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61-541: Broad Street Mall , previously known as the Butts Centre , is a large indoor shopping centre located in central Reading , England . There is a large multi-storey car park with direct access to the first floor of the centre. It is close to The Hexagon theatre and the offices of Reading Borough Council. Plans for the shopping centre were made by the Reading Borough Council in 1956, however it took more than

122-540: A May Company California . Two of the largest shopping centers at the time were both in the San Fernando Valley , a suburban area of Los Angeles . They each consisted of one core open-air center and surrounding retail properties with various other owners, which would later hasten their decline as there wasn't a single owner, but rather a merchants' association, which was unable to react quickly to competition in later decades. Valley Plaza opened August 12, 1951. In

183-558: A business strategy to update and refurbish the shopping centre to modern standards. During this time footfall increased 50% and net operating profits increased 38%. Below are occupiers of the centre classified as strong covenants In November 2018, plans were submitted to the Reading Borough Council for 530 residential flats in the Broad Street Mall development, however in 2019, Inception Reading resubmitted new plans for "493 flats in three buildings, one of which would be on top of

244-486: A shopping mall with leisure amenities oriented towards upscale consumers. Theme or festival centers have distinct unifying themes that are followed by their individual shops as well as their architecture. They are usually located in urban areas and cater to tourists. They typically feature a retail area of 80,000 to 250,000 square feet (7,400 to 23,200 m ). An outlet centre (or outlet mall in North America)

305-517: A town centre ) is typically larger with 400,000 sq ft (37,000 m ) to 800,000 sq ft (74,000 m ) gross leasable area with at least two anchor stores and offers a wider selection of stores. Given their wider service area, these tend to have higher-end stores ( department stores ) that need a larger area in order for their services to be profitable. Regional centres have tourist attractions, education and hospitality areas. Indoor centres are commonly called Shopping Malls in

366-435: A "shopping center". By the 1940s, the term "shopping center" implied — if not always a single owner — at least, a place sharing comprehensive design planning, including layout, signs, exterior lighting, and parking; and shared business planning that covered the target market, types of stores and store mix. The International Council of Shopping Centers classifies Asia-Pacific, European, U.S., and Canadian shopping centers into

427-599: A decade to find a suitable site and buy it. The centre was originally known as the Butts Centre, and was named after the adjacent St Mary's Butts . The current name relates to Reading's principal pedestrian shopping street, Broad Street , and the centre is situated at the west end of the street. It was opened in 1971. The centre was purchased by Doughty Hanson & Co in June 2001 and sold in March 2004. During this period they implemented

488-531: A flexible and spacious working environment for local businesses. There are 15 fully furnished office suites available to rent, ranging from between 4, 6 and 10 person, up to 50+ person spaces. Shopping centre A shopping center in American English , shopping centre in Commonwealth English (see spelling differences ), shopping complex , shopping arcade , shopping plaza , or galleria ,

549-537: A number of modern features including central heating and cooling, a large outdoor parking area, semi-detached anchor stores, and restaurants. Later that year the world's first fully enclosed shopping mall was opened in Luleå , in northern Sweden (architect: Ralph Erskine ) and was named Shopping ; the region now claims the highest shopping center density in Europe. The idea of a regionally-sized, fully enclosed shopping complex

610-691: A parking area next to the entrance of each anchor and a high parking ratio, as high as six spaces per 1,000 square feet (93 m ) of gross leasable area. Thanks to such generous and convenient parking, the average visit length as of 1993 for a typical power center visitor was only 45 minutes, compared to three hours in a regional mall and four hours in a super-regional mall. Because their gigantic anchor tenants are each destinations in their own right, power center developers claim that 85 percent of their shoppers buy something on each visit, as opposed to 50 percent of mall shoppers. Power center developers usually recruit national chain stores as anchors, and in turn,

671-399: A power center is merely a group of single-level warehouse-like structures gathered around a common open-air parking lot. Power centers have much lower costs than traditional enclosed regional malls for maintenance, heating, ventilation, and air conditioning (HVAC), electricity, and security for common areas. These dual attractions of convenience and affordability drew American consumers by

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732-560: A primary trade area of 5 to 10 miles (8 to 16 km). A retail park , in the United Kingdom and Europe, is a type of shopping centre found on the fringes of most large towns and cities in the United Kingdom, and some (but not all) other European countries. In Europe, any shopping center with mostly "retail warehouse units" (UK terminology; in the US the term is " big-box stores "/superstores), 5,000 square metres (54,000 sq ft) or larger

793-485: A retail area of 100,000 to 350,000 square feet (9,300 to 32,500 m ) and serve a primary area of 3 to 6 miles (5 to 10 km). Local-scale shopping centres usually have a retail area of 30,000 to 150,000 square feet (2,800 to 13,900 m ), and serve a primary area in a 3-mile (5 km) radius. They typically have a supermarket as an anchor or a large convenience shop and commonly serve large villages or as secondary centres to towns. Car-dependent centres in

854-418: A six-screen movie theater. The original seven anchors were Federated Electronics , The Home Depot , Herman's Sporting Goods , Marshalls , Nordstrom Rack , Pier 1 , and The Wherehouse . In news coverage at the time, the phrase "power center" was treated as yet another example of the 1980s fad of forming buzzwords based on the word "power", along with power suits , power ties, and power walking . It

915-455: Is Strøget in Copenhagen, Denmark . In the U.S. chiefly in the 1960s, some cities converted a main shopping street (usually several blocks of one street only) to pedestrian zones known at the time as shopping malls (i.e. the original meaning of "mall": a "promenade"), but now referred to as pedestrian malls . A shopping arcade is a type of shopping precinct that developed earlier and in which

976-405: Is a group of shops built together, sometimes under one roof. The first known collections of retailers under one roof are public markets , dating back to ancient times, and Middle Eastern covered markets, bazaars and souqs . In Paris, about 150 covered passages were built between the late 18th century and 1850, and a wealth of shopping arcades were built across Europe in the 19th century. In

1037-469: Is a retail park, according to the leading real estate company Cushman & Wakefield. This would be considered in North America either a power center or a neighborhood shopping center , depending on the size. A lifestyle center ( American English ), or lifestyle centre ( Commonwealth English ), is a shopping center or mixed-used commercial development that combines the traditional retail functions of

1098-820: Is a type of shopping center, a North American term originally meaning a pedestrian promenade with shops along it, but in the late 1960s began to be used as a generic term for large shopping centers anchored by department stores, especially enclosed centers. Many malls in the United States are currently in severe decline (" dead malls ") or have closed. Successful exceptions have added entertainment and experiential features, added big-box stores as anchor tenants, or are specialized formats: power centers , lifestyle centers , factory outlet centers, and festival marketplaces . Smaller types of shopping centers in North America include neighborhood shopping centers , and even smaller, strip malls . Pedestrian malls (shopping streets) in

1159-495: Is a type of shopping centre in which manufacturers sell their products directly to the public through their own stores. Other stores in outlet centres are operated by retailers selling returned goods and discontinued products, often at heavily reduced prices. Outlet stores were found as early as 1936, but the first multi-store outlet centre, Vanity Fair , located in Reading, Pennsylvania , did not open until 1974. Belz Enterprises opened

1220-447: Is credited as the world's first power center. In 1986, local real estate developer Merritt Sher opened 280 Metro Center next to Interstate 280 as an open-air strip shopping center dominated by big-box stores and category killers . As originally constructed, 280 Metro Center featured 363,000 square feet (33,700 m ) of gross leasable area on a 33-acre (13.3 ha) lot, which was home to seven anchor tenants, 27 smaller shops, and

1281-458: Is far more difficult to build, decorate, maintain, and secure a multilevel shopping mall with skylights, lengthy interior corridors, and attached parking garages, mall tenants also had to pay an additional $ 8 to $ 12 in monthly common-area fees for each square foot of rented space. The comparable average monthly numbers per square foot for a typical power center tenant in the same timeframe were only $ 10 to $ 18 in rent and $ 3 in common-area fees, since

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1342-580: Is not clear who coined the phrase, but Sher's real estate development company, Terranomics, was happy to take credit for the concept by trademarking the phrase "originator of the power center". 280 Metro Center was a revolutionary development at a time when retail shopping in North America was dominated by enclosed shopping malls . Dissatisfied with long hikes through shopping malls to visit relatively small boutique tenants, American shoppers flocked to power centers where they could conveniently park directly in front of big-box stores. Power centers usually have

1403-615: Is not used in the U.K. The term "mall" is used for those types of centers in some markets beyond North America such as India and the United Arab Emirates . In other developing countries such as Namibia and Zambia , "Mall" is found in the names of many small centers that qualify as neighborhood shopping centers or strip malls according to the ICSC. The suburban shopping center concept evolved further with larger open-air shopping centers anchored by major department stores. The first

1464-481: Is over 800,000 sq ft (74,000 m ) of gross leasable area. These have three or more anchors, mass and varied merchant trade and serves as the dominant venue for the region (25 miles or 40 km) in which it is located. Note that ICSC defines indoor centers above 800,000 square feet (74,000 m ) net leasable area in Asia-Pacific as mega-malls . A regional-scale shopping centre (commonly known as

1525-457: The High Street (street – pedestrianized or not – with a high concentration of retail shops), and retail parks (usually out of the city centre, 5000 sq.m. or larger and anchored by big-box stores or supermarkets, rather than department stores). Most English-speakers follow a mix of the United Kingdom's and United States's naming conventions. In the U.K. a "centre for shopping" is commonly

1586-787: The 13th century, these covered walkways housed shops, with storage and accommodation for traders on various levels. Different rows specialized in different goods, such as 'Bakers Row' or 'Fleshmongers Row'. Gostiny Dvor in St. Petersburg , which opened in 1785, may be regarded as one of the first purposely-built mall-type shopping complexes, as it consisted of more than 100 shops covering an area of over 53,000 m (570,000 sq ft). The Marché des Enfants Rouges in Paris opened in 1628 and still runs today. The Oxford Covered Market in Oxford , England opened in 1774 and still runs today. The Passage du Caire

1647-602: The 1890s. Historic and/or monumental buildings are sometimes converted into shopping centers, often forming part of a larger city center shopping district that otherwise consists mostly of on-street stores. Examples are the former main post office of Amsterdam, now Magna Plaza ; the Stadsfeestzaal  [ nl ] in Antwerp , Belgium, a former exhibition "palace"; the former Sears warehouse, now Ponce City Market in Atlanta ;

1708-533: The 19th-century Al-Hamidiyah Souq in Damascus , Syria , might also be considered as precursors to the present-day large shopping centers. Isfahan 's Grand Bazaar , which is largely covered, dates from the 10th century. The 10-kilometer-long, covered Tehran's Grand Bazaar also has a lengthy history. The oldest continuously occupied shopping mall in the world is likely to be the Chester Rows . Dating back at least to

1769-600: The U.K. and Europe, if larger than 5,000 square metres (54,000 sq ft) can be termed a small retail park , while in the U.S. and some other countries it is known as a neighborhood shopping center . Convenience-scale centers, independent of other centers are known as strip malls or as shopping parades. These centers are less than 30,000 square feet (2,800 m ) of gross leasable space and commonly serve villages or as parts of larger centers commonly called small squares, plazas or indoor markets. They are also called strip centers or convenience centers. Strip Malls, despite

1830-568: The U.S. or Shopping Centres in Commonwealth English . Community-scale shopping centres are commonly called Main Streets , High Streets or town squares in wider centres or in English-speaking Europe as retail parks for certain centres. These offer a wider range of goods and has two anchor supermarkets or discount department stores. They may also follow a parallel configuration, or may be L- or U-shaped. Community centers usually feature

1891-541: The United States have been less common and less successful than in Europe. In Canada, underground passages in Montreal and Toronto link large adjacent downtown retail spaces. In Europe shopping malls/centers continue to grow and thrive. In the region distinction is made between shopping centers (shops under one roof), shopping precincts ( pedestrianized zones of a town or city where many retail stores are located),

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1952-450: The United States, the widespread use of the automobile in the 1920s led to the first shopping centers of a few dozen shops that included parking for cars. Starting in 1946, larger, open air centers anchored by department stores were built (sometimes as a collection of adjacent retail properties with different owners), then enclosed shopping malls starting with Victor Gruen 's Southdale Center near Minneapolis in 1956. A shopping mall

2013-500: The atmosphere of an old-town Main Street . Stores line streets where cars may drive and where there is limited parking, with much more parking in lots or garages in the back. The "main street" particularly serves to house the smaller stores and chain stores once typically found in malls. An example is Woodbury Lakes in Woodbury, Minnesota —where, according to urbanist website streets.mn ,

2074-413: The centre for a settlement. More recent shopping dedicated areas outside the main centre are known as "shopping centres" (with understanding of the synonym shopping mall) "shopping villages" or "retail parks". According to author Richard Longstreth, before the 1920s–1930s, the term "shopping center" in the U.S. was loosely applied to any group of adjacent retail businesses. A city's downtown might be called

2135-688: The connecting walkways are not owned by a single proprietor and may be in the open air or covered by a ground-floor loggia . Many early shopping arcades such as the Burlington Arcade in London, the Galleria Vittorio Emanuele II in Milan, and numerous arcades in Paris are famous and still functioning as shopping centres, while many others have been demolished. In Russia , centuries-old shopping centres

2196-512: The dense, commercial downtowns into the largely residential suburbs. This formula (enclosed space with stores attached, away from downtown, and accessible only by automobile) became a popular way to build retail across the world. Gruen himself came to abhor this effect of his new design; he decried the creation of enormous "land wasting seas of parking" and the spread of suburban sprawl. Power center (retail) 280 Metro Center in Colma, California

2257-661: The design and business plan, a place built according to an overall program that covered the target market, types of stores and store mix, signs, exterior lighting, and parking. In the mid-20th century, with the rise of the suburb and automobile culture in the United States, a new style of shopping center was created away from downtown . Early shopping centers designed for the automobile include Market Square , Lake Forest, Illinois (1916), and Country Club Plaza , Kansas City, Missouri , 55 acres (220,000 m ), opened 1923. The Bank Block in Grandview Heights, Ohio (1928)

2318-721: The developers "dispensed with the integrated anchors and instead plopped down 'Main Street' in the middle of what is otherwise a regional power center". Power centers are almost always in suburban areas, but occasionally redevelopment has brought them to densely populated urban areas. In environments where denser development is desirable, a power center may consist of multiple floors, with one or more big-box anchors on each floor, and floors of parking, all "stacked" vertically. Examples of such centers include: In Europe, any shopping center with mostly what are called "retail warehouse units" (U.K.) or " big box stores " or "superstores" (U.S.), 5,000 square metres (54,000 sq ft) or larger,

2379-558: The earliest public shopping centers is Trajan's Market in Rome located in Trajan's Forum. Trajan's Market was probably built around 100–110 AD by Apollodorus of Damascus , and it is thought to be the world's oldest shopping center. The Grand Bazaar of Istanbul was built in the 15th century and is still one of the largest covered shopping centers in the world, with more than 58 streets and 4,000 shops. Numerous other covered shopping arcades, such as

2440-481: The first enclosed factory outlet center in 1979, in Lakeland, Tennessee , a suburb of Memphis . A shopping precinct (U.K. term) or pedestrian mall (U.S. term) is an area of city centre streets which have been pedestrianized, where there is a concentration of " high street shops" such as department stores, clothing and home furnishings stores, and so forth. They may be part of a larger city-centre pedestrian zone , as

2501-470: The following types: Abbreviations: SC=shopping center/centre, GLA = Gross Leasable Area, NLA = Net Leasable Area , AP=Asia-Pacific, EU=Europe, Can=Canada, US=United States of America does not apply to Europe a.k.a. large neighborhood shopping center in US, Can A superregional-scale center is commonly called a city centre. According to the International Council of Shopping Centers it

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2562-555: The former Emporium-Capwell department store in San Francisco , now San Francisco Centre ; Georgetown Park in Washington, D.C. , and the Abasto de Buenos Aires , formerly the city's wholesale produce market. Shopping centers are not a recent innovation. One of the earliest examples of public shopping areas comes from ancient Rome , in forums where shopping markets were located. One of

2623-530: The late 19th century and early 20th century, including the Cleveland Arcade , and Moscow 's GUM , which opened in 1890. When the Cleveland Arcade opened in 1890, it was among the first indoor shopping arcades in the US, and like its European counterparts, was an architectural triumph. Two sides of the arcade had 1,600 panes of glass set in iron framing and is a prime example of Victorian architecture . Sydney's Queen Victoria Markets Building , opened in 1898,

2684-614: The mid-1950s, it claimed to be the largest shopping center on the West Coast of the United States and the third-largest in the country. The first part of the Panorama City Shopping Center opened as on October 10, 1955, and would grow until the mid-1960s, it claimed to be the first shopping center with four major department store anchors, even though the "center" was in fact a marketing association for multiple adjacent properties. Northland Center near Detroit , built 1954,

2745-471: The millions to power centers during the 1990s. Shoppers from 51% of American households visited a power center in 1994, and for those households, the average number of power center visits that year was 19.5. By 1998, there were 313 power centers in the United States with a combined gross leasable area of 266,000,000 square feet (24,700,000 m ). Together they accounted for over 5% of national shopping center sales. The highest numbers of power centers were in

2806-437: The name, are not considered "malls" in North America. Power centers , in North America, are open-air single-level shopping centers that almost exclusively feature several big-box retailers as their anchors (although newer urban power centers have adopted enclosed and/or vertical formats while retaining the strong big-box emphasis). They usually have a retail area of 250,000 to 600,000 square feet (23,000 to 56,000 m ) and

2867-460: The shopping centre". The two other towers will consist of one being 5 storeys and the second being 22 storeys subject to planning permission not changing. There are public toilets a Post Office and a NHS walk-in health centre . In 2019, the walk-in centre was expanded due to its busy nature with £505,000 of funding from the NHS. In September 2020, Co-Space Reading opened at Broad St. Mall which offers

2928-526: The size of regional malls still operate, consisting of multiple arcades. They developed from previous so-called "trading rows", which were essentially markets where traders could obtain space to sell their goods. Great Gostiny Dvor in Saint Petersburg in its present buildings dates back to the 1760s. With a total area of 800,000 square feet (74,000 m ), GUM in Moscow, opened in its present buildings in

2989-889: The states of California and Florida. By January 2017, there were 2,258 power centers in the United States with a combined gross leasable area of 990,416,000 square feet (92,012,700 m ), which was 13% of the combined gross leasable area of all shopping centers in the United States. In Canada, South Edmonton Common in Edmonton is the largest power centre, and one of the largest open-air retail developments in North America. Spread over 320 acres (1.3 km ), South Edmonton Common has more than 2,300,000 sq ft (210,000 m ) of gross leasable area. In recent years, it has become common for older, traditional shopping malls to: Some new power center developments have attempted, as have lifestyle centers and regional outdoor malls (e.g. Otay Ranch Town Center , Atlantic Station ), to recreate

3050-442: The steady flow of customers and revenue resulting from consumer familiarity with such brand names helps such developers secure financing. American consumers also found much lower prices at the stores in power centers, due to their relatively simple design, low overhead , and cheap rent. As of June 1995, a typical shopping mall tenant had to pay average monthly rent of $ 18 to $ 24 per square foot for their own space. Because it

3111-756: The twentieth century" by Malcolm Gladwell . The first retail complex to be promoted as a "mall" was Paramus, New Jersey's Bergen Mall . The center, which opened with an open-air format in 1957, was enclosed in 1973. Aside from Southdale Center , significant early enclosed shopping malls were Harundale Mall (1958) in Glen Burnie, Maryland, Big Town Mall (1959) in Mesquite, Texas, Chris-Town Mall (1961) in Phoenix, Arizona, and Randhurst Center (1962) in Mount Prospect, Illinois. Other early malls moved retailing away from

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3172-664: The word "mall", that is, a pedestrian promenade (in U.K. usage a "shopping precinct"). Early downtown pedestrianized malls included the Kalamazoo Mall (the first, in 1959), "Shoppers' See-Way" in Toledo , Lincoln Road Mall in Miami Beach , Santa Monica Mall (1965), and malls in Fort Worth and in Canada's capital, Ottawa . The downtown Urbana, Illinois mall , converted from a city street,

3233-558: Was a center in Ardmore, Pennsylvania later named Suburban Square , when the Philadelphia department store Strawbridge & Clothier opened a four-story, 50,000 sq ft (4,600 m ) branch there on May 12, 1930. A much larger example would be the 550,000-square-foot (51,000 m ) Broadway-Crenshaw Center in Los Angeles built in 1947, anchored by a five-story Broadway and

3294-459: Was a collection of stores under one roof aimed at the workers in the company town of Morgan Park , in Duluth, Minnesota . Before the 1920s–1930s, the term "shopping center" in the U.S. was loosely applies to a collection of retail businesses. A city's Downtown might be called a "shopping center". By the 1940s, "shopping center" implied — if not always a single owner — at least, comprehensive planning in

3355-603: Was also an ambitious architectural project. Shopping Centers built before the 20th century ; Notes: *based on current ICSC shopping center type definitions, **center opened in 1926 without department store, which was added in 1930 Early examples of "stores under one roof" include the nine-building shopping arcade Dayton Arcade in Dayton, Ohio (1902–1904), primarily built to rehouse the public food markets in more sanitary conditions, but which added retail clothing and household goods stores. The Lake View Store , opened July 1916,

3416-509: Was an early strip mall or neighborhood center of 30 shops built along Grandview Avenue, with parking in the back for 400 cars. Uniquely for the time, it had multiple national grocery store tenants Kroger , Piggly Wiggly , and the A&;P Tea Company. The Park and Shop (1930) in Cleveland Park, Washington, D.C. was an early strip mall or neighborhood center with parking in the front. It

3477-498: Was anchored by Piggly Wiggly and built in an L shape. Other notable, large early centers with strips of independent stores, adjacent parking lots, but no department store anchors, include Highland Park Village (1931) in Dallas ; and River Oaks Shopping Center (1937) in Houston . In the late 1950s and into the 1960s, the term "shopping mall" was first used, but in the original sense of

3538-399: Was enclosed, designed by Victor Gruen . Although Bergen Mall (opened 1957) led other suburban shopping centers in using "mall" in their names, these types of properties were still referred to as "shopping centers" until the late 1960s, when the term "shopping mall" started to be used generically for large suburban shopping centers. The term "mall" for regional enclosed shopping centers

3599-541: Was opened in Paris in 1798. The Burlington Arcade in London was opened in 1819. The Arcade in Providence, Rhode Island introduced the retail arcade concept to the United States in 1828 and is arguably the oldest "shopping center" in the country. The Galleria Vittorio Emanuele II in Milan , Italy followed in the 1870s and is closer to large modern malls in spaciousness. Other large cities created arcades and shopping centers in

3660-661: Was pioneered in 1956 by the Austrian-born architect and American immigrant Victor Gruen . This new generation of regional-size shopping centers began with the Gruen-designed Southdale Center , which opened in the Twin Cities suburb of Edina, Minnesota , United States in October 1956. For pioneering the soon-to-be enormously popular mall concept in this form, Gruen has been called the "most influential architect of

3721-543: Was the first of 4 centers that Victor Gruen built for Hudson's ( Eastland Center , Southland Center , and Westland Center were the others) At launch, Northland Center was the world's largest shopping center. The enclosed shopping mall did not appear until the mid-1950s. One of the earliest examples was the Valley Fair Shopping Center in Appleton, Wisconsin , which opened in March 1955. Valley Fair featured

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