made on exactly the same day that the social media site Tumblr introduced Tumblr TV, an animated GIF viewer which featured branding inspired by MTV's original 1980s on-air look. Tumblr has been cited as a prominent location of aesthetic art, and thus many have suggested MTV and Tumblr "switched identities". The rebrand also incorporated a modified version of MTV's classic "I Want My MTV!" slogan, changed to read "I Am My MTV". Vice has suggested that

9612-485: The research – but the research was based on ignorance… We were young, we were cutting-edge. We didn't have to be on the cutting edge of racism." Nevertheless, it was Baker who rejected Rick James' "Super Freak" video "because there were half-naked women in it, and it was a piece of crap. As a black woman, I did not want that representing my people as the first black video on MTV." The network's director of music programming, Buzz Brindle, told an interviewer in 2006: "MTV

9720-501: The rules of the rock business." MTV senior executive vice president Les Garland complained decades later, "The worst thing was that 'racism' bullshit   ... there were hardly any videos being made by black artists. Record companies weren't funding them. They never got charged with racism." However, critics of that defence pointed out that record companies were not funding videos for black artists because they knew they would have difficulty persuading MTV to play them. In celebrating

9828-413: The same as the original logo, but without the initialism, the bottom of the "M" being cropped and the "V" in "TV" no longer branching off. This change was most likely made to reflect MTV's more prominent focus on reality and comedy programming and less on music-related programming. However, much like the original logo, the new logo was designed to be filled in with a seemingly unlimited variety of images. It

9936-495: The same language, Hindustani or Hindi-Urdu. Hindi is the most commonly used scheduled language in India and is one of the two official languages of the union , the other being English. Urdu is the national language and lingua franca of Pakistan and is one of 22 scheduled languages of India , also having official status in Uttar Pradesh , Jammu and Kashmir , Delhi , Telangana , Andhra Pradesh and Bihar . Hindi

10044-524: The slogan became so ubiquitous that it made an appearance as a lyric sung by Sting on the Dire Straits song " Money for Nothing ", whose music video aired in regular rotation on MTV when it was first released in 1985 and also served as the first video played on its European arm , and became the basis of the music used in the MTV Entertainment Studios production logo . The channel has been

10152-425: The slogan change represents "the current generation's movement towards self-examination, identity politics and apparent narcissism." MTV also introduced MTV Bump, a website that allows Instagram and Vine users to submit videos to be aired during commercial breaks, as well as MTV Canvas, an online program where users submit custom IDs to also be aired during commercial breaks. On February 5, 2021, MTV began to use

10260-523: The summer, dedicating most of each summer season to broadcasting live from a beach house at different locations away from New York City, eventually leading to channel-wide branding throughout the summer in the 1990s and early 2000s such as Motel California , Summer Share , Isle of MTV , SoCal Summer , Summer in the Keys , and Shore Thing . MTV VJs would host blocks of music videos, interview artists and bands, and introduce live performances and other programs from

10368-674: The tag line, not unlike his failed 'Maypo' revamp. His associate, and Seibert mentor Dale Pon, took over the campaign, both strategically and creatively. Pon was able to get the campaign greenlit when he laughed the tears out of the spots. From then on–with the exception of the closely logos on the first round of commercials–Pon was the primary creative force. All the commercials were produced by Buzz Potamkin and his new company Buzzco Productions, directed first by Thomas Schlamme and Alan Goodman and eventually by Candy Kugel. The campaign featured popular artists and celebrities, including Pete Townshend , Pat Benatar , Adam Ant , David Bowie ,

10476-488: The time, the logo was constantly branded with different colors, patterns and images on a variety of station IDs. Examples include 1988's ID "Adam And Eve", where the "M" is an apple and the snake is the "TV". And for 1984's ID "Art History", the logo is shown in different art styles. The only constant aspects of MTV's logo at the time were its general shape and proportions, with everything else being dynamic. MTV launched on August 1, 1981, with an extended network ID featuring

10584-471: The transition from Middle Indo-Aryan to Hindi are: During the period of Delhi Sultanate in medieval India , which covered most of today's north India, eastern Pakistan, southern Nepal and Bangladesh and which resulted in the contact of Hindu and Muslim cultures , the Sanskrit and Prakrit base of Old Hindi became enriched with loanwords from Persian , evolving into the present form of Hindustani. Hindi achieved prominence in India after it became

10692-668: The world including first and second language speakers. Hindi is the fastest growing language of India , followed by Kashmiri , Meitei , Gujarati and Bengali according to the 2011 census of India . The term Hindī originally was used to refer to inhabitants of the Indo-Gangetic Plain . It was borrowed from Classical Persian هندی Hindī ( Iranian Persian pronunciation: Hendi ), meaning ' of or belonging to Hind (India) ' (hence, ' Indian ' ). Another name Hindavī ( हिन्दवी ) or Hinduī ( हिन्दुई ) (from Persian هندوی  'of or belonging to

10800-499: Was completed in time for the 2021 MTV Video Music Awards. The channel's iconic "I Want My MTV!" advertising campaign was launched in 1982. It was first developed by George Lois and was based on a cereal commercial from the 1950s with the slogan " I Want My Maypo !" that Lois adapted unsuccessfully from the original created by animator John Hubley . Lois's first pitch to the network was roundly rejected when Lois insisted that rock stars like Mick Jagger should be crying when they said

10908-478: Was considered network television's answer to MTV. Later renamed simply Friday Night , the program ran from 1983 to 2002. ABC's contribution to the music video program genre in 1984, ABC Rocks , was far less successful, lasting only a year. TBS founder Ted Turner started the Cable Music Channel in 1984, designed to play a broader mix of music videos than MTV's rock format allowed. But after one month as

11016-419: Was designed in 1981 by Manhattan Design (a collective formed by Frank Olinsky, Pat Gorman and Patty Rogoff) under the guidance of original creative director Fred Seibert . The block letter "M" was sketched by Rogoff, with the scribbled word "TV" spraypainted by Olinksky. The primary variant of MTV's logo at the time had the "M" in yellow and the "TV" in red. However, unlike most television networks' logos at

11124-555: Was envisioned that Hindi would become the sole working language of the Union Government by 1965 (per directives in Article 344 (2) and Article 351), with state governments being free to function in the language of their own choice. However, widespread resistance to the imposition of Hindi on non-native speakers, especially in South India (such as those in Tamil Nadu ) led to the passage of

11232-401: Was originally designed to be a rock music channel. It was difficult for MTV to find African American artists whose music fit the channel's format that leaned toward rock at the outset." Writers Craig Marks and Rob Tannenbaum noted that the channel "aired videos by plenty of white artists who didn't play rock." Andrew Goodwin later wrote: "[MTV] denied racism, on the grounds that it merely followed

11340-517: Was played for the first time. After MTV's launch, the "Moon landing" ID was edited to show only its ending, and was shown at the top of every hour until early 1986, when the ID was scrapped in light of the Space Shuttle Challenger disaster . The ID ran "more than 75,000 times each year (48 times each day), at the top and bottom of every hour every day" according to Seibert. From the late 1990s to

11448-531: Was punctuated by a live performance by Madonna of " Like a Virgin ". The statuettes that are handed out at the Video Music Awards are of the MTV moonman, the channel's original image from its first broadcast in 1981. As of 2012 , the Video Music Awards were MTV's most watched annual event. MTV began its annual Spring Break coverage in 1986, setting up temporary operations in Daytona Beach, Florida , for

11556-419: Was that black artists that MTV initially ignored received airplay. The program ran until the end of May 1992. Playboy TV launched their own music video program called "Playboy's Hot Rocks" that premiered on July 15, 1983 featuring uncensored versions of music videos that were shown in nightclubs by artists from Duran Duran and Mötley Crüe to Nine Inch Nails and 2Pac. At times, they would do a certain theme like

11664-430: Was the first channel in Europe targeting Indian, Pakistani, and Bangladeshi immigrants. By 1994, the channel was facing financial difficulties, forcing Zee TV to take over the channel in March 1995. The channel also had local community programming as well as content targeting viewers of different religions (Hinduism, Sikhism, and Islam). The network produced special programmes for the 1997 United Kingdom general election ,

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