Commercial broadcasting (also called private broadcasting ) is the broadcasting of television programs and radio programming by privately owned corporate media, as opposed to state sponsorship, for example. It was the United States' first model of radio (and later television) during the 1920s, in contrast with the public television model during the 1930s, 1940s, and 1950s, which prevailed worldwide, except in the United States, Mexico, and Brazil, until the 1980s.
15-517: Comercial —the Spanish and Portuguese word for " commercial "—can refer to: Esporte Clube Comercial (MS) , a Brazilian football club from Campo Grande, Mato Grosso do Sul Esporte Clube Comercial (PR) , Brazilian football club from Cornélio Procópio, Paraná. Comercial Futebol Clube (Ribeirão Preto) , a Brazilian football club from Ribeirão Preto, São Paulo Comercial Futebol Clube (São Paulo) ,
30-672: A Brazilian football club from São Paulo city. Comercial Futebol Clube (AL) , a Brazilian football club from Viçosa, Alagoas Comercial Mexicana , a Mexican hypermarket group. Comercial Esporte Clube (SP) , a Brazilian football club from the outskirts of São Paulo Comercial Esporte Clube (PE) , a Brazilian football club from Serra Talhada, Pernambuco Rádio Comercial , a commercial radio station in Portugal See also [ edit ] Comercial Esporte Clube (disambiguation) (also covers "Esporte Clube Comercial") Comercial Futebol Clube (disambiguation) Topics referred to by
45-530: A road in Vancouver, British Columbia, Canada Commercial Township, New Jersey , in Cumberland County, New Jersey See also [ edit ] All pages with titles beginning with Commercial Comercial (disambiguation) , Spanish and Portuguese word for the same thing Commercialism Topics referred to by the same term [REDACTED] This disambiguation page lists articles associated with
60-585: A system of voluntary exchange of products and services (adjective for) trade , the trading of something of economic value such as goods, services, information or money Two functional constituencies in elections for the Legislative Council of Hong Kong: Commercial (First) Commercial (Second) Commercial (album) , a 2009 album by Los Amigos Invisibles Commercial broadcasting Commercial style or early Chicago school, an American architectural style Commercial Drive, Vancouver ,
75-492: Is different from Wikidata All article disambiguation pages All disambiguation pages commercial [REDACTED] Look up commercial in Wiktionary, the free dictionary. Commercial may refer to: a dose of advertising conveyed through media (such as radio or television) Radio advertisement Television advertisement (adjective for) commerce ,
90-598: Is known as leased access . Other programming (particularly on cable television) is produced by companies operating in much the same manner as advertising-funded commercial broadcasters, and they (and often the local cable provider) sell commercial time in a similar manner. The FCC's interest in program control began with the chain-broadcasting investigation of the late 1930s, culminating in the "Blue Book" of 1946 , Public Service Responsibility For Broadcast Licensees . The Blue Book differentiated between mass-appeal sponsored programs and unsponsored "sustaining" programs offered by
105-496: Is primarily based on the practice of airing radio advertisements and television advertisements for profit. This is in contrast to public broadcasting , which receives government subsidies and usually does not have paid advertising interrupting the show. During pledge drives , some public broadcasters will interrupt shows to ask for donations. In the United States, non-commercial educational (NCE) television and radio exist in
120-446: The audience measurement of a station or network. This makes commercial broadcasters more accountable to advertisers than public broadcasting , a disadvantage of commercial radio and television. In Europe, commercial broadcasting coexists with public broadcasting (where programming is largely funded by broadcast receiver licenses , public donations or government grants). In the UK, Sky UK
135-614: The US and some Latin American countries. Commercial broadcasting is the dominant type of broadcasting in the United States and most of Latin America. "The US commercial system resulted from a carefully crafted cooperation endeavor by national corporations and federal regulators." The best-known commercial broadcasters in the United States today are the ABC , CBS , Fox , and NBC television networks , based in
150-460: The United States. Major cable television in the United States operators include Comcast , Charter Communications and Cox Communications . Direct-broadcast satellite (DBS) services include DirecTV and Dish Network . In an hour of broadcast time on a commercial broadcasting station, 10 to 20 minutes are typically devoted to advertising . Advertisers pay a certain amount of money to air their commercials , usually based upon program ratings or
165-444: The form of community radio ; however, premium cable services such as HBO and Showtime generally operate solely on subscriber fees and do not sell advertising. This is also the case for the portions of the two major satellite radio systems that are produced in-house (mainly music programming). Radio broadcasting originally began without paid commercials. As time went on, however, advertisements seemed less objectionable to both
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#1732880577461180-733: The public and government regulators and became more common. While commercial broadcasting was unexpected in radio, in television it was planned due to commercial radio's success. Television began with commercial sponsorship and later transformed to paid commercial time. When problems arose over patents and corporate marketing strategies, regulatory decisions were made by the Federal Communications Commission (FCC) to control commercial broadcasting. Commercial broadcasting overlaps with paid services such as cable television , radio and satellite television . Such services are generally partially or wholly paid for by local subscribers and
195-470: The radio networks. This sustained programming, according to the Blue Book, had five features serving the public interest: Commercial time has increased 31 seconds per hour for all prime time television shows. For example, ABC has increased from 9 minutes and 26 seconds to 11 minutes and 26 seconds. Programming on commercial stations is more ratings-driven— particularly during periods such as sweeps in
210-414: The same term [REDACTED] This disambiguation page lists articles associated with the title Comercial . If an internal link led you here, you may wish to change the link to point directly to the intended article. Retrieved from " https://en.wikipedia.org/w/index.php?title=Comercial&oldid=906519695 " Category : Disambiguation pages Hidden categories: Short description
225-484: The title Commercial . If an internal link led you here, you may wish to change the link to point directly to the intended article. Retrieved from " https://en.wikipedia.org/w/index.php?title=Commercial&oldid=1219987415 " Category : Disambiguation pages Hidden categories: Short description is different from Wikidata All article disambiguation pages All disambiguation pages Commercial broadcasting Commercial broadcasting
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