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182-518: GoDaddy was founded in 1997 in Phoenix, Arizona , by entrepreneur Bob Parsons . Prior to founding GoDaddy, Parsons had sold his financial software services company Parsons Technology to Intuit for $ 65 million in 1994. He came out of his retirement in 1997 to launch Jomax Technologies, taking its name from a road in Phoenix Arizona. In 1999, a group of employees at Jomax Technologies were brainstorming

364-511: A US Commission on Civil Rights of hearing that of 31,000 homes that had recently sprung up in this neighborhood, not a single one had been sold to an African-American. Phoenix's African-American and Mexican-American communities remained largely sequestered on the south side of town. The color lines were so rigid that no one north of Van Buren Street would rent to the African-American baseball star Willie Mays , in town for spring training in

546-488: A consumer activist website where dissatisfied GoDaddy customers and whistleblowers from GoDaddy's staff share their experiences. On July 12, 2011, an article in The Register reported that, shortly after Bob Parsons ' sale of GoDaddy, the company purchased gripe site No Daddy. The site had returned a top 5 result on Google for a search for GoDaddy. In March 2010, GoDaddy stopped registering .cn domains (China) due to

728-625: A hot desert climate ( Köppen: BWh ), typical of the Sonoran Desert , and is the largest city in America in this climatic zone. Phoenix has long, extremely hot summers and short, mild winters. The city is within one of the world's sunniest regions, with its sunshine duration comparable to the Sahara region. With 3,872 hours of bright sunshine annually, Phoenix receives the most sunshine of any major city on Earth. Average high temperatures in summer are

910-601: A "poorly produced scene in a living room where people are gathered to watch the Super Bowl. As we watch them watch, a guy at his computer in the corner of the room drags the crowd over to GoDaddy.com to view the banned ad instead." Lippert also said, "it will probably produce a Pavlovian response in getting actual viewers in their own living rooms to do the same." In 2009, GoDaddy purchased spots for two different commercials featuring GoDaddy Girl and IndyCar Series driver Danica Patrick for Super Bowl XLIII . In "Shower", Danica takes

1092-609: A 57-game package of regular season and post-season games. Stations were not allowed to stream the broadcast on their web sites. Marv Albert and Boomer Esiason called the game for the network. The teams' flagship stations also carried the game with their respective local announcers: WDVE-FM and WBGG-AM in Pittsburgh (with Bill Hillgrove and Tunch Ilkin announcing), and KTAR-AM / FM in Phoenix (with Dave Pasch and Ron Wolfley announcing). Univision Radio / United Stations carried

1274-445: A Spanish-language feed for Hispanophone American listeners (with Clemson Smith-Muñiz and David Crommett announcing). Sirius XM Satellite Radio carried 13 game feeds in ten languages to Sirius subscribers, as well as to XM subscribers with the "Best of Sirius" package. In addition to the four US feeds mentioned above, Sirius carried the following international feeds: FieldPass , the subscription Internet radio service provided by

1456-414: A blog entry later that day promising that the commercial would not air during the Super Bowl. He wrote on his blog "At the end of the day, our purpose at GoDaddy is to help small businesses around the world build a successful online presence. We hoped our ad would increase awareness of that cause. However, we underestimated the emotional response. And we heard that loud and clear." He goes on to say that Buddy

1638-627: A division winner and a No. 4 seed. The 2000 Baltimore Ravens were the last No. 4 seed to advance to a Super Bowl before this game, as they were the No. 4 seed in the AFC when they went on to win Super Bowl XXXV , but were a wild-card team before the 2002 realignment gave each conference four divisions. The AFC champion Steelers stayed at the InterContinental Tampa and held their pre-game practices at

1820-452: A duel; Chenowth killed Favorite and was forced to withdraw from the race. The town grew during the 1870s, and President Ulysses S. Grant issued a land patent for the site of Phoenix on April 10, 1874. By 1875, the town had a telegraph office, 16 saloons, and four dance halls, but the townsite-commissioner form of government needed an overhaul. An election was held in 1875, and three village trustees and other officials were elected. By 1880,

2002-499: A four percent annual population growth rate over a 40-year period from the mid-1960s to the mid-2000s, and was among the nation's ten most populous cities by 1980. Phoenix is also one of the largest plurality-Hispanic cities in the United States, with 42% of its population being Hispanic . The Hohokam people occupied the Phoenix area for 2,000 years. They created roughly 135 miles (217 kilometers) of irrigation canals, making

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2184-548: A fungal lung infection. Unlike most desert locations which have drastic fluctuations between day and nighttime temperatures, the urban heat island effect limits Phoenix's diurnal temperature variation . As the city has expanded, average summer low temperatures have been steadily rising. Pavement, sidewalks, and buildings store the Sun's heat and radiate it at night. The daily normal low remains at or above 80 °F (27 °C) for an average of 74 days per summer. On July 19, 2023, at

2366-500: A grid layout pattern that has been the hallmark of Phoenix's urban development ever since. On February 12, 1871, the territorial legislature created Maricopa County by dividing Yavapai County; it was the sixth one formed in the Arizona Territory. The first election for county office was held in 1871 when Tom Barnum was elected the first sheriff. He ran unopposed when the other two candidates (John A. Chenowth and Jim Favorite) fought

2548-570: A growth rate under 24% in a census decade. However, in 2016, Phoenix once again became the fastest growing city in the United States, adding approximately 88 people per day during the preceding year. The Phoenix Metropolitan Statistical Area (MSA) (officially known as the Phoenix-Mesa-Chandler MSA ), is one of 10 MSAs in Arizona, and was the 11th largest in the United States, with a 2018 U.S. census population estimate of 4,857,962, up from

2730-466: A joint congressional resolution granting statehood to Arizona, due to his disapproval of the state constitution's position on the recall of judges. In 1913, Phoenix's move from a mayor-council system to council-manager made it one of the first cities in the United States with this form of city government. After statehood, Phoenix's growth started to accelerate; eight years later, its population reached 29,053. In 1920, Phoenix would see its first skyscraper,

2912-402: A long drought, and the reservoir which was supposed to be behind the dam was virtually dry. The humorist Will Rogers , who was on hand as a guest speaker joked, "If that was my lake, I'd mow it." Phoenix's population had nearly doubled during the 1920s and by 1930 stood at 48,118. It was also during the 1930s that Phoenix and its surrounding area began to be called "The Valley of the Sun", which

3094-409: A myriad of residential tract developments on both farmland and desert." Retail outlets and office complexes spread out and did not concentrate in the small downtown area. There was low population density and a lack of widespread and significant high-rise development. As a consequence Phoenix became a textbook case of urban sprawl for geographers. Even though it is the fifth most populated city in

3276-518: A new company name, with "Big Daddy" being a popular suggestion. However, finding this domain name already taken, "Go Daddy" was purchased instead. Parsons believed this to be a simple and memorable name. Jomax Technologies rebranded to GoDaddy in February 2006. The original GoDaddy logo consisted of a cartoon man with messy hair and sunglasses. By 2001, GoDaddy was approximately the same size as competitors Dotster and eNom . In April 2005, GoDaddy became

3458-686: A planning committee appointed directly by the city council. According to the city-issued village planning handbook, the purpose of the village planning committees is to "work with the city's planning commission to ensure a balance of housing and employment in each village, concentrate development at identified village cores, and to promote the unique character and identity of the villages." There are 15 urban villages: Ahwatukee Foothills , Alhambra , Camelback East , Central City , Deer Valley , Desert View, Encanto , Estrella , Laveen , Maryvale , North Gateway, North Mountain, Paradise Valley, Rio Vista , and South Mountain. The urban village of Paradise Valley

3640-426: A population of nearly 1.6 million, and millions more in nearby suburbs. After the war, many of the men who had undergone their training in Arizona returned with their new families. Learning of this large untapped labor pool enticed many large industries to move their operations to the area. In 1948, high-tech industry, which would become a staple of the state's economy, arrived in Phoenix when Motorola chose Phoenix as

3822-514: A result of the boycott. GoDaddy gained a net 20,748 domains. In December 2020, during the COVID-19 pandemic and the associated economic crisis , the company tricked employees into thinking they had earned a bonus of $ 650, instead, they were told they had failed a phishing test and were required to do social engineering training. After significant media criticism, the company apologized to its staff but did not offer actual bonuses. On January 11, 2021,

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4004-404: A shower with Simona Fusco Stratten as three college students control the women's maneuvers from a computer. "Baseball" is a spoof of the steroids scandal. While "Shower" won GoDaddy's online vote, "Baseball" was the most popular of the Super Bowl. Both helped increase domain registrations by 110 percent above 2008 post-Super Bowl levels. GoDaddy posted Internet-only versions of its commercials during

4186-567: A solid replacement, rushing for 588 yards and catching 40 passes for 320 yards. For their efforts, Tomlin won the 2008 Motorola Coach of the Year Award and Harrison was named the 2008 GMC Sierra Defensive Player of the Year. The Steelers rolled into the post-season as the AFC's second seed, behind only the Tennessee Titans , who would finish 13–3 but lose in their divisional playoff game against

4368-620: A successful IPO on the New York Stock Exchange , with the stock soaring 30% on the first day of trading. Scott W. Wagner (and former GoDaddy Chief Operating Officer and Chief Financial Officer) was appointed chief executive officer on December 31, 2017. The newly appointed CEO Aman Bhutani has replaced the former CEO Scott W. Wagner and had assumed the charge of his duties from September 4, 2019. GoDaddy has been involved in several controversies related to unethical business practices and censorship. On January 24, 2007, GoDaddy deactivated

4550-487: A total of 661 yards and eight touchdowns, with only two interceptions, giving him a rating of 112.1. The Cardinals also got a big performance out of Larry Fitzgerald , who caught 23 passes for a postseason record 419 yards and five touchdowns. Meanwhile, the Cardinals' 28th-ranked defense showed major improvement in the postseason, forcing twelve turnovers in their three games. This included five interceptions and one fumble from

4732-585: A two-hour special edition of Today hosted by the regular weekday team live from Tampa and the NFL Films —produced Road to the Super Bowl . Matt Millen was part of the coverage as a studio analyst. The Today contribution included portions of a taped interview with President Barack Obama and pictures of troops viewing the proceedings in Iraq. The Super Bowl was one of two major professional sports championship series NBC broadcast in 2009, as they would also broadcast

4914-512: A website they built with GoDaddy. GoDaddy claims the ad was supposed to be funny and an attempt to make fun of all the puppies shown in Super Bowl ads. Most notably, Budweiser 's famous Super Bowl ad also featured a Retriever puppy. The ad found very few fans from the online community. Animal advocates took to social media calling the ad disgusting, callous, and accusing the commercial of advocating for puppy mills . An online petition collected 42,000 signatures. GoDaddy's CEO , Blake Irving , wrote

5096-655: Is "Believe In Now". The seeds of Super Bowl XLIII can be traced back to the end of the 2006 season . After winning Super Bowl XL in 2005, the Pittsburgh Steelers fell to an 8–8 record the following year. At the end of 2006, Bill Cowher ended his 15-year tenure as their head coach, leaving with a 149–90–1 regular season record and a 12–9 record in the playoffs. Offensive coordinator Ken Whisenhunt and assistant head coach Russ Grimm were considered most likely to succeed Cowher in Pittsburgh. Without waiting to see if he would be hired by Pittsburgh, Whisenhunt accepted

5278-471: Is 7.22 in (183 mm). The region's trademark dry and sunny weather is interrupted by sporadic Pacific storms in the winter and the arrival of the North American monsoon in the summer. Historically, the monsoon officially started when the average dew point was 55 °F (13 °C) for three days in a row—typically occurring in early July. To increase monsoon awareness and promote safety, however,

5460-616: Is also home to a plethora of native reptile species including the Western diamondback rattlesnake , Sonoran sidewinder , several other types of rattlesnakes, Sonoran coral snake , dozens of species of non-venomous snakes (including the Sonoran gopher snake and the California kingsnake ), the gila monster , desert spiny lizard , several types of whiptail lizards , the chuckwalla , desert horned lizard , western banded gecko , Sonora mud turtle , and

5642-418: Is distinct from the nearby Town of Paradise Valley . Although the urban village is part of Phoenix, the town is independent. In addition to the above urban villages, Phoenix has a variety of commonly referred-to regions and districts, such as Downtown , Midtown , Uptown, West Phoenix, North Phoenix , South Phoenix , Biltmore Area , Arcadia , and Sunnyslope . While some of the native flora and fauna of

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5824-581: Is getting a lavish massage when the masseuse breaks into a spontaneous GoDaddy Girl audition. In "News", anchors conduct a 'gotcha' interview with GoDaddy Girl Danica Patrick about commercials known for being too hot for television. According to Akamai, there was a large spike in Internet traffic late in the fourth quarter of the game. This spike was tied to GoDaddy's "News" advertisement airing. CEO Bob Parsons said GoDaddy received "a tremendous surge in Web traffic, sustained

6006-492: Is home to the only thriving feral population of rosy-faced lovebirds in the U.S. This bird is a popular birdcage pet, native to southwestern Africa. Feral birds were first observed living outdoors in 1987, probably escaped or released pets, and by 2010 the Greater Phoenix population had grown to about 950 birds. These lovebirds prefer older neighborhoods where they nest under untrimmed, dead palm tree fronds. The area

6188-558: Is in the mid-to-low 30s. It rarely drops to 32 °F (0 °C) or below. Snow is rare. In July 2023, it became the first major city in the US to have an average monthly temperature of over 100 °F (38 °C) with an average daily mean temperature for the month at 102.7 °F (39 °C), which is also the hottest month ever recorded in the city. That same month the city had an unprecedented streak of 31 days with 110 °F (43 °C)+ highs that lasted from June 30 to July 30. That year

6370-527: Is in the south-central portion of Arizona; about halfway between Tucson to the southeast and Flagstaff to the north, in the Southwestern United States . By car, the city is approximately 150 miles (240 kilometers) north of the US–Mexico border at Sonoyta and 180 mi (290 km) north of the border at Nogales . The metropolitan area is known as the "Valley of the Sun" due to its location in

6552-492: Is known for its advertising on TV and in newspapers, particularly in the US market. Celebrity endorsers have included pro-golfer Anna Rawson , Marina Orlova , personal trainer Jillian Michaels , and Jean-Claude Van Damme . GoDaddy started advertising in the Super Bowl in 2005. Since then, the company has expanded its marketing to include sports sponsorships. Also, GoDaddy was co-sponsor for ICC Cricket World Cup 2019 that

6734-588: Is so common, nearly all homes in Phoenix have air conditioning , though poorer residents may not be able to afford to repair or operate them when needed. Maricopa County, which includes Phoenix, was ranked seventh for most ozone pollution in the United States according to the American Lung Association . Vehicle emissions are cited as precursors to ozone formation. Phoenix also has high levels of particulate pollution; although, cities in California lead

6916-400: Is the 10th-largest by population in the United States with approximately 4.95 million people as of 2020 , making it the most populous in the Southwestern United States . Phoenix, the seat of Maricopa County , is the largest city by population and area in Arizona, with an area of 517.9 square miles (1,341 km ), and is also the 11th-largest city by area in the United States. Phoenix

7098-534: Is the capital and most populous city of the U.S. state of Arizona , with 1,662,607 residents as of 2024. It is the fifth-most populous city in the United States and the most populous state capital in the country. Phoenix is the most populous city of the Phoenix metropolitan area , also known as the Valley of the Sun, which in turn is part of the Salt River Valley and Arizona Sun Corridor . The metro area

7280-627: Is the Steelers' most recent Super Bowl championship, and the last title by a Pennsylvania-based NFL team until their cross-state rival Philadelphia Eagles won Super Bowl LII in 2018. It was also the last time a Phoenix-based team reached the championship round of the four major North American sports leagues until the Phoenix Suns made the NBA Finals in 2021 . This was the last game to feature famed commentator John Madden , who retired two months after

7462-462: Is the presence of Africanized bees which can be extremely dangerous—even lethal—when provoked. The Arizona Upland subdivision of the Sonoran Desert (of which Phoenix is a part) has "the most structurally diverse flora in the United States." One of the most well-known types of succulents, the giant saguaro cactus , is found throughout the city and its neighboring environs. Other native species are

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7644-463: The 2008 season . The Steelers defeated the Cardinals by the score of 27–23. The game was played on February 1, 2009, at Raymond James Stadium in Tampa, Florida . With this victory, the Steelers became the first team to win six Super Bowl championships. The win was also Pittsburgh's second Super Bowl victory in four years, after winning Super Bowl XL at the end of the 2005 season . The Cardinals entered

7826-589: The AFC Championship Game , holding them to 184 yards and forcing five turnovers. The Cardinals advanced to the Super Bowl by beating the fifth-seeded Atlanta Falcons 30–24, the second-seeded Carolina Panthers , 33–13, and the sixth-seeded Philadelphia Eagles 32–25 in the NFC Championship Game , winning more playoff games this season than they had in their franchise history previously. Warner played exceptionally well in those games, throwing for

8008-587: The Arena Football League , Warner became the St. Louis Rams starting quarterback in 1999 due to a pre-season injury of starter Trent Green . He went on to lead the Rams to two Super Bowls and one Super Bowl win (in which Warner was named MVP), while also winning two NFL MVP Awards . But in 2002 , Warner's production was drastically reduced by injuries and he soon lost his starting job to Marc Bulger . He eventually left

8190-698: The Arizona Veterans Memorial Coliseum opened at the Arizona State Fairgrounds , west of downtown. When Phoenix was awarded an NBA franchise in 1968, which would be called the Phoenix Suns , they played their home games at the Coliseum until 1992, after which they moved to America West Arena . In 1968, President Lyndon B. Johnson approved the Central Arizona Project , assuring future water supplies for Phoenix, Tucson, and

8372-514: The Baltimore Ravens . It had been a long journey for Arizona to get to their first Super Bowl appearance. After winning the NFL championship in 1947, it would take the team half a century (and moves to two different states) before they won another postseason game in the 1998 season. And up to this point, they had not returned to the playoffs since then. Under Whisenhunt's first season as head coach,

8554-511: The Carnegie Free Library opened seven years later, on February 18, 1908, dedicated by Benjamin Fowler. The National Reclamation Act was signed by President Theodore Roosevelt in 1902, which allowed dams to be built on waterways in the west for reclamation purposes. The first dam constructed under the act, Salt River Dam#1 , began in 1903. It supplied both water and electricity, becoming

8736-505: The Chinese government ." GoDaddy resumed registering .cn domain names in February 2016 as part of its push into the Asia market. On January 27, 2015, GoDaddy released its Super Bowl ad on YouTube . Called "Journey Home", the commercial featured a Retriever puppy named Buddy who was bounced out of the back of a truck. After making a journey home his owners are relieved because they just sold him on

8918-573: The Detroit Lions , made that team's 53-man roster at the end of the preseason, only to be released 24 hours later alongside linebacker Anthony Cannon in order for the Lions to make room for linebacker Ryan Nece and running back Marcus Thomas . The Steelers promptly signed McHugh after the team traded center Sean Mahan back to the Tampa Bay Buccaneers in exchange for a draft pick before

9100-775: The First National Bank Plaza , the Valley Center (the tallest building in Arizona), and the Arizona Bank building . On September 25, 1981, Phoenix resident Sandra Day O'Connor broke the gender barrier on the U.S. Supreme Court , when she was sworn in as the first female justice. In 1985, the Palo Verde Nuclear Generating Station , the nation's largest nuclear power plant, began electrical production. Pope John Paul II and Mother Teresa both visited

9282-638: The Heard Building ; it was the tallest building in the state until the completion of the Luhrs Building in 1924. In 1929, Sky Harbor was officially opened, at the time owned by Scenic Airways . The city purchased it in 1935 and continues to operate it today. On March 4, 1930, former U.S. President Calvin Coolidge dedicated a dam on the Gila River named in his honor. However, the state had just been through

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9464-699: The Pottsville Maroons (who, like Pittsburgh, were based in Pennsylvania) were fined and suspended for playing a game against the Notre Dame football team in another NFL franchise's territory, which resulted in the NFL naming the Cardinals, then based in Chicago, NFL champions in their place, a decision Pottsville disputed). It was the third Super Bowl in history to feature two pre-expansion-era (pre-1960) teams, joining Super Bowl XIV ( Steelers vs. Los Angeles Rams ,

9646-454: The Santa Fe, Prescott and Phoenix Railway in 1895 connected Phoenix to Prescott, Flagstaff, and other communities in the northern part of the territory. The increased access to commerce expedited the city's economic rise. The Phoenix Union High School was established in 1895 with an enrollment of 90. On February 25, 1901, Governor Oakes Murphy dedicated the permanent Capitol building , and

9828-656: The Seattle Seahawks became the first team to have this, as their end zone read " Seattle Seahawks ." For all other Super Bowl teams, end zones have just featured the team nickname. This was also the first Super Bowl to have the updated NFL logo painted at midfield. With all the cutbacks resulting from the severe economic downturn in the United States, the game was dubbed "The Recession Bowl." Restaurants were slow in business and many parties, including parties hosted by Playboy and Sports Illustrated were canceled. There were also 200 fewer sports journalists covering

10010-500: The Sonoran Desert can be found within Phoenix city limits, most are found in the suburbs and the undeveloped desert areas that surround the city. Native mammal species include coyote , javelina , bobcat , mountain lion , desert cottontail rabbit , jackrabbit , antelope ground squirrel , mule deer , ringtail , coati , and multiple species of bats, such as the Mexican free-tailed bat and western pipistrelle , that roost in and around

10192-552: The St. Louis Rams in Super Bowl XXXIV and Super Bowl XXXVI , winning the first (aided by a heads-up defensive play by linebacker Mike Jones on the final play of the game) and losing the second one (the first of Tom Brady 's seven in ten attempts), while Roethlisberger was the winning quarterback in Super Bowl XL . Under Tomlin's first season as head coach, the Steelers improved to a 10–6 record in 2007. Pittsburgh finished

10374-414: The St. Louis Rams . Pittsburgh jumped to a 17–7 halftime lead, aided by linebacker James Harrison 's Super Bowl-record 100-yard interception return for a touchdown. Trailing 20–7 at the start of the fourth quarter, Arizona scored 16 consecutive points, including a safety that led to wide receiver Larry Fitzgerald 's 64-yard touchdown reception, to take their first lead of the game with 2:37 remaining. But

10556-635: The Stanley Cup Finals . Both championship series involved teams from Pittsburgh winning championships. Mike Emrick , Eddie Olczyk , and Pierre McGuire mentioned this when they called the Stanley Cup Finals. The broadcast was available in 1080i high definition . Super Bowl XLIII was also the final Super Bowl simulcast in the analog television format in the United States before the 2009 completion of nationwide digital television transition . The transition, originally scheduled for February 17

10738-612: The White Tank Mountains to the west, the Superstition Mountains far to the east, and both South Mountain and the Sierra Estrella to the south/southwest. Camelback Mountain , North Mountain, Sunnyslope Mountain , and Piestewa Peak are within the heart of the valley. The city's outskirts have large fields of irrigated cropland and Native American reservation lands. The Salt River runs westward through Phoenix, but

10920-543: The desert tortoise . Native amphibian species include the Couch's spadefoot toad , Chiricahua leopard frog , and the Sonoran desert toad . Phoenix and the surrounding areas are also home to a wide variety of native invertebrates including the Arizona bark scorpion , giant desert hairy scorpion , Arizona blond tarantula , Sonoran Desert centipede , tarantula hawk wasp , camel spider , and tailless whip scorpion . Of great concern

11102-481: The final episode of M*A*S*H in 1983, average audience 106 million. However, the national Nielsen ratings of 42.0 was lower than the 43.3 rating for the previous year's game. The telecast drew a 53.6 rating in Pittsburgh and a 47.5 rating in Phoenix , first and ninth, respectively, among local markets. In addition to featuring the game's first 1-second TV ad (courtesy of Miller High Life), Super Bowl XLIII marked

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11284-669: The organpipe , barrel , fishhook , senita , prickly pear and cholla cacti; ocotillo ; Palo Verde trees and foothill and blue paloverde ; California fan palm ; agaves ; soaptree yucca , Spanish bayonet , desert spoon , and red yucca ; ironwood ; mesquite ; and the creosote bush . Many non-native plants also thrive in Phoenix including, but not limited to, the date palm , Mexican fan palm , pineapple palm , Afghan pine , Canary Island pine , Mexican fencepost cactus , cardon cactus , acacia , eucalyptus , aloe , bougainvillea , oleander , lantana , bottlebrush , olive , citrus , and red bird of paradise . Phoenix has

11466-481: The "Five C's" anchoring Phoenix's economy. These remained the driving forces of the city until after World War II , when high-tech companies began to move into the valley and air conditioning made Phoenix's hot summers more bearable. Phoenix is the cultural center of Arizona. It is in the northeastern reaches of the Sonoran Desert and is known for its hot desert climate . The region's gross domestic product reached over $ 362 billion by 2022. The city averaged

11648-478: The "part-time rookie exemption" to a four-car limit). After a successful 2008 season, GoDaddy is expanding its 2009 NASCAR sponsorship with the JR Motorsports organization, sponsoring 20 Nationwide Series races as the primary sponsors, split between the #5 and #88 teams. The #88 deal gave Keselowski a full 35-race NASCAR Nationwide Series sponsorship for 2009 split with Delphi and Unilever . GoDaddy will also be

11830-566: The "visiting team" against the Minnesota Vikings in Super Bowl IX (during a time when the designated "home" team was required to wear their team-colored jerseys) and against the Seattle Seahawks in Super Bowl XL despite being the "home team" that season but having road success in the playoffs. In addition, teams wearing white jerseys in the Super Bowl extended their winning streak to five games, dating back to Super Bowl XXXIX , currently

12012-400: The #4 seed in the playoffs, where they went on to earn their first trip to the Super Bowl in franchise history, becoming only the second NFL team to do so with nine wins up to that point (the 2011 New York Giants became the third, winning it all). One reason for Arizona's success was the re-emergence of 37-year-old quarterback Kurt Warner . After going undrafted and spending a few years in

12194-483: The #88 GoDaddy.com Chevrolet at the first ever NASCAR race at Iowa Speedway and then at Michigan. For 2010, the Hendrick/GoDaddy association continued; Danica Patrick drove a 12-race schedule in the #7 GoDaddy.com Chevrolet for JR Motorsports, while GoDaddy.com was also the primary sponsor for Mark Martin in the #5 Chevrolet Impala for most of the 2010 and 2011 seasons. In 2012, Danica Patrick moved from

12376-808: The 1960 NFL season. The Cardinals and Steelers played each other twice per season from 1950 through 1969, first in the American Conference (1950–52), then in the Eastern Conference (1953–66), and finally in the Century Division of the Eastern Conference (1967–69). It also was the first time that two quarterbacks who previously started for a Super Bowl winning team ( Kurt Warner and Ben Roethlisberger ) opposed one another since Jim Plunkett 's Los Angeles Raiders defeated Joe Theismann 's Washington Redskins in Super Bowl XVIII . Warner started for

12558-476: The 1960s, with tourism becoming the third largest industry by the end of the decade. In 1965, the Phoenix Corporate Center opened; at the time it was the tallest building in Arizona, topping off at 341 feet. The 1960s saw many other buildings constructed as the city expanded rapidly, including the Rosenzweig Center (1964), today called Phoenix City Square , the landmark Phoenix Financial Center (1964), as well as many of Phoenix's residential high-rises. In 1965

12740-432: The 1960s. In 1964, a reporter from The New Republic wrote of segregation in these terms: "Apartheid is complete. The two cities look at each other across a golf course." The continued rapid population growth led more businesses to the valley to take advantage of the labor pool, and manufacturing, particularly in the electronics sector, continued to grow. The convention and tourism industries saw rapid expansion during

12922-421: The 2000 census (a total of 124,000 people), while the entire Phoenix metropolitan area grew by 28.9% during the same period. This compares with an overall growth rate nationally during the same time frame of 9.7%. Not since 1940–50, when the city had a population of 107,000, had the city gained less than 124,000 in a decade. Phoenix's recent growth rate of 9.4% from the 2010 census is the first time it has recorded

13104-406: The 2006 season, appeared to severely limit Warner's chances of ever being a permanent starter on the team. However, early in the 2007 season, Warner was thrust into the starting lineup to replace an injured Leinart, and by the end of the team's season, he had re-emerged as one of the top quarterbacks in the league, throwing 27 touchdown passes with a passer rating of 89.8. With his starting job on

13286-470: The 2008 season with the second best record in the AFC at 12–4, making the playoffs for the sixth time in the last eight seasons, and went on to earn their seventh Super Bowl trip in franchise history, breaking a three-way tie with the New England Patriots and Denver Broncos for second most Super Bowl appearances and most Super Bowl appearances by an AFC team. The Steelers excelled on defense and led

13468-537: The 2010 census population of 4,192,887. Consisting of both Pinal and Maricopa counties, the MSA accounts for 65.5% of Arizona's population. Phoenix only contributed 13% to the total growth rate of the MSA, down significantly from its 33% share during the prior decade. Phoenix is also part of the Arizona Sun Corridor megaregion (MR), which is the tenth most populous of the 11 MRs, and the eighth largest by area. It had

13650-615: The Cardinals a 23–20 lead. Minutes before this occurred, 10 seconds of an end-credit segment from ClubJenna , another Playboy-owned channel, was shown. Comcast offered a $ 10 credit for customers who claimed to have seen the incident, and the Federal Communications Commission (FCC) announced that it would investigate the cause of the incident. On February 4, 2011, Tucson Police and the FBI arrested Frank Tanori Gonzalez on suspicion of fraud and computer tampering in connection with

13832-480: The Cardinals finished with an 8–8 record in 2007 . Arizona then started out the 2008 season strong, winning 7 of their first 10 games. But then things fell apart as the team lost 4 of their last 6, hitting a low point with a brutal 47–7 loss to the New England Patriots in week 16. Arizona's 34–21 win over the Seattle Seahawks in the following week was just enough for them to finish with a 9–7 record and earn

14014-606: The Cardinals the fifth team ever to feature three players with over 1,000 receiving yards. The Cardinals ground game was led by veteran running back Edgerrin James and rookie Tim Hightower . James led the team with 514 yards, while Hightower rushed for 399 and scored 10 touchdowns. He was also a reliable target out of the backfield, catching 34 passes for another 237 yards. Overall, Arizona's offense ranked fourth in yards per game (365.8) and third in scoring (422 points) in 2008. The Cardinals defense, however, had played inconsistently during

14196-480: The Dallas Cowboys in the 1998 NFC Wild Card Game). The Steelers then passed over Grimm and instead hired Minnesota Vikings defensive coordinator Mike Tomlin . Once Tomlin was hired by the Steelers, Grimm joined Whisenhunt in Arizona in the same position as assistant head coach as he had in Pittsburgh, and the two of them began to remodel the perennial losing club into a winner like the Steelers. Of historical note

14378-675: The Gila River Valley, from Florence in the east to the Estrellas in the west. Their crops included corn, beans, and squash for food as well as cotton and tobacco. They banded with the Maricopa for protection against incursions by the Yuma and Apache tribes. The Maricopa are part of the larger Yuma people; however, they migrated east from the lower Colorado and Gila Rivers in the early 1800s, when they began to be enemies with other Yuma tribes, settling among

14560-508: The Hohokam. Other nearby settlements later merged to become the city of Tempe . The history of Phoenix begins with Jack Swilling , a Confederate veteran of the Civil War who prospected in the nearby mining town of Wickenburg in the newly formed Arizona Territory . As he traveled through the Salt River Valley in 1867, he saw a potential for farming to supply Wickenburg with food. He also noted

14742-817: The IndyCar Racing Series to race full-time in the NASCAR Nationwide Series in the #7 and part-time in the NASCAR Sprint Cup Series in the #10 for Stewart Haas Racing where GoDaddy.com was the primary sponsor for the full season on both cars. After finishing 10th in the Nationwide Series standings with one pole award in 2012, Patrick moved to full-time in the Sprint Cup Series in 2013 where GoDaddy sponsored her full-season schedule. Patrick rewarded GoDaddy for their sponsorship by winning

14924-427: The Internet, gained support, and was followed by a proposed Boycott GoDaddy Day on December 29, 2011. One strong supporter of this action was Cheezburger CEO Ben Huh , who threatened that the organization would remove over 1,000 domains from GoDaddy if they continued their support of SOPA. Misplaced Pages founder Jimmy Wales also announced that all Misplaced Pages domains would be moved away from GoDaddy as their position on SOPA

15106-507: The Las Vegas race in 2011, GoDaddy created a promotion wherein driver Dan Wheldon would have won $ 2.5m each for himself and fan Ann Babenco if he won the race, starting from last place. A 15-car pileup, 11 laps into the race, injured four drivers and killed Wheldon. GoDaddy sponsored Brad Keselowski in the #25 for Hendrick Motorsports on a limited basis in the Sprint Cup series (owing to

15288-585: The Los Angeles-based Forza Migliozzi agency, which would have eight advertisers simultaneously in one 30-second ad. SoBe and DreamWorks Animation aired a 3-D trailer for the upcoming film Monsters vs. Aliens , along with a 3-D ad for Sobe Life Water that featured Ray Lewis and Matt Light dancing Swan Lake (renamed Lizard Lake for this ad), as well as the promo for the upcoming episode of Chuck in 3-D. About 150 million "ColorCode 3-D" glasses were given away at grocery stores across

15470-523: The NFL in fewest points (13.9) and yards (237.2) allowed per game, while also ranking second in sacks with 51. Up front, their line was anchored by defensive end Aaron Smith , who recorded 60 tackles and six sacks. Behind him two of the Steelers starting linebackers ranked among the top-ten sack leaders in the NFL, LaMarr Woodley (11.5 sacks) and Pro Bowler/NFL Defensive Player of the Year James Harrison (16 sacks). Pro Bowl linebacker James Farrior

15652-487: The National Weather Service decreed that starting in 2008, June 15 would be the official "first day" of the monsoon, and it would end on September 30. When active, the monsoon raises humidity levels and can cause heavy localized precipitation, flash floods, hail, destructive winds, and dust storms —which can rise to the level of a haboob in some years. As of 2020, Phoenix was the fifth most populous city in

15834-696: The Panthers' Pro Bowl quarterback Jake Delhomme in the divisional round. The Cardinals became the third NFL team to advance to the Super Bowl after winning three playoff games despite winning its division; the Carolina Panthers in Super Bowl XXXVIII and the Indianapolis Colts in Super Bowl XLI were the other two. In addition, they would become the first team to advance to the Super Bowl as both

16016-575: The Phoenix Concept 2000 plan which split the city into urban villages, each with its own village core where greater height and density was permitted, further shaping the free-market development culture. The nine original villages have expanded to 15 over the years (see Cityscape below). This officially turned Phoenix into a city of many nodes, which would later be connected by freeways. The Phoenix Symphony Hall opened in 1972; other major structures which saw construction downtown during this decade were

16198-597: The Phoenix-based UMOM New Day Center to fund the Danica Patrick GoDaddy.com Domestic Violence Center. An order was placed with Orange County Choppers for a custom motorcycle to raise contributions for charity. This was documented by the reality show American Chopper . On April 12, 2006, Marketwatch reported that GoDaddy.com, Inc., had hired Lehman Brothers to manage an initial stock offering that could raise more than $ 100 million and value

16380-753: The Registered Name Holder to opt out of the 60-day inter-registrar transfer lock prior to any Change of Registrant request". At this time GoDaddy does allow customers who update their domain contact information to opt out of the 60-day lock upon verification. On December 22, 2011, a thread was started on the social news website Reddit , discussing the identity of supporters of the United States Stop Online Piracy Act (SOPA), which included GoDaddy. GoDaddy subsequently released additional statements supporting SOPA. A boycott and transfer of domains were proposed. This quickly spread across

16562-461: The Salt River Valley. It lies at a mean elevation of 1,086 feet (331 m), in the northern reaches of the Sonoran Desert . Other than the mountains in and around the city, Phoenix's topography is generally flat, which allows the city's main streets to run on a precise grid with wide, open-spaced roadways. Scattered, low mountain ranges surround the valley: McDowell Mountains to the northeast,

16744-538: The Steelers marched 78 yards to score on wide receiver Santonio Holmes ' 6-yard game-winning touchdown catch with 35 seconds left. Holmes, who caught nine passes for 131 yards and a touchdown, including four receptions for 73 yards on that final game-winning drive, was named Super Bowl MVP . He became the sixth wide receiver to win the award, half of whom at the time were Steelers players ( Lynn Swann and Hines Ward ). The NBC television network broadcast attracted an average U.S. audience of 98.7 million viewers, making it

16926-469: The United States , with the census bureau placing its population at 1,608,139, edging out Philadelphia with a population of 1,567,872. In the aftermath of the Great Recession, Phoenix had a population of 1,445,632 according to the 2010 United States census , the sixth largest city and still the most populous state capital in the United States. Prior to the Great Recession, in 2006, Phoenix's population

17108-436: The United States, the large area gives it a low density rate of approximately 2,797 people per square mile. In comparison, Philadelphia , the sixth most populous city with nearly the same population as Phoenix, has a density of over 11,000 people per square mile. Like most of Arizona, Phoenix does not observe daylight saving time . In 1973, Governor Jack Williams argued to the U.S. Congress that energy use would increase in

17290-512: The Valley in 1987. There was an influx of refugees due to low-cost housing in the Sunnyslope area in the 1990s, resulting in 43 different languages being spoken in local schools by 2000. The new 20-story City Hall opened in 1992. Phoenix has maintained a growth streak in recent years, growing by 24.2% before 2007. This made it the second-fastest-growing metropolitan area in the United States, surpassed only by Las Vegas . In 2008, Squaw Peak,

17472-408: The actual coin toss. The Steelers called tails, but it landed on heads, so the Cardinals won the toss. Arizona deferred their choice to the second half, and the Steelers chose to receive, making it the first time in Super Bowl history that the coin toss winner kicked off to start the game. (The NFL had just changed the rule before the start of the season allowing the team that wins the coin toss to defer

17654-516: The agricultural corridor between them. The following year, Pope Paul VI created the Diocese of Phoenix on December 2, by splitting the Archdiocese of Tucson, with Edward A. McCarthy as the first Bishop. In the 1970s the downtown area experienced a resurgence, with a level of construction activity not seen again until the urban real estate boom of the 2000s. By the end of the decade, Phoenix adopted

17836-571: The area. After the departure of the Hohokam, groups of Akimel O'odham (commonly known as Pima), Tohono O'odham , and Maricopa tribes began to use the area, as well as segments of the Yavapai and Apache. The O'odham were offshoots of the Sobaipuri tribe, who in turn were thought to be the descendants of the Hohokam. The Akimel O'odham were the major group in the area. They lived in small villages with well-defined irrigation systems that spread over

18018-468: The asking price of $ 1.5 billion to $ 2 billion. On June 24, 2011, the Wall Street Journal reported that private-equity firms KKR and Silver Lake Partners , along with a third investor, were nearing a deal to buy the company for between $ 2–2.5 billion. On July 1, 2011, GoDaddy confirmed that KKR, Silver Lake Partners, and Technology Crossover Ventures had closed the deal. Although the purchase price

18200-726: The choice to the second half, similar to that in college football and Canadian football .) By winning the toss, the Arizona Cardinals were the twelfth consecutive coin toss winner from the NFC, dating back to Super Bowl XXXII . Joe Namath ( Super Bowl III , 1969) participated in the Vince Lombardi Trophy presentation and he previously participated in the coin toss in Super Bowl XXVIII . Coincidentally, Namath—a native of Beaver Falls, Pennsylvania , near Pittsburgh—ultimately handed

18382-599: The city also had a record 55 days of daily highs topping 110 °F (43 °C)+, which also made summer of 2023 the hottest on record there, until it was beaten by the summer of 2024 with the hottest ever June at 97.0 °F (36 °C), the third hottest august August at 98.7 °F (37 °C) and the 2nd hottest July record at 101.1 °F (38 °C) by average daily temperature respectively. That same year in 2024, it also recorded an unprecedented 113 day streak of daily highs topping 100 °F (38 °C)+ that lasted from May 27 to September 16. Because extreme heat

18564-416: The city's second tallest mountain, was renamed Piestewa Peak after Army Specialist Lori Ann Piestewa , an Arizonan and the first Native American woman to die in combat while serving in the U.S. military, as well as being the first American female casualty of the 2003 Iraq War . 2008 also saw Phoenix as one of the cities hardest hit by the subprime mortgage crisis , and by early 2009 the median home price

18746-444: The city. There are many species of native birds, including Costa's hummingbird , Anna's hummingbird , Gambel's quail , Gila woodpecker , mourning dove , white-winged dove , the greater roadrunner , the cactus wren , and many species of raptors, including falcons , hawks , owls , vultures (such as the turkey vulture and black vulture ), and eagles , including the golden and the bald eagle . The greater Phoenix region

18928-418: The coin toss ceremony and the Vince Lombardi Trophy presentation. The coin toss featured Roger Craig ( Super Bowl XXIII , 1989), John Elway ( Super Bowl XXXIII , 1999), and Lynn Swann ( Super Bowl XIII , 1979). Craig followed the previous year's participants and fellow San Francisco 49ers Craig Walsh (son of Bill Walsh ), Ronnie Lott , Jerry Rice , and Steve Young . General David Petraeus performed

19110-501: The company deplatformed the web forum AR15.com following the U.S. Capitol attack . GoDaddy told Axios that the action was due to the site's failure to moderate content "that both promoted and encouraged violence." The National Shooting Sports Foundation , in a message from its president, condemned what it called the " de-platforming of gun sites" as a "dark harbinger" for discussion of controversial issues and an "indiscriminate silencing of opinion and debate." In September 2021,

19292-404: The company at several times that amount. On May 12, 2006, GoDaddy filed an S-1 registration statement prior to an initial public offering. On August 8, 2006, Bob Parsons, announced that he had withdrawn the company's IPO filing due to "market uncertainties". In September 2010, GoDaddy put itself up for auction. GoDaddy called off the auction several weeks later, despite reports that bids exceeded

19474-739: The company canceled a contract with the pro-life group Texas Right to Life which was running a website encouraging whistleblowing of those who were breaking the Texas Heartbeat Act . Owned by the Texas Right to Life group, the website was used as a platform for the public to submit tips on suspected pregnancy terminations in Texas. In a statement to Ars Technica, Texas Right to Life Director of Media and Communication Kimberlyn Schwartz noted that, "We will not be silenced. If anti-Lifers want to take our website down, we'll put it back up." On February 16, 2023,

19656-525: The company filed its compulsory annual 10-K report with the US SEC. Under the sub-heading Operational Risks, it revealed that the company suffered multiple data breaches in the last three years, which impacted more than one million GoDaddy customers. 33°37′03″N 111°54′17″W  /  33.617409°N 111.90477°W  / 33.617409; -111.90477 Phoenix, Arizona Phoenix ( / ˈ f iː n ɪ k s / FEE -niks )

19838-462: The company has not made a profit since 2009 and since 2012 has experienced a total loss of $ 531 million. Along with the IPO announcement, GoDaddy's founder Bob Parsons announced he is stepping down as Executive Chairman though he will remain on the board. CEO Blake Irving , joined GoDaddy on January 6, 2013 and served as chief executive officer before retiring on December 31, 2017. On April 1, 2015, GoDaddy had

20020-662: The country for the ad. Hyundai also advertised its new Genesis Coupe in two 30-second commercials. All advertising slots were sold out one day before the game, resulting in sales of $ 206 million. The top five ads as chosen by the USA Today Super Bowl Ad Meter were: YouTube 's top five in "Ad Blitz 2009" also saw the two Doritos ads finish first and fifth. The middle three featured E-Trade 's Singing Baby ad, CareerBuilder .com's "The Official 2009 Super Bowl Commercial" and Pepsi Max 's "I'm Good" finish second through fourth respectively. Adbowl results reflected

20202-559: The desert land arable, and paths of these canals were used for the Arizona Canal , Central Arizona Project Canal, and the Hayden-Rhodes Aqueduct . They also carried out extensive trade with the nearby Ancient Puebloans , Mogollon , and Sinagua , as well as with the more distant Mesoamerican civilizations. It is believed periods of drought and severe floods between 1300 and 1450 led to the Hohokam civilization's abandonment of

20384-426: The domain 52 seconds after leaving him a voicemail, and he had to go to great lengths to get the site reactivated. GoDaddy general counsel Christine Jones stated that GoDaddy's terms of service "reserves the right to terminate your access to the services at any time, without notice, for any reason whatsoever." The site seclists.org is now hosted with Linode . The suspension of seclists.org led Lyon to create NoDaddy.com,

20566-512: The domain of computer security site Seclists.org, taking 250,000 pages of security content offline. The shutdown resulted from a complaint from MySpace to GoDaddy regarding 56,000 user names and passwords posted a week earlier to the full-disclosure mailing list and archived on the Seclists.org site as well as many other websites. Seclists.org administrator Gordon Lyon , who goes by the handle "Fyodor," provided logs to CNET showing GoDaddy de-activated

20748-500: The eroded mounds of dirt that indicated previous canals dug by native peoples who had long since left the area. He formed the Swilling Irrigation and Canal Company that year, dug a large canal that drew in river water, and erected several crop fields in a location that is now within the eastern portion of central Phoenix near its airport. Other settlers soon began to arrive, appreciating the area's fertile soil and lack of frost, and

20930-476: The evening should Arizona observe DST. He went on to say energy use would also rise early in the day "because there would be more lights on in the early morning." Additionally, he said daylight saving time would cause children to go to school in the dark. Since 1979, the city of Phoenix has been divided into urban villages , many of which are based upon historically significant neighborhoods and communities that have since been annexed into Phoenix. Each village has

21112-630: The existing communities of the Akimel O'odham. The Tohono O'odham also lived in the region, but largely to the south and all the way to the Mexican border. The O'odham lived in small settlements as seasonal farmers who took advantage of the rains, rather than the large-scale irrigation of the Akimel. They grew crops such as sweet corn, tapery beans, squash, lentils, sugar cane, and melons, as well as taking advantage of native plants such as saguaro fruits, cholla buds, mesquite tree beans, and mesquite candy (sap from

21294-402: The extreme heat experienced in Phoenix and the surrounding areas during its long summers. There was more new construction in Phoenix in 1959 alone than from 1914 to 1946. Like many emerging American cities at the time, Phoenix's spectacular growth did not occur evenly. It largely took place on the city's north side, a region that was nearly all Caucasian. In 1962, one local activist testified at

21476-516: The farmhouse Swilling constructed became a frequently-visited location in the valley. Lord Darrell Duppa was one of the original settlers in Swilling's party, and he suggested the name "Phoenix", as it described a city born from the ruins of a former civilization. The Board of Supervisors in Yavapai County officially recognized the new town on May 4, 1868, and the first post office was established

21658-551: The first multi-purpose dam, and Roosevelt attended the official dedication on May 18, 1911. At the time, it was the largest masonry dam in the world, forming a lake in the mountains east of Phoenix. The dam would be renamed after Teddy Roosevelt in 1917, and the lake would follow suit in 1959. On February 14, 1912, Phoenix became a state capital, as Arizona was admitted to the Union as the 48th state under President William Howard Taft . This occurred just six months after Taft had vetoed

21840-436: The first person to have announced a Super Bowl for all of the four major U.S. television networks, having called five Super Bowls for CBS , three for Fox , and two for ABC prior to joining NBC in 2006 . Meanwhile, Al Michaels was the third man to do play-by-play for a Super Bowl on NBC television (following in the footsteps of Curt Gowdy and Dick Enberg ). Also, Michaels (who, like Madden, had moved from ABC to NBC in 2006)

22022-423: The first time that a 30-second commercial time slot cost up to US$ 3 million for the airtime alone, excluding production and talent costs. Many traditional advertisers, such as Anheuser-Busch and PepsiCo , bought multiple ads at discounted rates. None of the " Big Three " U.S. automakers ( General Motors , Ford , and Chrysler ) ran advertisements during the game; coupled with Cash4Gold.com's third-quarter ad, this

22204-453: The following month with Swilling as the postmaster. In October 1870, valley residents met to select a new townsite for the valley's growing population. A new location three miles to the west of the original settlement, containing several allotments of farmland, was chosen, and lots began to officially be sold under the name of Phoenix in December of that year. This established the downtown core in

22386-477: The following ranking: An international feed featured Bob Papa and Sterling Sharpe announcing, and was seen in 230 countries (including Antarctica) over 61 networks and 34 languages. ESPN Latin America also broadcast across Latin America. On radio, Westwood One had the national English-language broadcast rights to the game in the United States and Canada. It was only made available to local affiliates as part of

22568-571: The game as seven-point favorites over Arizona. Major factors for this included the view that the Steelers' defense was better than that of the Cardinals and the feeling that the AFC was an overall better conference than the NFC. The Cardinals were the designated "home team," as was the case for all NFC champions in odd numbered Super Bowls. Arizona wore their red jerseys, which it has done at home since moving into University of Phoenix Stadium in 2006 after predominantly wearing their white jerseys at home for their first 18 years in Arizona to combat

22750-451: The game matched up two franchises previously merged into a single team, " Card-Pitt ", for the 1944 season in response to the depleted rosters during World War II . Pittsburgh was going for its sixth Super Bowl win, which would place it in sole possession of the record for most Super Bowl wins, while the Cardinals were seeking their first league title since 1947 and only the second undisputed league championship in their history. (In 1925 ,

22932-568: The game seeking their first NFL title since 1947 , the longest championship drought in the league. The club became an unexpected winner during the regular season, compiling a 9–7 record, and earning a spot in the playoffs with the aid of head coach Ken Whisenhunt , who was the Steelers' offensive coordinator in Super Bowl XL, and the re-emergence of quarterback Kurt Warner , who was the Super Bowl MVP in Super Bowl XXXIV with his former team,

23114-467: The game than at Super Bowl XLII the previous year. According to the online broker StubHub , tickets with a face value of $ 500 changed hands the week of the Super Bowl for an average $ 2,500—a 40% drop from Super Bowl XLII in 2008 and 16% lower than Super Bowl XL in 2006. Ford , Chrysler and General Motors , the Big Three automobile makers , decided not to purchase television advertisements following

23296-399: The game, which were extended versions containing more risque content. "Baseball" was the most watched Super Bowl commercial according to TiVo, Inc. According to Comscore, GoDaddy ranked first in advertiser Web site follow-through. Rob Goulding, head of business-to-business markets for Google, offered an in-depth analysis of Super Bowl spots that aired during Sunday's championship game. He said

23478-565: The game. Tampa was selected for the game site on May 25, 2005, beating out three other finalists: Atlanta , Houston , and Miami . Super Bowl XLIII was the second Super Bowl at this venue and the fourth overall in that city. In February 2008, the Tampa Bay Super Bowl Host Committee unveiled the Super Bowl XLIII logo, featuring an abstract representation of a football stadium, with blue and green colors representing

23660-466: The head coaching job with the Arizona Cardinals, a team that at the time held the second-longest championship drought in U.S. sports ( 1947 , with only the Chicago Cubs having a longer drought, winning their last championship in 1908) and had never advanced to the Super Bowl in their franchise history. In the 60 years since their last national championship, the team had won just one playoff game (20–7 over

23842-424: The height of an unprecedent heatwave that caused daily highs to top 110 °F (43 °C) or higher that lasted for 31 days straight, Phoenix set its record for the warmest daily low temperature, at 97 °F (36 °C). The city averages approximately 300 days of sunshine, or over 85% of daylight hours, per year, and receives scant rainfall―the average annual total at Phoenix Sky Harbor International Airport

24024-460: The high amount of personal information that is required to register in that country. Some called it a public relations campaign since it closely followed Google's revolt in China . GoDaddy's top lawyer Christine Jones told Congress, "We were having to contact Chinese users to ask for their personal information and begrudgingly give it to Chinese authorities. We decided we didn't want to become an agent of

24206-421: The hottest of any major city in the United States. On average, there are 111 days annually with a high of at least 100 °F (38 °C), including most days from the end of May through late September. Highs top 110 °F (43 °C) an average of 21 days during the year. On June 26, 1990, the temperature reached an all-time recorded high of 122 °F (50 °C). The annual minimum temperature in Phoenix

24388-518: The intense heat of September and October. As a result, the Steelers wore white jerseys for their second consecutive Super Bowl. Pittsburgh improved to 3–0 lifetime wearing white jerseys in the Super Bowl after the victory in Super Bowl XLIII (Pittsburgh would eventually lose to the Green Bay Packers in Super Bowl XLV while wearing white jerseys). The other two times the team wore white was as

24570-759: The largest ICANN-accredited registrar on the Internet. GoDaddy received a strategic investment, in 2011, from private equity funds, KKR , Silver Lake , and Technology Crossover Ventures . In 2017, GoDaddy acquired the security platform Sucuri. In April 2017, GoDaddy acquired the Host Europe Group , including firms 123 Reg (at that point the UK's largest domain name registrar, with more than 3 million names registered and 1.3 million websites hosted), Domain Factory, and Heart Internet, for 1.69 billion euros ($ 1.82 billion). In March 2018, Amazon Web Services (AWS) announced that GoDaddy

24752-475: The latter of which coincidentally also went 9–7 in the regular season) and Super Bowl XLI ( Indianapolis Colts vs. Chicago Bears ). This game also featured the oldest franchise in the NFC playing the oldest franchise in the AFC. The Cardinals were founded in 1898 as an independent amateur team in Chicago. The Steelers, founded in 1933 as the Pittsburgh Pirates, are one of only three AFC teams that pre-date

24934-550: The league at NFL.com, carried most of these feeds, with select international feeds for free. Due to contractual restrictions, only Sirius XM and FieldPass were permitted to carry the local team broadcasts along with WDVE, WBGG, and KTAR, with the teams' other network radio affiliates instead carrying the Westwood One feed. Journey and the Bethune-Cookman University Marching Wildcats performed during

25116-614: The longest such streak between white and team colored jerseys in Super Bowl history. Pittsburgh also improved to 3–0 lifetime against NFC West teams in the Super Bowl, having previously beaten the Los Angeles Rams in Super Bowl XIV and the Seahawks in XL. Another pre-game storyline involved backup Steelers tight end / fullback Sean McHugh . McHugh, who had spent the past three seasons with

25298-519: The mesquite tree). They also hunted local game such as deer, rabbit, and javelina for meat. The Mexican–American War ended in 1848, Mexico ceded its northern zone to the United States, and the region's residents became U.S. citizens. The Phoenix area became part of the New Mexico Territory . In 1863, the mining town of Wickenburg was the first to be established in Maricopa County, to

25480-512: The most successful were multichannel-oriented, driving viewers to Web sites and "focusing on conversion as never before". GoDaddy experienced significant Web traffic and a strong "hangover" effect of viewer interest in the days that followed due to a provocative "teaser" advertisement pointing to the Web, Goulding said. GoDaddy also advertised during the 2010 Super Bowl XLIV , purchasing two spots. The commercials "Spa" and "News" starred GoDaddy Girl and racecar driver Danica Patrick. In "Spa", Patrick

25662-468: The most watched Super Bowl in history at that time and the most watched Super Bowl of the 2000s. Many media outlets consider this one of the best Super Bowls from the 2000s, as well as one of the greatest Super Bowls of all time, due to the performance of both teams as well as its thrilling finale. This game was ranked No. 4 on NFL Top 10 on NFL Network for Top 10 Greatest Games of All Time and ranked No. 1 for Top 10 Super Bowls. As of 2022 , this

25844-417: The nation in this hazard. PM2.5 particulate matter, which is a component of diesel engine exhaust, and larger PM10 particles, which can come from dust, can both reach concerning levels in Phoenix. In fact, people, pets, and other animals exposed to high concentrations of PM10 dust particles―primarily from dust storms or from disturbed agricultural or construction sites―are at risk of contracting Valley Fever ,

26026-573: The northwest of Phoenix. Maricopa County had not been incorporated; the land was within Yavapai County , which included the major town of Prescott to the north of Wickenburg. The Army created Fort McDowell on the Verde River in 1865 to forestall Indian uprisings. The fort established a camp on the south side of the Salt River by 1866, which was the first settlement in the valley after the decline of

26208-606: The pole for the 2013 Daytona 500 , becoming the first woman to do so. GoDaddy chose not to continue its sponsorship of NASCAR in 2016, intending to shift sponsorship to avenues with greater international reach. However, GoDaddy is trying to retain Patrick on a personal service contract. For the 2010 through 2015 college football seasons, GoDaddy was the sponsor of the GoDaddy Bowl , a postseason bowl game played in Mobile, Alabama , which

26390-667: The porn incident. Gonzalez eventually pleaded guilty and was sentenced to three years of probation. The telecast was also carried to U.S. service personnel stationed around the globe via the American Forces Network . With an average U.S. audience of 98.7 million viewers (and an estimated total viewership of 151.6 million), this was the third most watched Super Bowl in history, and the fourth most watched U.S. television program of any kind, trailing only Super Bowl XLV in 2011, which drew an average audience of 111 million; Super Bowl XLIV in 2010, average audience 106.5 million; and

26572-504: The pre-game show, while Jennifer Hudson sang " The Star-Spangled Banner " (arranged by Chris Walden ) in her first public appearance since the murder of her nephew, brother and mother. Hudson became the second consecutive alumna from the American Idol television series to perform the national anthem at a Super Bowl ( Jordin Sparks sang the anthem at Super Bowl XLII ). The national anthem

26754-519: The primary sponsor for seven races in the Sprint Cup Series with Keselowski driving. GoDaddy.com signed a one-year deal with Darlington Raceway to sponsor the 53rd Annual Rebel 500 , the fifth-oldest race on the Sprint Cup circuit. Keselowski got his third Nationwide victory at Dover – his first in the #88 GoDaddy.com Chevrolet. In the same season, Keselowski scored a second Nationwide victory in

26936-427: The public statement removing their support would be sufficient for now, though further steps would be considered. Further outrage was due to the fact that many Internet sites and domain registrars would be subject to shutdowns under SOPA, but GoDaddy is in a narrow class of exempted businesses that would have immunity, whereas many other domain operators would not. By December 24, 2011, GoDaddy had lost 37,000 domains as

27118-469: The regional waterways and landscapes of Tampa Bay. Eight yards of playing field are shown, alluding to the game's status as the championship of the 2008 NFL season. In a tradition starting with the Super Bowl XL logo, two stars—one red, representing the AFC, and one blue, representing the NFC—are flanked on either side of the Super Bowl XLIII logo. The tagline for Super Bowl XLIII as well as the 2008 NFL season

27300-407: The regular season, ranking just 28th in points allowed. Up front their line was anchored by defensive lineman Bertrand Berry , who recorded five sacks and forced two fumbles, along with tackle Darnell Dockett , known for his ability to blow up running plays. Linebacker Karlos Dansby was also a solid contributor, recording four sacks, two interceptions, and two forced fumbles, while also leading

27482-687: The riverbed is often dry or contains little water due to large irrigation diversions. South Mountain separates the community of Ahwatukee from the rest of the city. According to the United States Census Bureau, the city has an area of 517.9 sq mi (1,341 km ), of which 516.7 sq mi (1,338 km ) is land and 1.2 sq mi (3.1 km ), or 0.2%, is water. Maricopa County grew by 711% from 186,000 in 1940 to 1,509,000 by 1980, due in part to air conditioning, cheap housing, and an influx of retirees. The once "modest urban sprawl" now "grew by 'epic' proportions—not only

27664-712: The second largest growth by percentage of the MRs (behind only the Gulf Coast MR) between 2000 and 2010. Super Bowl XLIII Super Bowl XLIII was an American football game between the American Football Conference (AFC) champions Pittsburgh Steelers and the National Football Conference (NFC) champions Arizona Cardinals to decide the National Football League (NFL) champion for

27846-455: The site of its new research and development center for military electronics. Seeing the same advantages as Motorola, other high-tech companies, such as Intel and McDonnell Douglas , moved into the valley and opened manufacturing operations. By 1950, over 105,000 people resided in the city and thousands more in surrounding communities. The 1950s growth was spurred on by advances in air conditioning, which allowed homes and businesses to offset

28028-419: The situation, feeling bad for his former Lions teammates, but also feeling it's a little payback for the Lions for releasing him in the first place. McHugh would play in the Super Bowl as a blocker, much like his regular season role. The Cardinals became the second team to have their city/state location painted in their end zone for a Super Bowl , as their end zone read " Arizona Cardinals ." In Super Bowl XL ,

28210-419: The spike, converted new customers and shot overall sales off the chart". In 2013, GoDaddy moved away from salacious advertising practices in an attempt to improve its brand image. In 2016, GoDaddy did not advertise during the Super Bowl for the first time in over a decade, but returned in 2017 with their "The Internet Wants You" campaign. In 2009 and 2010, GoDaddy advertised during the Indianapolis 500 . For

28392-431: The start of the season. The subsequent media attention surrounding McHugh had to do with him being deemed not good enough for the Lions (a team that would finish 0–16 , the NFL's first winless season since the expansion 1976 Tampa Bay Buccaneers ), but good enough for a Super Bowl team such as the Steelers and being a valuable blocker for Ben Roethlisberger and Willie Parker . McHugh himself had mixed feelings about

28574-404: The strict policy of 60 days lock in inter-registrar domain transfers, if there is a change in registrant information. Many other registrars are giving an option for their customers to opt-out from this 60-day lock as per the ICANN Policy which states: "The Registrar must impose a 60-day inter-registrar transfer lock following a Change of Registrant , provided, however, that the Registrar may allow

28756-443: The team more secure, Warner posted one of his best seasons in 2008, throwing for 4,583 yards and 30 touchdowns, with only 14 interceptions, giving him an NFC-best 96.9 rating. His top targets were receivers Larry Fitzgerald (96 receptions, 1,431 yards, 12 touchdowns), Anquan Boldin (89 receptions, 1,038 yards, 11 touchdowns), and Steve Breaston (77 receptions, 1,006 yards, three touchdowns, 904 special teams return yards), who made

28938-417: The team to join the New York Giants , but once again he lost his starting job (replaced by Eli Manning ) and signed on with the Cardinals in 2005 . For the third time, Warner lost his starting job due to mediocre performances and injuries. After the season, Arizona selected Heisman Trophy winning quarterback Matt Leinart with their first round draft pick. This, combined with another mediocre performance in

29120-430: The team with 119 tackles. The Cardinals secondary was led by rookie cornerback Dominique Rodgers-Cromartie (who led the team with four interceptions) and Pro Bowl safety Adrian Wilson (fourth on the team in tackles, 75). The Steelers began their Super Bowl run with a 35–24 win over the fourth-seeded San Diego Chargers , gaining 342 yards, avoiding any turnovers, holding the ball for 36:30 (including for 14:43 in

29302-438: The third quarter alone, an NFL record for a single quarter), and scoring a touchdown in every quarter. Also, Parker appeared to be fully recovered from his regular season injuries, as evidenced by his career postseason high 147-yard, two-touchdown performance against the Chargers. The Steelers then went on to beat, for the third time in the season, their AFC North division archrivals , the sixth-seeded Baltimore Ravens 23–14 in

29484-413: The three companies' business struggles in 2008 and early 2009. The game was televised live in the United States on NBC , the network's first Super Bowl broadcast since Super Bowl XXXII at the end of the 1997 season . Play-by-play announcer Al Michaels and color commentator John Madden were in the booth, with Andrea Kremer and Alex Flanagan serving as sideline reporters . Madden became

29666-410: The town's population stood at 2,453. By 1881, Phoenix's continued growth made the board of trustees obsolete. The Territorial Legislature passed the Phoenix Charter Bill, incorporating Phoenix and providing a mayor-council government; Governor John C. Fremont signed the bill on February 25, 1881, officially incorporating Phoenix as a city with a population of around 2,500. The railroad's arrival in

29848-535: The training facility of the University of South Florida Bulls . The NFC champion Cardinals were based at the Grand Hyatt Tampa Bay and held their practices at the Tampa Bay Buccaneers ' training facility. Both teams arrived in the Tampa area on Monday, January 26. Also on January 26, the NFL announced that the Super Bowl game would be one of the safest places in the United States during game time. Personnel from over 20 different federal agencies were on site to assist in protecting players and fans. Pittsburgh entered

30030-437: The valley in the 1880s was the first of several events that made Phoenix a trade center whose products reached eastern and western markets. In response, the Phoenix Chamber of Commerce was organized on November 4, 1888. The city offices moved into the new City Hall at Washington and Central in 1888. The territorial capital moved from Prescott to Phoenix in 1889, and the territorial offices were also in City Hall. The arrival of

30212-590: Was "unacceptable". After a brief campaign on Reddit, imgur owner Alan Schaaf transferred his domain from GoDaddy. GoDaddy pulled its support for SOPA on December 23, releasing a statement saying "GoDaddy will support it when and if the Internet community supports it." Later that day, CEO Warren Adelman could not commit to changing GoDaddy's position on the record in Congress when asked, but said "I'll take that back to our legislative guys, but I agree that's an important step." When pressed, he said "We're going to step back and let others take leadership roles." He felt that

30394-438: Was $ 150,000, down from its $ 262,000 peak in 2007. Crime rates in Phoenix have fallen in recent years, and once troubled, decaying neighborhoods such as South Mountain , Alhambra , and Maryvale have recovered and stabilized. On June 1, 2023, the State of Arizona announced the decision to halt new housing development in the Phoenix metropolitan area that relies solely on groundwater due to a predicted water shortfall. Phoenix

30576-459: Was 1,512,986, the fifth largest just ahead of Philadelphia. After leading the U.S. in population growth for over a decade, the sub-prime mortgage crisis, followed by the recession, led to a slowing in the growth of Phoenix. There were approximately 77,000 people added to the population of the Phoenix metropolitan area in 2009, which was down significantly from its peak in 2006 of 162,000. Despite this slowing, Phoenix's population grew by 9.4% since

30758-427: Was also a big contributor, recording 3.5 sacks and leading the team with 133 tackles. The Steelers secondary was led by Pro Bowl safety Troy Polamalu , who ranked second in the NFL with a career-high seven interceptions. For the fifth year in a row the Steelers offense was led by quarterback Ben Roethlisberger , who finished the season with 3,301 passing yards and 17 touchdowns, with 15 interceptions. His top target

30940-564: Was an advertising slogan invented to boost tourism. During World War II, Phoenix's economy shifted to that of a distribution center, transforming into an "embryonic industrial city" with the mass production of military supplies. There were three air force fields in the area: Luke Field , Williams Field , and Falcon Field , as well as two large pilot training camps, Thunderbird Field No. 1 in Glendale and Thunderbird Field No. 2 in Scottsdale. A town that had just over 65,000 residents in 1940 became America's fifth largest city by 2020, with

31122-432: Was hosted in England and Wales. GoDaddy's 2007 Super Bowl XLI advertisement was criticized in the New York Times as being "cheesy"; in National Review as "raunchy, ' Girls-Gone-Wild ' style"; and "just sad" by Barbara Lippert in Adweek , who gave the advertisement a "D" grade. The 2008 Super Bowl XLII GoDaddy advertisement received a negative response from the press. Adweek' s Barbara Lippert described it as

31304-411: Was migrating the vast majority of its infrastructure to AWS as part of a multi-year transition. In January 2020, GoDaddy unveiled a new logo with a simple, sans-serif type accompanied by a heart-shaped design that spells out "GO". In April 2021, the headquarters relocated from Scottsdale, Arizona to Tempe, Arizona . GoDaddy is expected to join the S&P 500 index in June 2024. In 2013, GoDaddy

31486-498: Was not officially announced it was reported to be $ 2.25 billion, for 65% of the company. As of December 2011, Bob Parsons stepped down as CEO into the role of Executive Chairman. In March 2012, a class action lawsuit was filed against GoDaddy regarding private registration charges for services it advertises as free. In June 2014, GoDaddy once again filed a $ 100 million IPO with the Security and Exchange Commission . The filing gave an inside look into GoDaddy's finances and showed that

31668-594: Was previously branded as the GMAC Bowl before GMAC took TARP funding in 2009. The game matched teams from the Sun Belt Conference and the Mid-American Conference . The bowl was renamed the Dollar General Bowl after the variety store chain Dollar General took over sponsorship in 2016. In 2009, GoDaddy donated $ 50,000 to the Lincoln Family Downtown YMCA in Arizona, despite the organization requesting only $ 1,000. In December 2009, at GoDaddy's annual Holiday Party, Executive Chairman and Founder Bob Parsons and Danica Patrick announced that GoDaddy would be donating $ 500,000 to

31850-481: Was purchased from a reputable breeder and is part of the GoDaddy family as Chief Companion Officer. On December 11, 2011, rival domain name registrar Namecheap claimed that GoDaddy was in violation of ICANN rules by providing incomplete information in order to hinder the protest moves of domain names from GoDaddy to Namecheap, an accusation which GoDaddy denied, claiming that it was following its standard business practice to prevent WHOIS abuse. GoDaddy still maintains

32032-415: Was pushed back to June 12, the same day the Penguins won the Stanley Cup. In Tucson, Arizona and surrounding areas, the analog but not digital feed of the cable service from Comcast was interrupted by an unknown party , when 30 seconds from Playboy Enterprises -owned adult cable television channel Shorteez was broadcast to homes just after Larry Fitzgerald scored his fourth-quarter touchdown to give

32214-483: Was reported as the largest ICANN -accredited registrar in the world, at the size of four times their closest competitor. They also have a 270,000-square-foot (25,000 m) facility in Phoenix, Arizona . The website PeeringDB records that GoDaddy maintains two autonomous systems. They allow services to be accessed across the global internet . AS-26496, the main autonomous system, is reachable from six cities at nine public & private peering facilities. GoDaddy

32396-470: Was seen as a sign of how deep the recession that began in fall 2008 had become. A short trailer for Transformers: Revenge of the Fallen premiered during the Super Bowl, a debut which director Michael Bay first revealed would occur in January. A preview of the upcoming Star Trek film also premiered during the game. However, with the weak economy, NBC was thought to have turned to companies already buying ad time for an additional purchase or two as set by

32578-471: Was settled in 1867 as an agricultural community near the confluence of the Salt and Gila Rivers and was incorporated as a city in 1881. It became the capital of Arizona Territory in 1889. Its canal system led to a thriving farming community with the original settlers' crops, such as alfalfa , cotton , citrus , and hay , remaining important parts of the local economy for decades. Cotton, cattle , citrus, climate , and copper were known locally as

32760-614: Was the Steelers all-time receiving leader Hines Ward , who recorded his fifth 1,000-yard season with 81 receptions for 1,043 yards and seven touchdowns. Other reliable receiving options included Santonio Holmes (55 receptions for 821 yards), Nate Washington (40 receptions for 631 yards), and tight end Heath Miller (48 receptions for 514 yards). The Steelers ground game was led by two-time Pro Bowl running back Willie Parker , who had rushed for over 1,200 yards in each of his previous three seasons. Injuries in 2008 limited him to 791 yards in 11 games, but running back Mewelde Moore proved to be

32942-428: Was the second person to serve as a Super Bowl play-by-play announcer for two major U.S. television networks (following Pat Summerall of CBS and Fox). This would prove to be the final game Madden would call, as he announced his retirement from broadcasting on April 16, 2009. The pregame show, a record five hours long at the time, was hosted by the Football Night in America team headed by Bob Costas , and preceded by

33124-471: Was translated into American Sign Language by Kristen Santos. Following the anthem, the United States Air Force Thunderbirds performed a fly-over. John Legend performed a short concert several hours before the game, while Faith Hill performed " America the Beautiful " prior to Hudson's performance of the national anthem. Also, the crew of US Airways Flight 1549 were recognized on field for their actions. The NFL saluted four decades of champions during

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