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57-466: It was acquired in 1982 by the R. J. Reynolds Tobacco Company . Its successor, RJR Nabisco , began selling off many of Heublein's assets in the years that followed, with the Heublein division purchased by Grand Metropolitan in 1987. After more sell-offs of Heublein brands, Grand Metropolitan ceased using the name, incorporating the business into International Distillers & Vintners . Heublein began as

114-423: A Krakatoa Punch causing the picture of a faux volcano to erupt. As the term is used generically, " tiki mugs " are ceramic drink vessels traditionally shaped as tikis , Easter Island statues (moai), shrunken heads, totems, coconuts, skulls, or in other Hawaiian, exotic, retro, or pirate-themed styles. The name of the bar is often listed on the back of the mug or its bottom. Wood may also be used, typically in

171-655: A television movie for HBO . Ross Johnson was the President and CEO of RJR Nabisco at the time of the leveraged buyout and Henry Kravis was the managing partner at Kohlberg Kravis Roberts & Co . The leveraged buyout was in the amount of $ 25 billion, and the battle for control took place between October and November 1988. Although KKR eventually took control of RJR Nabisco, RJR management and Shearson Lehman Hutton had originally announced that they would take RJR Nabisco private at $ 75 per share. A fierce series of negotiations and proposals ensued which involved nearly all of

228-577: A dozen Trader Vic's locations in Europe and Asia, including in London, Tokyo, Munich, and Bangkok. The Trader Vic's franchise caters to its local clientele, and in London opened with a London Sour on its cocktail menu in 1965, and its Munich location with a Munich Sour in 1972. In 2017 noted tiki historians Sven Kirsten, Jeff Berry , Martin Cate, Brian Miller, and Chris Osburn listed their top 15 operating tiki bars in

285-643: A fad briefly before vanishing into obscurity. Heublein purchased Hamm's Brewery in 1965, sold it in 1973 to a group of Hamm's wholesalers, from whom Olympia Brewing Company bought it in 1975. It also made many acquisitions outside of the liquor market, including Grey Poupon in 1936, Kentucky Fried Chicken in 1971, and Hart's Bakeries in 1972. In 1969, Heublein purchased a majority stake in United Vintners , which owned Inglenook , for $ 100 million. That same year, Heublein also purchased Beaulieu Vineyards for $ 8.5 million. These acquisitions gave Heublein one of

342-562: A fortunate savior, when the production, transportation and sale of all other Heublein products became illegal in the US for the next thirteen years. In 1939 Heublein acquired all rights to Smirnoff Vodka , a brand that had been produced in Russia prior to the October Revolution . John G. Martin was president at the time and acquired the rights to Smirnoff Vodka for only $ 14,000. Even though the price

399-510: A publicly traded stock. In March 1999, RJR Nabisco announced the sale of the international division of R. J. Reynolds Tobacco, and in June of that year, the company sold the remainder of R. J. Reynolds Tobacco to stockholders. The parent company became Nabisco Group Holdings and owned 80.5 percent of Nabisco Holdings. In 2000, Philip Morris bought Nabisco Holdings. Soon after that, R. J. Reynolds Tobacco Holdings, Inc., first traded in June 1999, announced

456-525: A restaurant founded in 1862 in Hartford, Connecticut , by Andrew Heublein, a German American entrepreneur. His two sons, Gilbert F. and Louis, soon joined the business. In 1875 they accepted a large order for pre-mixed martini and Manhattan cocktails for the annual picnic of the Governor's Foot Guard . Rain forced the event's cancellation. When a restaurant employee whom the brothers had instructed to dispose of

513-454: A serving ritual, such as the Mystery Drink that could result in the ringing of a gong and a hula dressed "mystery girl" bringing the beverage to the table; the mystery drink was once popular enough that Johnny Carson "ordered" it twice during the filming of The Tonight Show . Some drinks ordered at Disney's Enchanted Tiki Bar also result in certain things happening, such as the ordering of

570-748: A swimming pool where swimmers could be observed underwater from a window in the bar, a concept inspired by a similar design at the Playboy Club in Chicago. The Kahiki Supper Club was a very large tiki restaurant and bar in Columbus, Ohio (since demolished). The Pago Pago Lounge was in Tucson, and the Chin Tiki and Mauna Loa were in Detroit (both closed). The Zombie Hut closed in 1990. Stephen Crane's The Luau restaurant

627-459: A tender offer to obtain RJR Nabisco for $ 90 per share—a price that enabled it to proceed without the approval of RJR Nabisco's management. RJR's management team, working with Shearson Lehman Hutton and Salomon Brothers, submitted a bid of $ 112, a figure they felt certain would enable it to outflank any response by Kravis. KKR's final bid of $ 109, while a lower dollar figure, was ultimately accepted by

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684-763: A tiki mug can frequently do so for an additional fee. Mugs are often "taken" from the bar as a souvenir or collectible, and some mugs can be quite valuable. Although a largely American creation, tiki bars are not limited to the United States, and many others exist in Canada, Europe, Asia, and the Middle East, particularly in Germany and the United Kingdom. At least three tiki bars opened in Australia in 2017. There are at least

741-579: Is Florida's Mai Kai , which is a focal spot for a large annual hukilau tiki gathering. Shelter Island, San Diego had at one time a heavily concentrated area of tiki bars, the best known being the still operating Bali Hai . In 1962, the now famous Kon Tiki Bar opened in Tucson , Arizona . Also in 1962, the Sip 'n Dip Lounge opened in Great Falls, Montana , bringing a tiki theme to the cold northern state and featuring

798-648: Is also gone but was considered historically important in the tiki craze's early days, as were Trader Vic's and Don the Beachcomber. Eli Hedley (1903–1981), a sculptor and beachcomber, had "Island Trade Store", a Polynesian-themed tiki bar, in Midway City, California , "Tiki's Tropical Traders", a retail venue in Disneyland , where Steve Martin worked, and also worked with Donn Beach . The original tiki bars flourished for about 30 years, and then fell out of vogue. In

855-567: Is an iconic tiki bar operating since 1945, still retaining its Polynesian flair after having undergone a number of facelifts over the years. At one time the Sheraton Hotel, Hilton Hotel, and Marriott Hotel chains all had several tiki bars incorporated into their establishments. From California, tiki spread north, and The Alibi Tiki Lounge is a currently operating tiki bar established in Portland, Oregon from 1947. The Kalua Room opened as part of

912-574: Is currently owned by Mondelēz International Inc . RJR Nabisco Holdings Corp. (NYSE: NGH) was the parent company of RJR Nabisco, Inc. After the food and tobacco businesses separated in June 1999, Nabisco Group Holdings Corp. owned 80% of RJR Nabisco Holdings Corp., which was the parent company of Nabisco, Inc. R. J. Reynolds Tobacco Company was founded in Winston-Salem, North Carolina , in 1875 and changed its name to R. J. Reynolds Industries, Inc. in 1970. It became RJR Nabisco on April 25, 1986, after

969-627: Is still a Trader Vic's a few miles away in nearby Emeryville . Roughly 20 locations are operating throughout the world and bearing the iconic name. Prior to Don Beach opening his first tiki bar, during the 1920s South Pacific-influenced dreams of escapism had started to become more prevalent in American music and popular culture. The "kitschy" Clifton's Cafeteria opened in 1931 with some elements that today could be viewed as part of "tiki-like" thematics (indoor gardens with exotic travel themes), labeled by Tiki historian Sven Kirsten as pre-tiki and part of

1026-531: The Brass Monkey , Pink Squirrel, Hobo's Wife, in addition to such Tiki drinks as the Mai Tai , Dr. Funk , and Navy Grog . In 1969, Heublein began selling some of these cocktails in eight-ounce cans. In the 1970s, Heublein introduced "Malcolm Hereford's Cow", a new line of flavored milk, 30-proof beverage (15% alcohol) that was popular primarily with women in particular, and college students of either gender. It became

1083-570: The Mai Tai , was concocted at the original Trader Vic's in 1944. He began opening franchises outside of California, beginning with The Outrigger in Seattle, Washington in 1949. In 1957, lacking the capital to expand, Bergeron partnered with Conrad Hilton and licensed the Trader Vic's brand to Hilton Hotels for $ 2,000,000, for use in Hiltons across the US and worldwide. Hilton retained Bergeron to oversee

1140-620: The Pandora Papers after the law firm Baker McKenzie set up shell companies in Cyprus. Tiki bar A tiki bar is a themed drinking establishment that serves elaborate cocktails, especially rum -based mixed drinks such as the Mai Tai and Zombie cocktails. Tiki bars are aesthetically defined by their tiki culture décor which is based upon a romanticized conception of tropical cultures, most commonly Polynesian . Some bars also incorporate general nautical themes or retro elements from

1197-850: The Zombie New tiki drinks continue to be created by a variety of bartenders and others. Jeff "Beachbum" Berry devised two cocktails in honor of new-wave tiki-pioneers Sven Kirsten and Otto Von Stroheim , with the Sven-Tiki and Otto's Grotto cocktails. He is also known from having created the Ancient Mariner and Von Tiki cocktails. Beyond fruit, cocktails are often garnished for customers with paper cocktail umbrellas , fancy swizzle sticks , live flowers or plastic animals. Cocktails can be very complicated and dramatic, often served in decorated ceramic vessels, employing dry ice or ice shells, or may be set on fire. The ordering of some drinks also triggers

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1254-569: The "birth of Polynesian pop". In 1939 Clifton's Pacific Seas was remodeled to a full-blown exotic setting and decorated with 12 waterfalls, volcanic rock, and tropical foliage. The original restaurant was demolished, but a much smaller version in the form of a side-room bar named the Pacific Seas resides at another Clifton's location. The Tonga Room of the Fairmont Hotel in San Francisco

1311-478: The "experience" by making patrons feel they had been transported away to an entire village. Limited windows or the use of fake windows with dioramas is done for similar reasons. Live animals are sometimes present. The now closed Bahooka Tiki bar was famous for its over one-hundred fish tanks. The look of the establishment's menu, swizzle sticks, matchbook covers, and cocktail napkins can be extremely important design considerations for tiki bars. These add to

1368-468: The 1990s, the tiki culture was revived by a new generation of fans and new tiki bars were founded worldwide that often looked to Trader Vic's and Don the Beachcomber for inspiration. In that decade, the Sip 'n Dip Lounge, which had survived with its tiki theme intact, added the feature of having women dressed as mermaids swimming in their pool within view of the bar's patrons. The live mermaid incorporation and

1425-649: The Heublein name, incorporating the business into International Distillers & Vintners . RJR Nabisco R. J. Reynolds Nabisco, Inc. , doing business as RJR Nabisco , was an American conglomerate , selling tobacco and food products , headquartered in the Calyon Building in Midtown Manhattan, New York City . R. J. Reynolds Nabisco stopped operating as a single entity in 1999. Both RJR (as R. J. Reynolds Tobacco Company ) and Nabisco (now part of Mondelēz International ) still exist. RJR Nabisco

1482-445: The RJR Nabisco board announced that F. Ross Johnson would replace J. Tylee Wilson as head of the company effective January 1, 1987. Soon after, Johnson, believing "bucolic" Winston-Salem did not have the right image for a "world-class company", began seeking other possible headquarters cities. After ruling out New York City and Dallas , the company decided on Atlanta because it was "nouveau riche and overbuilt". On January 15, 1987,

1539-400: The RJR Nabisco board approved a headquarters move from Winston-Salem to Cobb County, Georgia , north of Atlanta, where the company had rented space. The move would affect 250 to 300 employees, while Winston-Salem would still have 14,000 people working for the company. RJR Nabisco donated the 519,000-square-foot World Headquarters Building to Wake Forest University but continued to use it until

1596-652: The Scorpion Bowl is the Flaming Volcano . Also a communal drink, the Flaming Volcano is traditionally served in a ceramic volcano bowl that has a raised crater reservoir typically filled with a small amount of overproof rum (151 or 160) and carefully lit on fire. Large shells or their ceramic counterparts are also sometimes used for communal drinks, such as in the Chin Tiki Special . Customers who want to keep

1653-521: The September 1987 move. Later, RJR Nabisco's Planters - Life Savers Division moved to the former headquarters building. The RJR Nabisco leveraged buyout was, at the time, widely considered to be the preeminent example of corporate and executive greed . Bryan Burrough and John Helyar published Barbarians at the Gate: The Fall of RJR Nabisco , a successful book about the events which later became

1710-590: The US under the name "Brand's A.1. Sauce". It was a decidedly secondary sideline to Heublein's thriving cocktail business, with its promotions and advertising copy aimed at the carriage trade, delivering to hotels and even directly to the consumer at home. When it incorporated in the State of Connecticut on December 2, 1915, Heublein already had offices in New York as well as Hartford. Upon the enactment of Prohibition in 1920, Heublein's "secondary sideline" of A.1. Sauce served as

1767-656: The Windsor Hotel in Seattle in 1953 and was one of the first to put a tiki-like image next to their restaurant's name. The oldest operating tiki bar in Hawaii is the La Mariana Sailing Club Tiki Bar and Restaurant , established in 1957. The Hawaiian Village Hotel was the home to legendary tiki bartender Harry Yee . California's Tiki Ti is another historically important tiki establishment still in operation, as

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1824-513: The acquisition of Nabisco Group Holdings. The deal was completed in December 2000. In April 1988, RJR Nabisco fired the Saatchi & Saatchi advertising agency after their Northwest Airlines ad introducing the airline's in-flight smoking ban . This was despite the agency only being contracted for Nabisco products, not any tobacco products. In 2021, RJR Nabisco (before it split up) was listed in

1881-615: The bars also booked acts such as exotica -style bands and Polynesian dance floor shows. One of the earliest and perhaps the first of what is now known as a tiki bar was named "Don the Beachcomber," created in Hollywood in 1933 by Ernest Gantt (who later legally changed his name to "Donn Beach"). The bar served a wide variety of exotic rum drinks (including the Sumatra Kula and Zombie cocktail ), and later Cantonese food. It displayed many artifacts that he had collected on earlier trips through

1938-479: The board of directors. It was accepted because KKR's offer was guaranteed whereas management's lacked a "reset", meaning that the final share price might have been lower than their professed $ 112 per share. Additionally, many in RJR's board of directors had grown concerned at recent disclosures of Johnson's unprecedented golden parachute deal. Time magazine featured Johnson on the cover of its December 1988 issue along with

1995-406: The business to his sons, and it became Gilbert F. Heublein and Bro. In 1892 they introduced their brand of “Club Cocktails” pre-mixed cocktails, an early form of ready to drink (RTD) cocktails. In 1906, the business acquired the rights to distribute (and later produce) A1 Steak Sauce for the US market, under license from Brand & Co. Ltd. of Vauxhall, London, UK . Heublein began selling it in

2052-857: The buyout, then left in February 1989. In March 1989, Louis V. Gerstner of American Express became the new head of RJR Nabisco. On April 27, 1989, RJR Nabisco announced it would move its headquarters to the New York City area. As a result of the acquisition, RJR Nabisco divested the following divisions: Another major consequence of the buyout was that according to United States Department of Labor , in its report "American Workplace", over 2,000 workers subsequently lost their jobs, which 72% eventually replaced, but earning less than half of their previous incomes, suggesting that it took most of those who lost their jobs an average of 5.6 months to find new employment. On March 21, 1991, RJR Nabisco Holdings Corp. became

2109-404: The canceled cocktails several days later determined them to have withstood shelf storage safely, they began selling the pre-mixed cocktails from the restaurant. So popular were the ready-made cocktails that Heublein built a distillery just to satisfy the demand. When the focus of Andrew Heublein's business turned more heavily toward its lucrative line of ready-made cocktails in 1890, he transferred

2166-552: The company Oceanic Arts , co-owned by Bob Van Oosting and Leroy Schmaltz in California, which imported materials and did original wood carvings. The tiki aesthetic was also refined by restaurant designers Clif and Lou Sawyer , who took part in over 360 design projects including at The Luau , Don the Beachcomber (Palm Springs, AZ), The Reef (Casper, Wyoming), and the Pago Pago (Tucson, AZ). Separate side rooms are employed, one of

2223-517: The company's $ 4.9 billion purchase, and earlier 1.9 billion stock swap , of Nabisco Brands Inc. in 1985. On May 7, 1986, one week after the merger, RJR Nabisco sold Del Monte's frozen foods unit to ConAgra Foods , followed by the sales of the soft drink brands Canada Dry and Sunkist to Cadbury Schweppes on June 3, 1986, the KFC fast-food chain to PepsiCo on July 25, 1986, and Heublein to Grand Metropolitan on January 17, 1987. In August 1986,

2280-585: The decoration, staffing and operation of the restaurants for an annual salary of $ 65,000. Hilton soon estimated the popular Trader Vic's establishments were earning his hotel chain $ 5 million a year. As the chain expanded, Bergeron also marketed tiki mugs, cocktail mixes, and other products for mass retail sale. Members of the Bergeron family still have a hand in the operations of at least one branch. The original restaurant in Oakland, California, no longer exists but there

2337-948: The distribution of Smirnoff. Heublein is credited with popularizing vodka in the United States by marketing Smirnoff as "White Whiskey" with the phrase "leaves you breathless", possibly the source of the mistaken belief that vodka on the breath conveys no aroma of alcohol. Smirnoff became one of Heublein's most successful brands. Heublein also acquired distribution rights in the United States to many other international spirits, wines, and beers that include Irish Mist liqueur, Harvey's Bristol Cream , Don Q Rum, Jose Cuervo , Black & White , Bell's whisky , Lancer's wines, Guinness Stout , and Bass Ale . Heublein also held American import and distribution rights to such non-alcoholic beverages as Perrier mineral water and Rose's Lime Juice . Heublein's line of pre-mixed alcoholic cocktails comprised such traditional drinks as Manhattans, martinis, stingers, sidecars, and daiquiris, as well as such trendy drinks as

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2394-816: The earliest being "the black hole of Calcutta" as used by Donn Beach. Some of the biggest tiki restaurants are designed as large open air spaces with cavernous ceilings that allowed for the construction of separate areas with exotic names. The "cannibal room", "kon-tiki bar", "scorpion's den", and "trader's hut" could all be collected under one roof. Some like the Chin Tiki were multiple-level affairs, requiring patrons to climb stairs or cross bamboo bridges to get to other sections. The Kahiki Supper Club in Columbus, OH advertised as "The world's most elaborate Polynesian Supper Club" in Life Magazine and even provided its own interior map. This allowed keeping dinner show areas secluded away from more private drinking lounges, and lent to

2451-449: The early atomic age . Many early tiki bars were attached to hotels or were the bar sections for large Asian restaurants. While some are freestanding, cocktail-only affairs, many still serve food; and some hotel-related tiki establishments are still in existence. Large tiki bars may also incorporate a stage for live entertainment. Musicians such as Alfred Apaka and Don Ho played a historically important role in their popularity, and

2508-508: The early tiki era, many attributed to Don the Beachcomber or Trader Vic, include the: Blue Hawaii , Cobra's Fang , Coffee Grog , Corpse Reviver , Doctor Funk , Diki-Diki , Fog Cutter , Fu Manchu, Gold Cup, Head Hunter, Mai Tai , Navy Grog , Lapu Lapu, Mr. Bali Hai , Outrigger, Pago Pago , Pearl Diver, Py Yi, Planter's Punch , QB Cooler , Rum Barrel, Scorpion , Shark's Tooth, Shrunken Head, Singapore Sling , Suffering Bastard , Sumatra Kula , Test Pilot , Three Dots & A Dash, and

2565-858: The exotic destination immersion and feel for the bar and are taken home by customers where they then become a form of outside advertising. A hallmark of tiki bars are specialty drinks, some of which may be unique to a bar and the recipes for which were often carefully guarded in order to prevent imitation from competing bars or from customers trying to recreate a drink at home. Multiple types of rums (light, dark, spiced, overproof and originating from various countries) are typically mixed together with orange liqueurs ( Triple sec , Grand Marnier , Cointreau ), tropical fruit juices, sweet syrups ( falernum , fassionola , orgeat ) and bitters . Many are bright in color, including more unusual cocktail colors such as blue (from Curaçao ) and green hues (from Midori or Crème de menthe ). Some classic drink recipes from

2622-495: The headline "A Game of Greed: This man could pocket $ 100 million from the largest corporate takeover in history. Has the buyout craze gone too far?". KKR's offer was welcomed by the board, and, to some observers, it appeared that their elevation of the reset issue as a deal-breaker in KKR's favor was little more than an excuse to reject Johnson's higher payout of $ 112 per share. Johnson received compensation worth more than $ 60 million from

2679-661: The largest winemaking operations in the United States. In 1982, the R. J. Reynolds Tobacco Company acquired Heublein Inc. for $ 1.4 billion. In the corporate reorganizations that followed the merger of R.J. Reynolds and Nabisco , the resulting corporation, RJR Nabisco , began selling off many of Heublein's assets. RJR Nabisco sold Kentucky Fried Chicken to PepsiCo in 1986 and sold the Heublein division and its alcoholic beverage brands to Grand Metropolitan in 1987. In 1994, Heublein sold some of its wine and brandy business to Canandaigua Wine Company . In 1996, Grand Metropolitan ceased using

2736-563: The major private equity players of the day, including Morgan Stanley , Goldman Sachs , Salomon Brothers , First Boston , Wasserstein Perella & Co. , Forstmann Little , Shearson Lehman Hutton , and Merrill Lynch . Once put in play by Shearson Lehman Hutton and RJR management, almost every major Wall Street firm involved in M&;A launched frenzied, literal last-minute bids in a fog of incomplete or misleading information. KKR quickly introduced

2793-586: The materials for its decoration, including "chairs from Hong Kong", "Monkey pod furniture milled in Papaaloa", "structural bamboo hand-wrapped by Philippine craftsmen", "Chinese soapstone", the shells of "man-eating clams from the Indian ocean", and mentioning other materials from Nepa, Niiu, Samoa, Tahiti, Fuji, and of Tonga-Tabu origin. "Mick" Brownlee was the main wood carver for Donn Beach in Hawaii. After 1956 many designs were also accomplished with original work from

2850-590: The overall retro tiki ambience led GQ Magazine to rate the lounge as one of the top 10 bars in the world for 2003. By the mid-2010s, both traditional tiki cocktails and new cocktails with tiki characteristics were being served in bars associated with the craft cocktail movement . The interiors and exteriors of tiki bars often include tiki masks and carvings, hula girl motifs , black velvet paintings, large tropical murals, live plants or palm trees, bamboo, grasscloth, tapa cloth , and similar fabrics , torches, woven fish traps, pufferfish lamps, glass floats, and

2907-446: The shapes of miniature barrels or boats. For some drinks actual fruit is used, such as hollowed-out pineapples or drilled coconuts with long straws that are used to serve customers. Although many are much bigger than a typical coffee mug, for drinks that are meant to be shared, larger capacities are required. A Scorpion Bowl (or Kava Bowl) is an oversized cocktail that is served in a large bowl for communal drinking. A variation on

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2964-529: The tropics. When Beach was sent to World War II, Don the Beachcomber flourished under his ex-wife's management (Sunny Sund), expanding into a chain of 16 restaurants. Ultimately there were at least 25 restaurants in the chain. When Gantt returned from the War, he moved to Hawaii and opened Waikiki Beach , one of two archetypal tiki bars. The bar was designed to evoke the South Pacific, with palm trees, tiki masks on

3021-473: The use of rock and lava stone. Indoor fountains, waterfalls, or even lagoons are popular features. Beyond Don Beach and Victor Bergeron, Stephen Crane was a well known promoter of the early tiki style, and was hired by Sheraton Hotels to design their Kon Tiki chain of establishments to compete with Hilton's Trader Vics . An early menu from his The Luau restaurant in Beverly Hills outlines where he got

3078-530: The walls, a garden hose that showered a gentle rain on the roof and a myna bird that was trained to shout "Give me a beer, stupid!" The bar was located on the beach, lit by tiki torches outside which enhanced its primitive ambiance. A Don the Beachcomber was located at Waikiki's International Market Place . The other archetypical bar is Trader Vic's , the first of which was created by Victor Bergeron in Oakland, California , in 1936. The quintessential tiki cocktail,

3135-816: The world and included four in London, one in Munich, one in Tokyo, and one in Barcelona. Other judges included top- rated tiki bars in Paris, Hong Kong, and Berlin. In the wake of commercial tiki bars, during each wave of tiki popularity, home tiki bars were also built. Home bars often serve a dual purpose — to create a recreational space in which to imbibe home-crafted cocktails, and to show off tiki collections of mugs, art, and other artifacts. Home tiki bars are built both inside and outside, sometimes as man caves . Those built outdoors are typically placed in backyard patios but are also erected on

3192-457: Was an incredible deal, the deal was known as "Martin's Folly" as sales were dismal. Martin developed a marketing campaign where they would travel from bar to bar, teaching the bartenders how to make the Moscow Mule in the signature copper mugs and taking Polaroid pictures (a new invention at that time as well). At each subsequent bar, they would show the happy people enjoying the beverage to grow

3249-418: Was formed in 1985 by the merger of Nabisco Brands and R.J. Reynolds Tobacco Company . In 1988 RJR Nabisco was purchased by Kohlberg Kravis Roberts & Co. in what was at the time the largest leveraged buyout in history. In 1999, due to concerns about tobacco lawsuit liabilities, the tobacco business was spun off into a separate company and RJR Nabisco was renamed Nabisco Holdings Corporation . Nabisco

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