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Xbox Live Arcade (or XBLA ) was a video game digital distribution service that was available for the Xbox and Xbox 360 consoles. It focused on smaller downloadable games from both major publishers and independent game developers. Titles on the service ranged from previously released arcade and console games to brand new games designed for the service, and were priced from a range of 5 to 20 US dollars . While originally requiring a disc to gain access to the service on the original Xbox, the Arcade was integrated into the Xbox 360 along with the rest of the Xbox Live Marketplace (later renamed Xbox Games Store) with the launch of the new console.

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75-506: Kinectimals (known as Kinect Animals in Japan and South Korea) is a video game for the Xbox 360 that uses Kinect , with versions also available for various mobile devices. In the game, players can interact with virtual animals in a manner akin to pets, gameplay includes activities such as teaching tricks to the animal, guiding the animal around an obstacle course, and free-form play. The video game

150-453: A trial version available for free download. These demos are playable and most of them offer only a fraction of the levels, modes, and content of the full game. A full version of the game must be purchased to allow the user to upload scores to the leaderboards, unlock achievements, play online multiplayer (with a few exceptions), and download bonus content. Several new features and enhancements have been added through software updates including

225-525: A disc in it, or when the disc tray was ejected, but the user had the option to select what the console does if a game is in the tray on start up, or if inserted when already on. A simplified version of it was also accessible at any time via the Xbox Guide button on the gamepad. This simplified version showed the user's gamercard, Xbox Live messages and friends list. It also allowed for personal and music settings, in addition to voice or video chats, or returning to

300-526: A flashing power button that alternates between green and red is an indication of a "General Hardware Failure" unlike older models where three of the quadrants would light up red. The Xbox 360 launched with 14 games in North America and 13 in Europe. The console's best-selling game for 2005, Call of Duty 2 , sold over a million copies. Five other games sold over a million copies in the console's first year on

375-426: A friends leaderboard, additional sorting options, faster enumeration of games, an auto-download feature for newly released trial games, and "Tell a Friend" messages. The original size limit imposed by Microsoft for Xbox Live Arcade games was 50 MB, in order to ensure any downloaded game could fit on a 64 MB Xbox memory unit . The limit has since been changed to 150 MB, then 350 MB, and now 2 GB,

450-698: A game created by three Microsoft interns, TotemBall , a game that can only be played with the Xbox Live Vision camera, Yaris (a Toyota -backed advergame ), and Dash of Destruction , which was released on December 17, 2008, as a Doritos advergame . On November 30, 2007, Microsoft introduced "Xbox Live Arcade Hits", where games are permanently reduced in price (a similar concept to their "Platinum Hits" for regular retail Xbox 360 games). As of July 22, 2008, current Arcade Hits include Lumines Live! , Assault Heroes , Zuma , Doom , Bankshot Billiards 2 , Small Arms , Puzzle Quest: Challenge of

525-592: A game. Prices for the games range from $ 4.99 to $ 14.99. 11 titles were japanese exclusive as download, but released also as physical versions. On November 22, 2005, XBLA was relaunched on the Xbox 360 . The service was integrated into the main Dashboard user interface, and the Xbox 360 hard drives were bundled with a free copy of Hexic HD . Every Arcade title on the Xbox 360 supports leaderboards, has 200 Achievement points, and high-definition 720p graphics. They also have

600-479: A limited-edition bundle which sold out quickly with over 10,000 pre-orders. Blue Dragon is one of three Xbox 360 games to surpass 200,000 units in Japan, along with Tales of Vesperia and Star Ocean: The Last Hope . Mistwalker's second game, Lost Odyssey also sold over 100,000 copies. The 2007 Game Critics Awards honored the Xbox 360 platform with 38 Nominations and 11 Wins. By 2015, game releases started to decline as most publishers instead focused on

675-429: A lot more life, energy and fun to it than something like EyePet - there's a lot of sparkle, but I was okay with that." Xbox 360 The Xbox 360 is a home video game console developed by Microsoft . As the successor to the original Xbox , it is the second console in the Xbox series . It was officially unveiled on MTV on May 12, 2005, with detailed launch and game information announced later that month at

750-633: A new Arcade game to be launched every Wednesday for the rest of that Summer. When that summer ended, Microsoft announced that new titles for XBLA would also be released on Wednesdays. In order to promote the service in retail, Microsoft released Xbox Live Arcade Unplugged Volume 1 as a compilation disc of six games. On October 18, 2007, Microsoft announced the Xbox 360 Arcade console SKU which includes full versions of Boom Boom Rocket , Feeding Frenzy , Luxor 2 , Pac-Man Championship Edition , and Uno . On May 22, 2008, Microsoft's general manager of Xbox Live , Marc Whitten, detailed changes for

825-631: A prize draw with a grand prize of 100,000 Microsoft Points , 12 Month Xbox Live Gold subscription, and an Xbox 360 Elite console. Another Summer of Arcade began the next year on July 22, 2009. Anyone who purchases all the titles released ( 'Splosion Man , Marvel vs. Capcom 2 , TMNT: Turtles in Time Re-Shelled , Trials HD and Shadow Complex ) will receive an 800-point reward. The next Summer of Arcade began on July 21, 2010, and features Limbo , Hydro Thunder Hurricane , Castlevania: Harmony of Despair , Monday Night Combat and Lara Croft and

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900-672: A proprietary port for use with the Kinect sensor. The Xbox 360 E, a further streamlined variation of the 360 S with a two-tone rectangular case inspired by Xbox One , was released in 2013. In addition to its revised aesthetics, the Xbox 360 E also has one fewer USB port, no AV connector (and thus is HDMI-only), and no longer supports S/PDIF . November 22, 2005 April 29, 2007 August 6, 2007 October 27, 2007 July 13, 2008 August 1, 2008 September 5, 2008 August 28, 2009 June 19, 2010 August 3, 2010 June 10, 2013 April 20, 2016 The original model of

975-539: A single retail disc that bundles Bear Island with the base game. Plushes include scan tags, which players can use to unlock new cubs. Exclusive plushes to the bear version include a FAO Schwarz plush with a scan tag and four from Build-A-Bear Workshop , featuring Champ Bear, Colorful Hearts Bear, Endless Hearts Teddy and Peace & Hearts Bear that also have scan tags. There was also another app, Kinectimals Unleashed , which features dogs in addition to more bear and wild cat cubs. The apps are now discontinued. Throughout

1050-411: A single year. In 2009, IGN named the Xbox 360 the sixth-greatest video game console of all time, out of a field of 25. Although not the best-selling console of the seventh generation, the Xbox 360 was deemed by TechRadar to be the most influential, by emphasizing digital media distribution and online gaming through Xbox Live, and by popularizing game achievement awards . PC Magazine considered

1125-458: Is aimed at a young audience, particularly children, and includes eleven different virtual animals all based on wild cats. Kinectimals was developed by Frontier Developments and was a launch title for Kinect. There were also plush toys that come with scan tags that players can use to unlock new cubs and toys. An add-on, Kinectimals: Bear Island , was released as downloadable content on October 11, 2011, along with Kinectimals: Now with Bears! ,

1200-458: Is effectively defunct. The Xbox Live Arcade service was officially announced on May 12, 2004, at Microsoft's E3 press conference and launched on November 6, 2004, for the original Xbox game console. The XBLA software was obtained by ordering it on Microsoft's website. It was sent by mail on a disc that also contained a free version of the Ms. Pac-Man video game. To generate greater publicity for

1275-520: Is handled by the ATI Xenos , which has 10  MB of eDRAM . Its main memory pool is 512 MB in size. Originally, the Xbox 360 was equipped with only 256 MB of RAM, but Epic , the Gears of War developer, demonstrated to Microsoft that the console should have 512 MB of RAM to deliver much better performance. When asked about this, Epic Games Executive Vice President Mark Rein said in 2006: "So

1350-525: Is on the bottom when vertical (right side when horizontal) and requires the opening of a concealed door to access it. (This does not void the warranty.) The Xbox 360 Slim/E hard drives are standard 2.5" SATA laptop drives, but have a custom enclosure and firmware so that the Xbox 360 can recognize it. The Xbox 360 uses the triple-core IBM designed Xenon as its CPU, with each core capable of simultaneously processing two threads , and can therefore operate on up to six threads at once. Graphics processing

1425-511: Is recognized on all models released before the Xbox 360 S by three quadrants of the ring around the power button flashing red. This error is often known as the " Red Ring of Death ". In April 2009, the warranty was extended to also cover failures related to the E74 error code . The warranty extension is not granted for any other types of failures that do not generate these specific error codes. After these problems surfaced, Microsoft attempted to modify

1500-635: The PS2 and Nintendo DS . Over 1 million units were sold in Spain across the console's lifecycle. The Xbox 360 crossed the 1 million units sold in Japan in March 2009, and the 1.5 million units sold in June 2011. Lifetime sales of the Xbox 360 in Japan stand at 1,616,218 million units. While the Xbox 360 has sold poorly in Japan, it improved upon the sales of the original Xbox , which had total sales of 474,992 units. Furthermore,

1575-549: The United Kingdom would reach 3.2 million units by January 2009, per GfK Chart-Track . The 8 million unit mark was crossed in the UK by February 2013. Sales of the Xbox 360 would overtake the Wii later that year, topping 9 million units, making the Xbox 360 the best-selling 7th-generation console in the UK, as well as making it the third best-selling console of all time in the region, behind

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1650-522: The Xbox Music and Xbox Video portals; and access third-party content services through media streaming applications. In addition to online multimedia features, it allows users to stream media from local PCs. Several peripherals have been released, including wireless controllers , expanded hard drive storage, and the Kinect motion sensing camera. The release of these additional services and peripherals helped

1725-638: The Xbox One , was released on November 22, 2013. On April 20, 2016, Microsoft announced that it would end the production of new Xbox 360 hardware, although the company will continue to support the platform. On August 17, 2023, Microsoft announced that on July 29, 2024, the Xbox 360 game marketplace would stop offering new purchases and Microsoft Movies & TV app will no longer function (the console will still be able to download previously purchased content, run it, and enter multiplayer sessions). Known during development as Xbox Next, Xenon, Xbox 2, Xbox FS or NextBox,

1800-649: The Xbox One . The last official game released for the system was Just Dance 2019 , released on October 23, 2018, in North America, and October 25 in Europe and Australia. As one of the late updates to the software following its discontinuation, Microsoft will add the ability for Xbox 360 users to use cloud saves even if they do not have Xbox Live Gold prior to the launch of the Xbox Series X and Series S in November 2020. The new consoles will have backward compatibility for all Xbox 360 games that are already backward compatible on

1875-400: The 1993–2013 period, stating "It had its own social network, cross-game chat, new indie games every week, and the best version of just about every multiformat game ... Killzone is no Halo and nowadays Gran Turismo is no Forza , but it's not about the exclusives—there's nothing to trump Naughty Dog 's PS3 output, after all. Rather, it's about the choices Microsoft made back in

1950-572: The 2005 Electronic Entertainment Expo (E3). As a seventh-generation console , it primarily competed with Sony 's PlayStation 3 and Nintendo 's Wii . The Xbox 360 features an online service, Xbox Live , which was expanded from its previous iteration on the original Xbox and received regular updates during the console's lifetime. Available in free and subscription-based varieties, Xbox Live allows users to play games online ; download games (through Xbox Live Arcade ) and game demos; purchase and stream music, television programs, and films through

2025-507: The Elite was also marked down in price to US$ 299. Two major hardware revisions of the Xbox 360 have succeeded the original models; the Xbox 360 S (also referred to as the "Slim") replaced the original "Elite" and "Arcade" models in 2010. The S model carries a smaller, streamlined appearance with an angular case, and utilizes a redesigned motherboard designed to alleviate the hardware and overheating issues experienced by prior models. It also includes

2100-456: The Guardian of Light . A "Shopping Spree" promotion ended November 1, 2010, in which anyone who spent over 2400 points during October 2010 received an 800-point reward. By March 10, 2006, three million downloads had been made on the service. By January 30, 2007, that number had grown to 20 million. The service reached 25 million downloads on March 6, 2007 with 45 million downloads projected by

2175-756: The Night , and Contra . With Xbox One , Microsoft has decided to forgo placing different types of games in different channels. As such, Microsoft has discontinued use of the Arcade moniker, instead grouping all types of games (would-be Arcade titles, retail, and indies) together. Xbox Live Arcade titles range in price from $ 2.50 to $ 20 with the vast majority selling for $ 10 and under. The games are generally aimed towards more casual gamers, striving for "pick up and play" appeal. Several games were temporarily free, including Texas Hold 'em , Carcassonne , and Undertow . Others are permanently free including Aegis Wing ,

2250-477: The PlayStation 3's lifespan for its sales and games to reach parity with the Xbox 360. TechRadar proclaimed that "Xbox 360 passes the baton as the king of the hill – a position that puts all the more pressure on its successor, Xbox One". The Xbox 360's advantage over its competitors was due to the release of high-profile games from both first party and third-party developers. The 2007 Game Critics Awards honored

2325-482: The Plunderscope to find hidden treasures which also unlocks accessories and even use a net to catch butterflies. Players can also use the scan tags on the plush toys to unlock new cubs and other toys. A female fairy named Lina (voiced by Grey DeLisle ) appears in the bear version of the game to guide the player through the game and solving Fiddler's Quest. Each of these games take place in the islands Lemuria and Mira. In

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2400-475: The Warlords , and Marble Blast Ultra . On June 24, 2011 video game website 1UP.com reported that Microsoft was preparing to bring free-to-play games to Xbox Live and said games will include a microtransaction service. The first free-to-play game, Happy Wars , was released on October 12, 2012. In May 2007, Microsoft announced that games older than six months would become eligible for delisting from

2475-441: The Xbox 360 completely. The significance of Japan's poor sales might be overstated in the media in comparison to overall international sales. The Xbox 360 sold much better than its predecessor, and although not the best-selling console of the seventh generation, it is regarded as a success since it strengthened Microsoft as a major force in the console market at the expense of well-established rivals. The inexpensive Wii did sell

2550-409: The Xbox 360 has been subject to a number of technical problems . Since the console's release in 2005, users have reported concerns over its reliability and failure rate . To aid customers with defective consoles, Microsoft extended the Xbox 360's manufacturer's warranty to three years for hardware failure problems that generate a "General Hardware Failure" error report. A "General Hardware Failure"

2625-610: The Xbox 360 managed to outsell both the PlayStation 3 and Wii the week ending September 14, 2008, as well as the week ending February 22, 2009, when the Japanese Xbox 360 exclusives Infinite Undiscovery and Star Ocean: The Last Hope , were released those weeks, respectively. Ultimately, Edge magazine would report that Microsoft had been unable to make serious inroads into the dominance of domestic rivals Sony and Nintendo; adding that lackluster sales in Japan had led to retailers scaling down and in some cases, discontinuing sales of

2700-408: The Xbox 360 the prototype for online gaming as it "proved that online gaming communities could thrive in the console space". Five years after the Xbox 360's debut, the well-received Kinect motion capture camera was released, which set the record of being the fastest selling consumer electronic device in history, and extended the life of the console. Edge ranked Xbox 360 the second-best console of

2775-507: The Xbox 360 version included a cut-down version of the Media Remote as a promotion. The Elite package was launched later at US$ 479. The "Xbox 360 Core" was replaced by the "Xbox 360 Arcade" in October 2007 and a 60 GB version of the Xbox 360 Pro was released on August 1, 2008. The Pro package was discontinued and marked down to US$ 249 on August 28, 2009, to be sold until stock ran out, while

2850-517: The Xbox 360 was conceived in early 2003. In February 2003, planning for the Xenon software platform began, and was headed by Microsoft's Vice President J Allard . That month, Microsoft held an event for 400 developers in Bellevue, Washington to recruit support for the system. Also that month, Peter Moore , former president of Sega of America, joined Microsoft. On August 12, 2003, ATI signed on to produce

2925-414: The Xbox 360 without a game controller by using gestures, spoken commands and presented objects and images. The Kinect accessory is compatible with all Xbox 360 models, connecting to new models via a custom connector, and to older ones via a USB and mains power adapter. During their CES 2010 keynote speech, Robbie Bach and Microsoft CEO Steve Ballmer went on to say that Kinect would be released during

3000-641: The Xbox Dashboard from the game. Xbox Live Arcade As of October 2016, there had been 719 Xbox Live Arcade titles released for the Xbox 360, with 27 being released for the original Xbox. The release of the Xbox One did not carry the Arcade branding over, and following the closure of the Xbox Live services for the original Xbox in 2010 and the Xbox Games Store in 2024, the Xbox Live Arcade branding

3075-515: The Xbox One and PlayStation 4 stood at 36.9% and 18.0% market share, respectively. The main unit of the Xbox 360 itself has slight double concavity in matte white or black. The official color of the white model is Arctic Chill. It features a port on the top when vertical (left side when horizontal) to which a custom-housed hard disk drive unit can be attached. On the Slim and E models, the hard drive bay

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3150-399: The Xbox One and can use any Xbox 360 game's cloud saves through this update, making the transition to the new consoles easier. The Xbox 360's original graphical user interface was the Xbox 360 Dashboard ; a tabbed interface that featured five "Blades" (formerly four blades), and was designed by AKQA and Audiobrain . It could be launched automatically when the console booted without

3225-426: The Xbox brand grow from gaming-only to encompassing all multimedia, turning it into a hub for living-room computing entertainment. Launched worldwide across 2005–2006, the Xbox 360 was initially in short supply in many regions, including North America and Europe. The earliest versions of the console suffered from a high failure rate , indicated by the so-called " Red Ring of Death ", necessitating an extension of

3300-565: The Xenon processor were developed using a slightly modified version of the PlayStation 3 's Cell Processor PPE architecture. According to David Shippy and Mickie Phipps, the IBM employees were "hiding" their work from Sony and Toshiba, IBM's partners in developing the Cell Processor . Jeff Minter created the music visualization program Neon which is included with the Xbox 360. The Xbox 360

3375-438: The bear version of the game, it includes new games such as juggling, tree climbing, and fishing as well as new wild cat cubs. Kinectimals has received mostly positive reviews. Video game talk show Good Game ' s two presenters gave the game a 7 and 7.5 out of 10 saying how it was quite fun and that the player's animal would give instant feedback as well most younger gamers would love playing it. Initially they said "It has

3450-467: The console to improve its reliability. Modifications included a reduction in the number, size, and placement of components, the addition of dabs of epoxy on the corners and edges of the CPU and GPU as glue to prevent movement relative to the board during heat expansion, and a second GPU heatsink to dissipate more heat. With the release of the redesigned Xbox 360 S, the warranty for the newer models does not include

3525-400: The console, including both wired and wireless controllers , faceplates for customization, headsets for chatting, a webcam for video chatting, dance mats and Gamercize for exercise, three sizes of memory units and five sizes of hard drives (20, 60, 120, 250 (initially Japan only, but later also available elsewhere ) and 320 GB), among other items, all of which are styled to match

3600-558: The console. In 2006, Microsoft released the Xbox 360 HD DVD Player . The accessory was discontinued in 2008 after the format war had ended in Blu-ray 's favor. Kinect is a "controller-free gaming and entertainment experience" for the Xbox 360. It was first announced on June 1, 2009, at the Electronic Entertainment Expo , under the codename, Project Natal . The add-on peripheral enables users to control and interact with

3675-472: The day they made the decision, we were apparently the first developer they called; we were at Game Developers Conference, was it two years ago, and then I got a call from the chief financial officer of MGS and he said 'I just want you to know you cost me a billion dollars' and I said, 'we did a favour for a billion gamers'." Various hard disk drives have been produced, including options at 20, 60, 120, 250, 320, or 500 GB. Many accessories are available for

3750-520: The device's warranty period. Microsoft released two redesigned models of the console: the Xbox 360 S in 2010, and the Xbox 360 E in 2013. Xbox 360 is the ninth-highest-selling home video game console in history , and the highest-selling console made by an American company. Although not the best-selling console of its generation, the Xbox 360 was deemed by TechRadar to be the most influential through its emphasis on digital media distribution and multiplayer gaming on Xbox Live. The Xbox 360's successor,

3825-474: The difficulties of programming for the PS3. TechRadar deemed the Xbox 360 as the most influential game system through its emphasis of digital media distribution, Xbox Live online gaming service, and game achievement feature. During the console's lifetime, the Xbox brand has grown from gaming-only to encompassing all multimedia, turning it into a hub for "living-room computing environment". Microsoft announced

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3900-421: The end of 2007. On March 27, 2007, Microsoft declared Uno to be the first Xbox Live Arcade game to exceed one million downloads. Nearly 70 percent of Xbox 360 owners connected to Xbox Live have downloaded an Arcade title with the attach rate being 6–7 titles per user. Original games typically receive 350,000 downloads in the first month. Titles have an average 156% financial return over twelve months with

3975-461: The end of 2014, Xbox 360 sales had surpassed sales of the Wii, making the Xbox 360 the best-selling 7th-generation console in the US once again. In Canada, the Xbox 360 has sold a total of 870,000 units as of August 1, 2008. In Europe, the Xbox 360 has sold seven million units as of November 20, 2008. The Xbox 360 took 110 weeks to reach 2 million units sold in the UK, generating £507m in revenue. Sales in

4050-623: The end of the year. As well as enjoying exclusives such as additions to the Halo franchise and Gears of War , the Xbox 360 has managed to gain a simultaneous release of games that were initially planned to be PS3 exclusives, including Devil May Cry 4 , Ace Combat 6 , Virtua Fighter 5 , Grand Theft Auto IV , Final Fantasy XIII , Tekken 6 , Metal Gear Rising: Revengeance , and L.A. Noire . In addition, Xbox 360 versions of cross-platform games were generally considered superior to their PS3 counterparts in 2006 and 2007, due in part to

4125-510: The first two months of sales accounting for just 35% of total volume. Average conversion rate (from trial download to purchase) across all titles is 18% (a low of 4% and high of 51%). On September 19, 2007, Microsoft announced the top ten Arcade downloads worldwide as Aegis Wing , Uno , Texas Hold 'em , Geometry Wars: Retro Evolved , Bankshot Billiards 2 , Street Fighter II: Hyper Fighting , Teenage Mutant Ninja Turtles 1989 Classic Arcade , Worms , Castlevania: Symphony of

4200-449: The game players spend time using the Kinect system to feed, play with, care, and even raise an animal cub. Upon starting the game the player will visit Fur Town, where they choose one of the 6 initial cubs. When they adopt a cub, they can take a picture and name it. As they play the game, new areas, more cubs and items can be unlocked. Throughout the game there are 11 cubs. The cat-lemur fairy, Bumble (voiced by Richard Steven Horvitz ) guides

4275-406: The graphics processing unit for the new console, a deal that was publicly announced two days later. Before the launch of the Xbox 360, several Alpha development kits were spotted using Apple's Power Mac G5 hardware. This was because the system's PowerPC 970 processor was running the same PowerPC architecture that the Xbox 360 would eventually run under IBM 's Xenon processor. The cores of

4350-498: The holiday period (November–January) and work with every Xbox 360 console. It was released on November 4, 2010. Built-in Through AV connector (excluding E models which have no AV connector) At launch, the Xbox 360 was available in two configurations: the "Xbox 360" package (unofficially known as the 20 GB Pro or Premium), priced at US$ 399 or £ 279.99, and the "Xbox 360 Core", priced at US$ 299 and £209.99. The original shipment of

4425-418: The latter of which is a technical limitation of the system (rather than an arbitrary limit imposed by Microsoft). On September 12, 2012 the 2 GB limit was raised to an unknown number with two titles, Red Johnson's Chronicles and Double Dragon Neon weighing at 2.68 GB and 2.24 GB, respectively. On July 12, 2006, Microsoft launched the "Xbox Live Arcade Wednesdays" program, which promised

4500-464: The market: Ghost Recon Advanced Warfighter , The Elder Scrolls IV: Oblivion , Dead or Alive 4 , Saints Row , and Gears of War . Gears of War would become the best-selling game on the console with 3 million copies in 2006, before being surpassed in 2007 by Halo 3 with over 8 million copies. Six games were initially available in Japan, while eagerly anticipated games such as Dead or Alive 4 and Enchanted Arms were released in

4575-407: The most console units but eventually saw a collapse of third-party software support in its later years, and it has been viewed by some as a fad since the succeeding Wii U had a poor debut in 2012. The PlayStation 3 struggled for a time due to being too expensive and initially lacking quality games, making it far less dominant than its predecessor, the PlayStation 2 , and it took until late in

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4650-486: The original Xbox's lifetime. The PC-like architecture meant the early EA Sports games ran at 60fps compared to only 30 on PS3, Xbox Live meant every dedicated player had an existing friends list, and Halo meant Microsoft had the killer next-generation exclusive. And when developers demo games on PC now they do it with a 360 pad—another industry benchmark, and a critical one." The Xbox 360 began production only 69 days before launch, on September 14, 2005, and Microsoft

4725-406: The platform with 38 nominations and 12 wins – more than any other platform. By March 2008, the Xbox 360 had reached a software attach rate of 7.5 games per console in the US; the rate was 7.0 in Europe, while its competitors were 3.8 (PS3) and 3.5 (Wii), according to Microsoft. At the 2008 Game Developers Conference , Microsoft announced that it expected over 1,000 games available for Xbox 360 by

4800-412: The player through the game. When players play games and challenges, they earn coins. At the shop run by lemurs, the players can spend their earned coins to buy stuff like toys, feather wands, balls, jump ropes, flying toys, radio-controlled cars, food, drinks, collars, pendants, furniture and other things. Other stuff can also be unlocked by winning gold medals. Also in the areas of the game, players can use

4875-500: The purchase by Warner Bros. of some assets of Midway Games, including certain rights related to the nine games. Id Software 's Doom was pulled from the catalogue due to Id being purchased by publisher ZeniMax Media , and as such the publishing rights were removed from then publisher Activision . From January 19, 2012, Doom was restored to Xbox Live Arcade under new publisher Bethesda . In 2011, Ubisoft announced that Teenage Mutant Ninja Turtles: Turtles in Time Re-Shelled

4950-571: The service if they had a Metacritic score below 65 and a conversion rate below 6%. The objective was to "focus the catalogue more on larger, more immersive games and make it much easier to find the games you are looking for." However, Microsoft has never removed a game using this method. In February 2010, it was announced that nine games from Midway Games would no longer be available for purchase, "due to publisher evolving rights and permissions" (even though Sony's PlayStation Store never did as such with its own downloadable Midway games), referring to

5025-567: The service that included increasing the size limit of the games to 350MB and "improving" the way digital rights management is handled. Furthermore, Microsoft created an internal games studio to create "high quality digital content" for XBLA. On July 30, 2008, Microsoft announced the XBLA Summer of Arcade. Anyone who downloaded one of the titles released over August, ( Geometry Wars: Retro Evolved 2 , Braid , Bionic Commando Rearmed , Galaga Legions and Castle Crashers ) would be entered into

5100-529: The service, the disc was also distributed with special issues of the Official Xbox Magazine and as part of the Forza Motorsport Xbox console bundle The service launched with six titles and expanded its library to twelve titles by the end of the year. Once connected to Xbox Live , customers could purchase additional titles by using a credit card , or download a limited trial version of

5175-518: The successor to the Xbox 360, the Xbox One , on May 21, 2013. On April 20, 2016, Microsoft announced the end of production of new Xbox 360 hardware, though the company will continue to provide hardware and software support for the platform as selected Xbox 360 games are playable on Xbox One. The Xbox 360 continued to be supported by major publishers with new games well into the Xbox One's lifecycle. New titles were still being released in 2018. The Xbox 360 continues to have an active player base years after

5250-501: The system's discontinuation. Speaking to Engadget at E3 2019 after the announcement of Project Scarlett , the next-generation of Xbox consoles after the Xbox One, Phil Spencer stated that there were still "millions and millions of players" active on the Xbox 360. After the launch of the Xbox Series X and S by the end of 2020, the Xbox 360 still had a 17.7% market share of all consoles in use in Mexico; comparatively, newer systems like

5325-420: The three-year extended coverage for "General Hardware Failures". The newer Xbox 360 S and E models indicate system overheating when the console's power button begins to flash red, unlike previous models where the first and third quadrant of the ring would light up red around the power button if overheating occurred. The system will then warn the user of imminent system shutdown until the system has cooled, whereas

5400-414: The weeks following the console's launch. Games targeted specifically for the region, such as Chromehounds , Ninety-Nine Nights , and Phantasy Star Universe , were also released in the console's first year. Microsoft also had the support of Japanese developer Mistwalker , founded by Final Fantasy creator Hironobu Sakaguchi . Mistwalker's first game, Blue Dragon , was released in 2006 and had

5475-525: Was not able to supply enough systems to meet initial consumer demand in Europe or North America, selling out completely upon release in all regions except in Japan. Forty thousand units were offered for sale on auction site eBay during the initial week of release, 10% of the total supply. By year's end, Microsoft had shipped 1.5 million units, including 900,000 in North America, 500,000 in Europe, and 100,000 in Japan. In May 2008, Microsoft announced that 10 million Xbox 360s had been sold and that it

5550-471: Was released on November 22, 2005, in the United States and Canada; December 2, 2005, in Europe and December 10, 2005, in Japan. It was later launched in Mexico, Brazil, Chile, Colombia, Hong Kong, Singapore, South Korea, Taiwan, Australia, New Zealand, South Africa, India, and Russia. In its first year in the market, the system was launched in 36 countries, more countries than any other console has launched in

5625-456: Was the "first current generation gaming console" to surpass the 10 million figure in the US. In the US, the Xbox 360 was the leader in current-generation home console sales until June 2008, when it was surpassed by the Wii. By the end of March 2011, Xbox 360 sales in the US had reached 25.4 million units. Between January 2011 and October 2013, the Xbox 360 was the best-selling console in the United States for these 32 consecutive months. By

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