InstaShop ( Arabic : إنستاشوب ) is an online marketplace company headquartered in Dubai , United Arab Emirates, connecting users to trusted local shops. Founded in 2015 as an online grocery delivery platform, InstaShop offers today 21 shopping categories that cater to every user needs. In August 2020, InstaShop was acquired by Delivery Hero in one of the biggest exits in the region to date, making InstaShop one of the leading players in the emerging category of quick commerce . Currently, the company operates in the United Arab Emirates and Egypt .
6-790: Instashop was founded in 2015 in Dubai by two Greek entrepreneurs, Ioanna Angelidaki and John Tsioris , and is currently led by its CEO, Nikola Cabarkapa . The company's app-based service allows users to order a wide range of daily essentials from supermarkets and local neighborhood retailers, offering both instant (30 to 60 mins) and scheduled delivery options. Since its inception, InstaShop has expanded its network to include various local retailers across different shopping categories, such as pharmacies, butcheries, fresh produce markets, pet shops, flower shops, restaurants, bakeries, beauty shops, organic stores, electronics outlets and more. Beyond its Business-to-customer (B2C) service, InstaShop also operates as
12-569: A business-to-business (B2B) service, generating revenue through commissions paid by the shops it delivers from. During the second half of 2015, Instashop negotiated its first fund-raising. The first round was around $ 365,000 in seed, while the public reached $ 750,000. In October 2016, Souq.Com , one of the Gulf region e-commerce major companies, invested in InstaShop. On August 26, 2020, Instashop announced its acquisition by Berlin-based Delivery Hero in
18-552: A deal reportedly worth $ 360 million. Instashop has continued to operate as an independent brand with no changes in its management. In June 2021, Instashop also started operating in Greece, with a trial run in Marousi, Athens. In early November 2023, it was announced that founder John Tsioris was stepping down as CEO to be replaced by Nikola Cabarkapa, on November 17, 2023. On December 31, 2023, Instashop ceased operations in Greece, following
24-741: A letter from the company to its cooperating stores. Ioanna Angelidaki Ioanna Angelidaki is a Greek entrepreneur, co-founder, and Chief Marketing Officer at Instashop (an online grocery delivery service in the UAE , Qatar , Egypt , Bahrain , Lebanon , and Greece ). From 2003 to 2008 Angelidaki studied at the Technical University of Crete with a degree in Industrial Engineering and Management. From 2008 to 2010, she received her master's degree in Marketing Management from
30-414: The project was closed after 17 months. In May 2015, Angelidaki founded Instashop with Tsioris. In 2020, Berlin-based food ordering and delivery company Delivery Hero acquired her company for $ 360 million. The brand will continue to live on as an independent platform led by Tsioris and Angelidaki. The transaction is said to set a record value for a Greek startup and is one of the largest recent exits in
36-418: The same university. Angelidaki met co-founder InstaShop Tsioris in 2003 while studying for her mechanical engineering diploma. After graduating, Angelidaki set herself up as an online marketing freelancer. In 2013, Angelidaki and Tsioris came up with the idea for a voice-based social platform, Vound, allowing users to create 11-second clips using their voices, photos, special effects, and other sounds, but
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