6-456: PRWeek is a trade magazine and news website for the public relations and wider communications industry. It is published by Haymarket Media Group . The original UK edition was founded by Geoffrey Lace and Lord Chadlington in the 1980s. PR Week was later sold to Lace's former employers, Haymarket, the publishing group founded by Lord Heseltine , a cabinet minister in the governments of Margaret Thatcher and John Major . A US edition of
12-448: A profit for the publication and sales for the advertisers while also providing sales engineering –type advice to the readers, that may inform purchasing and investment decisions. Trade magazines typically contain advertising content centered on the industry in question with little, if any, general-audience advertising. They may also contain industry-specific job notices. For printed publications, some trade magazines operate on
18-759: Is a magazine or newspaper whose target audience is people who work in a particular trade or industry. The collective term for this area of publishing is the trade press . In 1928, Popular Aviation became the largest aviation trade magazine with a circulation of 100,000. As digital journalism grew in importance, trade magazines started to build their presence on the internet. To retain readership and attract new subscribers, trade magazines usually impose paywall on their websites. Trade publications keep industry members abreast of new developments. In this role, it functions similarly to how academic journals or scientific journals serve their audiences. Trade publications include targeted advertising , which earns
24-610: The UK print edition of PRWeek changed from a weekly to a monthly edition; in September 2016 it switched from monthly to being bi-monthly. PRWeek organises industry awards, referred to by the Financial Times as the "highest honours in communications and PR". This trade magazine–related article is a stub . You can help Misplaced Pages by expanding it . See tips for writing articles about magazines . Further suggestions might be found on
30-399: The article's talk page . This British business magazine or journal-related article is a stub . You can help Misplaced Pages by expanding it . See tips for writing articles about magazines . Further suggestions might be found on the article's talk page . Trade magazine A trade magazine , also called a trade journal or trade paper (colloquially or disparagingly a trade rag ),
36-508: The publication launched in 1998, as well as a German edition. The US edition is editorially independent from the UK edition. In October 2013, the UK print edition of PRWeek changed from a weekly to a monthly edition; in September 2016 it switched from monthly to being bi-monthly. PRWeek produces regular research about the UK public relations industry, including the annual ranking of Top 150 PR consultancies and surveys into industry-relevant issues, such as staff retention . In October 2013,
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