Naming rights are a financial transaction and form of advertising or memorialization whereby a corporation, person, or other entity purchases the right to name a facility, object, location, program, or event (most often a sports venue ), typically for a defined period of time. For properties such as multi-purpose arenas, performing arts venues, or sports fields, the term ranges from three to 20 years. Longer terms are more common for higher profile venues such as professional sports facilities.
75-652: Wollongong Showground , known as WIN Stadium for sponsorship reasons, is a multi-purpose stadium located in Wollongong , Australia . The stadium was officially opened in 1911. From 1982 until 1998 it played host to every home match for the Illawarra Steelers NRL team, and is still the team's home ground in the lower grade competitions. It is now used as one home ground of the St George Illawarra Dragons rugby league side and Wollongong Wolves of
150-428: A New Zealand Māori side . The 2008 Rugby League World Cup's eighteen matches were played during October and November in various locations throughout the east coast of Australia . The tournament's teams were divided into three pool groups. The teams finishing highest amongst those groups progressed to the play-offs. All teams from group A (shaded in green) with the exception of the bottom qualifying team progressed to
225-463: A title sponsor replaces the original name of the property with a corporate-sponsored one (as is the case with most sponsored sports venues), with no reference to the previous name. Stadium naming may have shifted in recent years to promoting corporate trade names, but in earlier decades is largely traced to the family names of company founders. The record for the highest amount paid for naming rights belongs to Crypto.com Arena . On November 17, 2021,
300-587: A $ 100 million proposal for the redevelopment of the western grandstand was questioned by State Cabinet. In October 2009, the NSW Labor Government announced $ 28.9 million in funding for the construction of a new western stand, under a revised plan. The new western grandstand will be a much simpler design than the original "hotel stand" but will result in a much larger ground capacity. The new stand will seat 6,170, taking WIN Stadium's ground capacity to approximately 23,750. On 20 September 2011, high winds bucked
375-549: A 20-year, US$ 700 million sponsorship deal was reached between Anschutz Entertainment Group and Singapore-based Crypto.com to rename Los Angeles's Staples Center (the Staples office supply store chain was the previous naming rights holder to the arena, having held them since the venue's opening in 1999). The home of the NHL 's Los Angeles Kings and NBA 's Los Angeles Lakers became known as Crypto.com Arena on December 25, 2021. Prior to
450-409: A corporate-purchased name must always be referred to in all event-related media (including live broadcasts) by a generic name (e.g., General Motors Place was referred to as "Canada Hockey Place" during the 2010 Winter Olympics ). On the other hand, Toyota Stadium was referred to as "City of Toyota Stadium" during the 2019 Rugby World Cup to avoid confusion as a form of ambush marketing; the stadium
525-656: A major sporting precinct. The primary tenants of WIN Stadium are the St. George Illawarra Dragons rugby league team, who play six of their twelve home games there (the rest are played at UOW Jubilee Oval , in the St. George area). The current attendance record for WIN Stadium was set during a NRL finals match, when 19,608 watched the Dragons defeat rivals the Cronulla Sharks . The Illawarra Steelers lower grade sides currently play home games at
600-535: A name of the sponsor as their team or club name (see List of sports clubs named after a sponsor). In association football , leagues and cup competitions sometimes adopt the name of their sponsors. For example, England 's Premier League was known as the Barclays Premier League until 2016, and its FA Cup is officially the Emirates FA Cup. The Premier League announced in 2015 that it would not accept
675-467: A new Northern Grandstand. The 6,000 seat grandstand also brought increased corporate entertainment facilities. WIN Corporation provided half of the funding for the upgrade. In 2006, redevelopment was meant to begin on the stadium's western stand. The western grandstand was to be demolished and replaced by a new stand which was to hold 2500 general seats, 20 corporate boxes as well as media facilities and food and beverage outlets. The $ 37 million redevelopment
750-580: A property in recognition of the financial support. This is not a financial transaction in the style of the private sector. For example, in honor of the more than $ 60 million donated over the years by one donor to the National Air and Space Museum properties, the directors of the Smithsonian Institution chose to name its satellite facility in Loudoun County, Virginia , after the donor, calling it
825-645: A qualifying tournament to determine the other five teams. The tournament ended a year of celebrations commemorating the centenary of the game in the southern hemisphere and was part of the Festival of World Cups . The hosts, Australia, were given automatic entry into the World Cup, along with New Zealand, England, France and Papua New Guinea. The five remaining places in the World Cup were determined by qualification rounds. Two European rounds and Pacific, Atlantic and Repêchage rounds were scheduled. Tonga and Fiji became
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#1732876904628900-584: A shuttle bus service runs between Wollongong station and the stadium. Also, surrounding streets (including sections of Harbour Street, Marine Drive and eastern Crown Street ) are closed to traffic. List of rugby league test and World Cup matches played at the Wollongong Showground. The stadium hosted two games of the 2003 Rugby World Cup which was held in Australia. Naming rights The distinctive characteristic for this type of naming rights
975-599: A title sponsorship beginning in the 2016–17 season. Since 2020, the French Professional Football Ligue adopted the name of Ligue 1 Uber Eats . In college football , most bowl games have modified their traditional names in favor of title sponsors, and in some cases have abandoned their traditional names. While most include their traditional name in some form (e.g. the Rose Bowl Game presented by Prudential ), some have moved to sponsor-only names (e.g.
1050-583: Is Willis Tower in Chicago which was and often still is referred to as the "Sears Tower", even though the building was sold in 1994 (but retained its former name until 2003). Sporting events such as the FIFA World Cup , UEFA Euro , Olympic Games and the Paralympic Games prohibit the use of corporate-sponsored name on stadiums, construing the practice as a form of ambush marketing . Any stadium that uses
1125-496: Is not named after Toyota Motor Corporation , but the name of the city in which the stadium is located (though the city was named after the company). The regular corporate signage of a site, including billboards and deck advertising, is usually covered up in these cases; in the FIFA case the signage is replaced solely with FIFA sponsors. However, with the near-universal use of LED ribbon boards, scoreboards, and sideline boardings since
1200-455: Is a commercial company that since 1979 has sold unofficial naming rights to stars ( i.e. , the astronomical objects ). The naming services are limited to an entry in a book, and carry no scientific or official authenticity according to professional astronomers. In some places, and especially in the UK and United States, the naming or renaming of arenas or events is usually met with disapproval from
1275-561: Is approximately 1.4 kilometres (20 minutes walk) from the stadium. As the stadium is located at the eastern end of the Wollongong Central Business District, there is a well suited public transport infrastructure. Street parking is available, though parking complexes (such as the Wollongong City Council Carpark) are usually much more accessible. On game days when St George Illawarra play at WIN Stadium,
1350-612: Is mixed. Naming rights sold to new venues have largely been accepted, especially if the buyer is well-established and has strong local connections to the area, such as the cases of Rich Stadium (now Highmark BlueCross BlueShield Stadium ) in the Buffalo suburb of Orchard Park , Heinz Field (now Acrisure Stadium) in Pittsburgh , and Coors Field in Denver . Selling the naming rights to an already-existing venue has been notably less successful, as in
1425-624: Is more widely believed to have begun in 1926 when William Wrigley , the chewing gum magnate and owner of the Chicago Cubs , named his team's stadium " Wrigley Field ". In 1953, Anheuser-Busch head and St. Louis Cardinals owner August Busch, Jr. proposed renaming Sportsman's Park , occupied by the Cardinals, " Budweiser Stadium". When this idea was rejected by Ford Frick , the Commissioner of Baseball at that time, Anheuser-Busch then proposed
1500-420: Is that the buyer gets a marketing property to promote products and services, promote customer retention and/or increase market share. There are several forms of corporate sponsored names. For example, a presenting sponsor attaches the name of the corporation or brand at the end (or, sometimes, beginning) of a generic, usually traditional, name (e.g. Mall of America Field at Hubert H. Humphrey Metrodome ); or,
1575-552: Is the brand used by said state agency in its marketing campaign for agricultural products produced in that state. Naming rights in United States may have been traced back to 1912 with the opening of Fenway Park in Boston . The stadium's owner had owned a realty company called "Fenway Realty" (itself, like the stadium, named for a nearby parkland ), so the promotional value of the naming may have likely been considered. Despite this, it
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#17328769046281650-883: The BBC . Sky Sport showed all games live across New Zealand. Mai TV broadcast all matches live in Papua New Guinea , Fiji , Samoa , Cook Islands and the Solomon Islands . Orange Sport provided coverage of all matches live in France. Coverage of the competition also extended to countries not taking part. Showtime showed all matches live across the Middle East. G offered coverage of all games in many countries in Africa. Astro showed all matches in Malaysia , and ESPN3 60 showed all matches in
1725-570: The Gator Bowl was known for four playings as the TaxSlayer Bowl), a move that generally is treated with consternation from fans. Some newer bowl games have been named after title sponsors since inception—for example, the Blockbuster Bowl , original named after Blockbuster Video when it debuted in 1990, has gone through multiple sponsorship and naming changes; for its December 2023 playing, it
1800-579: The Kentucky Farm Bureau , an organization promoting the interests of Kentucky farmers that is best known to the non-farming public for its insurance business, acquired the naming rights to the University of Kentucky 's new baseball park in 2018. The Farm Bureau in turn donated those naming rights to the Kentucky Department of Agriculture , naming the venue Kentucky Proud Park . The sponsored name
1875-580: The MBTA 's State Street station by Citizens Bank lasted from 1997 to 2000. In Tampa , naming rights for both streetcar stations and rolling stock are available. In December 2016, the Los Angeles County Metropolitan Transportation Authority approved a naming rights policy for its facilities and routes, but later rescinded the policy two months later over potential lawsuits for skipping sponsors. Examples outside of
1950-614: The Mariah Carey song " Hero " which accompanied the "Heroes 08" promotional video and other World Cup advertising. The World Cup Opening Ceremony featured a live performance of the song by Bassingthwaighte. Filming of visuals for the promotional video began in Leeds during the worldwide ticketing launch for the event in November 2007. Advertising agency MJW, celebrity photographer Garry Heery and production company Engine worked together to combine
2025-500: The NSWRFL premiership in 1982, they played their home games at the stadium. Six years after their inception into the competition, the Steelers along with the then Showground Trust converted the ground into a rectangle. In 1992 the southern stand was built. WIN Television purchased the naming rights to the stadium in 1997. In April 2002, an $ 8 million upgrade to the stadium saw the opening of
2100-553: The National Premier Leagues NSW . The stadium was originally used primarily for agricultural shows and hosted a greyhound racing track as well, the name of the venue prior to 1911 was the Wollongong Showground. It is considered to be officially opened in 1911, when the sport of rugby league began playing at the stadium. The last greyhound meeting was held on 19 March 1984. When the Illawarra Steelers entered
2175-612: The Steven F. Udvar-Hazy Center . Walgreen Coast , a portion of the coast of Antarctica , was so named because the Walgreens pharmacy chain sponsored the Byrd Antarctic Expedition . 2008 Rugby League World Cup The 2008 Rugby League World Cup was the thirteenth World Cup for men’s rugby league national teams. It was held between 26 October and 22 November and was won by New Zealand , who defeated Australia 34–20 in
2250-728: The United States 41–14 in front of a crowd of 17,833. The Wollongong Wolves who currently compete in the National Premier Leagues NSW , also play their home games at WIN Stadium. WIN Stadium is also used by the Illawarriors rugby union team during the Shute Shield . It also hosts the Grand Final in the local Illawarra Rugby competition. On 22 February 2014 the ground hosted its first Charity Shield match. On 9 November 2014, WIN Stadium hosted its first rugby league international since
2325-696: The Winston Cup Series featured sponsor names (including the Daytona 500 , which was given a presenting sponsor as the Daytona 500 by STP ), with little or no reference to the original names. As of the 2010s, very few exceptions remain in NASCAR (such as the Daytona 500, which no longer uses the presenting sponsor), and typically races without sponsor names only lack them because a suitable sponsor could not be secured in enough time. IndyCar follows suit, with most races (except
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2400-827: The district of London in which it is located. While the highest prices have traditionally been paid for stadium rights, many companies and individuals have found that selling their naming rights can be an important consideration in funding their business. Since the early 2000s, many new categories have opened up, such as the selling of the rights to name a new monkey species for $ 650,000. Naming rights to public transit stations have been sold in Las Vegas and Philadelphia ( NRG station , Jefferson Station , and Penn Medicine station ). Such sales have been contemplated in New York and Boston , and ruled out in San Francisco. A sponsorship for
2475-562: The final in one of the greatest upsets in the sports history. Originally there was a plan to hold a World Cup in Australia in 2004, however the lack of competitiveness at the 2000 World Cup and rise of the Tri-Nations between Australia, New Zealand and Great Britain meant that plans for another World Cup were shelved. For the World Cup to regain some credibility, the number of teams was reduced to ten with Australia, England, France Papau New Guinea and New Zealand automatically qualifying and
2550-637: The 2008 World Cup, and the first ever appearance of the Australian national team in Wollongong when the Kangaroos played Samoa in the final round robin game of the 2014 Four Nations . The game, which was expected to break the ground record attendance of 19,608, attracted 18,456 fans who saw the Kangaroos defeat Samoa 44–18 to book a spot in the tournament Final against New Zealand . On 3 January 2015, WIN Stadium played host to its first top-flight soccer match since
2625-427: The Australia vs. New Zealand match included an Indigenous Australian squad playing against New Zealand Māori which featured several prominent NRL players and rising stars, including Chris Sandow , Wairangi Koopu , Preston Campbell , Sam Thaiday , Shaun Kenny-Dowall and Carl Webb . As part of the official opening of the World Cup on 26 October, an exhibition game was played between an Aboriginal selection and
2700-835: The Crypto.com Arena deal, the record belonged to Toronto's Scotiabank Arena (formerly the Air Canada Centre, which opened in 1999), which garnered a deal of CA$ 800 million (US$ 517 million) over 20 years starting in 2018. The New Meadowlands Stadium, shared home of the New York Giants and New York Jets in East Rutherford, New Jersey , US, was expected to eclipse both deals, with experts estimating it would value US$ 25–30 million annually. It ultimately fell short of that benchmark, with MetLife Stadium earning $ 17 million annually from its naming rights deal with MetLife . Occasionally,
2775-483: The Evraz steel company – mistakenly believing that the company's North American division was based there. However, the main motivation for accelerating the name change was the perceived need to disassociate with the steel company, largely owned by Russian oligarchs, following the 2022 Russian invasion of Ukraine . A nonprofit organization has the option to recognize a major gift from a donor by bestowing naming rights to
2850-484: The November 2004 elections that essentially stipulated the name must revert to Candlestick Park once the contract with Monster expired in 2008. The initiative proved largely ceremonial, however, and it was overturned by the passage of Proposition C in 2009 in response to desperate economic times. The naming rights to the park were never resold and the stadium was closed and demolished in 2014. Sports stadiums with naming rights deals are most common in but not limited to
2925-655: The Opening Ceremony of the World Cup. It started with Greg Inglis reciting a speech about "Playing Fair". Following Inglis' speech there was an Aboriginal Smoking ceremony to welcome all the athletes and participants. This included a rather large sized Rainbow Serpent which represented the Aboriginal Dreamtime . The last part of the ceremony involved a performance of the Rugby League World Cup anthem "Hero" by Natalie Bassingthwaighte . A curtain raiser to
3000-608: The United States include Madrid Metro where the metro line Line 2 and the station Sol was renamed from 2013 to 2016 after the mobile phone operator Vodafone , and Monumento Station in the Manila Light Rail Transit System in the Philippines , which was renamed Yamaha Monumento Station on February 14, 2018, after renovations. Naming rights in the realm of sports is common for both stadiums and sports competitions and series. In addition, some sports teams adopt
3075-563: The United States. "Named" stadiums can be found in countries including Australia, Japan, China, Finland, Canada, Israel and Germany, where 8 of the 10 largest football stadiums have their naming rights sold to corporate sponsors. The practice is widening in the United Kingdom; for instance the current stadium of Bolton Wanderers is the Toughsheet Community Stadium (after 17 years as Reebok Stadium, 4 as Macron Stadium and 5 as
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3150-528: The University of Bolton stadium) and Arsenal Football Club 's stadium (opened for the 2006/2007 season) is the Emirates Stadium , their previous ground being Arsenal Stadium . In cricket, the most famous example is The Oval , home of Surrey County Cricket Club . It has had several sponsors over the years, and is currently known as "The Kia Oval", having originally been known as the "Kennington Oval", after
3225-486: The attempt to rename Candlestick Park in San Francisco to 3Com Park. The general public (and some media outlets) continued to call the facility what it had been known as for over three decades – i.e. Candlestick Park. After the agreement with 3Com expired, the rights were resold to Monster Cable , and the stadium was renamed Monster Park . San Francisco voters responded by passing an initiative (Proposition H) in
3300-683: The competition occurred before the Australia and New Zealand match the following day in Sydney. The final took place at Lang Park (Suncorp Stadium) in Brisbane . Teams received 2 points for a win, and 1-point for a draw. This meant that, unlike in the Australasian National Rugby League , there was no "golden point" rule enforced. In group stages, if two teams had the same number of points then positions were determined on points difference,
3375-589: The credibility of the competition. The World Cup's "Heroes Here 08" promotional campaign was launched at the Sydney Opera House on 6 May 2008. At the launch, Paul Kind, the World Cup Director of Marketing, explained, "Heroes Here 08 underlines that fact that the international game, and particularly this tournament, will bring out the best in every player who takes part. It will create heroes." Natalie Bassingthwaighte recorded an "Australian version" of
3450-578: The demise of the National Soccer League with A-League side Sydney FC playing Newcastle Jets and the following day Iran played Iraq in an international friendly match. On 24 September 2017, Win Stadium hosted the musician Elton John for the first time. The concert was part of his Once In a Lifetime Tour in Australia, which besides Wollongong went to the regional locations Cairns , Mackay , and Hobart . Thousands of fans gathered to witness
3525-557: The eastern and southern city areas, parking will become an even bigger issue. WIN Stadium is practically reliant on street parking. Many critics of the stadium claim that the Illawarra region would be better served by moving the stadium from the current site and building a new stadium in a better location. Kembla Grange, J.J. Kelly Park, Thomas Dalton Park and Shellharbour City Stadium in Albion Park are often suggested as alternative sites for
3600-449: The final, and Stuart Cummings , the Rugby Football League 's director of match officials, at their hotel. He reportedly abused both officials in front of a number of witnesses, calling Klein a cheat, and behaved in an aggressive and physically intimidating manner. Stuart later apologised for his behaviour and resigned from his post. The tournament proved a commercial success, delivering a profit of over A$ 6.5 million and re-establishing
3675-399: The first two nations to qualify after Tonga defeated Samoa 18–10 in Leeds on 22 October, forcing Samoa to enter the repêchage. In the European Group Two, Ireland drew 16–16 with Lebanon to ensure qualification, while Lebanon were forced to enter the repêchage. The final automatic place went to Scotland , who defeated Wales 37–32 on aggregate after two legs. Wales then faced Lebanon in
3750-422: The game up there. Fortunately for the tournament, this separate island competition did not eventuate. Papua New Guinea still remained upset with the draw, seeing it as a huge challenge but one which would have seen them be rewarded if they had won. The draw was finalised on 4 October 2007. The first match took place in Townsville between England and Papua New Guinea , although the official opening ceremony of
3825-409: The general public. Some people see it as an example of a selling out , especially when they see no obvious benefit to themselves. They often refuse to use a new name, preferring instead to use a non-branded name, especially in colloquial situations. Rebranding can also lead to confusion. In such cases, there may be a lengthy period during which the property is known by both names. A common example
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#17328769046283900-465: The latest digital animation with a dark and determined set that highlighted the passion players feel in representing their country on the international stage. The Heroes campaign featured Mark Gasnier (Australia), Roy Asotasi (New Zealand), Rob Burrow (England), Keith Peters (PNG), Waisale Sukanaveita (Fiji), Nigel Vagana (Samoa), Jerome Guisset (France), Lee Paterson (Scotland), Stuart Littler (Ireland) and Lopini Paea (Tonga). Gasnier
3975-410: The mid-2000s in most major league sites where only known sponsors have advertising displayed, "neutralizing" an arena has become a much easier process than in the past. Regina, Saskatchewan 's REAL District was formerly named " Evraz Place"; when discussing its 2022 rebranding, its owner Regina Exhibition Association Limited stated that it had sometimes received shipments and communications meant for
4050-401: The most widely broadcast event in the game's history. Channel 9 broadcast all Group A matches and the Knockout Stage matches in Australia. Fox Sports broadcast all Group B and C matches plus Ranking Stage matches live. In the United Kingdom, Sky Sports broadcast all matches live, meaning that all were shown in the morning and some as early as 06:00 am with highlights being shown on
4125-434: The naming rights after selling the team) was able to use the same name for the Cardinals' new stadium which opened on April 4, 2006. Foxboro Stadium , the home of the New England Patriots between 1971 and 2001, was an early example of a team selling naming rights to a company that did not own it, naming the stadium Schaefer Stadium after the beer company from its opening until 1983. The public reaction to this practice
4200-425: The number of points scored minus the number of points conceded. After group matches were completed, a match featuring the second placed teams in Group B and Group C took place with the winner receiving 7th place. Similarly the third placed teams in Group B and Group C played off for 9th place. It was believed that these results were to be taken into account in the 2009 RLIF World Rankings . Each nation competing in
4275-499: The official ticketing agency for the competition, selling tickets for all matches. Ticketmaster and Pilbeam Theatre were selling tickets to the Telstra Dome and Browne Park matches respectively. The World Cup final sold out months in advance. The Official Sponsors of the Rugby League World Cup 2008 were: The 2008 World Cup had 26 separate television deals taking coverage to 127 countries and generating more than $ 20 million income. A global television audience of 19.2 million made it
4350-416: The performance. On 10 February 2018, WIN Stadium hosted the first Super League game to be played outside of Europe when Wigan Warriors faced Hull FC , with Wigan coming out on top by a score of 24-10. There is a five-bus drop-off bay located at the WIN Entertainment Centre , which is located next to the stadium behind the northern grandstand. The nearest train station is the Wollongong station , which
4425-452: The program ; examples include The Fleischmann's Yeast Hour , Texaco Star Theatre and The Philco Television Playhouse . This form of sponsorship fell out of favor in the late 1950s, although later examples include Mutual of Omaha's Wild Kingdom , which originally aired from 1963 to 1988. One of the last surviving examples is the now irregularly-airing Hallmark Hall of Fame , on the air since 1951. The International Star Registry
4500-474: The purchaser of a stadium's naming rights may choose to donate those rights to an outside organization, typically one to which it is closely related. Probably the most notable example of this is Friends Arena , a major stadium in Stockholm . The facility was originally known as Swedbank Arena, but in 2012 that company donated those rights to the Friends Foundation, an organization heavily sponsored by Swedbank that seeks to combat school bullying . More recently,
4575-479: The repêchage semi-final, where they lost in a surprise 50–26 defeat, to knock them out of World Cup Qualifying. Lebanon then faced Samoa, who beat USA 42–10 in the first semi-final, on 14 November for the final qualifying position. The game was won by Samoa, 38–16, and so they booked the tenth and final place. Many qualification matches were broadcast live by Sky Sports in the United Kingdom and New Zealand, whilst BigPondTV broadcast matches online for other fans around
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#17328769046284650-421: The semi-finals, the other two groups the top finisher progressed to a playoff match, in which the winner would qualify to the semi-finals. The top three teams from pool A advanced to the semi-finals, while the top teams from pools B and C played off in the qualifying final to decide the fourth spot in the semi-finals. Due to the generally poor response of the 2000 World Cup , there were several key criticisms of
4725-573: The title "Busch Stadium" after one of the company's founders. The name was readily approved, and Anheuser-Busch subsequently released a new product called "Busch Bavarian Beer" (now known as Busch Beer ). The name would later be shifted to the Busch Memorial Stadium in 1966 , shortened in the 1970s to "Busch Stadium" and remained the stadium's name until it closed in 2005. By that time, Major League Baseball 's policy had changed – with Coors Field in Denver and Miller Park in Milwaukee going up in that span – and Anheuser-Busch (who retained
4800-445: The tournament before any matches had kicked off. The RLIF were forced to defend the credibility of the tournament in October 2007 after New Zealand, one of the favourites for the competition, were heavily beaten in a Test match 58–0 in Wellington against Australia. Another concern was whether there would be enough competitiveness throughout the ten teams, with some fans worried about the possibility of too many one-sided matches, which
4875-494: The tournament named 24-man squads in the weeks prior to the group stage commencing. Due to Rugby League World Cup rules prohibiting the use of commercial venue names, all venues were known by their non-commercial names, e.g. Suncorp Stadium was known as Lang Park during the tournament. Lang Park would also host the World Cup final. Six referees from four countries controlled matches in the tournament. These four nations also provided touch judges while England and Australia provided
4950-417: The venue, as they have for the past thirty two years. WIN Stadium hosted its first rugby league international during the 2008 Rugby League World Cup , with Fiji , led by Parramatta Eels star Jarryd Hayne , defeating France 42-6 in front of 9,213 fans. The stadium also played host to two pool games of the 2003 Rugby World Cup : Canada defeated Tonga 24–7 in front of 15,630 fans, and France defeated
5025-447: The very traditional Indianapolis 500 ) embracing title sponsorship. Sports media coverage (such as ESPN news reports) typically refer to races by the town in which the home race track is held, avoiding the use of sponsored names in news coverage. Television and radio series, especially in the early days of each medium in the early-mid 20th century, frequently sold the naming rights to their programs to sponsors, most of whom bankrolled
5100-416: The video referees. In support of the Australian National Breast Cancer Foundation , the referees wore pastel pink shirts while officiating matches to raise awareness. The shirts, which carried the NBCF logo on the collar, were signed by the team captains at each World Cup game and were later auctioned off with the proceeds going to the NBCF. On Sunday night, 26 October, the Sydney Football Stadium hosted
5175-438: The western grandstand roof which was still under construction, causing a redesign and delay in the opening of the stand with the upper tier not being ready for occupancy until half-way through the 2012 NRL season. Following the announcement of the $ 28.9mil western stand redevelopment, it would seem that WIN Stadium will remain as the region's major sporting facility. Also, as further commercial and residential development occurs in
5250-414: The world. The draw, after being confirmed by the RLIF on 19 April 2007, involved three groups. The first group was made up of four teams; Australia, England, New Zealand and Papua New Guinea. Whilst the other two groups involved three teams each. The semi finals were made up of the first three teams in the first group and the winner of a playoff between the winners of the second and third groups. The draw
5325-436: Was a common sight in the Group Stages of the 2000 tournament. Ricky Stuart , coach of the Australian team, was reported to be so incensed by his team's defeat in the final that he verbally attacked Geoff Carr , the chief executive of Australian Rugby League, claiming that tournament organisers and match officials conspired to cause the Australian loss. The next morning he had a chance meeting with Ashley Klein , who refereed
5400-807: Was known as the Pop-Tarts Bowl. Team names and even whole leagues have occasionally been sold to corporate sponsors as well (examples include the New York Red Bulls in the former case, the NET10 Wireless Arena Football League for the latter), but this is generally rare in the United States and more common in other parts of the world. During the 1980s, sanctioned auto races in NASCAR and IndyCar began to abandon their traditional names in favor of exclusive sponsor names. The trend expanded rapidly in NASCAR such that in 1991, all 29 races in
5475-441: Was later removed from some of the promotional material after he left the sport mid-season and was replaced by Darren Lockyer . The video also appeared in the video game Rugby League 2: World Cup Edition , which featured a world cup mode based on the event. Tickets for Australian residents went on sale 7 November 2007 and internationally on 18 February. However tickets were not distributed until 3 March. Ticketek were announced as
5550-525: Was put into doubt after the Papua New Guinea team claimed that it was unfair to them and threatened to boycott the tournament should it not be changed. Marcus Bai , former Papua New Guinean winger and captain, said: They have to change it and if they don't, we won't come. We will ring up the other island nations and teams elsewhere who don't qualify and we can have our own competition. They have shown no respect for our country or for our efforts to promote
5625-506: Was to see a four-star hotel integrated into the stadium which would have allowed fans to watch sporting events from the comfort of their hotel room. The WIN Stadium Trust believed that the redevelopment would provide significant job opportunities locally and bring in new revenue of approximately $ 2.1 million per year. However, in late 2006 the NSW State Government decided against funding the much needed upgrade. The financial viability of
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