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122-470: Tonu may refer to: Tonu, a rhinoceros-like species of Neopet Tonu Laijinglembi , a heroine in the epic cycles of incarnations of Meitei mythology Tonu, Papua New Guinea Tõnu , an Estonian masculine given name Topics referred to by the same term [REDACTED] This disambiguation page lists articles associated with the title Tonu . If an internal link led you here, you may wish to change

244-559: A British student at the University of Nottingham at the time. He shared this idea with Donna Williams and the two started work on the site in September 1999, with Powell responsible for the programming and the database and Williams the web design and art. Their original office was located in Guildford . With the help of two friends, the site launched on 15 November 1999. Powell stated that

366-423: A business , a religion , or a scam . Hubbard initially developed a set of ideas that he called Dianetics , which he represented as a form of therapy. An organization that he established in 1950 to promote it went bankrupt, and Hubbard lost the rights to his book Dianetics in 1952. He then recharacterized his ideas as a religion, likely for tax purposes, and renamed them Scientology. By 1954, he had regained

488-482: A "World Challenge" for a prize piece and Neopoints from the jackpot for certain web games . Monthly competitions also exist for multiplayer games with four week-long elimination rounds. The economy is based on Neopoints. Users can also exchange real money for Neocash, used exclusively for the NC Mall. Users can earn Neopoints through playing games, selling items, and other transactions. Once earned, they can be saved in

610-568: A bust or large framed photograph of him on display. The Church of Scientology is headquartered at " Gold Base " in Riverside County, California , where the highest Sea Org officials work, and at "Flag Land Base" in Clearwater, Florida . The organization operates on a hierarchical and top-down basis, being largely bureaucratic in structure. It claims to be the only true voice of Scientology. The internal structure of Scientology organizations

732-421: A calendar in which 1950, the year in which Hubbard's book Dianetics was published, is considered year zero, the beginning of an era. Years after that date are referred to as "AD" for "After Dianetics ". They have also buried copies of his writings preserved on stainless steel disks in a secure underground vault in the hope of preserving them against major catastrophes. The Church of Scientology's view of Hubbard

854-603: A commercial company. Each franchise sends part of its earnings, which have been generated through beginner-level auditing, to the International Management. Bromley observed that an entrepreneurial incentive system pervades the organization, with individual members and organisations receiving payment for bringing in new people or for signing them up for more advanced services. The individual and collective performances of different members and missions are gathered, being called "stats". Performances that are an improvement on

976-537: A confidence trick to obtain money from its targets. The scholar Benjamin Beit-Hallahmi observes that "the majority of activities conducted by Scientology and its many fronts and subsidiaries involve the marketing of secular products." In a report by the European Parliament , it is observed that the group "is a cool, cynical, manipulating business and nothing else." Scholars and journalists note that profit

1098-400: A congregation that believes in and helps spread its teachings. Allan W. Black analysed Scientology through the seven "dimensions of religion" set forward by the scholar Ninian Smart and also decided that Scientology met those criteria for being a religion. The sociologist David V. Barrett noted that there was a "strong body of evidence to suggest that it makes sense to regard Scientology as

1220-469: A dangerous cult and as a manipulative profit-making business . These institutions and scholars state that Scientology is not a religion. Scientology has experienced multiple schisms during its history. While the Church of Scientology was the original promoter of the movement, various independent groups have split off to form independent Scientology groups. Referring to the "different types of Scientology",

1342-409: A data breach the day prior. The data breach exposed Neopets' entire database schema, including usernames, emails and passwords of its 69 million users. Neopets responded by forcing a password reset for all users on 1 August 2022, causing some players to be locked out as they no longer had access to the e-mail addresses linked to their accounts. On 29 August 2022 Neopets sent an e-mail to users detailing

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1464-569: A deity. They regard him as the preeminent Operating Thetan who remained on Earth in order to show others the way to spiritual liberation, the man who discovered the source of human misery and a technology allowing everyone to achieve their true potential. Church of Scientology management frames Hubbard's physical death as "dropping his body" to pursue higher levels of research not possible with an Earth-bound body. Scientologists often refer to Hubbard affectionately as "Ron", and many refer to him as their "friend". The Scientology organization operates

1586-437: A gaming event called The Altador Cup was released to improve interactivity between users and to coincide with the 2006 FIFA World Cup ; it had 10.4 million participants in its first year. 2006 also saw the release of Neopets Mobile , a T-Mobile exclusive premium service which allowed users to visit the new land of Lutari Island. The service was discontinued on 30 June 2009, leaving the island completely inaccessible. Neopets

1708-523: A healthy living discombobulated many observers when it first started. Dericquebourg comments that the same things can be found in established churches. The word Scientology , as coined by Hubbard, is a derivation from the Latin word scientia ("knowledge", "skill"), which comes from the verb scīre ("to know"), with the suffix -ology , from the Greek λόγος lógos ("word" or "account [of]"). Hubbard claimed that

1830-701: A lower price from sources such as other shops or charities. Items may also be exchanged through trading or auctions. In 2021, it was reported that a black market had arisen on the site, mainly driven around unconverted Neopets that had become unavailable for new users after the art style for default Neopets changed in 2007. As not all Neopets were converted during the art style change, unconverted Neopets had become valuable. A number of these unconverted Neopets were stolen from users by others who used them in both on and offsite transactions and sold for real money. This black market had reportedly existed for years without intervention until 2024. In January 2024, Neopets announced

1952-493: A management buyout deal led by Neopets Chief Metaverse Officer Dominic Law, the former Director of New Markets at both NetDragon and Cherrypicks. The resulting independent company, World of Neopia Inc., is composed of team members from both Neopets and Neopets Metaverse, including Dominic Law as CEO. It was also stated that the site had operated at a loss for over a decade and it announced that Neopets had received $ 4 million in investment funding in early 2023. Additional funding from

2074-546: A minimum of payments to the Scientology organization of $ 350,000 to $ 400,000 (equivalent to $ 542,000 in 2023). OT levels six and seven are only available at Clearwater. The highest level, OT eight, is disclosed only at sea on the Scientology ship Freewinds , operated by the Flag Ship Service Org. Scholar of religion Aled Thomas suggested that the status of a person's level creates an internal class system within

2196-481: A mission wherever they wish but must fund it themselves; the missions are not financially supported by the central organization. Mission holders must purchase all of the necessary material from the central Church of Scientology; as of 2001, the Mission Starter Pack cost $ 35,000 (equivalent to $ 60,200 in 2023). Each mission or Org is a corporate entity, established as a licensed franchise, and operating as

2318-625: A planetary ruler 70 million years ago who brought billions of aliens to Earth and killed them with thermonuclear weapons . Despite being kept secret from most followers, this forms the central mythological framework of Scientology's ostensible soteriology . These aspects have become the subject of popular ridicule. Since its formation, Scientology groups have generated considerable opposition and controversy. This includes deaths of practitioners while under Church of Scientology care, several instances of extensive criminal activities, and allegations by former adherents of exploitation and forced abortions. In

2440-485: A religion is strongly opposed by the anti-cult movement . Its claims to a religious identity have been particularly rejected in continental Europe. Grünschloß writes that labelling Scientology a religion does not mean that it is "automatically promoted as harmless, nice, good, and humane". . The multi-faceted nature of the Church of Scientology that includes pedagogy, communication theories, management principles and methods for

2562-430: A religion", while scholar of religion James R. Lewis comments that "it is obvious that Scientology is a religion". The scholar Mikael Rothstein observes that the Scientology "is best understood as a devotional cult aimed at revering the mythologized founder of the organization". Numerous religious studies scholars have described Scientology as a new religious movement . Various scholars have also considered it within

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2684-467: A religion, but the early history of the Scientology organization, and Hubbard's policy directives, letters, and instructions to subordinates, indicate that his motivation for doing so was as a legally pragmatic move to minimize his tax burden and escape the possibility of prosecution. In many countries, the Church of Scientology has engaged in extensive litigation to secure recognition as a tax-exempt religious organization, and it has managed to obtain such

2806-413: A religion. The sociologist Bryan R. Wilson compares Scientology with 20 criteria that he associated with religion and concludes that the movement could be characterised as such. Wilson's criteria include: a cosmology that describes a human reality beyond terrestrial existence; ethics and behavior teachings that are based on this cosmology; prescribed ways for followers to connect with spiritual beings; and

2928-673: A religion: "We don't want a clinic. We want one in operation but not in name...It is a problem of practical business. I await your reaction on the religion angle". In reaction to a series of arrests of his followers, and the prosecution of Hubbard's Dianetics foundation for teaching medicine without a license, in December 1953 Hubbard incorporated three organizations – Church of American Science, Church of Scientology, and Church of Spiritual Engineering. In 1959, Hubbard purchased Saint Hill Manor in East Grinstead, Sussex, United Kingdom, which became

3050-603: A status in a few jurisdictions, including the United States, Italy, and Australia. The organization has not received recognition as a religious institution in the majority of countries in which it operates. An article in the magazine TIME , " The Thriving Cult of Greed and Power ", describes Scientology as a ruthless global scam . The Church of Scientology's attempts to sue the publishers for libel and to prevent republication abroad were dismissed. Scholarship in psychology and skepticism supports this view of Scientology as

3172-494: A supernatural source. He published hundreds of articles and books over the course of his life. Scientologists regard his writings on Scientology as scripture . Much basic information about the Scientology belief system is kept secret from most practitioners. The scholar and historian of Scientology Hugh Urban observes that: A great many aspects of Scientology are shrouded in layers of secrecy, concealment, obfuscation , and/or dissimulation . In Scientology Hubbard's work

3294-472: A tendency to satisfy on more than one dimension have a tendency to have a broader appeal and attract girls". Luck & chance games draw criticism from parents as they introduce children to gambling. In Australia, a cross- promotion with McDonald's led to controversy with Neopets' luck/chance games in October 2004. Australian tabloid television show Today Tonight featured a nine-year-old boy who claimed

3416-528: A variety of species and colors and users can create or adopt their own. Users can obtain items to interact with their Neopet, such as books to read and toys to play with them. Neopets can be customised with certain clothing items, paintbrushes, morphing potions, and accessories. Neopets themselves can have pets of their own called Petpets. Users can build a customisable Neohome for their Neopets and furnish it with furniture, wallpaper, and flooring. Neopets can battle against other Neopets or non-player characters in

3538-404: Is a trademarked term for the way Neopets displayed advertisements to generate profit after Doug Dohring bought the site. Unlike pop-up and banner ads , immersive ads integrate advertisements into the site's content in interactive forms , including games and items. Players could earn Neopoints from them by playing advergames and taking part in online marketing surveys. Prior to the arrival of

3660-464: Is an activity known as " auditing ". It takes place with two Scientologists — one is the "auditor" who asks questions, and the subject is termed the "preclear". The stated purpose is to help the subject to remove their mental traumas (ostensible recordings in the mind which Hubbard termed "engrams"). Scholarship in clinical psychology demonstrates that the purpose of auditing is to induce a light hypnotic state and to create dependency and obedience in

3782-403: Is considered an immortal being who has been reincarnated many times over. Someone who has died is said to have "dropped the body". Scientology refers to the existence of a Supreme Being , but practitioners are not expected to worship it. No intercessions are made to seek this being's assistance in daily life. The mythological framework which forms the basis for what Scientologists view as

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3904-411: Is often criticized for the prices it charges for auditing, and examinations of the group have indicated that profit is the group's primary purpose. Hubbard stated that charging for auditing was necessary because the practice required an exchange, and should the auditor not receive something for their services it could harm both parties. During auditing, a device called an electropsychometer ( E-meter )

4026-546: Is performed by paid Neopets staff members, and users can help moderate the site by reporting messages they believe are inappropriate or offensive. Messages are also automatically filtered to prevent users from posting messages with profanity or lewd content. Described as an online cross of Pokémon and Tamagotchi , Neopets has received both praise and criticism. It has been praised for having educational content. Children can learn HTML to edit their own pages. They can also learn how to handle money by participating in

4148-425: Is posited as complete spiritual freedom in which one is able to do anything one chooses, create anything, go anywhere — an idea which has appealed to many. The scholar Hugh Urban describes the supernatural powers promoted as being gained by an Operating Thetan as: The liberated thetan could even freely create a personal paradise, populating it with heavenly beings and infinite pleasures at will.   ... As such,

4270-407: Is presented in their hagiographical biography of him, seeking to present him as "a person of exceptional character, morals and intelligence". Critics of Hubbard and his organization claim that many of the details of his life as he presented it were false. Every Scientology Org maintains an office set aside for Hubbard in perpetuity, set out to imitate those he used in life, and will typically have

4392-449: Is regarded as perfect, and no elaboration or alteration is permitted. Hubbard described Scientology as an "applied religious philosophy", because, according to him, it consists of a metaphysical doctrine, a theory of psychology, and teachings in morality. Hubbard incorporated a variety of hypnotic techniques in Scientology auditing and courses. These are used as a means to create dependency and obedience in followers. Hubbard said of

4514-458: Is regularly updated with features like new games, items, and content. Occasionally, the Neopets team release interactive storylines to expand the in-universe lore. In addition to the site content updated by the Neopets team, users also contribute content to the site. User contributions come in the form of prescreened submissions and readily editable content that is automatically filtered , such as

4636-527: Is strongly bureaucratic with a focus on statistics-based management. Organizational operating budgets are performance-related and subject to frequent reviews. By 2011, the organization was claiming over 700 centres in 65 countries. Smaller centres are called "missions". The largest number of these are in the U.S., with the second largest number being in Europe. Missions are established by missionaries, who are referred to as "mission holders". Members can establish

4758-554: Is the primary motivating goal of Hubbard's Scientology groups. Those making this observation have often referred to a governing financial policy issued by Hubbard that is to be obeyed by all Scientology organization staff members, which includes the following [uppercase in original]: Make sure that lots of bodies move through the shop...A. MAKE MONEY. ... J. MAKE MONEY. K. MAKE MORE MONEY. L. MAKE OTHER PEOPLE PRODUCE SO AS TO MAKE MONEY...However you get them in or why, just do it. Some scholars of religion have referred to Scientology as

4880-449: Is the primary motivating goal of the Scientology organization. Following extensive litigation in numerous countries, the organization has managed to attain a legal recognition as a religious institution in some jurisdictions, including Australia, Italy, and the United States. Germany classifies Scientology groups as an anti-constitutional sect , while the French government classifies

5002-419: Is used. Scientology's primary road map for guiding a person through the sequential steps to attain Scientology's concepts of "clear" and OT is The Bridge to Total Freedom , a large chart enumerating every step in sequence. The steps past "clear" are kept secret from most Scientologists and include the founding myth that seeks to explain Scientology doctrine. Hubbard taught that there were three parts of man:

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5124-430: Is very important not to go past a word one does not understand. A person should instead consult a dictionary as to the meaning of the word before progressing, something Scientology calls "word clearing". According to Scientology texts, its beliefs and practices are based on rigorous research, and its doctrines are accorded a significance equivalent to scientific laws. Blind belief is held to be of lesser significance than

5246-467: The Introspection Rundown , a brutal and inhumane method to allegedly solve psychotic episodes. The rundown came under public scrutiny when in 1995 Scientologist Lisa McPherson suffered a mental breakdown and was removed from the hospital and held in isolation at a Church of Scientology for 17 days before she died. Scientologists view Hubbard as an extraordinary man, but do not worship him as

5368-525: The Ontario Court of Appeal . The Church of Scientology was convicted of fraud by a French court in 2009, a judgment upheld by the supreme Court of Cassation in 2013. The Church of Scientology has been described by government inquiries, international parliamentary bodies, scholars, law lords, and numerous superior court judgments as both a dangerous cult and a manipulative profit-making business . Numerous scholars and journalists have observed that profit

5490-588: The Operating Thetan levels, which require further payments. The Operating Thetan texts are kept secret from most followers; they are revealed only after adherents have typically given hundreds of thousands of dollars to the Scientology organization. Despite its efforts to maintain the secrecy of the texts, they are freely available on various websites, including at the media organization WikiLeaks . These texts say past lives took place in extraterrestrial cultures . They involve an alien called Xenu , described as

5612-599: The PlayStation 2 in 2005 and Neopets: Petpet Adventures: The Wand of Wishing for the PlayStation Portable in 2006. In 2007, MumboJumbo developed the match-3 PC game Neopets: Codestone Quest . In 2008, Neopets Puzzle Adventure was released for Nintendo DS , Wii , and PC. The following year, the handheld game Neopets: Quizara's Curse was released for the LeapFrog Didj . In August 2011, Neopets launched

5734-636: The 1970s, Hubbard's followers engaged in a program of criminal infiltration of the U.S. government , resulting in several executives of the organization being convicted and imprisoned for multiple offenses by a U.S. federal court. Hubbard himself was convicted of fraud in absentia by a French court in 1978 and sentenced to four years in prison. In 1992, a court in Canada convicted the Scientology organization in Toronto of spying on law enforcement and government agencies and criminal breach of trust, later upheld by

5856-739: The Battledome but they cannot die there. Neopia is a virtual planet with fantasy lands inhabited by Neopets and other virtual creatures. Each land has a different theme, such as pirates or prehistory , and their own shops, games, and attractions. Neopia follows its own calendar and time zone , which runs concurrent with real-world Pacific Time , and has tie-ins with certain real-world holidays such as Halloween and Christmas . It has its own economy and stock market based on Neopoints. Users can earn Neopoints through various means including playing games and selling items, which can be invested or used to buy various virtual goods and services. The site

5978-673: The Coast released the Neopets Trading Card Game in September 2003, which was promoted in three of General Mills "Big G" cereals and ten Simon Property Group malls. It received two different nominations for "Toy of the Year" as well as other recognitions before being discontinued in 2006. In June 2024, Upper Deck Company released a new trading card game called the Neopets Battledome Trading Card Game . In 2005, it

6100-483: The Constitution and Usefulness of Knowledge , which used the term to mean the science of science . It is unknown whether Hubbard was aware of either prior usage of the word. As the 1950s developed, Hubbard saw the advantages of having his Scientology movement legally recognised as a religion. In an April 1953 letter to Helen O'Brien, his US business manager, he proposed that Scientology should be transformed into

6222-751: The GO infiltrated the IRS and numerous other government departments and stole tens of thousands of documents pertaining to the Church, politicians, and celebrities. In July 1977, the FBI raided Church premises in Washington, DC, and Los Angeles, revealing the extent of the GO's infiltration into government departments and other groups. Eleven officials and agents of the Church were indicted; in December 1979, they were sentenced to between 4 and 5 years each and individually fined $ 10,000 (equivalent to $ 42,000 in 2023). Among those found guilty

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6344-411: The NC Mall, it contributed to 60% of the revenue from the site with paying Fortune 1000 companies including Disney , General Mills , and McDonald's . It was a contentious issue with the site with regard to the ethics of marketing to children . It drew criticism from parents, psychologists, and consumer advocates who argued that children may not know that they are being advertised to, as it blurred

6466-516: The Nazis into mass murderers, and the Holocaust. The Scientology organization operates the anti-psychiatry group Citizens Commission on Human Rights (CCHR), which operates Psychiatry: An Industry of Death , an anti-psychiatry museum. Though Hubbard had stated psychosis was not something Scientology dealt with, after noticing many Scientologists were suffering breakdowns after using his techniques he created

6588-519: The Neopets Metaverse NFT project was announced in collaboration with JumpStart , Cherrypicks, Raydium, and Moonvault. The Neopets Metaverse was to feature a "modernised 3D remake of the classic Neopets game" where players would be required to own Neopets NFTs to play. Prior to the official launch of the metaverse, the project put 20,000 Neopets NFTs up for sale but only 4,225 were purchased. A unique visual glitch revealed that at least one of

6710-677: The Neopets property from Viacom in March 2014. Server migration began in September. JumpStart-owned Neopets was immediately characterized by glitches and site lag. On 6 March 2015, much of the Neopets Team remaining from Viacom were laid off. Then-CEO of JumpStart David Lord assured the community that there were no plans to shut down Neopets, and instead resources were allocated to develop new "events and stories" and address site stability and overall performance on mobile platforms , with plans to expand to additional platforms including Facebook . During

6832-430: The Scientology connections until searching the employees at the newly formed company six months later but did not address this until the company hired a woman to introduce Scientology to Neopets . Powell and Williams stopped the addition of any Scientology education to Neopets and ensured such content never made it into anything site-related. With the new company, intellectual property that did not belong to Neopets

6954-461: The Scientology organization stated that OT levels nine and ten would only be released when certain benchmarks in its expansion had been achieved. The Church of Scientology has gone to considerable length to try to maintain the secrecy of the texts, but they remain widely available on the internet. This is partly due to litigation involving Scientology, whereby the Fishman Affidavit was leaked to

7076-497: The Scientology organization. The Scientology organization claims that the material taught in the OT levels can only be comprehended once its previous material has been mastered and is therefore kept confidential until a person reaches the requisite level. Higher-level members typically refuse to talk about the contents of these OT levels. Those progressing through the OT levels are taught additional, more advanced auditing techniques; one of

7198-845: The Sea Org, rose to prominence. Hubbard died at his ranch in Creston, California, on January 24, 1986, and David Miscavige succeeded Hubbard as head of the Church. In 1993, the Internal Revenue Service dropped all litigation against the Scientology organization and recognized it as a religious institution. Hubbard lies at the core of Scientology and his writings remain the source of its ideas and practices. Sociologist of religion David G. Bromley describes Scientology as Hubbard's "personal synthesis of philosophy, physics, and psychology". Hubbard claimed that he developed his ideas through research and experimentation, rather than through revelation from

7320-497: The Xenu myth can be harmful for those unprepared for it, and the documents discussing Xenu are kept secret from most members. The teachings about Xenu were later leaked by ex-members, becoming a matter of public record after being submitted as evidence in court cases. They are now widely available online. Members who have been given the teachings routinely deny these teachings exist. Hubbard however talked about Xenu on several occasions,

7442-507: The Xenu story bears similarities with some of the science-fiction stories Hubbard published, and substantial themes from the Xenu story are in Hubbard's book Scientology – A History of Man . The degrees above the level of Clear are called "Operating Thetan" or OT. Hubbard described there being 15 OT levels, although he had only completed eight of these during his lifetime. OT levels nine to 15 have not been reached by any Scientologist. In 1988

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7564-418: The account information of an alleged 70 million of Neopets accounts had been compromised. The hack contained usernames, passwords, email addresses, birth dates, gender, and country from 2012 (prior to JumpStart's acquisition), but did not contain credit card information or physical addresses. Neopets responded by sending emails to all affected players. On 20 July 2022, Neopets confirmed that it had suffered

7686-408: The appearance of their Neopets by applying different colors, clothing, accessories, and styles. Additionally, users can train their Neopets to fight in the "Battledome," which offers both PvP and PvE battles. Players interact with others through social features like message boards and guilds, or by buying, selling, and trading items with each other. Neopets was conceived in 1997 by Adam Powell ,

7808-579: The average user spending 117 minutes a week. Neopets also led in the average number of hours spent per user per month in December 2003 with an average of 4 hours and 47 minutes. A 2004 article stated that Nielsen//NetRatings reported that people were spending around three hours a month on Neopets , more than any other site in its Nielsen category. By May 2005, a Neopets -affiliated video game producer cited about 35 million unique users, 11 million unique IP addresses per month, and 4 billion web page views per month. This producer also described 20% of

7930-458: The average user spending 2 hours and 45 minutes per month. On 17 June 2008, Viacom formed the Nickelodeon Kids & Family Virtual Worlds Group to "encompass all paid and subscription gaming initiatives across all relevant platforms", including Neopets . By June 2011, Neopets announced that the website had logged 1 trillion page views since its creation. JumpStart Games acquired

8052-576: The bank, used to buy items from other users or non-player character (NPC) shops, used to buy and sell stocks in the Neopian stock market called the NEODAQ (a parody of the NASDAQ ), or used to buy various other things. Items can be bought from shops found throughout the world of Neopia that are run by NPCs who may allow bargaining . Users can open their own shops to sell items, sometimes after obtaining those items at

8174-446: The beliefs that: A civilization without insanity, without criminals and without war; where the world can prosper and honest beings can have rights, and where man is free to rise to greater heights, are the aims of Scientology. Hubbard developed thousands of neologisms during his lifetime. The nomenclature used by the movement is termed "Scientologese" by members. Scientologists are expected to learn this specialist terminology,

8296-618: The category of Western esotericism , while the scholar of religion Andreas Grünschloß noted that it was "closely linked" to UFO religions , as science-fiction themes are evident in its theology. Scholars have also varyingly described it as a "psychotherapeutically oriented religion", a "secularized religion", a "postmodern religion", a "privatized religion", and a "progressive-knowledge" religion. According to scholar of religion Mary Farrell Bednarowski, Scientology describes itself as drawing on science, religion, psychology and philosophy but "has been claimed by none of them and repudiated, for

8418-405: The company was on track to be profitable by the end of 2024. It was also reported that the site demographics had shifted to be significantly older compared to when the website was at its peak, with the majority of users now being over the age of 18 with 40% being reported to between the ages of 25 and 34, and 26% of users being between the ages of 18 and 24, which was reportedly due to many users of

8540-452: The construction simulation game Island Builders . In December 2022, Neopets released the match-3 game Faerie's Hope . In Spring 2024, Island Builders was relaunched under the new name Tales of Dacardia . Scientology Scientology is a set of beliefs and practices invented by the American author L. Ron Hubbard , and an associated movement. It is variously defined as a cult ,

8662-404: The earliest games released were simple browser-based PHP games. Most of the site's games run on Adobe Flash Player , while a handful of others use Adobe Shockwave Player . In April 2020, in anticipation of the discontinuation of Adobe Flash , Neopets released HTML5 versions of seven of these games, followed by the release of an additional three in October 2021. In January 2021, Adobe Flash

8784-402: The early 1950s. Hubbard and his early Dianetics organization were prosecuted for practicing medicine without a license in the early 1950s. Hubbard taught that psychiatrists were responsible for a great many wrongs in the world, saying that psychiatry has at various times offered itself as a tool of political suppression and that psychiatry was responsible for the ideology of Hitler, for turning

8906-424: The economy. Reviews from About.com and MMO Hut considered the multitude of possible activities a positive aspect. Most of the users are female , higher than in other massively multiplayer online games (MMOGs) but equivalent to social-networking -driven communities. Lucy Bradshaw, a vice president of Electronic Arts , attributes the popularity among girls to the openness of the site and said, "Games that have

9028-666: The eight dynamics , the ARC and KRC triangles , the "S and double triangle" symbol, the Scientology cross , and many others . Scientology celebrates seven calendar events including L. Ron Hubbard's birthday, Auditor's Day, and New Year's. There is a Sunday service which is primarily of interest for non-members and beginners. Weddings and funerals are also held. Scientology is vehemently opposed to psychiatry and psychology, and wants to replace them with its own methods. The clinical and academic psychiatry community rejected Hubbard's theories in

9150-467: The entirety of Scientology's "Bridge to Total Freedom" (equivalent to $ 542,000 in 2023). In a 1964 letter, Hubbard stated that a 25-hour block of auditing should cost the equivalent of "three months' pay for the average middle class working individual." In 2007, the fee for a 12 and a half hour block of auditing at the Tampa Org was $ 4000 (equivalent to $ 5,880 in 2023). The Scientology organization

9272-490: The first time since the JumpStart acquisition, with the first such event going live in late 2017. In January 2020, Neopets logged 3.4 million views per month, a significant decline from its peak. With support for Adobe Flash ending in 2020, the Neopets Team announced in 2019 that it planned to transition Flash elements of the site to HTML5 by the end of 2020. The team prioritized converting popular features, and some parts of

9394-490: The game allows users to own virtual pets ("Neopets") and explore a virtual world called "Neopia." Players can earn one of two virtual currencies . One currency, called Neopoints, can be obtained for free through on-site features like games, events, and contests. The other, Neocash (NC), is purchased with real-world money and can be exchanged for wearable items for pets. Players can buy digital food, toys, and other items for their Neopets to keep them happy. They can also customize

9516-480: The group as a dangerous cult. The sociologist Stephen A. Kent views the Church of Scientology as "a multifaceted transnational corporation , only one element of which is religious". In his history of the Church of Scientology, the scholar Hugh Urban describes Scientology as a "huge, complex, and multifaceted movement". Government inquiries, international parliamentary bodies, scholars, law lords, and numerous superior court judgments describe Scientology both as

9638-520: The high cost of running the site. Later in the month, American businessman Doug Dohring was introduced to the creators of the site and, along with other investors, bought a majority share in January of the following year. Neopets, Inc. was incorporated by Dohring in February 2000, and began business on 28 April. Dohring used Scientology 's Org Board to manage the company. Powell and Williams were unaware of

9760-536: The launch of the Styling Studio and Style Tokens. By using NeoCash, users can purchase Styling Studio Supplies which can then be used to obtain Style Tokens. These tokens allow for the toggling and use of old and alternative pet art. Neopets has a community for users to chat with and contact other users. Each user has their own profile they can edit with HTML and CSS and are represented by avatars provided by

9882-413: The line between site content and advertisement. Children under eight had difficulty recognizing ads and half a million of the 25 million users were under the age of eight in 2005. Dohring responded to such criticism stating that of the 40 percent of users twelve and younger, very few were seven or eight years old and that preschoolers were not their target audience. Others criticised the functionality of

10004-449: The link to point directly to the intended article. Retrieved from " https://en.wikipedia.org/w/index.php?title=Tonu&oldid=1175642400 " Category : Disambiguation pages Hidden categories: Short description is different from Wikidata All article disambiguation pages All disambiguation pages Neopets#Metaverse Neopets is a free-to-play virtual pet browser game . First launched in 1999,

10126-405: The malware to steal the financial data and identities of their parents. Viacom stated that it was investigating the issue, and that the reports referred to a version of social engineering rather than an "indictment of Neopets security practices". In an on-site newsletter, Neopets claimed that the site's security measures prevented the posting of such links. In 2016, Motherboard reported that

10248-486: The management buyout is said to equip World of Neopia, Inc. to make "meaningful changes in pursuit of a Neopian renaissance." The changes include a homepage revamp and plans to create a mobile app. Following the transition, it was reported that the site achieved its highest revenue stream in 2023 since 2017 (which was the same year Netdragon acquired Jumpstart), and had tripled its monthly active userbase from 100,000 to 300,000 users by April 2024. Dominic Law also claimed that

10370-536: The massacre, several of the officers in Xenu's service rebelled against him, ultimately capturing and imprisoning him. Hubbard claimed to have discovered the Xenu myth in December 1967, having taken the "plunge" deep into his "time track". Scientology teaches that attempting to recover this information from the "time track" typically results in an individual's death, caused by the presence of Xenu's implants, but that because of Hubbard's "technology" this death can be avoided. The Scientology organization says that learning

10492-502: The mind (termed " engrams ") that can be removed only through an activity called " auditing ". A fee is charged for each session of "auditing". Once an "auditor" deems an individual free of "engrams" they are given the status of " clear ". Scholarship differs on the interpretation of these beliefs: some academics regard them as religious in nature; other scholars regard them as merely a means of extracting money from Scientology recruits. After attaining "clear" status, adherents can take part in

10614-456: The most part, by all". Government bodies and other institutions maintain that the Scientology organization is a commercial business that falsely claims to be religious, or alternatively a form of therapy masquerading as religion. The French government characterises the movement as a dangerous cult, and the German government monitors it as an anti-democratic sect. The notion of Scientology as

10736-468: The online and offline worlds together in ways that have never been done before". Neopets, Inc. signed various licensing deals with companies such as Viacom Consumer Products, Thinkway Toys, and Jakks Pacific over the years. Neopets: The Official Magazine was a bi-monthly magazine launched in September 2003; it was replaced in 2008 by Beckett Plushie Pals , which featured Neopets news as well as other companies' products such as Webkinz . Wizards of

10858-450: The original goal was to "keep university students entertained, and possibly make some cash from banner advertising". The site contained popular culture references, such as a Neopet that was simply a picture of entertainer Bruce Forsyth , and another that was a cartoon version of singer Macy Gray . The user base grew by word of mouth and by Christmas 1999, Neopets was logging 600,000 page views daily and sought investors to cover

10980-531: The practical application of Scientologist methods. Adherents are encouraged to validate the practices through their personal experience. Hubbard put it this way: "For a Scientologist, the final test of any knowledge he has gained is, 'did the data and the use of it in life actually improve conditions or didn't it? ' " Many Scientologists avoid using the words "belief" or "faith" to describe how Hubbard's teachings impacts their lives, preferring to say that they "know" it to be true. The central practice of Scientology

11102-447: The prayers, and minister attire suggested by Hubbard reflect his own Protestant traditions. Hubbard claimed that Scientology was "all-denominational", and members of the Scientology organization are not prohibited from active involvement in religions. Scholar of religion Donald Westbrook encountered members who also practiced Judaism, Christianity, Buddhism , and the Nation of Islam ; one

11224-523: The promotional images on the Neopets Metaverse website advertising these NFTs was generated using the Neopets fan site Dress to Impress; the image was replaced shortly after it was noticed. The project received a significant amount of criticism from within the Neopets community and it was formally canceled in July 2023. On 17 July 2023, it was announced that Neopets had been purchased from NetDragon through

11346-530: The public. Materials have also been passed on to other sources and made available by publishers such as the media organization WikiLeaks . To gain the OT levels of training, a member must go to one of the Advanced Organisations or Orgs, which are based in Los Angeles, Clearwater, East Grinstead, Copenhagen, Sydney, and Johannesburg. Conservative estimates indicate that getting to OT VIII would require

11468-409: The results of their subsequent investigation. The popularity of Neopets spawned real-world merchandise including clothing, jewelry, stickers, books, cereals, video games and more, sold at mainstream outlets and online retailers. Neopets merchandise often contains a code which can be redeemed on the site for an in-game reward. In 2003, Doug Dohring said that Neopets had always planned to "bring

11590-466: The rights to Dianetics and founded the Church of Scientology , which remains the largest organization promoting Scientology. There are practitioners independent of the Church, in what is referred to as the Free Zone . Estimates put the number of Scientologists at under 40,000 worldwide. Key Scientology beliefs include reincarnation , and that traumatic events cause subconscious command-like recordings in

11712-400: The scholar of religion Aled Thomas suggests it was appropriate to talk about "Scientologies". Urban describes Scientology as representing a "rich syncretistic blend" of sources, including elements from Hinduism and Buddhism , Thelema , new scientific ideas, science-fiction, and from psychology and popular self-help literature available by the mid-20th century. The ceremonies, structure of

11834-416: The site now being drawn to use Neopets due to nostalgia reasons. Neopets allows users to create and care for digital pets called "Neopets" and explore the virtual world of Neopia. There is no set objective for the users, but they are expected to feed and care for their Neopets when they grow hungry or ill. Neopets will not die if neglected, but their health can limit their gameplay. Neopets come in

11956-444: The site requires one to gamble in order to earn enough Neopoints to feed one's Neopet or else it would be sent to the pound . While gambling is not required, nor are pets sent to the pound if unfed, the website includes games of chance based on real games such as blackjack and lottery scratchcards . After this incident, Neopets prohibited users under the age of 13 from playing Neopets's casino-style games. Immersive advertising

12078-502: The site were left non-functional when Flash support ended. The Neopets Team also announced the development of a mobile app for the site, which was later scrapped in favor of a "mobile-friendly" browser version of the site which launched via an open beta on June 9, 2020. In June 2020, JumpStart CEO Jim Czulewicz estimated Neopets had 100,000 daily active users and 1.5 million monthly active players. On 13 June 2023, JumpStart announced it would be closing on 30 June. On 22 September 2021,

12200-482: The site's total content. Children were not required to play or use sponsor games and items, and all ads were marked as such. In July 2009, it was reported that the Neopets site was the target of an identity theft scheme that attempted to trick users into clicking a link that would install malware onto the user's computer. According to reports, the scheme was aimed not at child players' Neopets accounts, but at using

12322-528: The site's weekly electronic newspaper The Neopian Times . There are different types of submissions that will be accepted. Users can earn Neopoints from playing games. Games come in many different genres, which include action, puzzles, and chance. Most games have set maximum earnings or playtime. Players may also earn trophies and other awards from games if they score high enough or perform better than other users. Both single-player and multiplayer browser games are available. The site houses over 100 games;

12444-400: The site. However, according to Nielsen//NetRatings, in 2007, Neopets lost about 15% of its audience over the previous year. On 17 July, the NC Mall was launched in a partnership with Korean gaming company Nexon Corporation . It allows users to use real money to purchase Neocash to buy exclusive virtual items. In February 2008, comScore ranked it as the stickiest kids entertainment site with

12566-444: The site. Susan Linn, another psychologist and author of Consuming Kids: The Hostile Takeover of Childhood considered the purpose of this site was to keep children in front of advertisements. Kalle Lasn , editor-in-chief and co-founder of Adbusters magazine, said the site encouraged kids to spend hours in front of a screen and recruited them to consumerism . Neopets executives stated that paid content constituted less than 1% of

12688-523: The spirit, mind, and body. The first of these is a person's inner self which he calls a " thetan ". It is akin to the idea of the soul or spirit found in religious traditions. Hubbard stated that "the thetan is the person. You are YOU in a body." Hubbard referred to the physical universe as the MEST universe , meaning "Matter, Energy, Space and Time", which includes your body. Scientologists believe that thetans can exteriorize ; leave their body. The thetan

12810-408: The subject. When deemed free of engrams they are given the status of "clear", and then continue doing further auditing until they are deemed to have reached the level Operating Thetan . Hubbard assigns vitality, good health and increased intelligence to those who are given the status of " clear ", having removed the source of their "psychosomatic illnesses". The further status of Operating Thetan (OT)

12932-428: The system's path to salvation is the story of Xenu . Reflecting a strong science-fiction theme within its theology, Scientology's teachings make reference to " space opera ", a term denoting events in the distant past in which "spaceships, spacemen, [and] intergalactic travel" all feature. Hubbard wrote about a great catastrophe that took place 75 million years ago. According to this story, 75 million years ago there

13054-578: The techniques taught is a method of auditing oneself, which is the necessary procedure for reaching OT level seven. Scientology has its own unique definitions for ethics and procedures for justice . According to scholar Stephen Kent, "The purpose of Scientology ethics is to eliminate opponents, then eliminate people's interests in things other than Scientology. In this 'ethical' environment, Scientology would be able to impose its courses, philosophy, and 'justice system' – its so-called technology—onto society." Hubbard created many symbolism concepts, including

13176-430: The thetan who truly realized his power to create and destroy universes would in effect be "beyond God".   ... The thetan has been deceived into worshipping such a God by mainstream religion and so forgotten its own godlike power to create and destroy universes. The prices to undertake a full course of auditing with the Church of Scientology are not often advertised publicly. As of 2011 it can easily cost $ 400,000 to do

13298-478: The tie-in game Treasure Keepers on Facebook , but it was discontinued in December of that year. A number of Neopets mobile games for Android and iOS have also been released. In 2015, Neopets released the match-3 game Ghoul Catchers . In 2019, Neopets released the puzzle game Legends and Letters . Both Ghoul Catchers and Legends and Letters were discontinued in May 2020. In May 2022, Neopets released

13420-424: The use of which separates followers from non-Scientologists. The Scientology organization refers to its practices as "technology", a term often shortened to "Tech". Scientologists stress the "standardness" of this "tech", by which they express belief in its infallibility. The Church's system of pedagogy is called "Study Tech" and is presented as the best method for learning. Scientology teaches that when reading, it

13542-432: The users as 18 or older, with the median of the remaining 80% at about 14. Viacom , the American conglomerate that owns Nickelodeon , purchased Neopets, Inc. on 20 June 2005 for $ 160 million and announced plans to focus more on the use of banner ads over the site's existing immersive advertising. Founders Powell and Williams left Neopets, Inc. shortly after the purchase due to creative differences. The following year,

13664-633: The website, as users cannot upload their own. Most avatars must be "unlocked" by completing certain in-game tasks, such as winning a contest or getting a high score on a game. Users may request other users to be "Neofriends" or block other users from contacting them. To comply with COPPA , users under 13 years of age cannot access any of the site's communication features without sending in parental consent via fax. The main features include: Discussions through these features are restricted and may not involve topics such as dating and romance or controversial topics like politics and religion. Continuous moderation

13786-581: The weekend of 27–28 June 2015, the site's chat filters stopped working. The site's forums were flooded with age-inappropriate messages. In a statement on Facebook , JumpStart apologized, explaining that the issue was due to a "facility move," and that during that move, the moderation team was not able to access the Neopets community. In January 2017, Neopets then-JumpStart CEO David Lord estimated 100,000 active daily users. On 3 July 2017, Chinese company NetDragon acquired JumpStart Games. The Neopets team started developing in-universe plots again in 2017 for

13908-797: The word "Scientology" meant " knowing about knowing or science of knowledge ". The name "Scientology" deliberately makes use of the word "science", seeking to benefit from the "prestige and perceived legitimacy" of natural science in the public imagination. In doing so, Scientology has been compared to religious groups like Christian Science and the Science of Mind , which employed similar tactics. The term "Scientology" had been used in published works at least twice before Hubbard. In The New Word (1901), poet and lawyer Allen Upward first used scientology to mean blind, unthinking acceptance of scientific doctrine (compare scientism ). In 1934, philosopher Anastasius Nordenholz published Scientology: Science of

14030-550: The worldwide headquarters of the Church of Scientology and his personal residence. With the organization often under heavy criticism, it adopted strong measures of attack in dealing with its critics. In 1966, the organization established the Guardian's Office (GO), a department devoted to undermining those hostile towards Scientology. The GO launched an extensive program of countering negative publicity, gathering intelligence, and infiltrating organizations. In " Operation Snow White ",

14152-462: Was Hubbard's then-wife, Mary Sue Hubbard. Public revelation of the GO's activities brought widespread condemnation of the Church. In 1967, Hubbard established a new group, the Sea Organization or "Sea Org", the membership of which was drawn from the most committed members of the Scientology organization. By 1981, the 21-year-old David Miscavige , who had been one of Hubbard's closest aides in

14274-481: Was a Baptist minister. In practice, however, Westbrook noted that most Church members consider Scientology to be their only commitment, and the deeper their involvement became, the less likely they were to continue practicing other traditions. Debate as to whether Scientology should be regarded as a cult, a business, a scam, or a religion has continued over many years. Many Scientologists consider it to be their religion. Its founder, L. Ron Hubbard , presented it as

14396-428: Was a Galactic Confederacy of 76 planets ruled over by a leader called Xenu . The Confederacy was overpopulated and Xenu transported millions of aliens to earth and killed them with hydrogen bombs . The thetans of those killed were then clustered together and implants were inserted into them, designed to kill any body that these thetans would subsequently inhabit should they recall the event of their destruction. After

14518-561: Was announced that a Neopets feature film was in production. It was to be written by Rob Lieber and produced by Dylan Sellers and John A. Davis for Warner Bros. , but the project was later cancelled. On 10 February 2020, Blue Ant Media 's Beach House Pictures announced that a Neopets animated television series was in development and was set to air in 2021, though there have been no recent updates. In 2005, Neopets expanded to video game deals. Two video games were released by Sony Computer Entertainment, Neopets: The Darkest Faerie for

14640-436: Was consistently ranked among the top ten "stickiest" sites by both Nielsen//NetRatings and comScore Media Metrix in 2005 and 2006. The game website was redesigned on 27 April 2007 and included changes to the user interface and the ability to customise Neopets. In June, Viacom promoted Neopets through minishows on its Nickelodeon channel. Promotions included the second Altador Cup and led to an increase in traffic through

14762-581: Was discontinued, making most of the original Adobe Flash games impossible to play without workarounds. In July 2023, most of the original Flash games were restored via the site's integration with the Ruffle Adobe Flash emulator, with some games experiencing compatibility issues. Users can also participate in contests and spotlights judged by staff to showcase the users' talents. Quests to retrieve items may also be performed for specific NPCs . Challenges may be made against other players or random players in

14884-594: Was removed but the site kept the British spellings . The website made money from the first paying customers using an advertising method trademarked as " immersive advertising ". In 2004, Neopets released a premium version and started showing advertisements on the basic site that were not shown to premium members. In the 2000s, Neopets was consistently noted as one of the " stickiest " sites for children's entertainment. A press release from Neopets in 2001 stated that Neopets.com led in site "stickiness" in May and June, with

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