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125-638: Jollibee is a Filipino chain of fast food restaurants owned by Jollibee Foods Corporation (JFC) which serves as its flagship brand. Established in 1978 by Tony Tan Caktiong , it is the Philippines' top fast food restaurant and is among the world's fastest growing restaurants, expanding its international presence from 2014 to 2024 almost sixfold. As of January 2024, there were over 1,668 Jollibee fast-food branches across 17 countries, with restaurants in Southeast Asia , East Asia ( Hong Kong and Macau ),

250-470: A shootout with MILF rebels in Mamasapano delayed passage of the law. Growing public frustration with post- EDSA governance led to the 2016 election of populist Rodrigo Duterte , whose presidency saw the decline of liberalism in the country albeit largely retaining liberal economic policies. Among Duterte's priorities was aggressively increasing infrastructure spending to spur economic growth;

375-469: A 17th-century war against the Dutch , 18th-century British occupation of Manila , and conflict with Muslims in the south. Administration of the Philippines was considered a drain on the economy of New Spain, and abandoning it or trading it for other territory was debated. This course of action was opposed because of the islands' economic potential, security, and the desire to continue religious conversion in

500-406: A 3–7-day period" can it be considered "viral". To compare, 2004's Numa Numa received two million hits on Newgrounds in its first three months (a figure explained in a 2015 article as "a staggering number for the time"). Nalts also posits three other considerations: buzz, parody, and longevity, which are more complex ways of judging a viral video's views. Buzz addresses the heart of the issue;

625-531: A Box ", Numa Numa videos, The Evolution of Dance , Chocolate Rain on YouTube; and web-only productions such as I Got a Crush... on Obama . and some events that have been captured by eyewitnesses can get viral such as Battle at Kruger . One commentator called the Kony 2012 video the most viral video in history (about 34 million views in three days and 100 million views in six days ), but " Gangnam Style " (2012) received one billion views in five months and

750-550: A banana" and "My spoon is too big!" Another early video was the Flash animation "The End of the World", created by Jason Windsor and uploaded to Albino Blacksheep in 2003, with quotable hooks such as "but I'm le tired" and "WTF, mates?" Rosanna Guadagno, a social psychologist at the University of Texas at Dallas, found in a study that people preferred to share a funny video rather than one of

875-413: A bootleg copy of a feature film, establishing that the dancing footage had effectively gone viral. Viral videos began circulating as animated GIFs small enough to be uploaded to websites over dial-up Internet access or through email as attachments in the early 1990s. Videos were also spread on message boards, P2P file sharing sites, and even coverage from mainstream news networks on television. Two of

1000-402: A claim on eastern North Borneo . In 1965, Macapagal lost the presidential election to Ferdinand Marcos . Early in his presidency , Marcos began infrastructure projects funded mostly by foreign loans; this improved the economy, and contributed to his reelection in 1969 . Near the end of his last constitutionally-permitted term, Marcos declared martial law on September 21, 1972 using

1125-433: A company that measures online traffic, compiled data comparing the amount of time spent reading an article and the number of times it was shared and found that people often post articles on Twitter they haven't even read. Many independent musicians, as well as large companies such as Universal Music Group , use YouTube to promote videos. Six of the 10 most viral YouTube videos of 2015 were rooted in music. One such video,

1250-506: A feature film. The film was to be written by Alec Berg and David Mandel. Pop stars such as Justin Bieber and Esmée Denters also started their careers via YouTube videos which ultimately went viral. By 2014, pop stars such as Miley Cyrus , Eminem , and Katy Perry were regularly obtaining web traffic in the order of 120 to 150 million hits a month, numbers far in excess of what many viral videos receive. Companies also use viral videos as

1375-567: A major non-NATO ally. Under President Duterte , ties with the United States weakened in favor of improved relations with China and Russia . The Philippines relies heavily on the United States for its external defense; the U.S. has made regular assurances to defend the Philippines, including the South China Sea . Since 1975, the Philippines has valued its relations with China —its top trading partner, and cooperates significantly with

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1500-551: A man treating his own spider bite, and overall they were more likely to share any video that evoked an intense emotional response. Two professors at the Wharton School at the University of Pennsylvania also found that uplifting stories were more likely to be shared on the New York Times' web site than disheartening ones. Others postulate that sharing is driven by ego in order to build up an online persona for oneself. Chartbeat,

1625-635: A more capable defense system. The Philippines has long struggled against local insurgencies , separatism , and terrorism . Bangsamoro 's largest separatist organizations, the Moro National Liberation Front and the Moro Islamic Liberation Front , signed final peace agreements with the government in 1996 and 2014 respectively. Other, more-militant groups such as Abu Sayyaf and Bangsamoro Islamic Freedom Fighters have kidnapped foreigners for ransom, particularly in

1750-520: A six-year term ) and the House of Representatives , the lower house , with members elected to a three-year term. Senators are elected at-large , and representatives are elected from legislative districts and party lists . Judicial authority is vested in the Supreme Court , composed of a chief justice and fourteen associate justices , who are appointed by the president from nominations submitted by

1875-450: A speech at the University of Chicago Law School that the increased attention on police in light of recent viral videos showing police involved in fatal shootings has made officers less aggressive and emboldened criminals. Comey has acknowledged that there are no data to back up his assertion; according to him, viral videos are one of many possible factors such as cheaper drugs and more criminals being released from prison. Other top officials at

2000-568: A strangely sweet mayo" in his three-star review of a Jollibee location in London. In 2017, Jollibee introduced the Aloha Yumburger. That same year, an advertising video on YouTube about the Yumburger went viral in the Philippines. A 2019 Yumburger commercial about love on Father's Day was the subject of memes . Merchandise depicting the Yumburger was released in 2018 as a collectible toy set with

2125-427: A three-tier social structure: nobility, freemen, and dependent debtor-bondsmen. Among the nobility were leaders known as datus , who were responsible for ruling autonomous groups ( barangays or dulohan). When the barangays banded together to form a larger settlement or a geographically looser alliance, their more-esteemed members would be recognized as a " paramount datu ", rajah or sultan , and would rule

2250-399: A tropical maritime climate which is usually hot and humid. There are three seasons: a hot dry season from March to May, a rainy season from June to November, and a cool dry season from December to February. The southwest monsoon (known as the habagat ) lasts from May to October, and the northeast monsoon ( amihan ) lasts from November to April. The coolest month is January, and

2375-644: A tumultuous experience with democracy, which included the overthrow of a decades-long dictatorship in a nonviolent revolution . The Philippines is an emerging market and a newly industrialized country , whose economy is transitioning from being agricultural to service- and manufacturing-centered. It is a founding member of the United Nations , the World Trade Organization , ASEAN , the Asia-Pacific Economic Cooperation forum, and

2500-466: A typical year, usually from July to October; eight or nine of them make landfall . The wettest recorded typhoon to hit the Philippines dropped 2,210 millimeters (87 in) in Baguio from July 14 to 18, 1911. The country is among the world's ten most vulnerable to climate change . The Philippines has a democratic government, a constitutional republic with a presidential system . The president

2625-451: A video has "gone viral". The statistic perhaps most mentioned is number of views, and as sharing has become easier, the threshold requirement of sheer number of views has increased. YouTube personality Kevin Nalty (known as Nalts) recalls on his blog: "A few years ago, a video could be considered 'viral' if it hit a million views", but says as of 2011, only "if it gets more than 5 million views in

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2750-542: A viral process of Internet sharing, primarily through video sharing websites such as YouTube as well as social media and email . For a video to be shareable or spreadable, it must focus on the social logics and cultural practices that have enabled and popularized these new platforms. Viral videos may be serious, and some are deeply emotional, but many more are based more on entertainment and comedy . Notable early examples include televised comedy sketches, such as The Lonely Island ' s " Lazy Sunday " and " Dick in

2875-423: A viral video can be used to forecast its peak day in future. Notable examples include " All your base are belong to us ", based on the poorly translated video game Zero Wing , which was first distributed in 2000 as a GIF animation and became popular for the grammatically incorrect hook of its title, and Don Hertzfeldt's 2000 Academy Awards Best Animated Short Film nomination "Rejected" with the quotable hooks "I am

3000-414: A website for sharing educational videos with other teachers. The site now features over 54,000 videos. Some college curricula are now using viral videos in the classroom as well. As of 2009, Northwestern University offers a course called "YouTubing 101". The course invites students to produce their own viral videos, focusing on marketing techniques and advertising strategies. " United Breaks Guitars ", by

3125-467: Is Quezon City . Both are within Metro Manila . Negritos , the archipelago's earliest inhabitants, were followed by waves of Austronesian peoples . The adoption of animism , Hinduism with Buddhist influence, and Islam established island-kingdoms ruled by datus , rajas , and sultans . Extensive overseas trade with neighbors such as the late Tang or Song empire brought Chinese people to

3250-490: Is head of state and head of government , and is the commander-in-chief of the armed forces . The president is elected through direct election by the citizens of the Philippines for a six-year term. The president appoints and presides over the cabinet and officials of various national government agencies and institutions. The bicameral Congress is composed of the Senate (the upper house , with members elected to

3375-658: Is a founding and active member of ASEAN (Association of Southeast Asian Nations) and a member of the East Asia Summit , the Group of 24 , and the Non-Aligned Movement . The country has sought to obtain observer status in the Organisation of Islamic Cooperation since 2003, and was a member of SEATO . Over 10 million Filipinos live and work in 200 countries , giving the Philippines soft power . During

3500-745: Is a priority hotspot for biodiversity conservation ; it has more than 200 protected areas , which was expanded to 7,790,000 hectares (30,100 sq mi) as of 2023 . Three sites in the Philippines have been included on the UNESCO World Heritage List: the Tubbataha Reef in the Sulu Sea, the Puerto Princesa Subterranean River , and the Mount Hamiguitan Wildlife Sanctuary. The Philippines has

3625-428: Is a crispy fried chicken meal. The meal can be ordered with several sides, including rice and gravy, fries, buttered corn, and spaghetti. The Yumburger (also spelled as Yum Burger, or Yum!), one of the first products sold by Jollibee, is a hamburger containing a beef patty topped with mayonnaise. In The Daily Telegraph , Michael Deacon described the Yumburger as "a slim, floppy, somewhat damp hamburger slathered with

3750-525: Is also part of the algorithm YouTube uses to predict popular videos. Parodies, spoofs and spin-offs often indicate a popular video, with long-popular video view counts given with original video view counts as well as additional view counts given for the parodies. Longevity indicates if a video has remained part of the Zeitgeist . Due to their societal impact and marketability, viral videos attract attention in both advertising and academia, which try to account for

3875-501: Is based on Mickey Mouse . The mascot was designed to epitomize Filipino optimism. Tony Tan, Jollibee's founder, has compared the mascot's character to the Filipino working class, stating that the bee "hops around and produces sweet things for life, and is happy even though it is busy". Jollibee developed additional mascots, some of which were featured in Jollitown , a children's show aired in

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4000-483: Is currently part of an ongoing federal lawsuit against the city. The 2008 United States presidential election showcased the impact of political viral videos. For the first time, YouTube hosted the CNN-YouTube presidential debates , calling on YouTube users to pose questions. In this debate, the opinions of viral video creators and users were taken seriously. There were several memorable viral videos that appeared during

4125-482: Is monetized by selling and showing advertising. According to the New York Times , YouTube uses an algorithm called "reference rank" to evaluate the viral potential of videos posted to the site. Using evidence from as few as 10,000 views, it can assess the probability that the video will go viral. Before YouTube implemented wide-scale revenue sharing, if it deemed the video a viable candidate for advertising, it contacted

4250-558: The Reconquista . The Spanish–Moro conflict lasted for several hundred years; Spain conquered portions of Mindanao and Jolo during the last quarter of the 19th century, and the Muslim Moro in the Sultanate of Sulu acknowledged Spanish sovereignty. Philippine ports opened to world trade during the 19th century, and Filipino society began to change. Social identity changed, with

4375-528: The 2022 election . Marcos's renewal of a pro-US foreign policy, however, has been viewed as a reversal of Duterte's cordiality with China, and territorial disputes in the South China Sea have since escalated. The Philippines is an archipelago of about 7,641 islands , covering a total area (including inland bodies of water) of about 300,000 square kilometers (115,831 sq mi). Stretching 1,850 kilometers (1,150 mi) north to south, from

4500-565: The Batanes Islands (where they built stone fortresses known as ijangs ) and northern Luzon . Jade artifacts have been dated to 2000 BC, with lingling-o jade items made in Luzon with raw materials from Taiwan. By 1000 BC, the inhabitants of the archipelago had developed into four societies: hunter-gatherer tribes, warrior societies, highland plutocracies , and port principalities. The earliest known surviving written record in

4625-671: The Coral Triangle ecoregion, Philippine waters have unique, diverse marine life and the world's greatest diversity of shore-fish species. The country has over 3,200 fish species (121 endemic). Philippine waters sustain the cultivation of fish, crustaceans, oysters, and seaweeds. Eight major types of forests are distributed throughout the Philippines: dipterocarp , beach forest, pine forest, molave forest, lower montane forest , upper montane (or mossy forest ), mangroves , and ultrabasic forest. According to official estimates,

4750-492: The East Asia Summit ; it is a member of the Non-Aligned Movement and a major non-NATO ally of the United States. Its location as an island country on the Pacific Ring of Fire and close to the equator makes it prone to earthquakes and typhoons . The Philippines has a variety of natural resources and a globally-significant level of biodiversity . During his 1542 expedition, Spanish explorer Ruy López de Villalobos named

4875-504: The Judicial and Bar Council . Attempts to change the government to a federal , unicameral , or parliamentary government have been made since the Ramos administration . Philippine politics tends to be dominated by well-known families , such as political dynasties or celebrities , and party switching is widely practiced. Corruption is significant , attributed by some historians to

5000-584: The Middle East and Guam . Jollibee continued to expand and set up outlets both within the country and abroad. Jollibee would expand to North America with its first United States location in Daly City, California . Jollibee first entered Europe in 2018 with the opening of a branch in Milan , Italy. Jollibee offers American-influenced fast food items and casual Filipino fare. Among the establishment's best sellers are

5125-582: The Middle East , North America , and Europe (including Spain , Italy , and the United Kingdom ). Jollibee is best known for its bestselling item, the Chickenjoy. In 1975, Tony Tan Caktiong and his family opened a Magnolia ice cream parlor in Cubao, Quezon City . The outlet later began offering hot meals and sandwiches . When the food items became more popular than ice cream, the family decided to convert

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5250-477: The Moro Gulf and in 1990 on Luzon . The Philippines has 23 active volcanoes ; of them, Mayon , Taal , Canlaon , and Bulusan have the largest number of recorded eruptions. The country has valuable mineral deposits as a result of its complex geologic structure and high level of seismic activity. It is thought to have the world's second-largest gold deposits (after South Africa), large copper deposits, and

5375-700: The Philippine–American War . The war resulted in the deaths of 250,000 to 1 million civilians, primarily due to famine and disease. Many Filipinos were transported by the Americans to concentration camps , where thousands died. After the fall of the First Philippine Republic in 1902, an American civilian government was established with the Philippine Organic Act . American forces continued to secure and extend their control of

5500-526: The Republic of the Philippines , is an archipelagic country in Southeast Asia . In the western Pacific Ocean , it consists of 7,641 islands , with a total area of roughly 300,000 square kilometers, which are broadly categorized in three main geographical divisions from north to south: Luzon , Visayas , and Mindanao . The Philippines is bounded by the South China Sea to the west, the Philippine Sea to

5625-518: The South China Sea to the Celebes Sea , the Philippines is bordered by the Philippine Sea to the east, and the Sulu Sea to the southwest. The country's 11 largest islands are Luzon , Mindanao , Samar , Negros , Palawan , Panay , Mindoro , Leyte , Cebu , Bohol and Masbate , about 95 percent of its total land area. The Philippines' coastline measures 36,289 kilometers (22,549 mi),

5750-532: The Taft Commission ; the 1934 Tydings–McDuffie Act granted a ten-year transition to independence through the creation of the Commonwealth of the Philippines the following year, with Manuel Quezon president and Sergio Osmeña vice president. Quezon's priorities were defence, social justice, inequality, economic diversification, and national character. Filipino (a standardized variety of Tagalog) became

5875-540: The Tejeros Convention , at which Bonifacio lost his position and Emilio Aguinaldo was elected the new leader of the revolution. The 1897 Pact of Biak-na-Bato resulted in the Hong Kong Junta government in exile. The Spanish–American War began the following year, and reached the Philippines; Aguinaldo returned, resumed the revolution, and declared independence from Spain on June 12, 1898. In December 1898,

6000-597: The exclusion zone was not big enough. The exploding whale story obtained urban legend status in the Northwest and gained new interest in 1990 after Dave Barry wrote a humorous column about the event, leading to copies being distributed over bulletin board systems around 1994. The " humorous home video " genre dates back at least to 1963, when the TV series "Your Funny, Funny Films" debuted. The series showcased amusing film clips, mostly shot on 8mm equipment by amateurs. The idea

6125-612: The " Free Hugs Campaign " with accompanying music by the Sick Puppies , was one of the winners of the 2006 YouTube Awards. However, the awards received criticism over the voting process and accused of bias. However, the main character of the video, Juan Mann , received positive recognition after being interviewed on Australian news programs and appearing on The Oprah Winfrey Show . Viral videos continue to increase in popularity as teaching and instructive aids. In March 2007, an elementary school teacher, Jason Smith, created TeacherTube ,

6250-605: The 1990s, the Philippines began to seek economic liberalization and free trade to help spur foreign direct investment . It is a member of the World Trade Organization and the Asia-Pacific Economic Cooperation . The Philippines entered into the ASEAN Trade in Goods Agreement in 2010 and the Regional Comprehensive Economic Partnership free trade agreement (FTA) in 2023. Through ASEAN,

6375-627: The 2008 Presidential Election. Every major party candidate had their own YouTube channel in order to communicate with the voters, with John McCain posting over 300 videos and Barack Obama posting over 1,800 videos. The music video "Yes We Can" by will.i.am demonstrates user-generated publicity for the 2008 Presidential Campaign. The video depicts many celebrities as well as black and white clips of Barack Obama. This music video inspired many parodies and won an Emmy for Best New Approaches in Daytime Entertainment. The proliferation of viral videos in

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6500-487: The 2008 campaign highlights the fact that people increasingly turn to the internet to receive their news. In a study for the Pew Research Center in 2008, approximately 2% of the participants said that they received their news from non-traditional sources such as MySpace or YouTube. The campaign was widely seen as an example of the growing influence of the internet on United States politics, a point further evidenced by

6625-571: The Canadian folk rock music group Sons of Maxwell , is an example of how viral videos can be used by consumers to pressure companies to settle complaints. Another example is Brian Finkelstein's video complaint to Comcast, 2006. Finkelstein recorded a video of a Comcast technician sleeping on his couch. The technician had come to repair Brian's modem but had to call Comcast's central office and fell asleep after being placed on hold waiting for Comcast. The Canadian high school student known as Star Wars Kid

6750-480: The Chicago police murder of Laquan McDonald were released after 14 months of being kept sealed, which went viral and sparked further questions about police actions. Chicago's mayor, Rahm Emanuel , fired Police Superintendent Garry McCarthy and there have also been demands for Emanuel to resign. A similar case, in which Chicago police attempted to suppress a dash cam video of the shooting of Ronald Johnson by an officer,

6875-597: The Jolly Kiddie Meal. Jollibee is owned by the Jollibee Foods Corporation , which is based in Pasig , Philippines . JFC has operated as a franchisor since 1979. JFC also owns other fast food brands in the Philippines, including Chowking , Greenwich Pizza , Red Ribbon Bakeshop , and Mang Inasal , and it operates Burger King franchises. As of May 2019, Jollibee operated over 1,300 stores, with 1,150 in

7000-518: The Justice Department have stated that they do not believe increased scrutiny of officers has increased crime. Two videos went viral in October 2015 of a white school police officer assaulting an African-American student. The videos, apparently taken with cell phones by other students in the classroom, were picked up by local news outlets and then further spread by social media. Dash cam videos of

7125-633: The Muslim minority in the Philippines; concerns have been raised about domestic abuse and war affecting the approximately 2.5 million overseas Filipino workers in the region. The Philippines has claims in the Spratly Islands which overlap with claims by China, Malaysia, Taiwan, and Vietnam. The largest of its controlled islands is Thitu Island , which contains the Philippines' smallest town . The 2012 Scarborough Shoal standoff , after China seized

7250-654: The Philippine Autonomy Act and the Jones Law . The official title "Republic of the Philippines" was included in the 1935 constitution as the name of the future independent state, and in all succeeding constitutional revisions. There is evidence of early hominins living in what is now the Philippines as early as 709,000 years ago. A small number of bones from Callao Cave potentially represent an otherwise unknown species, Homo luzonensis , who lived 50,000 to 67,000 years ago. The oldest modern human remains on

7375-821: The Philippines (AFP) consist of three branches: the Philippine Air Force , the Philippine Army , and the Philippine Navy . Civilian security is handled by the Philippine National Police under the Department of the Interior and Local Government . The AFP had a total manpower of around 280,000 as of 2022 , of which 130,000 were active military personnel, 100,000 were reserves, and 50,000 were paramilitaries . In 2023, US$ 477 million (1.4 percent of GDP)

7500-701: The Philippines and 234 in foreign markets. Jollibee has locations in Southeast Asia, East Asia, the Middle East, North America, Europe, and Oceania . Outside of the Philippines, Vietnam and the United States are the biggest markets for Jollibee; with 158 outlets in the former as of 2023 and 100 outlets in North America (plus Canada) as of 2024. Countries and territories with previous presence of Jollibee outlets include Taiwan , mainland China , Indonesia , Northern Mariana Islands and Papua New Guinea . Outside of

7625-547: The Philippines as soldiers and colonists. Spanish Manila became the capital of the Captaincy General of the Philippines and the Spanish East Indies in 1571, Spanish territories in Asia and the Pacific. The Spanish invaded local states using the principle of divide and conquer , bringing most of what is the present-day Philippines under one unified administration. Disparate barangays were deliberately consolidated into towns , where Catholic missionaries could more easily convert their inhabitants to Christianity , which

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7750-431: The Philippines becoming ruled by the Crown of Castile, as part of the Spanish Empire , for more than 300 years. Catholic Christianity became the dominant religion, and Manila became the western hub of trans-Pacific trade . Hispanic immigrants from Latin America and Iberia would also selectively colonize. The Philippine Revolution began in 1896, and became entwined with the 1898 Spanish–American War . Spain ceded

7875-409: The Philippines during the 14th century, via the Indianized Hindu Majapahit Empire . By the 15th century, Islam was established in the Sulu Archipelago and spread from there. Polities founded in the Philippines between the 10th and 16th centuries include Maynila , Tondo , Namayan , Pangasinan , Cebu , Butuan , Maguindanao , Lanao , Sulu , and Ma-i . The early polities typically had

8000-473: The Philippines had 7,000,000 hectares (27,000 sq mi) of forest cover in 2023. Logging had been systemized during the American colonial period and deforestation continued after independence, accelerating during the Marcos presidency due to unregulated logging concessions. Forest cover declined from 70 percent of the Philippines' total land area in 1900 to about 18.3 percent in 1999. Rehabilitation efforts have had marginal success. The Philippines

8125-429: The Philippines has signed FTAs with China , India , Japan, South Korea, Australia and New Zealand. The country has bilateral FTAs with Japan , South Korea, and four European states : Iceland, Liechtenstein, Norway and Switzerland. The Philippines has a long relationship with the United States , involving economics, security , and interpersonal relations. The Philippines' location serves an important role in

8250-461: The Philippines is the early-10th-century AD Laguna Copperplate Inscription , which was written in Old Malay using the early Kawi script with a number of technical Sanskrit words and Old Javanese or Old Tagalog honorifics . By the 14th century, several large coastal settlements emerged as trading centers and became the focus of societal changes . Some polities had exchanges with other states throughout Asia. Trade with China began during

8375-405: The Philippines, Jollibee's customer base varies by region. In the Middle East, Jollibee's primary market are overseas Filipino workers, while in Vietnam it is the local population. Vietnam has the most franchises outside of the Philippines, with over 100 locations. Introduced in 1980, Jollibee is a large anthropomorphic bee mascot dressed in a red blazer, shirt, and chef's hat. Jollibee's design

8500-519: The Philippines. On April 13, 2008, Jollibee premiered Jollitown , a children's television show. The premiere was timed to coincide with Jollibee's 30th anniversary. The show featured several characters, including Jollibee, Yum the scientist, Twirlie the star performer, Hetty the cheerleader, and Popo the gym coach. The show aired aired Sundays at 9:30 a.m. on GMA Network . On July 17, 2011, Jollitown moved to ABS-CBN for its fourth and fifth seasons, airing Sundays at 9:00 a.m. On July 20, 2013,

8625-409: The Philippines. Rizal was executed on December 30, 1896, for rebellion, and his death radicalized many who had been loyal to Spain. Attempts at reform met with resistance; Andrés Bonifacio founded the Katipunan secret society, which sought independence from Spain through armed revolt, in 1892. The Katipunan Cry of Pugad Lawin began the Philippine Revolution in 1896. Internal disputes led to

8750-460: The Spanish colonial period's padrino system . The Roman Catholic church exerts considerable but waning influence in political affairs, although a constitutional provision for the separation of Church and State exists. A founding and active member of the United Nations, the Philippines has been a non-permanent member of the Security Council . The country participates in peacekeeping missions, particularly in East Timor . The Philippines

8875-442: The Spanish to refer to islands in the region before Spanish rule was established. During the Philippine Revolution , the Malolos Congress proclaimed it the República Filipina (the Philippine Republic ). American colonial authorities referred to the country as the Philippine Islands (a translation of the Spanish name). The United States began changing its nomenclature from "the Philippine Islands" to "the Philippines" in

9000-528: The Sulu Archipelago and Maguindanao , but their presence has been reduced. The Communist Party of the Philippines (CPP) and its military wing, the New People's Army (NPA), have been waging guerrilla warfare against the government since the 1970s and have engaged in ambushes, bombings, and assassinations of government officials and security forces; although shrinking militarily and politically after

9125-566: The United States' island chain strategy in the West Pacific; a Mutual Defense Treaty between the two countries was signed in 1951, and was supplemented with the 1999 Visiting Forces Agreement and the 2016 Enhanced Defense Cooperation Agreement . The country supported American policies during the Cold War and participated in the Korean and Vietnam wars. In 2003, the Philippines was designated

9250-829: The Yumburger, the house hamburger first introduced during their early days of operation; the Chickenjoy, a fried chicken meal, introduced in the 1980s, with regular and spicy versions; and Jolly Spaghetti, a sweet Filipino spaghetti that includes a beef sauce with pieces of hot dog and ham. In 1995, Jollibee introduced the Burger Steak to its menu. At its international locations, Jollibee also offers localized products, such as chili chicken in Vietnam and nasi lemak in Brunei . Jollibee serves Coca-Cola products in Luzon and Visayas and Pepsi products in Mindanao and its overseas markets. The Chickenjoy

9375-478: The age of viral videos. As more people are uploading videos of their encounters with police, more departments are encouraging their officers to wear body cameras . The procedure for releasing such video is currently evolving and could potentially incriminate more suspects than officers, although current waiting times of several months to release such videos appear to be attempted cover-ups of police mistakes. In October 2015, then-FBI Director James Comey remarked in

9500-595: The animator who cleaned up the raw animation, began passing the video around his workplace, LucasArts . Later distribution of viral videos on the internet before YouTube, which was created in 2005 and bought by Google in 2006, were mostly through websites dedicated to hosting humorous content, such as Newgrounds and YTMND , although message boards such as eBaum's World and Something Awful were also instrumental. Notably, some content creators hosted their content on their own websites, such as Joel Veitch 's site for his band Rather Good, which hosted quirky Flash videos for

9625-446: The archipelago as well, which would also gradually settle in and intermix over the centuries. The arrival of Ferdinand Magellan , a Portuguese explorer leading a fleet for Castile , marked the beginning of Spanish colonization . In 1543, Spanish explorer Ruy López de Villalobos named the archipelago Las Islas Filipinas in honor of King Philip II of Castile . Spanish colonization via New Spain , beginning in 1565, led to

9750-448: The band's songs; the most popular was " We Like the Moon ", whose viral popularity on the internet prompted Quiznos to parody the song for a commercial. The most famous self-hosted home of viral videos is perhaps Homestar Runner , released in the early 2000’s and is still running today In the mid 2000’s more social media websites such as Facebook (2004) [1] and Twitter (2006) [2] gave users

9875-411: The campaign. In June 2007, " I Got a Crush... on Obama ", a music video featuring a girl claiming to have a crush on presidential candidate Barack Obama , appeared. Unlike previously popular political videos, it did not feature any celebrities and was purely user-generated . The video garnered many viewers and gained attention in the mainstream media. YouTube became a powerful source of campaigning for

10000-547: The capital city of Manila , is connected to Laguna de Bay (the country's largest lake ) by the Pasig River . On the western fringes of the Pacific Ring of Fire , the Philippines has frequent seismic and volcanic activity. The region is seismically active, and has been constructed by plates converging towards each other from multiple directions. About five earthquakes are recorded daily, although most are too weak to be felt. The last major earthquakes were in 1976 in

10125-742: The community. Population density is thought to have been low during the 14th to 16th centuries due to the frequency of typhoons and the Philippines' location on the Pacific Ring of Fire . Portuguese explorer Ferdinand Magellan arrived in 1521, claimed the islands for Spain, and was killed by Lapulapu 's men in the Battle of Mactan . Unification and colonization by the Crown of Castile began when Spanish explorer Miguel López de Legazpi arrived from New Spain ( Spanish : Nueva España ) in 1565. Many Filipinos were brought to New Spain as slaves and forced crew. Whereas many Latin Americans were brought to

10250-508: The content may be curated by YouTube. Modern viral videos tend to come from TikTok (rebrand of Musical.ly since 2018) [3] and Instagram (2012) [4] , TikTok hosts short form content in a portrait format, these short videos are often meant to be humorous, while others focus mainly on music, viral videos commonly came from music related short videos and popular dances, TikTok was a large internet sensation [5] causing many viral videos to be made. There are several ways to gauge whether

10375-462: The country (3,500 of which are endemic), Philippine rain forests have an array of flora: about 3,500 species of trees, 8,000 flowering plant species, 1,100 ferns , and 998 orchid species have been identified. The Philippines has 167 terrestrial mammals (102 endemic species), 235 reptiles (160 endemic species), 99 amphibians (74 endemic species), 686 birds (224 endemic species), and over 20,000 insect species. As an important part of

10500-411: The country. Japan is the biggest bilateral contributor of official development assistance to the Philippines; although some tension exists because of World War II , much animosity has faded. Historical and cultural ties continue to affect relations with Spain . Relations with Middle Eastern countries are shaped by the high number of Filipinos working in those countries, and by issues related to

10625-431: The east, and the Celebes Sea to the south. It shares maritime borders with Taiwan to the north, Japan to the northeast, Palau to the east and southeast, Indonesia to the south, Malaysia to the southwest, Vietnam to the west, and China to the northwest. It is the world's twelfth-most-populous country , with diverse ethnicities and cultures . Manila is the country's capital , and its most populated city

10750-571: The economy contracted by 7.3 percent annually in 1984 and 1985. On August 21, 1983, opposition leader Benigno Aquino Jr. (Marcos's chief rival) was assassinated on the tarmac at Manila International Airport . Marcos called a snap presidential election in 1986 which proclaimed him the winner, but the results were widely regarded as fraudulent. The resulting protests led to the People Power Revolution , which forced Marcos and his allies to flee to Hawaii . Aquino's widow, Corazon ,

10875-624: The enactment of the Bangsamoro Organic Law; an intensified crackdown on crime and communist insurgencies; and an anti-drug campaign that reduced drug proliferation but that has also led to extrajudicial killings . In early 2020, the COVID-19 pandemic reached the Philippines, necessitating nationwide lockdowns that caused a brief but severe economic recession . Under a promise of continuing Duterte's policies, Marcos's son, Bongbong Marcos , ran with Duterte's daughter, Sara , and won

11000-460: The film around college film festivals in the 1970s. The company who produced the prints, New Line Cinema , was so successful they began producing their own films. The most controversial was perhaps a clip from a newscast from Portland, Oregon in November 1970. In the clip, the disposal of a beached whale carcass by dynamite is documented, including the horrific aftermath of falling mist and chunks since

11125-576: The founding of viral video producers like Brave New Films . During the 2012 United States presidential election , "Obama Style" and " Mitt Romney Style", the parodies of Gangnam Style , both peaked on Election Day and received approximately 30 million views within one month before Election Day . "Mitt Romney Style", which negatively portrays Mitt as an affluent, extravagant, and arrogant businessman, received an order of magnitude views more than "Obama Style". The web traffic gained by viral videos allows for advertising revenue. The YouTube website

11250-637: The ice cream parlor into a fast food restaurant , which became the first Jollibee outlet in 1978. Management consultant Manuel C. Lumba advised the family on the change in strategy. Jollibee was initially named "Jolibe", but changed its name to "Jollibee". Jollibee Foods Corporation (JFC) was incorporated in January 1978. By the end of that year, there were seven Jollibee branches in Metro Manila . The first franchised outlet of Jollibee opened in Santa Cruz, Manila in 1979. Jollibee experienced rapid growth. The chain

11375-481: The islands are from the Tabon Caves of Palawan , U/Th-dated to 47,000 ± 11–10,000 years ago. Tabon Man is presumably a Negrito , among the archipelago's earliest inhabitants descended from the first human migrations out of Africa via the coastal route along southern Asia to the now-sunken landmasses of Sundaland and Sahul . The first Austronesians reached the Philippines from Taiwan around 2200 BC, settling

11500-471: The islands of Leyte and Samar " Felipinas " after the Prince of Asturias , later Philip II of Castile . Eventually, the name " Las Islas Filipinas " would be used for the archipelago's Spanish possessions. Other names, such as " Islas del Poniente " (Western Islands), " Islas del Oriente " (Eastern Islands), Ferdinand Magellan's name, and " San Lázaro " (Islands of St. Lazarus), were used by

11625-481: The islands were ceded by Spain to the United States with Puerto Rico and Guam after the Spanish–American War. The First Philippine Republic was promulgated on January 21, 1899. Lack of recognition by the United States led to an outbreak of hostilities that, after refusal by the U.S. on-scene military commander of a cease-fire proposal and a declaration of war by the nascent Republic, escalated into

11750-625: The islands, suppressing an attempted extension of the Philippine Republic , securing the Sultanate of Sulu , establishing control of interior mountainous areas which had resisted Spanish conquest, and encouraging large-scale resettlement of Christians in once-predominantly-Muslim Mindanao. Cultural developments in the Philippines strengthened a national identity, and Tagalog began to take precedence over other local languages. Governmental functions were gradually given to Filipinos by

11875-548: The late Tang dynasty , and expanded during the Song dynasty . Throughout the second millennium AD, some polities were also part of the tributary system of China . With extensive trade and diplomacy, this brought Southern Chinese merchants and migrants from Southern Fujian , known as "Langlang" and "Sangley" in later years, who would gradually settle and intermix in the Philippines. Indian cultural traits such as linguistic terms and religious practices began to spread in

12000-435: The more a video is shared, the more discussion the video creates both online and offline. What he emphasizes is notable is that the more buzz a video gets, the more views it gets. A study on viral videos by Carnegie Mellon University found that the popularity of the uploader affected whether a video would become viral, and having the video shared by a popular source such as a celebrity or a news channel also increases buzz. It

12125-476: The most successful viral videos of the early internet era were " The Spirit of Christmas " and " Dancing Baby ". "The Spirit of Christmas" surfaced in 1995, spread through bootleg copies on VHS and on the internet, as well as an AVI file on the PlayStation game disc for Tiger Woods 99 , later leading to a recall. The popularity of the videos led to the creation of the television series South Park after it

12250-641: The national language, women's suffrage was introduced , and land reform was considered. The Empire of Japan invaded the Philippines in December 1941 during World War II , and the Second Philippine Republic was established as a puppet state governed by Jose P. Laurel . Beginning in 1942, the Japanese occupation of the Philippines was opposed by large-scale underground guerrilla activity . Atrocities and war crimes were committed during

12375-484: The option to share videos causing them to go viral. More recently, there has been a surge in viral videos on video sharing sites such as YouTube, partially because of the availability of affordable digital cameras. Beginning in December 2015, YouTube introduced a "trending" tab to alert users to viral videos using an algorithm based on comments, views, "external references", and even location. The feature reportedly does not use viewing history to serve up related content, and

12500-453: The original poster by e-mail and offered a profit-sharing contract. By this means, such videos as " David After Dentist " have earned more than $ 100,000 for their owners. One successful YouTube video creator, Andrew Grantham, whose "Ultimate Dog Tease" had been viewed more than 170,000,000 times (as of June 2015), entered an agreement with Paramount Pictures in February 2012 for the development of

12625-432: The reason viral videos are spread and what will make a video go viral. Several theories exist. A viral video's longevity often relies on a hook which draws the audience to watch it. The hook, often a memorable phrase or moment, is able to become a part of the viral video culture after being shown repeatedly. The hooks, or key signifiers, are not able to be predicted before the videos become viral. The early view pattern of

12750-604: The region. The colony survived on an annual subsidy from the Spanish crown averaging 250,000 pesos, usually paid as 75 tons of silver bullion from the Americas. British forces occupied Manila from 1762 to 1764 during the Seven Years' War , and Spanish rule was restored with the 1763 Treaty of Paris . The Spanish considered their war with the Muslims in Southeast Asia an extension of

12875-591: The return of democracy in 1986, the CPP-NPA, through the National Democratic Front of the Philippines , continues to gather public support in urban areas by setting up communist fronts , infiltrating sectoral organizations, and rallying public discontent and increased militancy against the government. The Philippines ranked 104th out of 163 countries in the 2024 Global Peace Index . Viral video Viral videos are videos that become popular through

13000-456: The shoal from the Philippines, led to an international arbitration case which the Philippines eventually won; China rejected the result, and made the shoal a prominent symbol of the broader dispute. China has rejected new Philippine maritime laws aimed at strengthening sovereignty in the South China Sea, stating they infringe on Chinese territorial claims and vowing to defend its interests in contested areas. The volunteer Armed Forces of

13125-600: The show moved back to GMA Network for its sixth season until it ended on October 12. In November 2018, the 23 original Kwentong Jollibee videos on its YouTube channel reached a total of 64 million views. After nearly two years the total views had risen to 405 million, with 567,000 subscribers, in July 2020. Philippines in ASEAN  (dark grey)  –  [ Legend ] Pinoy ( colloquial neutral ) Pinay ( colloquial feminine ) The Philippines , officially

13250-409: The show's committee, and then the clips are voted on by a live filmed audience, with the winners awarded a monetary prize. During the internet's public infancy, the 1996 Seinfeld episode " The Little Kicks " addresses the distribution of a viral video through non-online, non-broadcast means. It concludes with the citizens of New York City having individually witnessed Elaine's terrible dancing via

13375-594: The specter of communism and began to rule by decree ; the period was characterized by political repression , censorship , and human rights violations . Monopolies controlled by Marcos's cronies were established in key industries, including logging and broadcasting; a sugar monopoly led to a famine on the island of Negros . With his wife, Imelda , Marcos was accused of corruption and embezzling billions of dollars of public funds. Marcos's heavy borrowing early in his presidency resulted in economic crashes , exacerbated by an early 1980s recession where

13500-554: The term Filipino encompassing all residents of the archipelago instead of solely referring to Spaniards born in the Philippines . Revolutionary sentiment grew in 1872 after 200 locally recruited colonial troops and laborers alongside three activist Catholic priests were executed on questionable grounds . This inspired the Propaganda Movement , organized by Marcelo H. del Pilar , José Rizal , Graciano López Jaena , and Mariano Ponce , which advocated political reform in

13625-519: The territory to the United States, and Filipino revolutionaries declared the First Philippine Republic . The ensuing Philippine–American War ended with the United States controlling the territory until the Japanese invasion of the islands during World War II . After the United States retook the Philippines from the Japanese , the Philippines became independent in 1946. The country has had

13750-417: The viral nature of videos they had uploaded to Stickam and YouTube. As a result of the case, the potential for cyberbullying as a result of viral videos was widely discussed in the media. The Chicago Tribune reported that in 2015, nearly 1,000 civilians in the United States were shot and killed by police officers—whether the officers responsible were justified is now often publicly called into question in

13875-528: The war, including the Bataan Death March and the Manila massacre . The Philippine resistance and Allied troops defeated the Japanese in 1944 and 1945. Over one million Filipinos were estimated to have died by the end of the war. On October 11, 1945, the Philippines became a founding member of the United Nations . On July 4, 1946, during the presidency of Manuel Roxas , the country's independence

14000-609: The warmest is May. Temperatures at sea level across the Philippines tend to be in the same range, regardless of latitude; average annual temperature is around 26.6 °C (79.9 °F) but is 18.3 °C (64.9 °F) in Baguio , 1,500 meters (4,900 ft) above sea level. The country's average humidity is 82 percent. Annual rainfall is as high as 5,000 millimeters (200 in) on the mountainous east coast, but less than 1,000 millimeters (39 in) in some sheltered valleys. The Philippine Area of Responsibility has 19 typhoons in

14125-456: The world's fifth-longest , and the country's exclusive economic zone covers 2,263,816 km (874,064 sq mi). Its highest mountain is Mount Apo on Mindanao, with an altitude of 2,954 meters (9,692 ft) above sea level. The Philippines' longest river is the Cagayan River in northern Luzon, which flows for about 520 kilometers (320 mi). Manila Bay , on which is

14250-466: The world's largest deposits of palladium . Other minerals include chromium , nickel , molybdenum , platinum , and zinc . However, poor management and law enforcement, opposition from indigenous communities, and past environmental damage have left these resources largely untapped. The Philippines is a megadiverse country , with some of the world's highest rates of discovery and endemism (67 percent). With an estimated 13,500 plant species in

14375-566: Was able to withstand the entry of McDonald's into the Philippines in 1981 by focusing on the specific tastes of the Filipino market. The first provincial Jollibee outlet opened in Mabalacat . The first overseas Jollibee opened in Singapore in 1985 at the Katong Shopping Centre ; that location closed only a year later (since returned in 2013). In the same year, Jollibee opened branches in

14500-815: Was initially Syncretist . Christianization by the Spanish friars occurred mostly across the settled lowlands over the course of time. From 1565 to 1821, the Philippines was governed as a territory of the Mexico City -based Viceroyalty of New Spain; it was then administered from Madrid after the Mexican War of Independence . Manila became the western hub of trans-Pacific trade by Manila galleons built in Bicol and Cavite . During its rule, Spain nearly bankrupted its treasury quelling indigenous revolts and defending against external military attacks, including Moro piracy ,

14625-468: Was installed as president and a new constitution was promulgated. The return of democracy and government reforms which began in 1986 were hampered by national debt , government corruption, and coup attempts . A communist insurgency and military conflict with Moro separatists persisted; the administration also faced a series of disasters, including the eruption of Mount Pinatubo in June 1991. Aquino

14750-538: Was marked by economic growth, but was tainted by corruption and political scandals, including electoral fraud allegations during the 2004 presidential election . Economic growth continued during Benigno Aquino III 's administration, which advocated good governance and transparency. Aquino III signed a peace agreement with the Moro Islamic Liberation Front (MILF) resulting in the Bangsamoro Organic Law establishing an autonomous Bangsamoro region, but

14875-400: Was picked up by Comedy Central. "Dancing Baby", a 3D-rendered dancing baby video made in 1996 by the creators of Character Studio for 3D Studio MAX , became something of a mid-late 1990s cultural icon in part due to its exposure on worldwide commercials, editorials about Character Studio, and the popular television series Ally McBeal . The video may have first spread when Ron Lussier,

15000-662: Was recognized by the United States with the Treaty of Manila . Efforts at post-war reconstruction and ending the Hukbalahap Rebellion succeeded during Ramon Magsaysay 's presidency, but sporadic communist insurgency continued to flare up long afterward. Under Magsaysay's successor, Carlos P. Garcia , the government initiated a Filipino First policy which promoted Filipino-owned businesses. Succeeding Garcia, Diosdado Macapagal moved Independence Day from July 4 to June 12—the date of Emilio Aguinaldo's declaration— and pursued

15125-443: Was revived in 1989 with America's Funniest Home Videos , a series described by an ABC executive as a one-time "reality-based filler special" that was inspired by a segment of a Japanese variety show, Fun With Ken and Kaito Chan , borrowing clips from various Japanese home video shows as well. Now the longest-running primetime entertainment show in the history of ABC, the show's format includes showing clips of home videos sent in to

15250-534: Was spent on the Philippine military. Most of the country's defense spending is on the Philippine Army, which leads operations against internal threats such as communist and Muslim separatist insurgencies; its preoccupation with internal security contributed to the decline of Philippine naval capability which began during the 1970s. A military modernization program began in 1995 and expanded in 2012 to build

15375-472: Was subjected to significant harassment and ostracizing after the viral success of his video (first uploaded to the Internet on the evening of 14 April 2003). His family accepted a financial settlement after suing the individuals responsible for posting the video online. In July 2010, an 11-year-old child with the pseudonym " Jessi Slaughter " was subjected to a campaign of harassment and cyberbullying following

15500-482: Was succeeded by Fidel V. Ramos , who liberalized the national economy with privatization and deregulation . Ramos's economic gains were overshadowed by the onset of the 1997 Asian financial crisis . His successor, Joseph Estrada , prioritized public housing but faced corruption allegations which led to his overthrow by the 2001 EDSA Revolution and the succession of Vice President Gloria Macapagal Arroyo on January 20, 2001. Arroyo's nine-year administration

15625-447: Was the most viewed video on YouTube from 2012 until " Despacito " (2017). Videos were shared long before YouTube or even the Internet by word-of-mouth, film festivals, VHS tapes, and even to fill time gaps during the early days of cable. Perhaps the earliest was Reefer Madness , a 1936 "educational" film that circulated under several different titles. It was rediscovered by Keith Stroup , founder of NORML , who circulated prints of

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