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72-405: The company was spun out of National CineMedia in 2013 to focus on live performances that National CineMedia had started presenting; the parent company remained focused on producing advertising for movie theaters, which had been its original business. Fathom Events is owned by AC JV, LLC, a joint venture of AMC Theatres , Cinemark Theatres , and Regal Cinemas , the three largest cinema chains in

144-407: A leave of absence from Harvard to set up a lab and by 1929 had invented and patented a polarizing sheet. In 1932, he introduced Polaroid J Sheet as a commercial product. While his original intention was to create a filter for reducing glare from car headlights, Land did not underestimate the utility of his newly dubbed Polaroid filters in stereoscopic presentations. In February 1936, Land gave

216-457: A black background, mostly miming their singing or musical skills or dancing to the circa four-minute pre-recorded phonographs. The film recordings would be projected from below, to appear as circa 30 inch figures on a glass pane in front of a small stage, in a setup very similar to the Pepper's ghost illusion that offered a popular stage trick technique since the 1860s. The glass pane was not visible to

288-403: A camera that would record stereoscopic pairs for four different poses (patented in 1853). Claudet found that the stereoscopic effect did not work properly in this device, but believed the illusion of motion was successful. In 1855, Johann Nepomuk Czermak published an article about his Stereophoroskop. His first idea to create 3D animation involved sticking pins in a stroboscopic disc to create

360-456: A color film invented and patented by Harry K. Fairall. A single projector could be used to display the movie but anaglyph glasses were used for viewing. The camera system and special color release print film all received U.S Patent No. 1,784,515 on December 9, 1930. After a preview for exhibitors and press in New York City, the film dropped out of sight, apparently not booked by exhibitors, and

432-501: A conventional, "flat" motion picture. (Columbia has since printed Down the Hatch in 3D for film festivals.) John Ireland , Joanne Dru and Macdonald Carey starred in the Jack Broder color production Hannah Lee , which premiered on June 19, 1953. The film was directed by Ireland, who sued Broder for his salary. Broder counter-sued, claiming that Ireland went over production costs with

504-422: A digital in-theater network, consisting of theaters owned by AMC Theatres (excluding certain theaters whose advertising is fulfilled by Screenvision after AMC's purchase of Carmike Cinemas ), Cinemark Theatres , Regal Cinemas and other regional theater circuits. The publicly-traded National CineMedia, Inc. owns 48.8% and is the managing partner of NCM. Regal's parent company Cineworld and Cinemark and hold

576-409: A fantasy movie league where players have $ 1,000 a week to spend and try to pick a combination of films that are currently out that week that would lead to the most money the films made that weekend at the box office. Since the purchase, it has also been promoted during Noovie . 3D film 3D films are motion pictures made to give an illusion of three-dimensional solidity, usually with

648-426: A logical step to lure visitors back into the movie theatres. In 1909, German civil engineer August Engelsmann patented a process that projected filmed performances within a physical decor on an actual stage. Soon after, Messter obtained patents for a very similar process, probably by agreement with Engelsmann, and started marketing it as "Alabastra". Performers were brightly dressed and brightly lit while filmed against

720-442: A much improved view, with both eyes, of the opposite pictures. In 1861, American engineer Coleman Sellers II received US patent No. 35,317 for the kinematoscope , a device that exhibited "stereoscopic pictures as to make them represent objects in motion". In his application he stated: "This has frequently been done with plane pictures but has never been, with stereoscopic pictures". He used three sets of stereoscopic photographs in

792-426: A novelty ( M.A.R.S. itself got poor reviews), but Teleview was never seen again. In 1922, Frederic Eugene Ives and Jacob Leventhal began releasing their first stereoscopic shorts made over a three-year period. The first film, entitled Plastigrams , was distributed nationally by Educational Pictures in the red-and-blue anaglyph format. Ives and Leventhal then went on to produce the following stereoscopic shorts in

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864-417: A period that had seen declining box-office admissions. As with practically all of the features made during this boom, Bwana Devil was projected dual-strip, with Polaroid filters . During the 1950s, the familiar disposable anaglyph glasses made of cardboard were mainly used for comic books, two shorts by exploitation specialist Dan Sonney , and three shorts produced by Lippert Productions . However, even

936-535: A remake of his 1895 short film L'Arrivée du Train , this time in anaglyphic 3D, at a meeting of the French Academy of Science. In 1936, Leventhal and John Norling were hired based on their test footage to film MGM's Audioscopiks series. The prints were by Technicolor in the red-and-green anaglyph format, and were narrated by Pete Smith . The first film, Audioscopiks , premiered January 11, 1936, and The New Audioscopiks premiered January 15, 1938. Audioscopiks

1008-420: A sequence that would show one pin moving further into the cardboard and back. He also designed a device that would feed the image pairs from two stroboscopic discs into one lenticular stereoscope and a vertical predecessor of the zoetrope . On February 27, 1860, Peter Hubert Desvignes received British patent no. 537 for 28 monocular and stereoscopic variations of cylindrical stroboscopic devices. This included

1080-604: A sequence with some duplicates to regulate the flow of a simple repetitive motion, but also described a system for very large series of pictures of complicated motion. On August 11, 1877, the Daily Alta newspaper announced a project by Eadward Muybridge and Leland Stanford to produce sequences of photographs of a running horse with 12 stereoscopic cameras. Muybridge had much experience with stereo photography and had already made instantaneous pictures of Stanford's horse Occident running at full speed. He eventually managed to shoot

1152-710: A short-lived variant named "Fantomo" in 1914. Rather in agreement with Messter or not, Karl Juhasz and Franz Haushofer opened a Kinoplastikon theatre in Vienna in 1911. Their patented system was very similar to Alabaster, but projected life-size figures from the wings of the stage. With much higher ticket prices than standard cinema, it was targeted at middle-class audiences to fill the gap between low-brow films and high-class theatre. Audiences reacted enthusiastically and by 1913 there reportedly were 250 theatres outside Austria, in France, Italy, United Kingdom, Russia and North America. However,

1224-446: A steady decline in attendance. Universal-International released its first 3D feature, It Came from Outer Space , on May 27, 1953, with stereophonic sound. That was followed by Paramount's first 3D feature, Sangaree with Fernando Lamas and Arlene Dahl . The Walt Disney Studios entered 3D with its May 28, 1953, release of Melody , which accompanied the first 3D western, Columbia's Fort Ti at its Los Angeles opening. It

1296-516: A theatre as well as activities before and after the movie, such as dinner, coffee, dessert and shopping using a local data feed from Citysearch APIs . In September 2017, NCM introduced a new pre-show known as Noovie ; the new show includes new segments such as trivia games and augmented reality games via the Noovie ARCade mobile app , and new feature segments such as "Noovie Backlot" (which features behind-the-scenes content on upcoming films;

1368-690: A version that used an endless band of pictures running between two spools that was intermittently lit by an electric spark. Desvignes' Mimoscope , received an Honourable Mention "for ingenuity of construction" at the 1862 International Exhibition in London. It could "exhibit drawings, models, single or stereoscopic photographs, so as to animate animal movements, or that of machinery, showing various other illusions." Desvignes "employed models, insects and other objects, instead of pictures, with perfect success." The horizontal slits (like in Czermak's Stereophoroskop) allowed

1440-401: A very similar patent only 10 days later. Further development and exploitation was probably haltered by World War I. Alabastra and Kinoplastikon were often advertised as stereoscopic and screenless. Although in reality the effect was heavily dependent on glass screen projection and the films were not stereoscopic, the shows seemed truly three-dimensional as the figures were clearly separate from

1512-541: A while. The earliest confirmed 3D film shown to an out-of-house audience was The Power of Love , which premiered at the Ambassador Hotel Theater in Los Angeles on September 27, 1922. The camera rig was a product of the film's producer, Harry K. Fairall , and cinematographer Robert F. Elder. It was filmed dual-strip in black and white, and single strip color anaglyphic release prints were produced using

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1584-627: A worldwide resurgence in the 1980s and 1990s driven by IMAX high-end theaters and Disney -themed venues. 3D films became increasingly successful throughout the 2000s, peaking with the success of 3D presentations of Avatar in December 2009, after which 3D films again decreased in popularity. Certain directors have also taken more experimental approaches to 3D filmmaking, most notably celebrated auteur Jean-Luc Godard in his film Goodbye to Language . The basic components of 3D film were introduced separately between 1833 and 1839. Stroboscopic animation

1656-500: Is now considered lost . Early in December 1922, William Van Doren Kelley, inventor of the Prizma color system, cashed in on the growing interest in 3D films started by Fairall's demonstration and shot footage with a camera system of his own design. Kelley then struck a deal with Samuel "Roxy" Rothafel to premiere the first in his series of "Plasticon" shorts entitled Movies of the Future at

1728-522: Is perhaps best known to the general public for its advertising pre-show, Noovie . On April 11, 2023, the company filed for Chapter 11 bankruptcy . FirstLook (2006–2017) was NCM's pre-feature programming. FirstLook consisted of pre-show advertising and entertainment, provided by content partners such as ABC Networks , A&E Television Networks , Amazon , Disney , Fandango , Google , Hulu , Microsoft , NBC , Nintendo and Turner Broadcasting System interspersed with advertising. The program

1800-578: The "Stereoscopiks Series" released by Pathé Films in 1925: Zowie (April 10), Luna-cy! (May 18), The Run-Away Taxi (December 17) and Ouch (December 17). On September 22, 1924, Luna-cy! was re-released in the De Forest Phonofilm sound-on-film system. The late 1920s to early 1930s saw little interest in stereoscopic pictures. In Paris, Louis Lumiere shot footage with his stereoscopic camera in September 1933. The following March he exhibited

1872-401: The 1940s, World War II prioritized military applications of stereoscopic photography and it once again went on the back burner in most producers' minds. What aficionados consider the "golden era" of 3D began in late 1952 with the release of the first color stereoscopic feature, Bwana Devil , produced, written and directed by Arch Oboler . The film was shot in "Natural Vision", a process that

1944-595: The 3D photography in the film is well shot and aligned. Robot Monster also has a notable score by then up-and-coming composer Elmer Bernstein . The film was released June 24, 1953, and went out with the short Stardust in Your Eyes , which starred nightclub comedian, Slick Slavin . 20th Century Fox produced its only 3D feature, Inferno , in 1953, starring Rhonda Fleming . Fleming, who also starred in Those Redheads From Seattle , and Jivaro , shares

2016-589: The Astor Theater in New York City. In red-green anaglyph , the audience was presented three reels of tests, which included rural scenes, test shots of Marie Doro , a segment of John Mason playing a number of passages from Jim the Penman (a film released by Famous Players–Lasky that year, but not in 3D), Oriental dancers, and a reel of footage of Niagara Falls . However, according to Adolph Zukor in his 1953 autobiography The Public Is Never Wrong: My 50 Years in

2088-497: The January 24, 1878, edition of Nature that he would advance that conception: "By combining the phonograph with the kinesigraph I will undertake not only to produce a talking picture of Mr. Gladstone which, with motionless lips and unchanged expression shall positively recite his latest anti-Turkish speech in his own voice and tone. Not only this, but the life size photograph itself shall move and gesticulate precisely as he did when making

2160-518: The Lippert shorts were available in the dual-strip format alternatively. Because the features utilized two projectors, the capacity limit of film being loaded onto each projector (about 6,000 feet (1,800 m), or an hour's worth of film) meant that an intermission was necessary for every feature-length film. Quite often, intermission points were written into the script at a major plot point. During Christmas of 1952, producer Sol Lesser quickly premiered

2232-766: The Motion Picture Industry , nothing was produced in this process after these tests. By 1909, the German film market suffered much from overproduction and too much competition. German film tycoon Oskar Messter had initially gained much financial success with the Tonbild synchronized sound films of his Biophon system since 1903, but the films were losing money by the end of the decade and Messter would stop Tonbild production in 1913. Producers and exhibitors were looking into new film attractions and invested for instance in colorful imagery. The development of stereoscopic cinema seemed

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2304-642: The Rivoli Theater in New York City. Also in December 1922, Laurens Hammond (later inventor of the Hammond organ ) premiered his Teleview system, which had been shown to the trade and press in October. Teleview was the first alternating-frame 3D system seen by the public. Using left-eye and right-eye prints and two interlocked projectors , left and right frames were alternately projected, each pair being shown three times to suppress flicker. Viewing devices attached to

2376-865: The United States. John Rubey was the first CEO of Fathom Events, having previously served as president of AEG-TV and Network LIVE. In 2014, The Theatre Museum Awards honored Fathom Events with the Awards for Excellence in Theatre History Preservation. In 2015, Fathom Events was named "Best Distributor in the Americas" and received eight box office awards by the Event Cinema Association (ECA). Ray Nutt became CEO of Fathom Events in 2017, having previously served as senior vice president of business relations for Regal Entertainment Group, where he sat on

2448-452: The University of Ghent. The disc contains 12 albumen image pairs of a machine in motion. Most of the other early attempts to create motion pictures also aimed to include the stereoscopic effect. In November 1851, Antoine Claudet claimed to have created a stereoscope that showed people in motion. The device initially only showed two phases, but during the next two years, Claudet worked on

2520-723: The Weekend ). The Italian film was made with the Gualtierotti camera; the two German productions with the Zeiss camera and the Vierling shooting system. All of these films were the first exhibited using Polaroid filters. The Zeiss Company in Germany manufactured glasses on a commercial basis commencing in 1936; they were also independently made around the same time in Germany by E. Käsemann and by J. Mahler. In 1939, John Norling shot In Tune With Tomorrow ,

2592-524: The armrests of the theater seats had rotary shutters that operated synchronously with the projector shutters, producing a clean and clear stereoscopic result. The only theater known to have installed Teleview was the Selwyn Theater in New York City, and only one show was ever presented with it: a group of short films, an exhibition of live 3D shadows, and M.A.R.S. , the only Teleview feature . The show ran for several weeks, apparently doing good business as

2664-404: The audience and the projected figures seemed able to move around freely across the stage in their virtual tangible and lifelike appearance. The brightness of the figures was necessary to avoid see-through spots and made them resemble alabaster sculptures. To adapt to this appearance, several films featured Pierrot or other white clowns, while some films were probably hand-coloured. Although Alabastra

2736-514: The background and virtually appeared inside the real, three-dimensional stage area without any visible screen. Eventually, longer (multi-reel) films with story arcs proved to be the way out of the crisis in the movie market and supplanted the previously popular short films that mostly aimed to amuse people with tricks, gags or other brief variety and novelty attractions. Sound film, stereoscopic film and other novel techniques were relatively cumbersome to combine with multiple reels and were abandoned for

2808-490: The board of directors for Fathom. Prior to that, he grew business for Regal CineMedia and United Artists Theatres. As of November 2023, The Blind is the company's top-grossing movie, taking over $ 15.7 million at North American box offices. National CineMedia National CineMedia, Inc. ( NCM ) is an American cinema advertising company . NCM displays ads to U.S. consumers in movie theaters, online and through mobile technology. NCM presents cinema advertising across

2880-509: The device for recording and replaying sound had been published earlier in the year. An article in Scientific American concluded: "It is already possible, by ingenious optical contrivances, to throw stereoscopic photographs of people on screens in full view of an audience. Add the talking phonograph to counterfeit their voices and it would be difficult to carry the illusion of real presence much further". Wordsworth Donisthorpe announced in

2952-682: The dual-strip showcase called Stereo Techniques in Chicago. Lesser acquired the rights to five dual-strip shorts. Two of them, Now is the Time (to Put On Your Glasses) and Around is Around , were directed by Norman McLaren in 1951 for the National Film Board of Canada . The other three films were produced in Britain for The Festival of Britain in 1951 by Raymond Spottiswoode. These were A Solid Explanation , Royal River , and The Black Swan . James Mage

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3024-430: The eyes." Sol Lesser attempted to follow up Stereo Techniques with a new showcase, this time five shorts that he himself produced. The project was to be called The 3-D Follies and was to be distributed by RKO. Unfortunately, because of financial difficulties and the general loss of interest in 3D, Lesser canceled the project during the summer of 1953, making it the first 3D film to be aborted in production. Two of

3096-498: The few live-action appearances of the Frankenstein Monster as conceived by Jack Pierce for Universal Studios outside of their company. While many of these films were printed by color systems, none of them was actually in color, and the use of the color printing was only to achieve an anaglyph effect. While attending Harvard University , Edwin H. Land conceived the idea of reducing glare by polarizing light . He took

3168-422: The film. Another famous entry in the golden era of 3D was the 3 Dimensional Pictures production of Robot Monster . The film was allegedly scribed in an hour by screenwriter Wyott Ordung and filmed in a period of two weeks on a shoestring budget. Despite these shortcomings and the fact that the crew had no previous experience with the newly built camera rig, luck was on the cinematographer 's side, as many find

3240-597: The first Kinoplastikon in Paris started in January 1914 and the premiere in New York took place in the Hippodrome in March 1915. In 1913, Walter R. Booth directed 10 films for the U.K. Kinoplastikon, presumably in collaboration with Cecil Hepworth . Theodore Brown, the licensee in the U.K. also patented a variant with front and back projection and reflected decor, and Goldsoll applied for

3312-532: The first commercial 3D film using Polaroid in the US . This short premiered at the 1939 New York World's Fair and was created specifically for the Chrysler Motors Pavilion. In it, a full 1939 Chrysler Plymouth is magically put together, set to music. Originally in black and white, the film was so popular that it was re-shot in color for the following year at the fair, under the title New Dimensions . In 1953, it

3384-459: The first partner for the segments was Walt Disney Studios , who featured segments focusing on its own upcoming films), and "Noovie Soundstage" (which featured filmed concert performances in partnership with Sony Music 's content studio Rumble Yard. Noovie was designed as a multi-platform brand, with an accompanying website and social media outlets for film industry news. Noovie was re-launched in December 2021 with new segments designed to make

3456-524: The first public demonstration of Polaroid filters in conjunction with 3D photography at the Waldorf-Astoria Hotel . The reaction was enthusiastic, and he followed it up with an installation at the New York Museum of Science. It is unknown what film was run for audiences at this exhibition. Using Polaroid filters meant an entirely new form of projection, however. Two prints, each carrying either

3528-491: The help of special glasses worn by viewers. They have existed in some form since 1915 , but had been largely relegated to a niche in the motion picture industry because of the costly hardware and processes required to produce and display a 3D film, and the lack of a standardized format for all segments of the entertainment business. Nonetheless, 3D films were prominently featured in the 1950s in American cinema, and later experienced

3600-582: The late 1890s, British film pioneer William Friese-Greene filed a patent for a 3D film process. In his patent, two films were projected side by side on screen. The viewer looked through a stereoscope to converge the two images. Because of the obtrusive mechanics behind this method, theatrical use was not practical. Frederic Eugene Ives patented his stereo camera rig in 1900. The camera had two lenses coupled together 1 + 3 ⁄ 4 inches (4.45 centimeters) apart. On June 10, 1915, Edwin S. Porter and William E. Waddell presented tests to an audience at

3672-421: The long exposure times necessary for the light-sensitive emulsions that were used. Charles Wheatstone got inventor Henry Fox Talbot to produce some calotype pairs for the stereoscope and received the first results in October 1840. Only a few more experimental stereoscopic photographs were made before David Brewster introduced his stereoscope with lenses in 1849. Wheatstone also approached Joseph Plateau with

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3744-503: The only slapstick comedies conceived for 3D. The Three Stooges starred in Spooks and Pardon My Backfire ; dialect comic Harry Mimmo starred in Down the Hatch . Producer Jules White was optimistic about the possibilities of 3D as applied to slapstick (with pies and other projectiles aimed at the audience), but only two of his stereoscopic shorts were shown in 3D. Down the Hatch was released as

3816-579: The proposed sequences of running horses in June 1878, with stereoscopic cameras. The published result and animated versions for his zoopraxiscope were not stereoscopic, but in 1898 Muybridge claimed that he had (privately) viewed the pictures in two synchronized zoetropes with Wheatstone's reflecting stereoscope as a "very satisfactory reproduction of an apparently solid miniature horse trotting, and of another galloping". Thomas Edison demonstrated his phonograph on November 29, 1877, after previous announcements of

3888-501: The remainder of NCM shares. In May 2014, Screenvision entered into a merger agreement with NCM for US$ 375 million. The merger was blocked by the Department of Justice over antitrust concerns, since Screenvision and NCM together would supply advertising to 34,000 of the nation's 39,000 movie theaters. In March 2015, Screenvision and NCM terminated their deal and NCM paid Screenvision a $ 26.8 million termination payment. The company

3960-572: The right or left eye view, had to be synced up in projection using an external selsyn motor. Furthermore, polarized light would be largely depolarized by a matte white screen, and only a silver screen or screen made of other reflective material would correctly reflect the separate images. Later that year, the feature, Nozze Vagabonde appeared in Italy, followed in Germany by Zum Greifen nah ( You Can Nearly Touch It ), and again in 1939 with Germany's Sechs Mädel rollen ins Wochenend ( Six Girls Drive Into

4032-675: The show "more holistic". Fathom Events , formerly known as NCM Fathom, was a division of National CineMedia that offered alternative entertainment events in movie theaters. In December 2013, it was announced that NCM was restructuring Fathom Events as a new stand-alone entity owned by AMC Theatres, Cinemark Theatres, Regal Cinemas and NCM, with NCM retaining a 4% stake in the company. Past entertainment events have included: The NCM Digital offers 360-degree integrated marketing programs in combination with cinema, encompassing thousands of entertainment-related web sites and hundreds of mobile applications. In May 2017, NCM acquired Fantasy Movie League,

4104-459: The speech, the words and gestures corresponding as in real life." Dr. Phipson, a correspondent for British news in a French photography magazine, relayed the concept, but renamed the device "Kinétiscope" to reflect the viewing purpose rather than the recording option. This was picked up in the United States and discussed in an interview with Edison later in the year. Neither Donisthorpe's or Edison's later moving picture results were stereoscopic. In

4176-778: The spot for being the actress to appear in the most 3D features with Patricia Medina, who starred in Sangaree , Phantom of the Rue Morgue and Drums of Tahiti . Darryl F. Zanuck expressed little interest in stereoscopic systems, and at that point was preparing to premiere the new widescreen film system, CinemaScope . The first decline in the theatrical 3D craze started in August and September 1953. The factors causing this decline were: Because projection booth operators were at many times careless, even at preview screenings of 3D films, trade and newspaper critics claimed that certain films were "hard on

4248-471: The stereoscopes of Wheatstone and Brewster. In November 1852, Duboscq added the concept of his "Stéréoscope-fantascope, ou Bïoscope" to his stereoscope patent. Production of images proved very difficult, since the photographic sequence had to be carefully constructed from separate still images. The bioscope was no success and the only extant disc, without apparatus, is found in the Joseph Plateau collection of

4320-418: The suggestion to combine the stereoscope with the fantascope. In 1849, Plateau published about this concept in an article about several improvements made to his fantascope and suggested a stop motion technique that would involve a series of photographs of purpose-made plaster statuettes in different poses. The idea reached Jules Duboscq , an instrument maker who already marketed Plateau's Fantascope as well as

4392-608: The three shorts were shot: Carmenesque , a burlesque number starring exotic dancer Lili St. Cyr , and Fun in the Sun , a sports short directed by famed set designer/director William Cameron Menzies , who also directed the 3D feature The Maze for Allied Artists. Although it was more expensive to install, the major competing realism process was wide-screen, but two-dimensional, anamorphic , first utilized by Fox with CinemaScope and its September premiere in The Robe . Anamorphic films needed only

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4464-456: Was also a successor to AMC's MovieWatcher Network' . Several different versions were provided depending on the movie's MPAA rating or format; G- or PG-rated family films often featured FirstLook Play , while 3D films featured a second segment, FirstLook 3D . Movie Night Out is an application for iOS and Android platforms, published by National CineMedia in 2010. The application allows users to organize an evening film viewing at

4536-515: Was also an early pioneer in the 3D craze. Using his 16 mm 3D Bolex system, he premiered his Triorama program on February 10, 1953, with his four shorts: Sunday In Stereo , Indian Summer , American Life , and This is Bolex Stereo . This show is considered lost. Another early 3D film during the boom was the Lippert Productions short A Day in the Country , narrated by Joe Besser , which

4608-401: Was also the film that typecast Vincent Price as a horror star as well as the "King of 3-D" after he became the actor to star in the most 3D features (the others were The Mad Magician , Dangerous Mission , and Son of Sinbad ). The success of these two films proved that major studios now had a method of getting filmgoers back into theaters and away from television sets, which were causing

4680-513: Was approximately 20 minutes, and was timed to end exactly at the movie's start time, before any trailers . FirstLook was the successor to Regal's The 2wenty preshow, introduced to that chain in 2003. FirstLook carried largely that same format, the main difference being that while 2wenty was Regal-exclusive, FirstLook was fed to founding members circuits AMC, Cinemark, and Regal, as well as many NCM affiliate circuits such as Goodrich Quality Theaters , Hollywood Theaters, and Kerasotes . It

4752-430: Was co-created and controlled by M. L. Gunzberg. Gunzberg, who built the rig with his brother, Julian, and two other associates, shopped it without success to various studios before Oboler used it for this feature, which went into production with the title, The Lions of Gulu . The critically panned film was nevertheless highly successful with audiences due to the novelty of 3D, which increased Hollywood interest in 3D during

4824-515: Was composed mostly of test footage. Unlike all of the other Lippert shorts, which were available in both dual-strip and anaglyph, this production was released in anaglyph only. April 1953 saw two groundbreaking features in 3D: Columbia 's Man in the Dark and Warner Bros. ' House of Wax , the first 3D feature with stereophonic sound . House of Wax was (outside of Cinerama ) the first time many American audiences heard recorded stereophonic sound; it

4896-660: Was developed by Joseph Plateau in 1832 and published in 1833 in the form of a stroboscopic disc, which he later called the fantascope and became better known as the phénakisticope . Around the very same time (1832/1833), Charles Wheatstone developed the stereoscope , but he did not really make it public before June 1838. The first practical forms of photography were introduced in January 1839 by Louis Daguerre and Henry Fox Talbot . A combination of these elements into animated stereoscopic photography may have been conceived early on, but for decades it did not become possible to capture motion in real-time photographic recordings due to

4968-577: Was later shown at Disneyland 's Fantasyland Theater in 1957 as part of a program with Disney's other short Working for Peanuts , entitled, 3-D Jamboree . The show was hosted by the Mousketeers and was in color. Columbia released several 3D westerns produced by Sam Katzman and directed by William Castle . Castle would later specialize in various technical in-theater gimmicks for such Columbia and Allied Artists features as 13 Ghosts , House on Haunted Hill , and The Tingler . Columbia also produced

5040-481: Was nominated for the Academy Award in the category Best Short Subject, Novelty in 1936. With the success of the two Audioscopiks films, MGM produced one more short in anaglyph 3D, another Pete Smith Specialty called Third Dimensional Murder (1941). Unlike its predecessors, this short was shot with a studio-built camera rig. Prints were by Technicolor in red-and-blue anaglyph. The short is notable for being one of

5112-677: Was reissued by RKO as Motor Rhythm . Another early short that utilized the Polaroid 3D process was 1940's Magic Movies: Thrills For You produced by the Pennsylvania Railroad Co. for the Golden Gate International Exposition . Produced by John Norling, it was filmed by Jacob Leventhal using his own rig. It consisted of shots of various views that could be seen from the Pennsylvania Railroad's trains. In

5184-496: Was well received by the press, Messter produced few titles, hardly promoted them and abandoned it altogether a few years later. He believed the system to be uneconomical due to its need for special theatres instead of the widely available movie screens, and he did not like that it seemed only suitable for stage productions and not for "natural" films. Nonetheless, there were numerous imitators in Germany and Messter and Engelsmann still teamed with American swindler Frank J. Goldsoll set up

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